THE EXPRESSIVENESS ENUNCIATION OF THE ADJECTIVE IN TEXTUAL DISSERTATION-ARGUMENTATIVE GENRE

In this paper, are presented studies of the adjective and its enunciative expressivity in. According to the singular form that Callou and Serra (2003a, 2003b) describe the studies specifically stated on the adjective. This depends on the order which takes over the noun, may submit change of meaning in three ways: the first with the respect to the free position of the adjective with meaning change, the second with the mandatory position on the adjective, and, the third related to the free position of the adjective without a change of meaning. Demonstrating that not all cases can be checked diversity semantics and pragmatics of the adjective in the description. It is made a reflection about the use of enunciative expressions in the adjective use in discursive contexts in order to describe the assumptions of Sales (2006) on the influence of the genre in the order of the adjective to be relevant and, if applicable to this study.

LANGUAGE, ENUNCIATION AND SENSE PRODUCTION

The aim of this paper is to reflect on the functioning of sense production by the happening of enunciation. In order to do so, examples of the enumeration functioning were used. The analyses show how the production of senses does not necessarily happen by the production of unities, but constitute simultaneity, superposition and crossover phenomena; they also show that the enunciation happening, when producing sense, divides the sensible, on the basis of the political functioning of the enunciation process.

THE IMPLICATION OF PLAY AND FANTASY IN THE CONSTRUCTION OF THE MEANING OF CHILDREN’S ENUNCIATION

The aim of this paper is to contribute to the understanding of issues related to the meanings of children's enunciation, considering particularly the role of play and fantasy. To achieve this, we have based ourselves on theoretical and conceptual contributions from the Theory of Enunciative Operations in association with cognitive psychology, through its position towards the construction process of the enunciations and their meaning (CULIOLI, 1990; DE VOGÜÉ, FRANCKEL, PAILLARD, 2011) – and towards interactions characterized as routinized, integrated into the concept of format (BRUNER, 1983), still stressing the relationship between play, fantasy and language in early childhood (WINNICOTT, 1982). Throughout this study we presented the analysis of the speech of a male child, GUS, registered between 24 and 35 months of age, provided by published audiovisual data, recorded and transcribed through the CLAN system, that is part of NALíngua, a databank that is integrated to interdisciplinary research project coordinated by DEL RE (UNESP/FCLAr-CNPq). The analysis focuses on GUS interactions that are observed at the play with different car toys, a themed card game, also about cars, and the animated film's plot “Cars”(PIXAR, DISNEY, 2006), that are presented within a wide range of supports for the child to interact with, stimulating his verbal and nonverbal production. By examining its presence in the process of acquiring structural aspects of the language, we demonstrated how the child is able to adopt representations accessed by the use of words and expressions, due to an intersubjective process of adjustment that integrates fantasies and ludic experiences.  

SILVINO JACQUES OR CHRONIC HERO brigand BRAZIL-PARAGUAY AT THE BORDER

This work has as its main purpose to address the literary narrative Silvino Jacques: O último dos bandoleiros by Brígido Ibanhes, which shuffles literary genres, as a mixture of historical account and poetic and / or fictional prose.  The approach consists of the analysis of the stated and enunciation plans of the composition, understanding, therefore, the textual tessitura and the consequent reading of the theme according to protagonist narrator plot, Silvino Jacques, who is seen as a hero / anti-hero character of the Romanesque saga. For both, the methodological perspective seeks to elaborate a reflection subsidized in the field of comparative literature, particularly in theoretical and critical texts of historiography and literary, since search thus retrieve the literary and cultural trajectory of a subject with wide projection in Western literature, articulated to the regional interculturality of Brazil vs. Paraguay border in highlighted dialogue with different cultural places.  It is, ultimately, a construction of reading bolstered by the practice of Intertextuality, as the own corpus of analysis, comes from the dialogue with a previous text, Décimas Gaúchas, assigned to the "brigand" Silvino Jacques, and linked to the popular Songbook.

Cafuza, Mulata, Negra: body and memory in the discourse of brazilian beers

This article aims to undertake a discursive analysis of the label and advertising material of three beers sold in Brazil: the Cafuza beer, the Mulata beer and Devassa Negra beer. Starting from the regularity that binds and weaves the statements in question - the reference to the African-Brazilian woman - the objective is to present an analysis that considers the semiotic nature of these statements, and bring out their enunciation margins and its historical dimension. The purpose is to analyze the discursive thread that provides conditions of emergence, providing visibility to the scenario of enslavement still perdurable here as historical a priori, in a game of memories that echo through time. What we will see is the body of the black woman (also mulatto and black-indian woman) caught by a discourse that comes from the image of the female sexual slavery and reaches today its exacerbation, especially if we think of the (con)fusion established between the brand names of those beers and the women printed on their labels: products to be consumed? As a theoretical and methodological framework, this article will have as a starting point the discussions made within the French Discourse Analysis in the course of the 1980s. We will bring forward a discussion, although in general, on how emerges, in that decade, the concerns about a semiotic materiality of discourse, beyond the linguistic materiality. Anchored by this panorama, our goal is to work out new perspectives through its analytical application. It is the attempt to take the statement considering the different languages that comprise it, as well as to provide it with the historical density intrinsic to it, making it appear, in the light of the day, what was not visible immediately.

THE ARGUMENTATIVE AND POLYPHONIC FUNCTION OF THE NARRATIVE TEXT

In this paper, aims to verify how to happen the argumentative and polyphonic function of the narrative text, from the analysis of the tale A moça tecelã (The weaver girl) from Marina Colasanti. Therefore, the article is based in presuppositions of the Semantic Theory of the Blocks and in concepts taken from the Enunciation Polyphonic Theory, proposed by Ducrot (1984a, 1988). We defend the hypotheses: a) the narrative of the tale A moça tecelã is determined by meanings of “time”, while element responsible to bring and take away events; b) the narrative texts are crossed by the argumentation constituent of the viewpoint expressed by the enunciator, put in scene by the speaker; c) the argumentative function of the tale mobilizes two discourses about marriage. As a result, it was noted that in the narrative texts are found argumentative discourses, that were formalized in utterances produced from the semantic analysis of the tale A moça tecelã and by which function in this tale two concepts of time e two discourses about marriage.  

THE ELDERLY IN TWO ADVERTISING: A DISCURSIVE ANALYSIS

 The advertisements are a discursive genre that are meant to promote a brand, product or service attracting investors and / or customers. Its constitution strategies are varied: ranging from humor to the controversy. This feature allows each advertisement reaches the public in a different way, generating empathy, moving reviews, discussions etc. Because of this social relevance, this study aims to analyze two advertisements of Havaianas sandals, aired on television and the internet, in the months of August and September 2009. These pieces had as main character an elderly: (i) in the first interaction situation with his granddaughter; and (ii) the second to the viewer. In the latter, referred to the answer given by the public on the contents of the first piece. The interest in these parts is related to the controversy generated about the old character and his speech. From the interactionist perspective, based on the conceptual framework of Bakhtin and his Circle, proposes to examine the discursive process initiated by the enunciation of these parts in order to describe elements rooted in shared social knowledge about the elderly. Thus, we mobilized the concepts of dialogism, interaction and axiological concepts of discourse. The analysis of the specimens shows that the representation of the elderly as a partner responsible for a more liberal discourse on emotional and sexual life is not yet part of the social horizon of the Brazilian public. His appearance generates dialogue with the public (albeit to receive criticism) that concerns this brand interactions.

CONTINUING EDUCATION TEACHER AND SCORES BASIC EDUCATION DEVELOPMENT: THE PROCESS AND PRODUCT

: The present work has as its theme the continuing education of teachers and their close relationship with the Development Index of Basic Education (IDEB) in the early years. Its main objective is to offer to this level of education professionals and other interested parties, a discussion of ways to a more consistent performance in the classroom. To this end, we have made consideration of the municipal public policies for continuing education of teachers of Portuguese in order to reflect on the importance of planning of actions aimed at continuing education in the municipalities and their reflections in IDEB. The discussion will be subsidized by the propositions of Linguistics of Enunciation based on Bakhtin (1992, 2003) among others. Thus, to sustain the discussion, we selected a town in western Paraná, for which we will launch our eye on the public policy of continuing education and its impact on the teaching of Portuguese. These reflections are connected with the Center for Research Project organized by the Continuing Education for teachers of basic education in the early years: actions for literacy in cities with low IDEB the western Paraná, linked to the Post-graduate studies in Literature and Monitoring Program of Education - CAPES / INEP / SECAD.

DUBSMASH IN DIALOGIC PERSPECTIVE: THE DESIRE TO SAY TO THE PERFORMANCE DESIRE

This article has as main objective to reflect on the Dubsmash self-dubbing mobile app, from the centrality of the studies of Dialogic Discourse Analysis, especially with a focus on verbal-visual perspective. The paper features through the virtual sphere notion, the relationship between an mobile app in which the subject can dub scenes, music or viral Internet and the concrete enunciation as concrete possibility of saying, in words and images of the subject and his other. The text is interested specifically for videos compounds based on a textual fragment of a  Babylon scene, a Brazilian soap opera. The results point to a desire to performance art on the Internet, permeated by Bakhtinian notions like finish, completeness, externality and authorship. The work also shows that it is urgent the university look into the virtual sphere and their innovations while discursive projects and language  movements, constitutive of different interaction fields to be analyzed.

O GÊNERO POEMA: UM ESTUDO NA PERSPECTIVA BAKHTINIANA

This paper, linked to the Research Project “Linguistic Analysis Contextualized to Practices of Reading and Production of Texts” (UEL), seeks to disseminate a proposal of approaching the speech genre poem, in terms of scientific domain, in the light of bakhtinian concepts, involving vision of ideological sign, aesthetic communication, and speech genres and its dimensions: theme content – object of sense, evaluatively built; compositional structure – elements of structure and meaning; and style – manifestation of linguistic and expressive resources relatively stable of a genre, among others, mobilized by the enunciator (linguistic and enunciation marks). It considers all characteristics are indissolubly related to the context of production. Such a context stabilizes the use of the genre and holds it collectively as long as necessary, ie, society and discourse are organized in genres that, ultimately, are the realization of the living and can be materialized. More specifically, the paper analyzes, in the aspects above mentioned, the poema “O menino que carregava água na peneira”, by Manoel de Barros, in which the author-creator of the poem brings a very particular universe which marks the literary work: childhood, in a kind of craft with the word-image. The poet feels the child’s universe pulsing in his bowels and represents it. In this sense, the study discusses, in pedagogical field, the spread of such a speech genre. It evaluates, as a result, the getting through of the poem in the school  sphere – mainly via textbook. Finally, it points to the possibility of a new attitude regarding the teaching-learning process of the genre.

THE CONSTITUTION OF THE TEACHER ALFABETIZADOR: THE TEXT BOOK AND THE GRAMMAR IN THE TEACHING OF THE WRITTEN MOTHER TONGUE

This text presents the interlocution that literacy teachers maintain with didactic textbook and traditional/normative grammar, and how these books become constitutive elements – the Others – of these teachers and theirs mother tongue teaching practices. The analysis focuses on teachers statements/enunciation and is based on Bakhtin's circle concepts, especially in the categories of statement/enunciation, dialogism and otherness. The cited elements appears updated in teachers enunciations and signalize a permanent tom in their practices, as a result of the cultural tradition in grammar teaching and the legitimate use of the didactic textbook

Educational advertising on youtube: a discursive analysis

The internet has been an increasingly important support for advertising various products. We witness the proliferation of educational advertisements on youtube, aiming for membership of an audience that craves attend university. Thus, the advertising discourse uses linguistic and imagistic strategies increasingly effective. The image constructed in discourse this is a strategy. Therefore, in this study, we aimed to analyze the emerging ethos of sceneries built in educational advertising on youtube. Therefore, we analyzed five videos aimed at pre-university students, adopting as theoretical presuppositions of discourse analysis (AD) French oriented, based on Maingueneau research on the scenes of enunciation. The analysis revealed the variation of topographies and cronografias featuring sceneries, linked to the scenic framework of educational advertising discourse on youtube. Therefore, based on scenes of enunciation, we see the construction of a bold ethos, brave, challenging, among others.

Interspeech and identity on discourse about letter of country music manner Ferreirinha

This article has a purpose to study the interspeech on discourse about letter of country music. Since the beginning, we emphasize that, although there is interdependence between letter and melody, according Tatit (1996), we will privilege the discourse about letter. It is grounded by the contribution methodological - theorist of speech analysis, more specifically about the postulate enunciation-discursive from Maingueneau (2008), we start from presupposition about the interspeech, which has a strait relation with the discursive memory, shows features about the enunciator identity. Like object focus of analysis, we select the letter named Ferreirinha, who is considered a classical to be one of the most remembered and known by the people. It was made at the 50´s decade, this speech has a very strong representation, mainly at the Midwest and Southeast region from Brazil, they´re considered the crib of the culture from the hayseed man. The result shows us that the interspeech includes discourses that compound the discursive memory from rural migrant, showing their discursive identity.

ITEM ATÉ EM ENTREVISTA CONCEDIDA POR IMIGRANTE PARAGUAIA

There is a tendency for language studies propose latest analysis from an approach that considers language use. Therefore, in this research, we decided to use as corpus a transcript of an interview with a trilingual woman. Among the possibilities of studying the corpus, we chose to analyze the term “até” due to the frequency with which appears in the speech of the interviewee and the different functions that it takes in the speech. The analytical development is based on theoretical studies Ducrot (1981, 1987, 1989) with regard to argumentative operators. These strategies are considered activated, explicitly in the textual structure by enunciators to achieve certain goals. The reviews also are guided by studies of NURC in relation to discourse markers, defined as units that aim to give cohesion to the discourse sequences. It is also considered the studies of Marcuschi (1991), Risso, Silva and Urbano (2006) and Koch (2006b) about the question. The analysis of the cuttings where the term “até” appears allows to observe that there is no regularity in regard to the functions performed by this unit and should be considered in the interpretation process, the context of enunciation.