997 resultados para Plan personalizado


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The present work project studies the next step in the internationalization process of Shoyce, the soy milk products brand of Nutre. In order to select the best target market in the Asia-Pacific for Nutre to export, a sequential screening process was developed using two complementary approaches: preliminary country screening and country ranking, followed by an in-depth analysis of the country ranking first. The analysis revealed Japan as the most attractive country for Shoyce’s international expansion. Potential entry modes in the Japanese soy milk market were then evaluated, whereby direct exporting via a local distributor was found to be the most appropriate.

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Frutaformas is a Portuguese micro-enterprise, specialized in the production of premium dehydrated-fruit, an emerging snack category fostered by the increasing trend for healthier alimentary habits in developed countries. The relatively small size of the domestic market and the growing competition led Frutaformas to consider Europe as an attractive for export market. A scoring model based on a set of macro and micro-level criteria suggested the United Kingdom as the preferential target country at this stage. Recommendations on the entry mode and the associated risks were elaborated taking into account the country and industry analysis as well as Frutaformas’ unique organizational platform.

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Achieving long-term success for companies includes providing customers with exceptional products and ser-vices. It implies investing in Customer Relationship Management (CRM) and building a plan of its implementation. This issue is addressed in present Work Project by conducting interviews with top-management of Wrike and sur-vey with other employees which showed there is space for improvement of company’s current CRM. Results give insights of CRM in Wrike and are the basis of CRM plan proposal. The key effect of the proposed plan can be seen in the increase of the customer’s value and consequently result in Return on Customers.

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The purpose of this project is to analyse and evaluate if the rural tourism cottage Quinta dos I’s will be profitable within the first five years of operation. It starts with a brief description of the business, followed by an industry analysis of the rural tourism market in Portugal and an intensive competitor analysis to evaluate Quinta dos I’s’ competitive advantages. The project then defines a marketing plan to generate awareness and establish the cottage in the market. Finally, a financial analysis is performed to examine the outcome of Quinta dos I’s’ recommended strategic activities. The results of this project show that the cottage is profitable after the first year of operation and expects to grow annually.

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Field lab: Entrepreneurial and business ventures

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The "Five-Day Plan to Stop Smoking" (FDP) is an educational group technique for smoking cessation. We studied a cohort of 123 smokers (55 men, 68 women, mean age 42 years) who participated in 11 successive FDP sessions held in Switzerland between 1995 and 1998 and who were followed up for at least 12 months by telephone or direct interview. Overall, 102 of the 123 subjects (83%) had stopped smoking by the end of the FDP, and self-declared smoking cessation rate was 25% after one year. The following factors potentially associated with outcome were studied: age, sex, smoking habit duration, cigarettes per day, Fagerström Test for Nicotine Dependence (FTND), group size, and medical presence among the group leaders. Smoking habit duration was the only variable which showed a statistically significant association with success: the rate of smoking cessation was higher among patients who had smoked for less than 20 years (34.7% vs. 18.9%, p = 0.049). Stress was the most common cause of relapse. The FDP appears to be an effective smoking cessation therapy. Propositions are made in order to improve the success rate of future sessions.

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Se presenta la metodología para diseñar un plan de crucero para estimar la biomasa desovante de anchoveta y se incluyen programas de computación BASIC. Los programas permiten la selección de estaciones de cualquier área. La posición de estaciones está impresa para el uso del capitán y oficiales del barco en el orden establecido por el Jefe científico.

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El incremento en la explotación de las algas y su impacto en las zonas costeras, ha causado la preocupación de las autoridades locales y las entidades del sector, quienes percibieron el inicio de una actividad pesquera sin ordenamiento ni planes de manejo pesquero. Desde la perspectiva del conocimiento, fue escasa la información existente sobre el área de explotación, lo que motivó el inicio de las investigaciones sobre las algas y su relación con el ecosistema marino del litoral sur del Perú. Asimismo, sobre el desarrollo extractivo y/o recolección, los pescadores jugaban un rol importante, por lo cual fue fundamental sensibilizar y capacitar a los pescadores para que se integren a los planes de ordenamiento pesquero de las algas.

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El objetivo para el desarrollo de este Capítulo es facilitar las actividades de capacitación, haciendo disponible el material adecuado y las modalidades de instrucción objetivas, directas e ilustrativas, para el entendimiento del capacitado; en este caso, el pescador artesanal dedicado a la extracción y/o recolección de algas marinas. La información analizada y plasmada en el presente documento, es producto del análisis de la información recopilada in situ y provistas por los agentes pesqueros que laboran actualmente en la producción de algas. De manera general, se consideran aspectos relacionados en la explotación de las algas y su producción actual, como argumento previo para el análisis y presentación de los sistemas mejorados de secado y molido de algas, que en muchos casos pueden ser aplicados por los pescadores. Asimismo, se describen alcances en Buenas Prácticas de Manufactura (BPM), de seguridad en el trabajo y en la implementación de una planta de molido.

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La extracción de macroalgas involucra una opción de negocio proveniente del mar. Su mercado está en crecimiento y desarrollo lo cual implica que cada vez hay una mayor demanda por satisfacer pero a la vez una mayor cantidad de exigencias por cumplir. Esta situación ha generado nuevas técnicas por aplicar en la cadena productiva de las macroalgas. Este plan de negocios analizará las diversas posibilidades que puedan aplicar los algueros de Ilo, tanto a nivel de gestión estratégica (organizacional, productiva y comercial) como económico financiero.

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This report provides key juvenile justice system planning data, most of which are taken from Iowa’s 2015 Juvenile Justice and Delinquency Prevention Act Three Year Plan. The data and related descriptions serve as an overview of decision making for major juvenile justice system processing points, and also assist state and local officials with policy and practice. Included in the report are school discipline data and data related to juvenile in the adult criminal justice system.

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This report was prepared as a directive to Aging and Disability Resource Centers and The Mental Health and Disability Commission to jointly develop a plan for a home modification assistance program to provide grants and individual income tax credits to assist with expenses related to the making or permanent home modifications that permit individual with a disability to remain in the homes.

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The aim of this master’s thesis was to make a qualitative marketing research and on the basis of this to develop a distribution plan for the case company Finnish 3M Ltd.’s wound care products. The literature review includes three important parts: distribution channel planning, the buying behavior of seniors, and special characteristics of health care products’ marketing. The empirical part of this thesis comprises two different parts. The first part is a marketing research, in which the buying behavior of wound care products is studied in Espoo. The research aim was to examine, in which distribution channels the wound care patients under home care would most preferably buy wound care products during the time period, when municipalities will not yet provide the products for free. The data was collected through semi-structured phone interviews and regular interviews, and was treated qualitatively and anonymously. The study revealed that the recommendations of nurses and doctors influenced most the buying behavior of wound care customers. In the second part of the thesis a distribution channel plan for wound care products was made for the case company 3M Finland Ltd. based on the results. 3M Finland Ltd. should focus on pharmacies, online-stores and municipal health centers as their main distributors.