593 resultados para Stereotypes.


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Relatório da Prática Profissional Supervisionada Mestrado em Educação Pré-Escolar

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The importance of the organizational relationship (senior managers) with an internal public (employees) is the main focus of this research, aiming to understand how this relationship differs between the different publics. Nowadays, the relevance attributed by Public Relations to this relationship is crucial. The main purpose is to identify two consistent models to measure the impact of an organizational relationship on the internal public. The second purpose is to identify how the internal public react to this organizational relationship, namely by gender. The research was conducted in nine Portuguese companies with a sample of 1.244 subjects in order to study the context of the relationship and validate the identified models. The results show the gender stereotypes in the relationship in these companies and that the organizational relationship has an impact on organizational commitment with a consistent model that highlights the impact of Public Relations on a company's productivity.

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The importance of the relationship with an internal public is the main focus of our research. Nowadays, the relevance attributed by Public Relations to this relationship is crucial. Our purpose is to identify two consistent models to measure the impact of an organizational relationship on its internal public. The research was conducted in nine Portuguese companies with a sample of 1244 subjects in order to study the context of the relationship and validate the identified models. The results show us the gender stereotypes in the relationship in these companies and that it is possible to identify the impact of Public Relations on a company's productivity.

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O aumento da esperança média de vida e a redução do número de nascimentos, tem conduzido a um aumento significativo da população sénior, e apesar de ser conotado como um fenómeno característico dos países desenvolvidos, esta é uma realidade quase universal, que tem assumido particular incidência na Europa. No entanto, apesar de frequentemente estigmatizada com base em estereótipos negativos, no que diz respeito às suas capacidades físicas e mentais, na atualidade, o perfil dos seniores, sofreu alterações significativas dada a sua disponibilidade de tempo e dinheiro, transformando-o num segmento com um peso significativo no incremento da economia e um target desejável para os media e seus agentes. Deste modo, por via da alteração do paradigma social; envelhecimento da população e a crescente importância deste segmento para o mercado, é pertinente compreender a relação entre o sénior e a comunicação publicitária. Nesse sentido, o objetivo deste paper é proceder a uma revisão narrativa que permita compreender as principais tendências de pesquisa neste campo. Serão assim examinadas as duas abordagens empíricas relativas a esta temática, a primeira centrada na comunicação publicitária dirigida ao sénior e suas caraterísticas e a segunda a comunicação publicitária do ponto de vista do sénior.

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Relatório de estágio apresentado à Escola Superior de Comunicação Social como parte dos requisitos para obtenção de grau de mestre em Jornalismo.

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Dissertação apresentada à Escola Superior de Comunicação Social como parte dos requisitos para obtenção de grau de mestre em Publicidade e Marketing.

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Relatório da Prática Profissional Supervisionada Mestrado em Educação Pré-Escolar

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Relatório de Estágio apresentado à Escola Superior de Educação de Lisboa para obtenção de grau de mestre em Ensino no 1º e no 2º Ciclos do Ensino Básico

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Relatório Final apresentado à Escola Superior de Educação de Lisboa para obtenção de grau de mestre em Ensino no 1º e no 2º Ciclos do Ensino Básico

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Relatório da Prática Profissional Supervisionada Mestrado em Educação Pré-Escolar

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Roots and rituals.The construction of ethnic identities, Ton Dekker, John Helsloot Carla Wijers editors, p. 267-268; Selected papers of the 6TH SIEF conference on 'Roots & rituals', Amsterdam 20-25 April 1998.

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Relatório da Prática Profissional Supervisionada Mestrado em Educação Pré-Escolar

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In Portugal, especially starting in the 1970s, women’s studies had implications on the emergency of the concept of gender and the feminist criticism to the prevailing models about differences between sexes. Until then, women had been absent from scientific research both as subject and as object. Feminism brought more reflexivity to the scientific thinking. After the 25th of April 1974, because of the consequent political openness, several innovating themes of research emerged, together with new concepts and fields of study. However, as far as gender and science relationship is concerned, such studies especially concentrate on higher education institutions. The feminist thinking seems to have two main objectives: to give women visibility, on the one hand, and to denunciate men’s domain in the several fields of knowledge. In 1977, the “Feminine Commission” is created and since then it has been publishing studies on women’s condition and contributing to the enhancement of the reflection of female condition at all levels. In the 1980s, the growing feminisation of tertiary education (both of students and academics), favoured the development of women’s studies, especially on their condition within universities with a special focus on the glass ceiling, despite the lack of statistical data by gender, thus making difficult the analysis of women integration in several sectors, namely in educational and scientific research activities. Other agglutinating themes are family, social and legal condition, work, education, and feminine intervention on political and social movements. In the 1990s, Women Studies are institutionalised in the academic context with the creation of the first Master in Women Studies in the Universidade Aberta (Open University), in Lisbon. In 1999, the first Portuguese journal of women studies is created – “Faces de Eva”. Seminars, conferences, thesis, journals, and projects on women’s studies are more and more common. However, results and publications are not so divulgated as they should be, because of lack of comprehensive and coordinated databases. 2. Analysis by topics 2.1. Horizontal and vertical segregation Research questions It is one of the main areas of research in Portugal. Essentially two issues have been considered: - The analysis of vertical gender segregation in educational and professional fields, having reflexes on women professional career progression with special attention to men’s power in control positions and the glass ceiling. - The analysis of horizontal segregation, special in higher education (teaching and research) where women have less visibility than men, and the under-representation of women in technology and technological careers. Research in this area mainly focuses on description, showing the under-representation of women in certain scientific areas and senior positions. Nevertheless, the studies that analyze horizontal segregation in the field of education adopt a more analytical approach which focuses on the analysis of the mechanisms of reproduction of gender stereotypes, especially socialisation, influencing educational and career choices. 1

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RESUMO: O envelhecimento da população tende a aumentar em todo o mundo, trazendo consequências a níveis sociais, económicos, e de saúde. As hospitalizações e a necessidade de cuidados de enfermagem à população idosa tendencialmente aumentam pela maior fragilidade, derivada do aumento das situações de doença crónica e dependência. Os cuidados de enfermagem podem ser influenciados pelas representações sociais acerca do envelhecimento, estando associados mitos e estereótipos, e levar à desvalorização da individualidade e autonomia da pessoa idosa. Neste sentido, preconiza-se a realização de cuidados em parceria com a pessoa idosa, que promovam a sua autonomia e empowerment. Este estudo tem como objectivo compreender o modo como as representações sociais dos enfermeiros acerca do envelhecimento influenciam os cuidados de enfermagem na promoção da autonomia do idoso hospitalizado. Realizámos um estudo qualitativo, com recurso à entrevista e a técnica por associação livre de ideias, sendo entrevistados 17 enfermeiros de um serviço de internamento de medicina. Da análise dos resultados, constatámos que para os enfermeiros do estudo a representação social negativa acerca do envelhecimento foi a mais evidenciada, associada a situações como: dependência, doença, solidão, isolamento, necessidades, tristeza, peso na sociedade/problemas/dificuldades; levando à desvalorização das capacidades físicas, mentais, psicológicas, e da autonomia da pessoa idosa. Como factores dificultadores da promoção do respeito e autonomia da pessoa idosa referiram a motivação, características do enfermeiro e da pessoa idosa e os constrangimentos institucionais. Contudo alguns enfermeiros utilizam estratégias facilitadoras da promoção da autonomia como a: apresentação, proximidade, disponibilidade, promoção da esperança, avaliação da situação, e capacitação física e mental. Concluímos que as representações sociais negativas acerca do envelhecimento condicionam os cuidados de enfermagem na promoção da participação da pessoa idosa nos cuidados e nas decisões relativas a si. Os cuidados realizados em parceria, influenciados por uma visão positiva da pessoa idosa, valorizam a sua individualidade e toda a sua história de vida fomentando a sua autonomia.---------- ABSTRACT: Population aging is a global phenomenon, felt particularly in developed countries, with consequences at the social, economic and health-related levels. Hospitalization rates and nursing care needs among the elderly are on the rise in part due to the increased fragility of this population which experience greater levels of dependency and chronic disease. The quality of nursing care may be influenced by social representations of aging, associated with myths and stereotypes, that may lead to the devaluation of the individuality and autonomy of elderly persons. To this end, advocates for care in partnership with the elderly person, that promote their empowerment and autonomy. The present study aims to understand the manner in which social representations held by nurses with regards to the phenomenon of aging influence nursing care, with particular emphasis on the promotion of autonomy among hospitalized elderly patients. This study is a qualitative study, utilizing interviews and the free association of ideas technique, with a total of 17 interviews conducted on nurses working in a hospital ward. According to our results, nurses harbour negative social representations concerning the aging process, associating the latter with dependency, disease, loneliness, needs, sadness, burden on society/problems/difficulties, all of which may lead to the devaluation of the physical, mental, and psychological capacities of the elderly, negatively impacting upon their autonomy. Among those factors found to hinder the promotion of respect and autonomy of the elderly in this study, are personal motivation, characteristics of the nurse and the elderly person and institutional barriers. However, some nurses made use of a number of strategies that promoted patient autonomy, namely: presentation, proximity, availability, the promotion of hope, situation evaluation and physical and mental capacitation. In conclusion, negative social representations concerning aging condition the quality of nursing care, particularly, in what concerns the promotion of patient participation in care and self determination. Nursing interventions carried out in collaboration with the patient, influenced by a positive view of the elderly, value the individuality and life history of these individuals, thereby fomenting their autonomy

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Millions of children are infected by enteroviruses each year, usually exhibiting only mild symptoms. Nevertheless, these viruses are also associated with severe and life-threatening infections, such as meningitis and encephalitis. We describe a 32-month-old patient with enteroviral encephalitis confirmed by polymerase chain reaction in cerebrospinal fluid, with unfavorable clinical course with marked developmental regression, autistic features, persistent stereotypes and aphasia. She experienced slow clinical improvement, with mild residual neurologic and developmental deficits at follow-up. Viral central nervous system infections in early childhood have been associated with autism spectrum disorders but the underlying mechanisms are still poorly understood. This case report is significant in presenting a case of developmental regression with autistic features and loss of language improving on follow-up. To our knowledge, this is the first published report of enterovirus encephalitis leading to an autism spectrum disorder.