122 resultados para pleasures


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Tutkielmassa tarkastellaan suomalaista kulutuskulttuuria ja sen muuttumista kulutuskerronnan kautta. Aineisto koostuu 39 iäkkään, 1920–1950-luvuilla syntyneen, suomalaisen kuluttajaelämäkerroista, jotka kerättiin kirjoituskilpailulla. Tutkielmassa analysoidaan informanttien kulutukseen ja rahankäyttöön liittämiä hyveitä sekä sitä, millaisista kulutuseetoksista hyveet kertovat. Elämäkertojen erittelyyn ja tulkintaan on sovellettu lähiluentaa. Analyysin avulla on rakennettu tulkinta keskiluokkaisesta kulutuseetoksesta. Tutkimuksen teoreettinen viitekehys pohjautuu kulutuksen normatiivisia merkityksiä, kulutuseetoksia ja keskiluokkaisuutta käsitteleviin tutkimuksiin. Tulkintaa ohjaa lisäksi ymmärrys tutkittavan sukupolven elämänkulusta suomalaisen kulutusyhteiskunnan kehityksen näkökulmasta. Tutkittavan sukupolven elämän aikana kotitalous on kehittynyt agraarisen yhteiskunnan omavaraisesta tuotantoyksiköstä vauraan yhteiskunnan kulutukseen ja sosiaaliseen uusintamiseen keskittyväksi instituutioksi. Palkkatyöläisyys, vapaa-aika ja kulutusmahdollisuudet ovat lisääntyneet, ja yhteiskuntaa leimaa keskiluokkaistuminen. Elämäkerroista löytyvät säästäväisyyden ja vaatimattomuuden hyveet kertovat talonpoikaisen kulutueetoksen olevan edelleen keskeinen kulutuseetos, mutta niukkuuden hyveellistämisen lisäksi kulutuskerronnasta löytyy myös modernimpia tapoja suhtautua kulutukseen. Tulkitsen kuluttajaelämäkerroista löytyvien järkevyyden, tavallisuuden ja työnteon hyveiden kertovan keskiluokkaisuudesta. Hyveellinen kuluttaminen on keskiluokkaisessa kulutuseetoksessa talonpoikaista kulutuseetosta sallivampaa. Se määrittyy niukan kuluttamisen sijaan kohtuullisen ja tavallisen kuluttamisen hyveellistämiseksi. Keskiluokkaisessa kulutuseetoksessa on hyväksyttävää nauttia kohtuudella ja järkevästi omalla työllä ansaitusta vaurastumisesta. Talonpoikaisesta kulutuseetoksesta poiketen keskiluokkainen kulutuseetos hyväksyy kulutuksesta saatavan nautinnon. Sanonta ”ensin työ, sitten huvi” kuvaa keskiluokkaisen kulutuseetoksen tapaa suhtautua vaurastumisen mukanaan tuomaan kulutuskulttuuriin ja sen nautintoihin.

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This dissertation traces a set of historical transformations the Darwinian evolutionary narrative has undergone toward the end of the twentieth century, especially as reflected in Anglo-American popular science books and novels. The study has three objectives. First, it seeks to understand the organizing logic of evolutionary narratives and the role that assumptions about gender and sexuality play in that logic. Second, it asks what kinds of cultural anxieties evolutionary theory raises and how evolutionary narratives negotiate them. Third, it examines the possibilities and limits of narrative transformation both as a historical phenomenon and as a theoretical question. This interdisciplinary dissertation is situated at the intersection of science studies, cultural studies, literary studies, and gender studies. Its understanding of science as a cultural practice that both emerges from and contributes to cultural expectations and institutional structures follows the tradition of science studies. Its focus on the question of popular appeal and the mechanisms of cultural change arises from cultural studies. Its view of narrative as a structural phenomenon is grounded in literary studies in general and feminist narrative theory in particular. Its understanding of gender and sexuality as implicated in discourses of epistemic authority builds on the view of gender and sexuality as contingent cultural categories central to gender studies. The primary material consists of over 25 British and American popular science books and novels, published roughly between 1990 and 2005. In order to highlight historical transformations, these texts are read in the context of Darwin s The Origin of Species and The Descent of Man, on the one hand, and such sociobiological classics as E. O. Wilson s On Human Nature and Richard Dawkins s The Selfish Gene, on the other. The research method combines feminist narrative analysis with cultural and historical contextualization, emphasizing discursive abruptions, recurrent narrative patterns, and underlying continuities. The dissertation demonstrates that the relationship between Darwin s evolutionary narrative and late twentieth-century evolutionary narratives is characterized by reemphasis, omissions, and continuous rewriting. In particular, contemporary evolutionary discourse extends the role assigned to reproduction both sexual and narrative in Darwin s writing, generating a narrative logic that imagines the desire to reproduce as the driving force of evolution and posits the reproductive sex act as the endlessly repeated narrative event that keeps the story going. The study argues that the popular appeal of evolutionary accounts of gender, sexuality, and human nature may arise, to an extent, from this reproductive narrative dynamic. This narrative dynamic, however, is not logically invulnerable. Since the continuation of the evolutionary narrative relies on successful reproduction, the possibility of reproductive failure poses a constant risk to narrative futurity, arousing cultural anxieties that evolutionary narratives need to address. The study argues that evolutionary narratives appease such anxieties by evoking a range of cultural narratives, especially romantic, religious, and national narratives. Furthermore, the study shows that the event-based logic of evolutionary narratives privileges observable acts over emotions, pleasures, identities, and desires, thus engendering a set of conceptual exclusions that limits the imaginative scope of evolution as a cultural narrative.

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Smoking has decreased significantly over the last few decades, but it still remains one of the most serious public health problems in all Western countries. Smoking has decreased especially in upper socioeconomic groups, and this differentiation is an important factor behind socioeconomic health differentials. The study examines smokers risk perceptions, justifications and the meaning of smoking in different occupational groups. The starting point of the research is that the concept of health behaviour and the individualistic orientation it implies is too narrow a viewpoint with which to understand the current cultural status of smoking and to explain its association with social class. The study utilizes two kinds of data. Internet discussions are used to examine smokers risk perceptions and counter-reactions to current public health discourses. Interviews of smokers and ex-smokers (N=55) from different occupations are utilized to analyse the process of giving up smoking, social class differences in the justifications of smoking and the role of smoking in manual work. The continuing popularity of smoking is not a question of lacking knowledge of or concern about health risks. Even manual workers, in whom smoking is more prevalent, consider smoking a health risk. However, smokers have several ways of dealing with the risk. They can equate it with other health risks confronted in everyday life or question the adequacy of expert knowledge. Smoking can be seen as signifying the ability to make independent decisions and to question authorities. Regardless of the self-acknowledged dependency, smoking can be understood as a choice. This seemingly contradictory viewpoint was central especially for non-manual workers. They emphasized the pleasures and rules of smoking and the management of dependency. In contrast, manual workers did not give positive justifications for their smoking, thus implying the self-evident nature of the habit. Still, smoking functions as a resource in manual work as it increases the autonomy of workers in terms of their daily tasks. At the same time, smoking is attached to other routines and practices at workplaces. The study shows that in order to understand current trends in smoking, differing perceptions of risk and health as well as ways of life and their social and economic determinants need to be taken into account. Focussing on the social contexts and environments in which smoking is most prevalent is necessary in order to explain the current association of smoking with the working class.

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The study focuses on the Finnish home makeover shows Inno (2004 , Nelonen) and Kodin kääntöpiiri (2001 2005; YLE TV2) and their episodes broadcast in spring 2004. The research material also includes the websites of both shows and messages concerning Inno from an online discussion forum. As people decorate their homes and reflect on them, they engage in negotiations of taste and in the construction of the ideal self. The main question of the study is: how are representations of the gendered self produced in home makeover shows? The broader theoretical and methodological context of the study is based on intersectionality, or simultaneous study of different identity categories. In this study, the main focus is on the intersections of gender, class and sexuality. Hence, the secondary research question is: how do ways of doing gender intersect with producing the ideas of class and sexuality in the representations of home makeover shows? The theoretical framework of the study combines Judith Butler s theory of gender performativity and Pierre Bourdieu s theory of taste. The analysis is founded upon a close reading focusing on the details and ambiguous meanings contained in the televisual representation. Home makeover shows are explored as a part of contemporary television culture, which is characterised by a significant increase in the number of both television channels and global television formats, as well as the hybridisation of programme types. Researchers on lifestyle television have paid attention to male designers and their ability to reconstruct meanings related to domesticity and home decoration as feminine spheres. The dissertation contributes to this discussion by analysing the representations of the male interior decorator in Inno and the four female interior decorators in Kodin kääntöpiiri. The focus is on the professional self and how it is both gendered and defined as an arbiter of taste. The programme concepts produce the impression that the makeover homes and their occupants are ordinary . The manufactured sense of ordinariness often conceals differences between the participants. One argument of the study is that the ordinariness of participants on lifestyle television should not be taken for granted without further reflection on the implications of labeling something as ordinary. Updating of interior decoration in home makeover shows can be interpreted as an area of doing gender that requires deliberation, effort, expert knowledge and a sufficient budget. The ideal lay decorator is portrayed as culturally omnivorous, brave and receptive to new ideas. The ability to reflect on ways of representing masculinity and femininity through decoration is also implied. In home makeover shows, greater self-awareness regarding the ways in which gender is produced does not lead to repeating gender differently. The idea of normative heterosexuality is in a hegemonic position in the representations of the participants. In Inno and Kodin kääntöpiiri questions of class are not made explicit. However, the idea of class is produced indirectly e.g. by describing the apartments and houses of the participants, by discussing their hobbies or interest in cultural products. In Inno, home decoration is primarily depicted as an individualistic consumer choice, while in Kodin kääntöpiiri it is often defined as a way to strengthen the ties of nuclear families. In Kodin kääntöpiiri, the ethos of familism is combined with pleasures gained from consumption and DIY activities. As a whole, the multidisciplinary study indicates a great number of differences between the two shows.

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Tutkielmassa tarkastellaan kuluttajien näkemyksiä ekotuotteiden valintaan vaikuttavista tekijöistä. Analysoin ekotuotteiden hankintaa kolmen teeman kautta. Ne ovat vihreys ja vastuullisuus, puhtaus tuotevalinnoissa sekä niin sanottu arjen luksus. Tutkimukseni empiirinen osa koostuu 10 teemahaastattelusta. Tutkimuskohteena on ekokauppa Ruohonjuuressa ostoksiaan tekevät kuluttajat. Haastateltavia etsin ilmoituksella ekokauppa Ruohonjuuresta sekä kaupan Facebook-sivuilta. Lisäksi oma haastattelupäivä Ruohonjuuren myymälässä tuotti haastateltavia mukaan tutkimukseen. Kirjoitin haastatteluista yhteenvedon ja analysoin aineistoa teemoittelun avulla. Nykyiset ympäristöongelmat vaikuttavat siihen, millaisena koemme arjen tulevaisuudessa. Vihreä ja vastuulllinen kuluttaja ottaa huomioon kulutuspäätöksiensä vaikutukset ympäristöön. Vihreät kulutuspäätökset tarkoittavat kestäviä kulutustapoja kuten jätteiden lajittelua, kirpputorikierrättämistä ja ympäristöä säästävien ekotuotteiden valintaa. Aineiston perusteella voi todeta, että ekotuotteiden ympäristömyönteisyyteen liitetään läheisesti luomutuotanto ja luomutuotteet. Ekotuotteet nähdään myös eettisinä ja moraalisina valintoina, joiden avulla halutaan vaikuttaa myös muiden hyvinvointiin. Ekotuotteisiin kohdistuu siten monenlaisia odotuksia, mutta myös epäilyjä. Aineistoni perusteella tuotetta ei välttämättä koettu ekotuotteeksi, jos sen valmistamiseen on käytetty paljon resursseja. Kuluttajat ovat kiinnostuneita ruoan alkuperästä ja sen aitoudesta. Ekotuotteet koetaan muita tuotteita päinvastoin puhtaiksi vaihtoehdoiksi. Puhtaus ekotuotteissa mielletään laadultaan turvallisiksi ja terveellisiksi tuotteiksi, jotka maistuvat hyvältä. Haastatteluaineiston perusteella voi todeta, että ekotuotteet koettiin myös arjen ostosten erikoisuudeksi. Arjen luksus lisää käyttäjälleen mielihyvän elämyksiä. Ekotuotteita ostamalla rakennetaan myös omaa elämäntyyliä ja erottaudutaan muista. Aineiston perusteella ekokauppaan mennään kiertelemään, tekemään heräteostoksia ja etsimään uutuuksia. Shoppailu ekokaupassa voi olla nautinnollista ja miellyttävää toimintaa, vaikka ostamista vain harkitaan. Ekotuote lahjana kertoo lahjan antajasta ja tuo lahjan saajalle palan luksusta vaikkapa luomusuklaan muodossa.

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A partir de considerações teóricas que apontam a falta de um significante especificamente feminino, inversamente ao homem que encontra no falo um significante que o represente, e tendo em vista questões suscitadas na clínica a respeito da angústia presente nas relações estabelecidas entre mães e filhas, este trabalho busca articular Desamparo e Feminilidade, de modo que teoria e clínica possam ser tecidas, compondo reflexões quanto aos efeitos sofridos pela mulher diante da conseqüente proximidade com o real, bem como as possibilidades que a mulher procura criar através da feminilidade para se reinventar continuamente. A fim de ilustrar o que está sendo proposto, a escrita prosaica e poética de Clarice Lispector vem contribuir com a reflexão sobre certos modos de subjetivação do feminino, bem como com a possibilidade de encontros com a psicanálise, conferindo lugar de destaque como autora da figura feminina ao simbolizar a mulher em suas constantes indagações e que, em sua incompletude, revela através de Uma aprendizagem ou o livro dos prazeres a construção de sua própria verdade.

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Esta tese, Corpo do lazer: reflexões a partir da vida lesada na hipermodernidade, representa um exercício de reflexão e investigação acerca do lazer como um fenômeno psicossocial na atualidade. Enquanto reflexão, parte do corpo como centro de gravidade da subjetividade, tomando como referenciais epistemológicos alguns teóricos da primeira geração da nomeada Escola de Frankfurt, a psicanálise freudiana e estudiosos franceses que denominam a atualidade de hipermodernidade. Outros pensadores também permearam as reflexões, principalmente aqueles que viabilizam o viés crítico argumentativo. Já como investigação, um material de campo no formato de folder teve suas construções discursivas em torno do lazer destacadas, constituindo, assim, o corpus de análise da pesquisa documental de cunho qualitativo. Neste trabalho, a reflexão e a investigação se complementam na compreensão da articulação dos dois eixos principais, as esferas do desejo e do mercado, entrelaçando a noção de corpo do lazer em tempos hipermodernos e, deste modo, buscando questionar a hipermodernidade como produto e cenário em que a existência humana é prejudicada nas partículas elementares de uma vida justa, isto é, lesada nos mínimos modos de ser e estar no mundo. No âmbito do entretenimento, a vida lesada é percebida como sofrimento psicossocial e subjaz nas artimanhas sutis dos lazeres mercadológicos em expansão na hipermodernidade. Este cenário produz novos processos de subjetivação, decorrentes também das práticas de lazer atuais voltadas para consumo, e, com isso, o lazer adquire valor de troca na realidade hipermoderna. Como o corpo está no centro da cena hipermoderna em expansão nas cidades, ele é o foco dos processos de subjetivação deste estudo. Para tanto, o corpo é abordado nas noções tragicômico e erótico-narcísico, além de outros desdobramentos, no intuito de situar o corpo do lazer. A fim de explorar a temática, serão apresentadas reflexões a partir de conceitos do lazer, da inauguração do lazer na modernidade, além de análises de como ele está inserido atualmente nos mecanismos mercadológicos regidos pela lógica econômica a fomentar a indústria do entretenimento para atender os anseios humanos por prazeres como rotina dos sentidos e das sensações voltados para o corpo. Como exemplo desse cenário, elegeu-se a Barra da Tijuca, Rio de Janeiro (RJ), como espaço urbano para a realização da pesquisa, pois neste bairro a realidade hipermoderna pode ser espontaneamente verificada. Como aspectos conclusivos, o corpo do lazer demonstra ser, por um lado, o alvo dos interesses mercadológicos pautados na lucratividade e com metas a incrementar o viver no tempo supostamente livre, baseado na emotividade e estados de felicidade. Por outro lado, o corpo capturado está na condição reduzida e fragmentada pelas mesmas estratégias instrumentais do capitalismo especulativo que fomentam modos de subjetivação baseados no consumo e nos prazeres efêmeros. No entanto, esse processo ocorre com o consentimento do sujeito afetado por essas estratégias, da mesma forma como este mesmo sujeito também afeta e determina tais estratégias e, assim, produz seus efeitos nos esquemas mercadológicos. É neste interstício entre o sujeito e o mercado que percorrerão as reflexões desta tese.

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This paper explores the politics of feminist criticism of the Fifty Shades novels as seen in both traditional media commentary and popular online news and cultural websites and blogs. I argue that much media commentary, in broadsheet and other ‘respectable’ outlets particularly, has featured avowedly feminist writers dismissing the books as ‘bad’, not only containing bad writing and bad sex but, ultimately, as being bad for their women readers. Situating these responses within a history of feminist discomfort with popular erotic and romantic fiction marketed to women I read these responses as a form of ‘anti-romantic’ fantasy in which the reader/critic is able to assert both her immunity from the romantic fantasy offered in the text and her cultural distance from those women who are subject to it. Further, this act of disavowal is often linked to a professed concern for the women who read the novel who the critic argues will, inevitably, replicate the abusive and harmful relationship dynamics that the novel represent. Such a move then positions the feminist critic as not only more culturally intelligent than women readers of the novel but enacts a fantasy of respectable, middle-class feminist cultural custodianship. Such a fantasy, I argue, is connected to the post-feminist era in which we live, which has produced a class of self-appointed ‘feminist’ cultural critics who seek to contest their own cultural marginalisation through enacting a governmental authority to worry about other women. This paper, therefore, is a critical investigation of the pleasures and politics of very publicly not reading Fifty Shades and its significance for analysing the contemporary politics of popular culture and feminism.

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A presente dissertação assenta na análise comparativa da obra de Marcial e Juvenal e tem como principais objectivos evidenciar a natureza burlesca e satírica que lhes assiste, assim como a (a)temporalidade e o alcance pedagógico-didáctico que as suas palavras comportam. Neste sentido, a análise tomou como matéria a abordagem que ambos fazem de temáticas comuns, no âmbito da representação da sociedade imperial do século I d.C. O trabalho divide-se em duas partes: I. Contexto e Condicionalismos; II. A vida quotidiana em Roma. A primeira subdividida em dois capítulos: 1. O espírito burlesco e o espírito satírico; 2. Apologia pro opere suo, e a segunda em quatro: 3. Modus vivendi Romani: prazeres e distracções em Roma; 4. (A)masculinidade Romana; 5. A condição feminina e o seu lugar em Roma; 6. Clientelismo e patronato sob o olhar de Marcial e Juvenal. Depois de uma contextualização dos termos burlesco e satírico, fundamentalmente alicerçada no primitivo espírito romano, procedeu-se à abordagem dos condicionalismos culturais, sócio-políticos e bibliográficos que melhor contribuem para a compreensão das principais diferenças/semelhanças entre a natureza, as intenções, as estratégias discursivas e a projecção das obras em causa. Na segunda parte, a análise comparativa da representação que os autores fazem da vida quotidiana em Roma focou essencialmente quatro aspectos, abordados em capítulos distintos, conforme supra-enunciado: no primeiro, a visão global que os autores projectam de Roma, através da representação dos principais divertimentos e distracções que ocupam e agradam aos Romanos; no segundo, a moralidade/falsidade que assiste aos comportamentos masculinos; no terceiro, a invectiva à mulher e ao lugar que esta ocupa nas relações sociais, afectivas e sexuais; no quarto, a instituição patronatoclientelismo e os valores sociais e morais que a revestem. A partir desta análise atestam-se as afinidades e o alcance de um fim semelhante nas obras de Marcial e Juvenal, não obstante a natureza e as diferenças estruturais que lhes assistem. Desta dissertação constam também uma Introdução e uma Conclusão, uma Bibliografia, bem como um Índice geral e um Index auctorum et locorum latinorum.

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Consumers’ indecisions about the ethical value of their choices are amongst the highest concerns regarding ethical products’ purchasing. This is especially true for Fair Trade certified products where the ethical attribute information provided by the packaging is often unacknowledged by consumers. While well-informed consumers are likely to generate positive consumer reactions to ethical products and increase its ethical consumption, less knowledgeable buyers show different purchasing patterns. In such circumstances, decisions are often driven by socio-cultural beliefs about the low functional performance of ethical or sustainable attributes. For instance, products more congruent with sustainability (e.g., produce) are considered to be simpler but less tasty than less sustainable products. Less sustainable products instead, are considered to be more sophisticated and to provide consumers with more hedonic pleasures (e.g., chocolate mousse). The extent that ethicality is linked with experiences that provide consumers with more pain than pleasure is also manifested in pro-social social behaviors. More specifically through conspicuous self-sacrificial consumption experiences like running for charity in marathons with wide public exposure. The willingness of consumers to engage in such costly initiatives is moderated by gender differences and further, mediated by the chronic productivity orientation of some individuals to use time in a productive manner. Using experimental design studies, I show that consumers (1) use a set of affective and cognitive associations with on-package elements to interpret ethical attributes, (2) implicitly associate ethicality with simplicity, and that (3) men versus women show different preferences in their forms of contribution to pro-social causes.

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Dans ce mémoire, nous étudions les productions bollywoodiennes issues de la foisonnante industrie du film de Mumbai. Nous explorons la forme populaire que ce cinéma propose et la nouvelle tendance qui émerge dans les années 1990, à travers laquelle se développent des représentations liées à la nouvelle classe moyenne indienne. Cette étude cherche à interroger les films les plus populaires des années 1990 afin de comprendre comment ils déploient leurs narratifs et leur narration. En procédant à des analyses descriptives et poétiques des récits, l’étude est principalement préoccupée par le traitement de la romance, un thème majeur de cette décennie. À travers ce thème, nous analysons les motifs narratifs, les procédés stylistiques, les détours de l’expression des sentiments ainsi que les dynamiques entre les sphères privée, publique et familiale. Essentiellement, nous mettons en lumière comment la distribution des informations narratives place le spectateur dans une position privilégiée organisant les plaisirs de sa participation aux films bollywoodiens.

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‘‘Transgression in Matthew Lewis’s The Monk and the Fragmentation of the Self’’ est une examination des différentes étapes à travers lesquelles la conscience humaine évolue et les comportements que chaque étape génère. Cette étude porte une attention particulière aux mécanismes de conversion du bien en mal et les motifs qui nourrissent cette conversion. La thèse se concentre dans un premier temps sur la souillure spirituelle comme l’étape qui précède la manifestation concrète du mal. Elle explore dans un deuxième temps le parallèle entre la conscience de la vertu et la conscience de la méchanceté. Dans un troisième temps, elle examine le caractère indéfini et confus de l’identité des personnages de ce roman. Principalement, cette étude démontre que le système patriarcal oppressif ainsi que la joie du pouvoir de ces personnages sont les causes qui expliquent leurs caractères fragmentés. Pour ce fait, cette thèse explore les mécanismes du pouvoir en relation avec le discours, la connaissance et le corps. Le premier chapitre porte sur le cheminement de la sainteté vers la malédiction. Il examine de près la croissance du mal dans la conscience d'Ambrosio en commençant par la souillure jusqu’à l'acte final du péché menant ainsi à sa destruction. Dans ce chapitre, j’analyse le pouvoir irrésistible que détient Matilda sur la conscience d’Ambrosio. J’expose aussi les façons dont ces deux personnes interagissent. En examinant la fragmentation et la duplicité d'Ambrosio avec Matilda, mon chapitre propose une réflexion sur la façon dont la nature fragmentée du discours monastique se négocie avec le désir inné de l'humain pour les plaisirs mondains. Le deuxième chapitre examine l’échec qu’éprouve le personnage religieux à maintenir son autorité et son statut à cause de son manque d’expérience. Cette perte d’autorité et de statut est expliquée par l’incapacité du personnage à discipliner son corps subjugué. J'examine le renversement du pouvoir pastoral qui avait Ambrosio pour le compte du personnage transgressif féminin. Enfin, je présente le corps comme étant un lieu d’inconfort menant à déstabiliser « les relations de pouvoir ». Le troisième chapitre étudie la perte de sécurité dans la société patriarcale et ses répercussions sur les relations humaines. Il examine alors les impacts de l’effondrement du système hiérarchique sur le genre et ses performances. Ce chapitre met en lumière les corruptions spirituelles, sexuelles et sociales. En effet, le jumelage de différents personnages a permis d’identifier clairement ces corruptions. J’explore également le rétablissement de la justice sociale lorsque les personnages corrompus se sont offert une chance de se découvrir soi-même sans pour autant échapper à la peine à la fin de leurs vies.

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La nature iconoclaste de l'ère postmoderne se manifeste dans une révolution contre les normes littéraires préétablies. Cet iconoclasme est plus flagrant dans la fantaisie urbaine. Dans un environnement désordonné, fragmenté et très stéréotypé, la fantaisie urbaine est considérée comme un événement qui défie tout jugement, et toute stratification sociale. Bien qu'elle ait été bien accueillie par les lecteurs et qu'elle a obtenue de fortes ventes, c'est seulement depuis deux décennies que ces genres ont commencé à attirer l'attention académique. Ce travail peut être considéré comme une tentative pour comprendre la fantaisie urbaine à travers la série d'une de ses écrivains les plus éminents, Laurell K. Hamilton. En conséquence, j’ai choisi trois romans de sa série Anita Blake: Guilty Pleasures (1993), Circus of the Damned (1995) et Blue Moon (1998). Les paramètres stylistiques et thématiques dans ses romans créent une philosophie postmoderne de subversion, qui valide et invalide les discussions sur la structure du signe, la violence, et la réaction du lecteur. Le premier chapitre étudie la construction du sens à travers la structure de la langue de la fantaisie urbaine. Il traite la signification que le résultat de l'interaction entre les différents signes linguistiques. Il suit également l'évolution de ce que Derrida appelle «inflated signs», qui sont au coeur de la régénération du sens à travers les romans. La saturation dans ces signes implique une «absence» qui s'affiche à travers la désintégration du système de la langue et les ruptures récurrentes de sa structure globale. Le deuxième chapitre se concentre sur les tendances de la violence dans les romans de la fantaisie urbaine qui rendent les jeux de pouvoir des personnages truculents et leurs réactions apparaissent inadmissibles. Il examine la violence par rapport à ses causes et sa ii logique. Grâce aux concepts de Derrida de l’‘arché-violence’, de ‘décision’ et de ‘sacrifice,’ je démontre que la violence est inévitable dans le monde créé de Hamilton et dans le monde qu'elle simule. Le troisième chapitre examine la réaction du lecteur sur les événements exotiques et la caractérisation paranormale des romans de Hamilton. Il révèle comment la fantaisie urbaine conteste la conception de Wolfgang Iser de réaction du lecteur et le concept d'‘apparence’ de Jean Baudrillard. J’insiste sur le fait que les lecteurs de la fantaisie urbaine ne sont plus des interprètes ou des réceptifs passifs d'images paranormaux. En effet, l'interaction entre l’auteur et le lecteur, que ces romans entrainent, défie ces conceptions réductrices de la réaction du lecteur.

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La mission éducative des musées auprès de la société en générale aujourd’hui est incontestable et les musées d’art contemporain sont des endroits importants de formation et de délectation. Cette recherche de maîtrise qui s’inscrit dans le cadre de la recherche Le grand public et l’art contemporain : du rejet au plaisir menée par A.M. Émond et C. Dufresne-Tassé de 2009 à 2014 identifie les sources de plaisir qui peuvent émerger chez les visiteurs de type grand public lors d’une visite à un musée d’art contemporain. Pour ce faire, nous avons analysé 30 discours de visiteurs de type grand public qui ont visité le Musée d’art contemporain de Montréal dans le cadre de la recherche d’Émond et de Dufresne-Tassé. La présente recherche de maîtrise privilégie l’approche qualitative, étant à la fois exploratoire, empirique et fondamentale. Nos résultats ont démontré l’existence de plaisirs qui émergent en fonction de trois grandes catégories (objet muséal, visiteur lui-même et impression générale) et qui se subdivisent en dix-huit sous-catégories. Nous avons décrit chacune de ces catégories et sous-catégories de plaisir à l’aide d’exemples extraits des discours des visiteurs. Cette recherche contribue à l’avancement des connaissances en fournissant aux musées d’art contemporain des indications sur la présence de diverses sources de plaisir dans l’appréciation des visiteurs lors de leur traitement de l’art contemporain. Ainsi, les secteurs éducatifs des musées pourront réinvestir ces résultats de recherche dans l’élaboration de stratégies éducatives muséales destinées à ce public non spécialiste.