Uma introdução às filas de espera

Esta tese trata de sistemas de filas de espera estudando o seu comportamento ao longo do tempo e quando se encontram em estado de equilíbrio. A tese é constituída por três grandes capítulos. Em primeiro lugar são apresentados alguns conceitos básicos da probabilidade, da estatística e de processos de estocásticos. São também descritas as condições e características necessárias para formar um sistema de filas de espera. Em seguida desenvolvemos vários tipos de sistemas de filas de espera markovianos, estudando várias características de cada modelo, entre elas o número esperado de clientes no sistema e na fila, o tempo esperado que um cliente aguarda no sistema e na fila, após o sistema estar em equilíbrio. Apresentamos também alguns gráficos e comparações. Por fim, fazemos uma abordagem a alguns sistemas de filas de espera não markovianos, com um estudo menos aprofundado, mas sempre tentando determinar as características que foram determinadas nos modelos markovianos.

Educar para o autocuidado num serviço hospitalar

A educação para a saúde é desenvolvida pelos enfermeiros no contexto hospitalar procurando responder às necessidades da pessoa confrontada com a doença, com o internamento e com a alteração do autocuidado. Esta investigação tem por objectivo compreender como é que os enfermeiros de um serviço hospitalar educam a pessoa adulta para o autocuidado. Neste sentido, desenvolvemos um estudo de âmbito qualitativo. Observamos cinco situações de educação para o autocuidado, realizando posteriormente entrevistas semi estruturadas. Empregamos a amostra teórica. Os dados foram analisados recorrendo à grounded theory de Strauss e Corbin (1990). Os resultados obtidos na análise dos dados permitem concluir que os enfermeiros quando realizam a educação para a saúde organizam a sua intervenção segundo um processo lógico, organizado e sistemático, traduzido nas sub categorias avaliar, planear e implementar. A elaboração formal da etapa do diagnóstico não foi referida pelos enfermeiros. Os enfermeiros mobilizam diversas estratégias tais como: avaliar a causa, os conhecimentos, a linguagem utilizada pelo cliente, a receptividade manifestada, bem como as dificuldades apresentadas pelo mesmo. Na fase da execução da educação emergiram as categorias transmitir conhecimentos, informar, explicar, ensinar, demonstrar, repetir, instruir, reforçar, mediar e motivar. A educação para o autocuidado tem por finalidade: promover a aceitação da limitação, efectuar a preparação para a alta, resolver ou minimizar o problema e mudar comportamentos. Os cuidados são centrados no prestador (Tones e Tilford, 1999). Emergiram também as categorias fomentar a gestão da saúde/doença, promover a qualidade de vida e incentivar a progressão para a independência, abordagem centrada no cliente (Tones e Tilford, 1999), no modo de trabalho pedagógico do tipo incitativo, de orientação pessoal (Lesne, 1977) e na classe das intervenções facilitadoras (Heron, 2001). O espaço físico, a falta de privacidade e os meios audiovisuais insuficientes foram apontados como factores que dificultam a educação para o autocuidado no meio hospitalar.

Influência do género, da família e dos serviços de psicologia e orientação na tomada de decisão de carreira

Neste estudo analisa-se a infl uência do género, da família e dos Serviços de Orientação Vocacional na decisão de carreira. Participaram deste estudo 1930 alunos do 10º ao 12º anos, de escolas portuguesas, respondendo ao Questionário de Difi culdades de Tomada de Decisão e a outro de recolha de dados escolares e familiares. Mais de metade apresenta indecisão vocacional. Os resultados indicam uma infl uência positiva da família na tomada de decisão, e da Orientação Vocacional na prontidão da decisão. Os rapazes consideram a orientação vocacional mais útil, apresentam maior confi ança mas menos prontidão na decisão, recorrem menos aos pais, familiares e amigos, sendo mais infl uenciáveis. As raparigas apresentam-se mais inseguras e menos informadas. A partir dos resultados, apresentam-se recomendações para as práticas de orientação vocacional.

O projecto de orientação vocacional de uma escola da R.A.M., numa perspectiva de inovação pedagógica

Este trabalho apresenta um estudo de caso de uma escola do ensino particular e cooperativo da Região Autónoma da Madeira, sob o tema “O projecto de orientação vocacional de uma escola da R.A.M., numa perspectiva de Inovação Pedagógica”. Através de uma abordagem naturalista, com características etnográficas e críticas pretende recolher indícios sobre a orientação vocacional, a sua importância no desenvolvimento do jovem, a sua compatibilidade com a educação escolar, e aferir o seu potencial como inovação pedagógica,no contexto indicado. Para tal, procura-se definir o conceito de inovação aplicada à pedagogia, articulada com o contributo das tecnologias da informação e comunicação, numa perspectiva construtivista. A recolha empírica concentra-se na exploração da relação pedagógica dos docentes e alunos participantes no Projecturo — projecto de orientação vocacional da escola em estudo — na aproximação das actividades do mesmo à realidade e na identificação de parcerias intelectuais dos alunos com as novas tecnologias.

A Literatura de Cordel como recurso didático na orientação de usuários em uma biblioteca universitária

A Literatura de Cordel consiste numa forma de conhecimento que produz conteúdos importantes para serem inseridos nos mais diversos contextos educacionais. Através de sua linguagem simples, o cordel versa sobre os mais variados temas, proporcionando uma leitura prazerosa. Assim, o objetivo geral desse trabalho é utilizar-se do cordel, com sua característica lúdica, para educar usuários e funcionários de bibliotecas, promovendo um espaço de formadores de habilidades e competências no uso consciente do acervo. A metodologia constou de abordagem aos alunos durante a visita guiada à Biblioteca Central da Universidade Federal do Rio Grande do Norte, onde são prestadas informações dos serviços oferecidos e da importância do acervo de uma biblioteca na sua vida acadêmica, bem como de sua preservação. Ao final da visita, cada aluno recebe um folheto de cordel contendo informações sobre o uso consciente do acervo, além da recomendação de que após a leitura do cordel, o mesmo seja repassado sucessivamente para outros membros da comunidade, de forma a alcançar uma maior parcela de leitores. Os resultados apontam que o cordel destaca-se como um poderoso instrumento didático-pedagógico e disseminador de informações. Ademais, ele tem a facilidade de alcançar desde os mercados e feiras, que divulgam a ciência e a arte, bem como as tradições populares. Conclui-se que o uso do cordel, numa perspectiva educativa, permite transmitir para os usuários de uma biblioteca, bem como à comunidade em geral, as boas maneiras de utilização dos suportes informacionais.

Fatores da satisfação e fidelidade do cliente: um estudo no varejo de supermercado

This thesis deals with the factors affecting customer satisfaction and loyalty in the supermarket sector. It is adapted a model proposed by Johnson et al. (2001) and included the brand construct as a loyalty of construct antecedent. It is conducted a survey with a sample of 290 customers of a supermarket in Natal city, Brazil, and descriptive and multiple regression statistical analysis. The main findings are that the proposed model is confirmed with quality being the main factor affecting satisfaction, but also in this case the place marketing construct playing a key role on satisfaction. The loyalty model is also supported by this research with the brand construct appearing important for a segment of the customers. This study support the conclusion that customer satisfaction is not the sole or main factor to explain loyalty

Gestão da satisfação e fidelidade do cliente : um estudo dos fatores que influenciam na satisfação e fidelidade dos clientes corporativos de telefonia celular

The competition in the telecommunications industry has grown in Brazil since the privatization, forcing companies that are active in the market to a growing commitment to quality products and services in order to survive. In this context, this work aims to understand the main factors that influence the degree of satisfaction exists in respect of a mobile operator with its corporate customers. The research covered theoretical concepts and analytical models of quality management system and models of indices related to the measurement of customer satisfaction. For the field research was carried out in a practical application of the main approaches based on this thesis by a case study in corporate segment, through a questionnaire applied to 10 consultants and 40 corporate customers of that company. Comparing the results of research with the consultants and corporate clients there is the concern of respondents to the indicators that comprise the constructs of customer satisfaction, commitment calculated, the price index and the handling of complaints, denoting the dissatisfaction of the general assessment for corporate customers with the carrier, against its current expectations. It is concluded that the mobile operator of the telecommunications industry have a big challenge, after ten years of privatization and consequently the period of rapid expansion of customer base and with the depleted, retain corporate customers as highly strategic, thus avoiding that migrate to other companies. We emphasize the need for further research and analysis of different approaches through research and using the same models to specifically evaluate and measure customer satisfaction of mobile enterprise, to adjust the model to the national market. Finally, we suggest the creation of an effective customer loyalty program with a strategy of relationship and specific to the corporate sector of mobile telephony

A influência da responsabilidade social empresarial na satisfação e fidelidade do cliente : um estudo com compradores de automóveis

This study presents an investigation of the influence of Corporate Social Responsibility (CSR) in customer s satisfaction and loyalty through a study with car s buyers, besides that, it aims to contribute to conceptual models of satisfaction and loyalty analysis by applying the model of Johnson et al. (2001), adapted for the introduction of variables of CSR and conscious consumption, in a car dealership in Natal / RN. The methodology has a descriptive quantitative approach and for the analysis results were applied statistical methods of simple and multiple linear regression analysis, descriptive analysis and exploratory analysis. The field research provided 90 valid forms. The results show that CSR affects the image of the company studied and is also one of the elements of the compound of satisfaction and loyalty. This study concludes that CSR should be considered in the strategic and marketing actions of firms

Gestão da satisfação e fidelidade do cliente :um estudo dos fatores que influenciam a satisfação e a fidelidade no turismo regional

This Thesis presents a contribution to the study of models of customer satisfaction, analyzing the relationship between construct satisfaction and its antecedents and consequences, carrying through a survey with tourists who live in states of northeast region, had used to travel by bus or their own car and used hotel of Natal in the period from march to june at 2004. The theory research is focused in concepts of customer satisfaction and loyalty, quality management system models and customer satisfaction measurement index models. For the field survey was applied a model with questions based on the norwegian customer satisfaction barometer - NCSB considered for Johnson et al., 2001 with 92 tourists. The results gotten for the multiple regression evidence that tourist satisfaction with respect to the hotel suffer fort influences of six drivers of quality and complaints management. However the factors that influencing tourist loyalty with hotel are affective commitment, satisfaction with the hotel and the complaints management

Gestão de satisfação e fidelidade do cliente na hotelaria :um estudo sobre os fatores que influenciam a satisfação e a fidelidade do turista internacional no Brasil

The objective of this thesis was studying the factors which contribute to customer s satisfaction and loyalty, focusing the Norwegian model of satisfaction and loyalty of the consumer, applied in the sector of hotel services in Natal/RN, Brazil. The theoretical research was led through the concepts of service quality, customer satisfaction and loyalty, models of quality management systems, national index of customer s satisfaction and methods which evaluate the customer s satisfaction. The field research was carried through from December 1st of 2004 to 24 st, among 381 international tourists who had been housed in the hotels of Natal. The analyses of the data had been made through the descriptive statistics and analysis of multiple regression. The results had evidenced that the main precedents variables of satisfaction had been: hotel s room, staff friendliness, hotel restaurant food and price paid; these are factors which explained, in 56,0% the variation of satisfaction with hotels. In relation to the constructs which had influenced the tourist s loyalty, were founds: tourist s satisfaction, hotel image and affective commitment, which had explained 53.0% of the data variability. The complaint management resulted as a basic factor for the tourist s satisfaction and loyalty

Medição de satisfação e fidelidade do cliente :um estudo com pacientes de clínica particular

This Thesis deals with a study on customer satisfaction and loyalty measurement focusing on a model of factors antecedents of customer satisfaction and loyalty. The model is based on a Satisfaction Index model adopted in Norway developed by Johnson et al.(2001) and the service quality drivers from the literature. It is surveyed a sample of 130 patients of a gynecology clinical. It is used a multiple regression analysis as the main statistical method in order to verify the factors affecting satisfaction and loyalty. The main findings are that the quality model explain 54% of the satisfaction but the whole model explain only 31% of the loyalty. Although the results are consistent with the literature in term of quality as the main driver of the satisfaction and that the satisfaction is not only one factor to explain loyalty, both the quality model to satisfaction and the factors model affecting loyalty should be improved to explain better the satisfaction and loyalty in health care service

Análise da influência da qualidade em um ciclo de serviços na satisfação do cliente: estudo de caso em uma instituição de ensino.

With the increasing offer of education services in Brazil, it is necessary to evaluate the quality of service in education, especially in those institutions for vocational education which have a greater interaction with the labor market, in order to form qualified professionals and meet the growing demand that the country has today[A1] . In Brazil, the evaluation of the quality of library services has influenced the assessment of educational institutions and in this context, there needs to be a process to monitor the quality of services provided by libraries. However, the service is not done in a single moment and thus to a more detailed assessment it needs to be measured and evaluated each different time the customer uses it. Therefore, the aim of this work consists in measuring the quality in every moment of truth of a cycle of library services to assess which are the most relevant moments in the client's perspective at the library of the Federal Institute of Education, Science and Technology of Rio Grande do Norte (IFRN) Campus João Câmara in building the overall quality of service. In the literature review, internal secondary sources were used, from the database of the institution studied, and also external sources, through literature in books, articles, dissertations, theses and journals on compost quality, service quality, cycle services, measuring quality, satisfaction, teaching activities, and on library services specifically. We applied a questionnaire to students in the library based on models of quality measurement SERVPERF and SERVQUAL and its variations such as SERVQUAL pondered and SERVPERF pondered . Through analysis based on concepts of reliability and validity of measuring instruments, it was found that the SERVPERF model is the instrument that most closely matches the dimensions of quality assessed in the library with customer satisfaction measured by the questionnaire. From there, the search results as measured by statistical techniques of analysis, indicated that the initial and final moments of truth of the cycle of service quality had the greatest influence on overall customer satisfaction with the library service

Gestão da satisfação e fidelidade do cliente: um estudo em uma instituição de ensino superior

This Master of Science Thesis deals with the customer satisfaction and loyalty focusing on a private higher education institution in Belém city, Brazil. The literature review focuses on costumer satisfaction and loyalty concepts and theory, models of quality managing systems and methodologies of costumer satisfaction measurement. The research was a survey with a random stratified sample of 329 undergraduate students of Business Administration at the Faculdade do Pará , in the morning and the night periods. The data analysis was made through the descriptive statistics and multiple regression analysis. The main findings are that the model was satisfactory and the main factors affecting Satisfaction to the School were Best Professor Didatics (beta=0.297), Courses Contents (beta=0.280), Clerks Sympathy (beta=0.201), and Number of Students in Classroom (beta=0,187) with a adjusted R2 = 0,47. The main factors affecting School Loyalty with an adjusted R2 = 0,43 were School Image (beta=0.383), Affective Commitment (beta=0.255), and Satisfaction with Professors (beta=0,218). The findings suggest also that may be differences between the set of students and those that complain for something

Fatores que afetam a satisfação e a fidelidade do cliente: um estudo com compradores de automóveis

This thesis presents a contribution to the study customer satisfaction models, analyzing the relationship between antecedent variables satisfaction and customer loyalty, through a survey with car s buyers in Natal. The theorical survey is focused in concepts of customer satisfaction and loyalty, and in the customer satisfaction index models. For the field survey, was applied a questionnaire, based on the Norwegian Customer Satisfaction Barometer (NCSB), considered by Johnson et al. (2001), with 106 customer of concessionary Fiat, the Pontanegra Automóveis. The main results obtained by the multiple regression analysis reveal that, considering the Fiat, the satisfaction is influencing by reliance degree in the firm seriousness and by complaining handling, the loyalty is influenced by possibility of again pay the same value if was again buy a car, the satisfaction degree with a car, affective commitment relationship firm customer of the own car and the complaining handling. Considering the concessionaire, the satisfaction is influenced by reliance degree in the firm seriousness, ability degree of the concessionaire in delivery service and by complaining handling, already the loyalty is influencing by possibility of again pay the same value if was again buy a car, affective commitment relations to be concessionaire s customer, by calculate commitment in relation the economic loss of bought this car of this firm and complaining handling

Gestão de satisfação e fidelidade do cliente: um estudo com turistas em hotéis

This Thesis deals with a study on customer satisfaction and loyalty focusing on a model of factors antecedents of customer satisfaction and loyalty. The model is based on a Satisfaction Index model adopted in Norway developed by Johnson et al.(2001) and the service quality drivers from the literature. It is surveyed a sample of tourist in Natal. It is used a survey questionnaire applied at the airport in the departure moment of the tourist. The final sample results on 198 cases. Is is used a multiple regression analysis as the method to verify the factor affecting satisfaction and loyalty. Two models arise from the analysis. The first model concerning satisfaction results with cleaness and hygiene of the bathroom, leisure facilities, employees promptness, and price as the significant factors affecting satisfaction. The model has a R2 of 0.6430 and the also check in service, cleaness of the apartment and the hotel in general, bedroom setting have colinearity with some factors entering the model. The loyalty model results with satisfaction, affective commitment as the main factors affecting loyalty, with a R2 0.5396, and also image has collinearity with satisfaction. A small part of the sample has complained and this factor was not considered in the models. The results are consistent with the literature in term of quality as the main driver of the satisfaction and that it is not the only one factor to explain loyalty