879 resultados para Publicidad online


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Este proyecto tiene como objetivo implementar un sistema libre bajo GNU/Linux para la recepción y evaluación de trabajos presentados a un congreso argentino sobre sistemas embebidos. Además, se piensa en un futuro en organizar un evento de software libre con revisión de pares, para lo cual sería coherente utilizar un sistema con licencia de software libre.

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Nonimmediate drug hypersensitivity reactions (DHRs) are difficult to manage in daily clinical practice, mainly owing to their heterogeneous clinical manifestations and the lack of selective biological markers. In vitro methods are necessaryto establish a diagnosis, especially given the low sensitivity of skin tests and the inherent risks of drug provocation testing. In vitro evaluation of nonimmediate DHRs must include approaches that can be applied during the different phases of the reaction. During the acute phase, monitoring markers in both skin and peripheral blood helps to discriminate between immediate and nonimmediate DHRs with cutaneous responses and to distinguish between reactions that, although they present similar clinical symptoms, are produced by different immunological mechanisms and therefore have a different treatment and prognosis. During the resolution phase, in vitro testing is used to detect the response of T cells to drug stimulation; however, this approach has certain limitations, such as the lack of validated studies assessing sensitivity. Moreover, in vitro tests indicate an immune response that is not always related to a DHR. In this review, members of the Immunology and Drug Allergy Committee of the Spanish Society of Allergy and Clinical Immunology (SEAIC) provide an overview of the most widely used in vitro tests for evaluating nonimmediate DHRs.

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Severe asthma is a heterogeneous disease that affects only 5%-10% of asthmatic patients, although it accounts for a significant percentage of the consumption of health care resources. Severe asthma is characterized by the need for treatment with high doses of inhaled corticosteroids and includes several clinical and pathophysiological phenotypes. To a large extent, this heterogeneity restricts characterization of the disease and, in most cases, hinders the selection of appropriate treatment. In recent years, therefore, emphasis has been placed on improving our understanding of the various phenotypes of severe asthma and the identification of biomarkers for each of these phenotypes. Likewise, the concept of the endotype has been gaining acceptance with regard to the various subtypes of the disease, which are classified according to their unique functional or pathophysiological mechanism. This review discusses the most relevant aspects of the clinical and inflammatory phenotypes of severe asthma, including severe childhood asthma and the various endotypes of severe asthma. The main therapeutic options available for patients with uncontrolled severe asthma will also be reviewed.

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El proyecto consiste en el desarrollo de una aplicación para la gestión y reserva online de acciones formativas, haciendo un uso intensivo de la tecnología ASP.NET MVC3.

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AIM: The aim of this study was to evaluate a new pedagogical approach in teaching fluid, electrolyte and acid-base pathophysiology in undergraduate students. METHODS: This approach comprises traditional lectures, the study of clinical cases on the web and a final interactive discussion of these cases in the classroom. When on the web, the students are asked to select laboratory tests that seem most appropriate to understand the pathophysiological condition underlying the clinical case. The percentage of students having chosen a given test is made available to the teacher who uses it in an interactive session to stimulate discussion with the whole class of students. The same teacher used the same case studies during 2 consecutive years during the third year of the curriculum. RESULTS: The majority of students answered the questions on the web as requested and evaluated positively their experience with this form of teaching and learning. CONCLUSIONS: Complementing traditional lectures with online case-based studies and interactive group discussions represents, therefore, a simple means to promote the learning and the understanding of complex pathophysiological mechanisms. This simple problem-based approach to teaching and learning may be implemented to cover all fields of medicine.

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En l'estudi que es presenta a continuació, s'analitza l'estereotip de mestressa de casa a la publicitat televisiva actual. Per a això, s’examinen les anteriors dècades amb la finalitat de seguir l'evolució d'aquest estereotip fins a l'actualitat, donant interès en els spots corresponents al sector neteja de la llar. Com a resultat de l'anàlisi, es podrà conèixer si hi ha hagut canvis, i quin tipus de canvis s'han produït.

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La present memòria conté l'elaboració del projecte informàtic que permet portar a terme la implementació d'una aplicació online que interpreta els ratis financers per a cada tipus d'empresa i així poder informar, mitjançant indicadors, l'estat de salut financera de l'empresa.

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The electrophoresis of cells in alkaline medium (comet assay) is a valid technique for quantifying DNA damage in patients with ataxia-telangiectasia and their relatives.

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A lo largo de esta investigación se describirá de forma exploratoria cómo se está enseñando actualmente la creatividad publicitaria en las universidades españolas en contraposición con las universidades estadounidenses. El motivo para elaborar esta comparación es simple: una investigación muy similar ya se ha llevado a cabo en Estados Unidos. Tras considerar otros enfoques metodológicos, llegó a nuestras manos un artículo publicado en el Journal of Advertising Education. En este artículo se llevaba a cabo un anàlisis de contenido de los temarios de las asignaturas de creatividad de una muestra de las universidades estadounidenses. La investigación, llevada a cabo por Mark Stuhlfaut y Margo Berman (2009) presenta una metodología muy clara y sólida que por sus características invita a ser replicada en otro campo o, como es el caso, en otro país. Así pues, siguiendo los pasos metodológicos marcados por Stuhlfaut y Berman, se presenta una réplica de su investigación Pedagogic Challenges: The Teaching of Creative Strategy in Advertising Courses7 y se estudia la enseñanza en materia creatividad publicitaria en la universidad española analizando los temarios de las asignaturas de creatividad. El trabajo se divide en dos partes. La primera consiste en una revisión bibliográfica para determinar el estado de la cuestión de los estudios universitarios de publicidad y, más concretamente, de la materia de creatividad publicitaria. La segunda parte es la réplica del estudio la cual conlleva el análisis de contenido de los temarios obtenidos y la consiguiente comparación entre los resultados obtenidos con los publicados por Stuhlfaut y Berman (2009).

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BACKGROUND Neutrophil defensins, originally identified as broad-spectrum antimicrobial peptides, have been implicated in the regulation of inflammatory and immunological processes. OBJECTIVES To investigate whether the in vitro challenge of neutrophils from patients with bronchial asthma with allergens stimulated the release of alpha-defensins and whether levels released were dependent on lung infections. METHOD The neutrophils were cultivated with different agonists and the concentration of alpha-defensin in cell-free supernatant was measured with enzyme-linked immunosorbent assay (ELISA). RESULTS Neutrophils from allergic patients released alpha-defensins via an allergen-dependent mechanism. Our results indicate that the in vitro activation of neutrophils is highly allergen-specific. In this context, allergens other than those which produced clinical symptoms did not elicit alpha-defensin release, and allergens had no effect on neutrophils from healthy donors. However, neutrophils from both allergic patients and healthy controls were able to release alpha-defensins upon treatment with PMA. In the allergen-stimulated neutrophils, cells from asthmatic patients stimulated with a sensitizing allergen showed a significantly higher production of alpha-defensin under respiratory tract infection than cells from the same patients without such an infection. CONCLUSION Neutrophils from allergic patients release alpha-defensins via an allergen-dependent mechanism.

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OBJECTIVE We aimed to analyze health-related quality of life (HRQOL) in adults with newly diagnosed respiratory allergy according to the sensitization profile for relevant aeroallergens in their usual area of residence. METHODS We performed a cross-sectional, epidemiological, observational, descriptive, multicenter study in allergy clinics in Spain. The sample comprised adults diagnosed with rhinitis, asthma, or both caused by significant allergens in their residential area (olive and/or grass pollen or house dust mite). Allergic rhinitis was classified according to the Allergic Rhinitis and its Impact on Asthma guidelines; asthma was classified according to the Guía Españiola para el Manejo del Asma (Spanish Guideline on the Management of Asthma). HRQOL was studied according to the ESPRINT-15 questionnaire and Mini Asthma Quality of Life Questionnaire. Control of asthma was measured using the Asthma Control Questionnaire 5. RESULTS We studied 1437 patients. Rhinitis was the most common respiratory disease. The HRQOL of rhinitis patients was lower in those sensitized to olive pollen only and in those with combined sensitization to olive and grass pollens. HRQOL associated with rhinitis was worse in patients diagnosed with both rhinitis and asthma than in patients diagnosed with rhinitis only. Asthma patients sensitized to olive pollen or olive and grass pollens had worse HRQOL. CONCLUSIONS In our study population, the HRQOL of patients with respiratory allergies varied with the allergen responsible for symptoms. In patients with rhinitis, the presence of asthma significantly worsened rhinitis-associated HRQOL.

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Aquest projecte se centrarà en l'anàlisi i millora dels processos online i l'eliminació de les barreres d'accessibilitat i usabilitat del site d'una entitat financera. Per al compliment d'aquest objectiu ens fixarem en el formulari de contractació d'una hipoteca.

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Chronic pain is a relevant problem in our society. Concerning the young population, recurring abdominal pain (RAP in English, DAR in Spanish and Catalan) is very common among children and adolescents. DARWeb is an online treatment program addressed to children and teenagers with DAR and their parents. This work is aimed to develop an intervention to improve the communication skills of the children/adolescents with DAR and their parents. It is also proposed how this could be implemented to DARWeb.

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Aquest treball posa en pràctica l'adaptació d'una enquesta anomenada E-S-QUAL, que avalua la qualitat del servei en establiments virtuals. Es parteix de la tesi del doctor Cristóbal i es combina amb part de la tesi del doctor Granollers, concretament amb el model MPIU+Q. S'ha implementat un lloc web amb l'enquesta, ens hem posat en contacte amb un supermercat virtual (Plusfresh.com)i l'hem posada en maxa per a que els clients la contestessin. Finalment, s'ha fet una anàlisi de les dades recollides i s'han extret uns informes i conclusions.