Choices associated with automobiles for Men and Women: convergence or divergence?

The increase of the women purchase power has led some companies to adopt strategies of products differentiation as well as to produce specific products to the female public. The auto industry is not immune to this phenomenon, once the women represent, approximately half of the automobile sales in the country. Considering the consumption and the behavior differences between women and men, it has set the following question: are there differences between the choices associated to the automobile by men and the choices associated to the automobile by women? It has been presented to the participants items found in the people`s day-by-day, which are valorized by them, and the participants have been asked to choose and associate these items to the automobile. The results analysis revealed there are more similarities than differences between choices associated to the automobile by men ad choices associated to the automobile by women. The similarity between the choices suggests that the representations, the meanings and values assigned. to the car by men ana women are similar and thus the strategy of product differentiation does not apply to the automotive industry

Treatment with paracetamol, ketorolac or etoricoxib did not hinder alveolar bone healing: a histometric study in rats

Prostaglandins control osteoblastic and osteoclastic function under physiological or pathological conditions and are important modulators of the bone healing process. The non-steroidal anti-inflammatory drugs (NSAIDs) inhibit cyclooxygenase (COX) activity and consequently prostaglandins synthesis. Experimental and clinical evidence has indicated a risk for reparative bone formation related to the use of non-selective (COX-1 and COX-2) and COX-2 selective NSAIDs. Ketorolac is a non-selective NSAID which, at low doses, has a preferential COX-1 inhibitory effect and etoricoxib is a new selective COX-2 inhibitor. Although literature data have suggested that ketorolac can interfere negatively with long bone fracture healing, there seems to be no study associating etoricoxib with reparative bone formation. Paracetamol/acetaminophen, one of the first choices for pain control in clinical dentistry, has been considered a weak anti-inflammatory drug, although supposedly capable of inhibiting COX-2 activity in inflammatory sites. OBJECTIVE: The purpose of the present study was to investigate whether paracetamol, ketorolac and etoricoxib can hinder alveolar bone formation, taking the filling of rat extraction socket with newly formed bone as experimental model. MATERIAL AND METHODS: The degree of new bone formation inside the alveolar socket was estimated two weeks after tooth extraction by a differential point-counting method, using an optical microscopy with a digital camera for image capture and histometry software. Differences between groups were analyzed by ANOVA after confirming a normal distribution of sample data. RESULTS AND CONCLUSIONS: Histometric results confirmed that none of the tested drugs had a detrimental effect in the volume fraction of bone trabeculae formed inside the alveolar socket.

A dimensão criadora no trabalho docente: subsídios para a formação de professores alfabetizadores

Este artigo tem como objetivo evidenciar a dimensão criadora dos saberes docentes mobilizados por uma professora alfabetizadora, a partir da concepção de saberes docentes desenvolvida pela teoria histórico-cultural. A pesquisa realizou-se em escola pública, no estado de Rondônia, por meio de uma abordagem etnográfica. O trabalho traz para a análise duas cenas recortadas do cotidiano escolar para exemplificar como os saberes docentes são alterados e recriados no enfrentamento dos desafios impostos pela prática pedagógica. Os resultados permitem compreender que a prática docente no cotidiano não se caracteriza apenas como reprodução de modelos ou propostas utilizadas por outros profissionais. Ao contrário, no encontro de uma professora e uma turma de alunos há sempre certa originalidade que demanda a criação de formas específicas de intervenção para aquele grupo, nas condições do contexto. Acompanhar o trabalho da professora durante o período de pesquisa permitiu compreender que há inúmeras possibilidades de condução do trabalho pedagógico e as razões que motivam as escolhas dos professores e das professoras estão fundamentadas em saberes construídos ao longo de suas experiências de formação e atuação. Considera-se, portanto, que as práticas pedagógicas precisam ser conhecidas e estudadas para que se possa compreendê-las, mais do que avaliá-las, tendo-se em vista a contribuição desses estudos para a formação docente.

A escolha do cônjuge

Enfocando os tópicos namoro e noivado, idade ao casar e diferenças de idade entre os cônjuges, este artigo caminha por três grandes períodos históricos: o período colonial; o século XIX até finais do XX; e o início do século XXI. Trata-se de uma análise transdisciplinar dos pontos de vista histórico, social, demográfico, legal e jurídico, focalizando o desenrolar dessas situações seja por persistências e/ou mudanças; quem e quais são os atores envolvidos e sua importância nas escolhas dos futuros nubentes. No início, a seleção era fundada no parentesco e no território, privilegiando a grande rede familiar solidária no enfrentamento das dificuldades de sobrevivência. Com os avanços da industrialização, da urbanização, da tecnologia e de comunicação, além do crescimento da importância das pessoas, as escolhas foram se transformando, diminuindo a dependência da estrutura familiar e aumentando a escolha pessoal e afetiva, influenciadas pelas variadas formas de mudança social, demográfica, jurídica.

Reflexão bioética sobre a priorização e o racionamento de cuidados de saúde: entre a utilidade social e a eqüidade

Sendo as necessidades de saúde mais amplas que os recursos disponíveis, escolhas têm de ser feitas. Disto resulta ser preciso que se estabeleçam limites, critérios e parâmetros para priorizar o que vai ser ofertado e a quem os serviços e os cuidados de saúde serão oferecidos. Discute-se alternativas éticas para a priorização e racionamento de cuidados de saúde, enfocando os princípios da eqüidade e da utilidade social.

Rótulos dos alimentos: como as pessoas entendem a informação nutricional?

A fim de combater o aumento dos casos de excesso de peso, o Ministério da Saúde definiu a rotulagem nutricional obrigatória para auxiliar o consumidor na compra dos alimentos. O objetivo do estudo foi verificar a percepção de consumidores com relação às informações contidas nos rótulos de alimentos. Foi desenvolvido um questionário sobre rotulagem de alimentos, que foi respondido por 29 indivíduos e analisados a partir do método do Discurso do Sujeito Coletivo. 59 por cento dos entrevistados leem as informações nutricionais contidas no rótulo. Observou-se modificação na compra e no consumo do alimento, principalmente com base na informação do valor calórico. Quanto ao entendimento do conceito de Valores Diários, percebe-se que a informação não é bem compreendida pelos consumidores. É importante uma ação educativa para a massificação da leitura e entendimento das informações nutricionais, a fim de promover melhores escolhas e dar subsídios aos indivíduos para que tenham autonomia na escolha de alimentos

Fatores determinantes de consumo alimentar: por que os indivíduos comem o que comem?

Objetivo: O presente trabalho teve como objetivo realizar uma revisão de literatura sobre os fatores determinantes do consumo alimentar. Método: Foi realizada uma revisão de literatura em bases de dados, como Medline e na biblioteca da Faculdade de Saúde Pública daUniversidade de São Paulo (FSP-USP). Resultados: Foram criadas quatro categorias de fatores determinantes do consumo alimentar: biológica, econômica, oferta/disponibilidade dos alimentos e social. Entre os fatores biológicos, podem-se destacar as características sensoriais dos alimentos, principalmente o sabor, apontado como um dos principais determinantes. Na categoria econômica são incluídos a renda familiar, o preço dos alimentos e a escolaridade. A oferta e a disponibilidade dos alimentos abrangem as influências do meio ambiente na aquisição dos alimentos e quanto aos determinantes sociais estão relacionados à estrutura, dinâmica e influência da família. Pouco se conhece sobre os fatores que determinam as escolhas e o consumo alimentar dos brasileiros. É necessária a realização de mais estudos para conhecê-los

Psychometric evaluation of the Disordered Eating Attitude Scale (DEAS)

Eating attitudes are defined as beliefs, thoughts, feelings, behaviors and relationship with food. They could influence people’s food choices and their health status. Objective: This study aimed to adapt from Portuguese to English the Disordered Eating Attitude Scale (DEAS) and evaluate its validity and reliability. The original scale in Portuguese was translated and adapted into English and was applied to female university students of University of Minnesota—USA (n = 224). Internal consistency was determined (Cronbach’s Alpha). Convergent validity was assessed by correlations between Eating Attitude Test-26 (EAT-26) and Restrain Scale (RS). Reliability was evaluated applying twice the scale to a sub-sample (n = 30). The scale was back translated into Portuguese and compared with the original version and discrepancies were not found. The internal consistency was .76. The DEAS total score was significantly associated with EAT-26 (r = 0.65) and RS (r = 0.69) scores. The correlation between test–retest was r = 0.9. The English version of DEAS showed appropriate internal consistency, convergent validity and test–retest reliability and will be useful to assess eating attitudes in different population groups in English spoken countries

Arqueologia das práticas editoriais: 15 anos de um impresso em Movimento

The paper studies the archeology of editorial practices of the journal Movimento regarding the processes of editing, diffusion, circulation and adaptation to the index agencies. It reveals the phases of the printed material emphasizing the choices of the editors with reference to the graphical project of the periodic that puts in circulation different devices of regulation of the appropriations, at the same time when it aims at creating an identity that qualifies the periodic as an authorized gadget able to show the readers what Physical Education is in Brazil.

Antidiabetes and antihypertension potential of commonly consumed carbohydrate sweeteners using in vitro models

Commonly consumed carbohydrate sweeteners derived from sugar cane, palm, and corn (syrups) were investigated to determine their potential to inhibit key enzymes relevant to Type 2 diabetes and hypertension based on the total phenolic content and antioxidant activity using in vitro models. Among sugar cane derivatives, brown sugars showed higher antidiabetes potential than white sugars; nevertheless, no angiotensin I-converting enzyme (ACE) inhibition was detected in both sugar classes. Brown sugar from Peru and Mauritius (dark muscovado) had the highest total phenolic content and 1,1-diphenyl-2-picrylhydrazyl radical scavenging activity, which correlated with a moderate inhibition of yeast alpha-glucosidase without showing a significant effect on porcine pancreatic alpha-amylase activity. In addition, chlorogenic acid quantified by high-performance liquid chromatography was detected in these sugars (128 +/- 6 and 144 +/- 2 mu g/g of sample weight, respectively). Date sugar exhibited high alpha-glucosidase, alpha-amylase, and ACE inhibitory activities that correlated with high total phenolic content and antioxidant activity. Neither phenolic compounds or antioxidant activity was detected in corn syrups, indicating that nonphenolic factors may be involved in their significant ability to inhibit alpha-glucosidase, alpha-amylase, and ACE. This study provides a strong biochemical rationale for further in vivo studies and useful information to make better dietary sweetener choices for Type 2 diabetes and hypertension management.

Grimorio: a tradução nos limites de "prosa"

This article aims at discussing the translation of the word grimoire, central in Mallarme's conception of language, in a poem called 'Prose' and its four translations into Portuguese. To do so, it will be necessary, in the first place, to have a closer look at this word and its meanings in Mallarme's work and discuss, in a following step, the choices in translation.

Construct and Compare Gene Coexpression Networks with DAPfinder and DAPview

Background: DAPfinder and DAPview are novel BRB-ArrayTools plug-ins to construct gene coexpression networks and identify significant differences in pairwise gene-gene coexpression between two phenotypes. Results: Each significant difference in gene-gene association represents a Differentially Associated Pair (DAP). Our tools include several choices of filtering methods, gene-gene association metrics, statistical testing methods and multiple comparison adjustments. Network results are easily displayed in Cytoscape. Analyses of glioma experiments and microarray simulations demonstrate the utility of these tools. Conclusions: DAPfinder is a new friendly-user tool for reconstruction and comparison of biological networks.

Women`s feelings about early contact with their infants on the labour ward

Objectives: to identify women`s feelings after early contact with their newborn infants in the delivery room, and to identify how health professionals involved in mother and infant care behave in the intrapartum setting. Design: a qualitative approach using semi-structured interviews and observation. Content analysis was used to derive the three themes that emerged from the interviews. Setting and participants: 23 postpartum women and their caregivers in a public maternity hospital in Ribeirao Preto, Brazil. Findings: three thematic categories emerged from the interviews: heightened fear, severe pain and intense conflict. The professionals` actions revealed that they have theoretical and practical abilities for humanisation of care, but their actions are fragmented. Final considerations: women can feel lonely, fearful and conflicted in the delivery room, and they also experience pain. Giving birth is a major event in a woman`s life, so it is important to facilitate a positive experience. Health professionals were found to display interventionist and impersonal attitudes; these influenced the potential choices of women at their first contact with their infant. Implications for practice: the focus of health care needs to extend beyond the institution. This means fewer normative actions performed by health professionals, enabling women to enjoy their early contact with their newborn infants. (C) 2010 Elsevier Ltd. All rights reserved.

An exploratory analysis of relationships between socioeconomic, land use, activity participation variables and travel patterns

This paper aims to find relations between the socioeconomic characteristics, activity participation, land use patterns and travel behavior of the residents in the Sao Paulo Metropolitan Area (SPMA) by using Exploratory Multivariate Data Analysis (EMDA) techniques. The variables influencing travel pattern choices are investigated using: (a) Cluster Analysis (CA), grouping and characterizing the Traffic Zones (17), proposing the independent variable called Origin Cluster and, (b) Decision Tree (DT) to find a priori unknown relations among socioeconomic characteristics, land use attributes of the origin TZ and destination choices. The analysis was based on the origin-destination home-interview survey carried out in SPMA in 1997. The DT application revealed the variables of greatest influence on the travel pattern choice. The most important independent variable considered by DT is car ownership, followed by the Use of Transportation ""credits"" for Transit tariff, and, finally, activity participation variables and Origin Cluster. With these results, it was possible to analyze the influence of a family income, car ownership, position of the individual in the family, use of transportation ""credits"" for transit tariff (mainly for travel mode sequence choice), activities participation (activity sequence choice) and Origin Cluster (destination/travel distance choice). (c) 2010 Elsevier Ltd. All rights reserved.