Cumplimiento gubernamental y estilos de gobernar. Análisis de los gobiernos de los municipios semi-urbanos de Michoacán, México

Con la construcción y operación de indicadores se calcularon dos índices, uno para determinar el nivel de cumplimiento de los procesos elementales que tienen que realizar los gobiernos de los municipios semiurbanos de Michoacán, y otro para fi jar su estilo de gobernar. El índice de cumplimiento gubernamental muestra que estas municipalidades atienden parcialmente la mayoría de sus labores básicas. Su ejercicio prácticamente se da por inercia. El otro índice muestra que siguen trabajando con la visión tradicional de gobernar. Se trata de un estilo donde el protagonismo del alcalde es alto con nulas prácticas estables de participación social. Correlacionando ambos índices, se puede plantear -hasta cierto punto- que el bajo cumplimiento se debe al estilo de gobernar. Los índices además explican que la posición estratégica de semi-urbanidad no es aprovechada por el gobierno para promover otros estilos de gobernar en busca de mejorar su cumplimiento. Diversos grupos ciudadanos -en estos municipios- han formado gobiernos alternativos que sustituyen al gobierno formal, en otros se han constituido gobiernos paralelos.

Los estilos de enseñanza: construyendo puentes para transitar las diferencias individuales del alumnado

Para progresar en el camino hacia una efectiva atención a la diversidad, es inevitable desarrollar un estilo de enseñanza que tenga en cuenta las diferencias individuales que presenta el alumnado, muy vinculadas a intereses, necesidades, aptitudes, potencialidades y estilos de aprendizaje particulares del educando. Rasgos, todos ellos, que los hace únicos y diferenciados. Así, desde el estudio de la variabilidad intersujeto y partiendo de un marco teórico multidimensional, se describen y analizan las diferencias interindividuales e intergrupales de 555 estudiantes de la Facultades de Ciencias de la Educación de Galicia pertenecientes a las Universidades de Coruña, Santiago de Compostela y Vigo, bajo el prisma de los siguientes estilos de enseñanza: reflexivo, cooperador, individualizador, innovador, indagador y académico. Los resultados obtenidos revelan la existencia de diferencias significativas en las preferencias sobre estilos de enseñanza en función de las variables propuestas: Universidad, especialidad, sexo y edad.

The emotional structure of the advertising message in radio

Radio advertising is suffering from a remarkable crisis of creativity as it has yet not found its role in a radio model based on voice locution and information genres. This article suggests the need for implementing a peripheral or heuristic strategy to attract and hold listeners’ attention. Within this framework, the narration and scene representation are proposed as suitable persuasion techniques. The objective is to design a useful conceptual tool for an efficient creative conception of narration at the service of certain commercial strategy. First, the concept of narrative persuasion is grounded according to the possibilities of the sound code. Second, the keys of scene representation and commercial strategy (brand, product, advantage, benefit and target) within the sound message are presented. And third, these keys are articulated in a model. This model is pre-tested by means of analyzing eight different case-radio ads.

Journalistic genres in teaching of journalism in Spain. A historical review

This article shows the influence that journalistic genres had on the first organisation of communication studies in Spain as well as the role they remain to play in the teaching of journalism. A review is done starting from the origins of the didactics of genres, continuing with the role of genres in the beginning of regulated studies of journalism, and finalising with an analysis of their place in present education programmes which reveals that practical and theoretical knowledge of the genres are still a main objective in the training of future journalists in Spain.

Places making: participatory construction of scientifi c culture cities

In the framework of the European project Platform of Local Authorities and Communicators Engaged in Science (PLACES), we analyse the articulations between scientifi c communication, public perception of science, processes of citizen participation and apropiation of space, based on a case study of the inhabitants of Teruel city, Autonomous Community of Aragon, Spain. On the interrelationships between these issues, there are a number of contradictions, such as the difference between a high interest for information about science and technology and a low level of recognition and interaction with local institutions involved in those activities, the complex conceptualization of scientifi c space in relation to the “public-private” pair, or an articulation of a claiming civic rethoric and an insuffi cient co-responsibility. We conclude that, in a local context, the dimension of territoriality and, in particular, the identifi cation with the town, is a central mediation for activating citizen participation as part of processes of appropriation of space for setting up cities of scientifi c culture.

Adaptation of a questionnaire to assess the epistemological beliefs of mathematics in secondary school teachers

The objective of the study is to determine the psychometric properties of the Epistemological Beliefs Questionnaire on Mathematics. 171 Secondary School Mathematics Teachers of the Central Region of Cuba participated. The results show acceptable internal consistency. The factorial structure of the scale revealed three major factors, consistent with the Model of the Three Constructs: beliefs about knowledge, about learning and teaching. Irregular levels in the development of the epistemological belief system about mathematics of these teachers were shown, with a tendency among naivety and sophistication poles. In conclusion, the questionnaire is useful for evaluating teacher’s beliefs about mathematics.

La ciudad de Rávena y los paisajes de la abstracción en "Deserto Rosso" de Michelangelo Antonioni

La presente investigación trata de poner énfasis en la importancia del paisaje en Deserto Rosso de Michelangelo Antonioni, erigiéndose este como elemento fundamental de la trama argumental del filme. Partiendo de esta premisa, se analiza el significado de dicho paisaje en el contexto socioartístico de los años 60. La interacción del hombre con su entorno parece ser el punto de partida para una reflexión más profunda sobre el devenir humano. Las nuevas conquistas estéticas alcanzadas y el análisis históricoartístico de los precedentes más inmediatos del filme, sitúan a Deserto Rosso como obra cumbre de la neovanguardia posmoderna europea.

About infamy: the filthiness of Art and its diogenic disease

In this paper, we postulate the direct relationship that exists between waste production and artistic objects; its manufacturing system, consumption, and subsequent waste. What arises in this relationship then, is another character of interest –and that will serve as a reference to compare its modus operandi with the place of artists and the arts–, in this sick world, the Diogenes. The obsessed that lives among the garbage. The absurdity of the conquest of the infinite of the illogical within the logical. The amount clouded and blinded, nothing is enjoyed, nothing is appreciated; the countless abandons its place in the memory –memorable– and there only exists a pathological accumulation, mountains of garbage, desires to hold on to vital faith of the belief of doing Something for themselves. Working just to work and building something that will not last, like a sand castle, accumulation of detritus and dust. A new logic is born, the enjoyment of diseases and emptiness, the destruction of a world without a history. «Artists of the world, abandon! You have nothing to lose but your own professions!» (Kaprow, 2007, p. 37).