Group consensus in social influence:type of consensus information as a moderator of majority and minority influence

Three experiments investigated the effect of consensus information on majority and minority influence. Experiment 1 examined the effect of consensus expressed by descriptive adjectives (large vs. small) on social influence. A large source resulted in more influence than a small source, irrespective of source status (majority vs. minority). Experiment 2 showed that large sources affected attitudes heuristically, whereas only a small minority instigated systematic processing of the message. Experiment 3 manipulated the type of consensus information, either in terms of descriptive adjectives (large, small) or percentages (82%, 18%, 52%, 48%). When consensus was expressed in terms of descriptive adjectives, the findings of Experiments 1 and 2 were replicated (large sources were more influential than small sources), but when consensus was expressed in terms of percentages, the majority was more influential than the minority, irrespective of group consensus.

Evaluating and Selecting a Property Management System

In his study - Evaluating and Selecting a Property Management System - by Galen Collins, Assistant Professor, School of Hotel and Restaurant Management, Northern Arizona University, Assistant Professor Collins states briefly at the outset: “Computerizing a property requires a game plan. Many have selected a Property Management System without much forethought and have been unhappy with the final results. The author discusses the major factors that must be taken into consideration in the selection of a PMS, based on his personal experience.” Although, this article was written in the year 1988 and some information contained may be dated, there are many salient points to consider. “Technological advances have encouraged many hospitality operators to rethink how information should be processed, stored, retrieved, and analyzed,” offers Collins. “Research has led to the implementation of various cost-effective applications addressing almost every phase of operations,” he says in introducing the computer technology germane to many PMS functions. Professor Collins talks about the Request for Proposal, its conditions and its relevance in negotiating a PMS system. The author also wants the system buyer to be aware [not necessarily beware] of vendor recommendations, and not to rely solely on them. Exercising forethought will help in avoiding the drawback of purchasing an inadequate PMS system. Remember, the vendor is there first and foremost to sell you a system. This doesn’t necessarily mean that the adjectives unreliable and unethical are on the table, but do be advised. Professor Collins presents a graphic outline for the Weighted Average Approach to Scoring Vendor Evaluations. Among the elements to be considered in evaluating a PMS system, and there are several analyzed in this essay, Professor Collins advises that a perspective buyer not overlook the service factor when choosing a PMS system. Service is an important element to contemplate. “In a hotel environment, the special emphasis should be on service. System downtime can be costly and aggravating and will happen periodically,” Collins warns. Professor Collins also examines the topic of PMS system environment; of which the importance of such a factor should not be underestimated. “The design of the computer system should be based on the physical layout of the property and the projected workloads. The heart of the system, housed in a protected, isolated area, can support work stations strategically located throughout the property,” Professor Collins provides. A Property Profile Description is outlined in Table 1. The author would also point out that ease-of-operation is another significant factor to think about. “A user-friendly software package allows the user to easily move through the program without encountering frustrating obstacles,” says Collins. “Programs that require users to memorize abstract abbreviations, codes, and information to carry out standard routines should be avoided,” he counsels.

Semantikos: proposta de interfaces para aplicativo mediador de técnica de diferencial semântico em mobile tablet

This research aims to systematize a proposal of developing a mobile tablet application in order to help implementing the Semantic Differential technique – SD, under the approach of Participatory Design. In 1975, Osgood et al. created the Semantic Differential technique. Since then, many experiments use it to measure the affective perception of individuals concerning objects and concepts by means of compounded scales of bipolar adjectives, based on the theoretical models that support the technique: the conductible, spatial and metric models. During the application of the technique with potential users, the researcher must simultaneously manage several contexts, that is, audio recorder, when authorized, and observe and record spontaneous reports of the respondent. It is noticeable that often occurs a cognitive overload during this event. Thus, the use of a single application whose interface is assigned to its users and respondents could assist researchers in applying the SD technique. This research aimed to understand the processes inherent to the task of implementing the Semantic Differential technique and obeyed the following steps: a) training of users, b) background questionnaire c) interview with Focus Group, and d) cooperative evaluation. Besides these procedures, one can also observe the degrees of facilitation or difficulty concerning the use of the conventional model, which is the development and application of scales with the aid of printed material, pencil, pens, clipboards, and recorder software for editing the document and data analysis. This paper comprises reactions and impressions from the experiences of users of SD technique. Considering the data recollected from the user’s observation, the hypothesis of the experiment proved to be right. It means that the development of the application for mobile tablet employing the technique of Semantic Differential is viable, since it assembles all the steps in one only tool, increases the accomplishment of the task between user/researcher and user/respondent resulting in their mutual satisfaction.

A correlação locução adjetiva/adjetivo: uma análise funcional

This research deals with the relationship locução adjetiva / adjective, focusing the reasons for using one form or the other one, in situations where the speaker has a choice between an adjective or a locução adjetiva virtually correspondent and vice versa. In general, the objective is to investigate the possibility of correlation between locução adjetiva and adjective, and to identify motivations for the use of one form or the other one. The theoretical support of this paper is the Linguística Funcional Centrada no Uso (LFCU), which groups together theoretical and methodological assumptions of North American Functional Linguistics, represented by authors as Givón (1984), Bybee (2010), Traugott (2011), and Cognitive Linguistics, as developed by Lakoff (1987), Langacker (1987) and Lakoff and Johnson (2002). As regards the methodological procedures, this research is of qualitative and quantitative character: at first, we did the survey data in the texts that made up the corpus, followed by analysis of each them, especially the locução adjetiva, by considering the semantic, morphosyntactic, cognitive and pragmatic aspects. The corpus is composed of 36 texts, taken from 12 issues of the Veja magazine, published between January 2013 and March 2013. As for the results, in the case of locução adjetiva with related adjectives, this research has shown that the choice of former is due to semantic change, the use of lexicalized forms, to priming cases or to stylistic motivations. It means that the choices of one of these two forms go beyond lexical issues, since there are other motivations, such as syntactic, semantic and pragmatic ones.

Concrete and abstract concepts in school age children

The aim of this study is to highlight what kind of information distinguishes abstract and concrete conceptual knowledge in different aged children. A familiarity-rating task has shown that 8-year-olds judged concrete concepts as very familiar while abstract concepts were judged as much less familiar with ratings increasing substantially from age 10 to age 12, according to literature showing that abstract terms are not mastered until adolescence (Schwanenflugel, 1991). The types of relation elicited by abstract and concrete concepts during development were investigated in an association production task. At all considered age levels, concrete concepts mainly activated attributive and thematic relations as well as, to a much lesser extent, taxonomic relations and stereotypes. Abstract concepts, instead, elicited mainly thematic relations and, to a much lesser extent, examples and taxonomic relations. The patterns of relations elicited were already differentiated by age 8, becoming more specific in abstract concepts with age.

Different domains in abstract concepts

This study is a first attempt to unravel the almost unexplored domain of abstract conceptual knowledge. Four kinds of abstract concepts (nominal kinds, states of the self, cognitive processes, and emotion concepts) were investigated in two experiments. Emotion concepts displayed a specific pattern in both concreteness/abstractness and imagery ratings (cf. Altarriba et al., 1999), as did the other considered domains of abstract knowledge (Experiment 1). In Experiment 2 we highlighted the specific pattern of information (taxonomic, thematic, attributive, etc) these different abstract domains elicited in a definition production task.

Early Word Comprehension in Infants: Replication and Extension.

A handful of recent experimental reports have shown that infants of 6 to 9 months know the meanings of some common words. Here, we replicate and extend these findings. With a new set of items, we show that when young infants (age 6-16 months, n=49) are presented with side-by-side video clips depicting various common early words, and one clip is named in a sentence, they look at the named video at above-chance rates. We demonstrate anew that infants understand common words by 6-9 months, and that performance increases substantially around 14 months. The results imply that 6-9 month olds' failure to understand words not referring to objects (verbs, adjectives, performatives) in a similar prior study is not attributable to the use of dynamic video depictions. Thus, 6-9 month olds' experience of spoken language includes some understanding of common words for concrete objects, but relatively impoverished comprehension of other words.

Notas lexicográficas: extensión semántica de algunos derivados en -τρον y -θρον

Cuatro derivados en -τρον y -θρον se refieren no a un objeto, sino a una persona. Analizo κύκηθρον y τάρακτρον, con especial atención al pasaje de la Paz de Aristófanes, y λαίμαστρον y el plural νώβυστρα, documentados en Herodas.

"Abhold, leid, gewillt"... ¿Son adjetivos? Estableciendo un corpus para un diccionario sintáctico alemán-español de adjetivos

Si se pretende elaborar un diccionario de adjetivos, ya sea este monolingüe o bilingüe, la primera tarea que se le impone al lexicógrafo es la de definir qué es un adjetivo, una cuestión que todavía hoy no ha sido resuelta satisfactoriamente. En alemán hay una serie de palabras que han sido descritas tradicionalmente como adjetivos en función exclusivamente predicativa, cuyo estatus como adjetivos es, sin embargo, cuestionado por algunos autores. En este artículo se trata de dilucidar si estas palabras realmente solo pueden aparecer en función predicativa, cómo se las describe en diccionarios y gramáticas y cuáles son sus principales correspondencias en español, a fin de decidir si deberían ser incluidas en un corpus destinado a la elaboración de un diccionario sintáctico de adjetivos alemán-español.

Motivating film title translation: a cognitive análisis

This proposal is a non-quantitative study based on a corpus of real data which offers a principled account of the translation strategies employed in the translation of English film titles into Spanish in terms of cognitive modeling. More specifically, we draw on Ruiz de Mendoza and Galera’s (2014) work on what they term content (or low-level) cognitive operations, based on either ‘stands for’ or ‘identity’ relations, in order to investigate possible motivating factors for translations which abide by oblique procedures, i.e. for non-literal renderings of source titles. The present proposal is made in consonance with recent findings within the framework of Cognitive Linguistics (Samaniego 2007), which evidence that this linguistic approach can fruitfully address some relevant issues in Translation Studies, the most outstanding for our purposes being the exploration of the cognitive operations which account for the use of translation strategies (Rojo and Ibarretxe-Antuñano 2013: 10), mainly expansion and reduction operations, parameterization, echoing, mitigation and comparison by contrast. This fits in nicely with a descriptive approach to translation and particularly with skopos theory, whose main aim consists in achieving functionally adequate renderings of source texts.

Avaliação do Grau de Fidelidade entre a Identidade e a Imagem do Instituto Superior Miguel Torga

O presente trabalho trata de medir a distância entre a Identidade e a Imagem Corporativa do Instituto Superior Miguel Torga. Para este efeito, desenvolveu-se um instrumento que compara os níveis de adequação da instituição a um conjunto de dez adjetivos avaliados sob o ponto de vista da Direção (Identidade) e do ponto de vista dos professores, alunos e funcionários(Imagem). Esta metodologia de investigação teve como base (VILAR, 2006) o pensamento seguido pela corporate identity em que a perspetiva visual aparece com o propósito de melhorar a visibilidade e identificação da organização para uma posição em que é entendido como instrumental na comunicação e da sua estratégia. Neste sentido desenvolvemos um instrumento, questionário composto por dez adjetivos e três logótipos, com o objetivo de avaliar a distância entre Identidade e Imagem por categorias profissionais. / The present thesis is to measure the distance between the Identity and Corporate Image of the Instituto Superior Miguel Torga. for this purpose, we developed a tool that compares the level of adequacy of the institution to a set of ten adjectives assessed from the point of view of the Director (Identity) and the point of view of teachers, students and staff (Image). This research methodology was based on(VILAR, 2006) followed the thought that the corporate identity visual perspective appears in order to improve visibility and identification of the organization to a position where it is seen as instrumental in the communication and its strategy. With this in mind we developed an instrument, a questionnaire composed of ten adjectives and three logos, with the objective of evaluating the distance between Identity and Image by occupational categories.

Avaliação de características que influenciam nos votos de utilidade de opiniões sobre serviços em português

The large number of opinions generated by online users made the former “word of mouth” find its way to virtual world. In addition to be numerous, many of the useful reviews are mixed with a large number of fraudulent, incomplete or duplicate reviews. However, how to find the features that influence on the number of votes received by an opinion and find useful reviews? The literature on opinion mining has several studies and techniques that are able to analyze of properties found in the text of reviews. This paper presents the application of a methodology for evaluation of usefulness of opinions with the aim of identifying which characteristics have more influence on the amount of votes: basic utility (e.g. ratings about the product and/or service, date of publication), textual (e.g.size of words, paragraphs) and semantics (e.g., the meaning of the words of the text). The evaluation was performed in a database extracted from TripAdvisor with opinionsabout hotels written in Portuguese. Results show that users give more attention to recent opinions with higher scores for value and location of the hotel and with lowest scores for sleep quality and service and cleanliness. Texts with positive opinions, small words, few adjectives and adverbs increase the chances of receiving more votes.

Multi-class sentiment analysis using a hierarchical logistic model tree approach

En este trabajo se propone un nuevo sistema híbrido para el análisis de sentimientos en clase múltiple basado en el uso del diccionario General Inquirer (GI) y un enfoque jerárquico del clasificador Logistic Model Tree (LMT). Este nuevo sistema se compone de tres capas, la capa bipolar (BL) que consta de un LMT (LMT-1) para la clasificación de la polaridad de sentimientos, mientras que la segunda capa es la capa de la Intensidad (IL) y comprende dos LMTs (LMT-2 y LMT3) para detectar por separado tres intensidades de sentimientos positivos y tres intensidades de sentimientos negativos. Sólo en la fase de construcción, la capa de Agrupación (GL) se utiliza para agrupar las instancias positivas y negativas mediante el empleo de 2 k-means, respectivamente. En la fase de Pre-procesamiento, los textos son segmentados por palabras que son etiquetadas, reducidas a sus raíces y sometidas finalmente al diccionario GI con el objetivo de contar y etiquetar sólo los verbos, los sustantivos, los adjetivos y los adverbios con 24 marcadores que se utilizan luego para calcular los vectores de características. En la fase de Clasificación de Sentimientos, los vectores de características se introducen primero al LMT-1, a continuación, se agrupan en GL según la etiqueta de clase, después se etiquetan estos grupos de forma manual, y finalmente las instancias positivas son introducidas a LMT-2 y las instancias negativas a LMT-3. Los tres árboles están entrenados y evaluados usando las bases de datos Movie Review y SenTube con validación cruzada estratificada de 10-pliegues. LMT-1 produce un árbol de 48 hojas y 95 de tamaño, con 90,88% de exactitud, mientras que tanto LMT-2 y LMT-3 proporcionan dos árboles de una hoja y uno de tamaño, con 99,28% y 99,37% de exactitud,respectivamente. Los experimentos muestran que la metodología de clasificación jerárquica propuesta da un mejor rendimiento en comparación con otros enfoques prevalecientes.

Context Models for Understanding Images and Videos

A computer vision system that has to interact in natural language needs to understand the visual appearance of interactions between objects along with the appearance of objects themselves. Relationships between objects are frequently mentioned in queries of tasks like semantic image retrieval, image captioning, visual question answering and natural language object detection. Hence, it is essential to model context between objects for solving these tasks. In the first part of this thesis, we present a technique for detecting an object mentioned in a natural language query. Specifically, we work with referring expressions which are sentences that identify a particular object instance in an image. In many referring expressions, an object is described in relation to another object using prepositions, comparative adjectives, action verbs etc. Our proposed technique can identify both the referred object and the context object mentioned in such expressions. Context is also useful for incrementally understanding scenes and videos. In the second part of this thesis, we propose techniques for searching for objects in an image and events in a video. Our proposed incremental algorithms use the context from previously explored regions to prioritize the regions to explore next. The advantage of incremental understanding is restricting the amount of computation time and/or resources spent for various detection tasks. Our first proposed technique shows how to learn context in indoor scenes in an implicit manner and use it for searching for objects. The second technique shows how explicitly written context rules of one-on-one basketball can be used to sequentially detect events in a game.

Creación de neologismos en euskera: Análisis descriptivo de la terminología de la odontología en lengua vasca y propuestas para la formación de términos en los ámbitos de especialidad.

450 p.