Relación de las organizaciones con el medio y marketing

La relación que tienen las empresas mayoristas con los consumidores se hace un tema de suma importancia en la actualidad, su adelanto y progreso en la economía y en la sociedad están atados a que las estrategias que brinden sean no solo suficientes si no útiles para los clientes; y estos al mismo tiempo formar las llamadas estrategias de consumo para el cliente final que es quien definitivamente interviene y maneja toda la industria de consumo.

The construction of a professional identity for special needs teachers in the Italian high school system : a study on the Naples area.

T??tulo, resumen y palabras clave tambi??n en espa??ol

Factors and work conditions shaping the development of professional identity of it teachers in Polaland

Monogr??fico con el t??tulo: "La investigaci??n sobre la identidad profesional del profesorado en Europa???

Advanced skills teachers: professional identity and status

The teaching profession continues to struggle with defining itself in relation to other professions. Even though public opinion positions teachers second only to doctors and nurses in terms of their professional status and prestige research in the UK suggests that teachers still believe that they have much lower status than other professions. With teacher job satisfaction considerably lower today than the past and on-going issues with teacher recruitment and retention, new government policies have set out to enhance the status of teachers both within and outside of the profession. The Advanced Skill Teacher (AST) grade was introduced in 1998 as a means to recognise and reward teaching expertise and was framed as a way of also raising the status of the teaching profession. As to what a teaching professional should look like, the AST was in many ways positioned as the embodiment. Using survey data from 849 ASTs and in depth interviews with 31, this paper seeks to explores the ways that the AST designation impacts or not on teachers’ perceptions of their professional identity. In particular, the paper considers whether such awards contribute in positive ways to a teacher’s sense of professional identity and status. The results from the research suggest that teaching grades that recognise and reward teaching excellence do contribute in important ways to a teachers’ professional identity via an increased sense of recognition, reward and job satisfaction. The results from this research also suggest that recognising the skills and expertise of teachers is clearly important in supporting teacher retention. This is because as it allows highly accomplished teachers to remain where they want to be and that is the classroom.

Research data management and openness: the role of data sharing in developing institutional policies and practices

Purpose: To investigate the relationship between research data management (RDM) and data sharing in the formulation of RDM policies and development of practices in higher education institutions (HEIs). Design/methodology/approach: Two strands of work were undertaken sequentially: firstly, content analysis of 37 RDM policies from UK HEIs; secondly, two detailed case studies of institutions with different approaches to RDM based on semi-structured interviews with staff involved in the development of RDM policy and services. The data are interpreted using insights from Actor Network Theory. Findings: RDM policy formation and service development has created a complex set of networks within and beyond institutions involving different professional groups with widely varying priorities shaping activities. Data sharing is considered an important activity in the policies and services of HEIs studied, but its prominence can in most cases be attributed to the positions adopted by large research funders. Research limitations/implications: The case studies, as research based on qualitative data, cannot be assumed to be universally applicable but do illustrate a variety of issues and challenges experienced more generally, particularly in the UK. Practical implications: The research may help to inform development of policy and practice in RDM in HEIs and funder organisations. Originality/value: This paper makes an early contribution to the RDM literature on the specific topic of the relationship between RDM policy and services, and openness – a topic which to date has received limited attention.

A gender approach to work ability and its relationship to professional and domestic work hours among nursing personnel

The association between working hours and work ability was examined in a cross-sectional study of male (N = 156) and female (N = 1092) nurses in three public hospitals. Working hours were considered in terms of their professional and domestic hours per week and their combined impact; total work load. Logistic regression analysis showed a significant association between total work load and inadequate work ability index (WAI) for females only. Females reported a higher proportion of inadequate WAI, fewer professional work hours but longer domestic work hours. There were no significant differences in total work load by gender. The combination of professional and domestic work hours in females seemed to best explain their lower work ability. The findings suggest that investigations into female well-being need to consider their total work load. Our male sample may have lacked sufficient power to detect a relationship between working hours and work ability. (c) 2008 Elsevier Ltd. All rights reserved.

Barriers and facilitators in the provision of post-abortion care at district level in central Uganda : a qualitative study focusing on task sharing between physicians and midwives

Background: Abortion is restricted in Uganda, and poor access to contraceptive methods result in unwanted pregnancies. This leaves women no other choice than unsafe abortion, thus placing a great burden on the Ugandan health system and making unsafe abortion one of the major contributors to maternal mortality and morbidity in Uganda. The existing sexual and reproductive health policy in Uganda supports the sharing of tasks in post-abortion care. This task sharing is taking place as a pragmatic response to the increased workload. This study aims to explore physicians' and midwives' perception of post-abortion care with regard to professional competences, methods, contraceptive counselling and task shifting/sharing in post-abortion care. Methods: In-depth interviews (n = 27) with health care providers of post-abortion care were conducted in seven health facilities in the Central Region of Uganda. The data were organized using thematic analysis with an inductive approach. Results: Post-abortion care was perceived as necessary, albeit controversial and sometimes difficult to provide. Together with poor conditions post-abortion care provoked frustration especially among midwives. Task sharing was generally taking place and midwives were identified as the main providers, although they would rarely have the proper training in post-abortion care. Additionally, midwives were sometimes forced to provide services outside their defined task area, due to the absence of doctors. Different uterine evacuation skills were recognized although few providers knew of misoprostol as a method for post-abortion care. An overall need for further training in post-abortion care was identified. Conclusions: Task sharing is taking place, but providers lack the relevant skills for the provision of quality care. For post-abortion care to improve, task sharing needs to be scaled up and in-service training for both doctors and midwives needs to be provided. Post-abortion care should further be included in the educational curricula of nurses and midwives. Scaled-up task sharing in post-abortion care, along with misoprostol use for uterine evacuation would provide a systematic approach to improving the quality of care and accessibility of services, with the aim of reducing abortion-related mortality and morbidity in Uganda.

City-to-surf - a peer-to-peer model of on-line professional development: a collaborative mentoring model

This project explores the potential of electronic communications to support peer-to-peer interaction between separate whole-school communities as a means of providing both authentic, situated, professional development for teachers, concurrent with the development of enhanced student learning outcomes, and the intentional sharing of school 'culture'.  The intense use of telecommunications by both teacher and students in a 'many-to-many' manner provides rich opportunities for teachers to rethink their pedagogy, reconceptualise their classroom culture, and for students to see teachers as learners 'in situ'.  An extensive trial between two schools some 120km apart has demonstrated the basic functionality of the model.  This paper discusses the origins of the project, findings from the trial, and the nature of the changes to be made to the model to enhance its effects.

The sources of stress experienced by professional Australian footballers

Previous studies looking at the sources of stress in sport have generally overlooked the unique experiences of professional athletes participating in team sports. This paper describes the results of a qualitative study aimed at identifying the sources of stress experienced by a cross-section of professional Australian footballers. Players from two Australian Football League clubs took part in the study involving in-depth, one-to-one interviews and focus group discussions. The results revealed that players identified sources of stress that went beyond those associated with the competitive event (such as poor performances) and included a lack of feedback, difficulty balancing football and study commitments, and job insecurity. The influence of both competition and non-competition sources of stress parallels previous research involving non-professional athletes and indicates that the entire sporting experience needs to be taken into account when developing stress management strategies.

Predictors of the strain experienced by professional Australian footballers

The purpose of this model was to examine whether both the generic dimensions of the Job stress model (JSM) and job-specific stressors would be predictive of the strain experienced by professional Australian footballers. A football-specific stressor scale questionnaire was distributed and football specific stressors and their impact were identified.

Dynamic parallel job scheduling in multi-cluster computing systems

Job scheduling is a complex problem, yet it is fundamental to sustaining and improving the performance of parallel processing systems. In this paper, we address an on-line parallel job scheduling problem in heterogeneous multi-cluster computing systems. We propose a new space-sharing scheduling policy and show that it performs substantially better than the conventional policies.

The internet and competitive advantage : a study of Australia`s four premier professional sporting leagues

Sport and the Internet have shown early signs of a prosperous marriage. Web sites with sport content are among the most popular and well trafficked, with sport followers and web users sharing remarkably similar demographics. In the United States, the sport–Internet union is projected to generate US$6.27 billion in advertising revenue alone on sports-related web sites by 2005. Despite these compelling observations, limited empirical research has been undertaken exploring how to maximise the opportunities for competitive advantage that the Internet can provide to sport organisations. This research was a response to this void, and was undertaken in three stages. Initially, empirical and conceptual Internet literature was reviewed to establish theoretical “best practice”. Secondly, the Internet goals, strategies and practices of the 55 teams competing in the Australian Football League (AFL), National Basketball League (NBL), National Rugby League (NRL), and National Soccer League (NSL) were examined, using a telephone-administered survey. An 87% (N = 48) response rate was achieved. Finally, seven recommendations for closing this gap were made, including the implementation of Internet project teams and the instigation of league forums.

Job scheduling policy for high throughput grid computing

The growing computational power requirements of grand challenge applications has promoted the need for merging high throughput computing and grid computing principles to harness computational resources distributed across multiple organisations. This paper identifies the issues in resource management and scheduling in the emerging high throughput grid computing context. We also survey and study the performance of several space-sharing and time-sharing opportunistic scheduling policies that have been developed for high throughput computing.

Sharing and reuse of web developers experience

Development of commercial web systems is laborious, lengthy and costly. This is partly due to the fact that the methods of their development can hardly cope with the complexity of provided services. Such services may need to be distributed and collaborative, require sophisticated software architecture, be rich in form, content and interactivity, and have a wide range of potentially casual users. While web development methodologies are slowly emerging from research methodologies, their adoption is far from wide-spread. To improve this situation, the authors propose an approach based on the observed practices of professional web developers, who openly share and reuse their web development experience, while guarding their development workproducts. To this end, we suggest to enhance web development methods, by collecting problem-solving experience of web developers, packaging it into a reusable form, and providing a navigable decision structure assisting developers in identifying proven expert solutions suitable for a given problem context.

Developing an inclusive model for 'teacher' professional development

This paper reports on the findings of a recent teaching grant awarded in  2004, from the Australian Teacher Educator's Association (ATEA). The grant enabled a professional development teaching (PDT) team to be established at Norlane West primary School, Geelong. The team comprised of twelve 'teachers' who included two teacher educators, six Year 5 and 6 teachers  and four student teachers. The aim of the project was to examine how a  team of new and experienced teachers developed and changed their  teaching repertoire and their professional identity through a process of teaching, learning and reflection. What made this particular project unique was the inclusion of student teachers in the PDT team and the action  reflection cycle adopted by all members of the team. The reflective cycle consisted of a teacher educator, teacher and the team of student teachers all participating in a filmed teaching experience, editing and reflecting on their own teaching and then sharing the video with the other members of the PDT team. This individual and team reflection process proved to be very  successful and an effective model for influencing 'teacher' professional development.