Commercial and industrial building rewiring market.

Text on p. [2-3] of cover.

Hastings and Thanet Building Society.

Cover title includes: "Then and Now".

Genealogical and family history of western New York; a record of the achievements of her people in the making of a commonwealth and the building of a nation.

Paged continuously.

Westmonasterium. Or the history and antiquities of the abbey church of St. Peters Westminster, containing an account of its ancient and modern building ... with ye copies of ancient Saxon charters &c. and other writings relating to it. Together with a particular history of the lives of the abbats, collected from ancient mss. of that convent, and historians; & the lives of the deans to this time. An also, a survey of the church and cloysters, taken in the year 1723; with the monuments there, which, with several prospects of ye church & other remarkable things, are curiously engraven by the best hands...

Each volume contains a list of subscribers, together with their coats of arms.

Practical agriculture : a brief treatise on agriculture, horticulture, forestry, stock feeding, animal husbandry, and road building /

Includes index.

Burton Tower, Natural Science and Chemistry Building

Albert Kahn, architect. Built 1936.

Physics and Astronomy Building

Located on the campus of the University of Michigan at Ann Arbor, this building houses the offices of the department of Physics and Astronomy classrooms, lecture rooms, research areas, laboratories and staff offices. Lecture halls and libraries are in the connecting wing.

World prices and the building industry; index numbers of prices of 40 basic commodities for 14 countries in currency and in gold, and material on the building industry,

Mode of access: Internet.

Event marketing: an innovative promotional tool and its impact on consumer memory and brand awareness

Event Marketing represents a common promotional strategy that involves direct contact between brands and consumers at special events, namely concerts, festivals, sporting events and fairs. Brands have been investing in sponsorship as a means of associating themselves with particular events, essentially with the goal to enhance brand image and brand awareness. Interestingly, the response of consumers to event marketing has not yet been fully understood. This dissertation fills this gap. More specifically, it intends to determine the extent to which sponsoring brands at events favors brand awareness (recall and recognition) and how it relates to brand attitude. Based on three Portuguese music festivals, two studies were conducted to ascertain event sponsorship’s impact on consumer memory, notably Brand Recall and Brand Recognition, and correlation with attitudes towards the brands such as familiarity and liking. The key findings of these studies show that recognition is much higher for those respondents who attended the festivals, presenting a score of 73,9%, in comparison with recall, presenting a much lower score of 37,5%. Further, and surprisingly, it suggests that the ability to recall and recognize sponsoring brands is not associated to consumer attitudes towards the brands. Instead, it relates to the time consumers dedicated to these particular events, that is, the number of music festivals attended.

Does industry matter? Examining the role of industry structure and organizational learning in innovation and brand performance

A manager's perception of industry structure (dynamism) has the potential to impact various organizational strategies and behaviors. This may be particularly so with regard to perceptions driving organizational learning orientations and innovation based marketing strategy. The position taken here suggests that firms operating within a competitive industry tend to pursue innovative ways of performing value-creating activities, which requires the development of learning capabilities. The results of a study of SMEs suggest that market focused learning, relative to other learning capabilities plays a key role in the relationships between industry structure, innovation and brand performance. The findings also show that market focused learning and internally focused learning influence innovation and that innovation influences a brand's performance. (c) 2005 Elsevier Inc. All rights reserved.