945 resultados para Herramientas de comunicación enla Web 2.0


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Following the intrinsically linked balance sheets in his Capital Formation Life Cycle, Lukas M. Stahl explains with his Triple A Model of Accounting, Allocation and Accountability the stages of the Capital Formation process from FIAT to EXIT. Based on the theoretical foundations of legal risk laid by the International Bar Association with the help of Roger McCormick and legal scholars such as Joanna Benjamin, Matthew Whalley and Tobias Mahler, and founded on the basis of Wesley Hohfeld’s category theory of jural relations, Stahl develops his mutually exclusive Four Determinants of Legal Risk of Law, Lack of Right, Liability and Limitation. Those Four Determinants of Legal Risk allow us to apply, assess, and precisely describe the respective legal risk at all stages of the Capital Formation Life Cycle as demonstrated in case studies of nine industry verticals of the proposed and currently negotiated Transatlantic Trade and Investment Partnership between the United States of America and the European Union, TTIP, as well as in the case of the often cited financing relation between the United States and the People’s Republic of China. Having established the Four Determinants of Legal Risk and its application to the Capital Formation Life Cycle, Stahl then explores the theoretical foundations of capital formation, their historical basis in classical and neo-classical economics and its forefathers such as The Austrians around Eugen von Boehm-Bawerk, Ludwig von Mises and Friedrich von Hayek and most notably and controversial, Karl Marx, and their impact on today’s exponential expansion of capital formation. Starting off with the first pillar of his Triple A Model, Accounting, Stahl then moves on to explain the Three Factors of Capital Formation, Man, Machines and Money and shows how “value-added” is created with respect to the non-monetary capital factors of human resources and industrial production. Followed by a detailed analysis discussing the roles of the Three Actors of Monetary Capital Formation, Central Banks, Commercial Banks and Citizens Stahl readily dismisses a number of myths regarding the creation of money providing in-depth insight into the workings of monetary policy makers, their institutions and ultimate beneficiaries, the corporate and consumer citizens. In his second pillar, Allocation, Stahl continues his analysis of the balance sheets of the Capital Formation Life Cycle by discussing the role of The Five Key Accounts of Monetary Capital Formation, the Sovereign, Financial, Corporate, Private and International account of Monetary Capital Formation and the associated legal risks in the allocation of capital pursuant to his Four Determinants of Legal Risk. In his third pillar, Accountability, Stahl discusses the ever recurring Crisis-Reaction-Acceleration-Sequence-History, in short: CRASH, since the beginning of the millennium starting with the dot-com crash at the turn of the millennium, followed seven years later by the financial crisis of 2008 and the dislocations in the global economy we are facing another seven years later today in 2015 with several sordid debt restructurings under way and hundred thousands of refugees on the way caused by war and increasing inequality. Together with the regulatory reactions they have caused in the form of so-called landmark legislation such as the Sarbanes-Oxley Act of 2002, the Dodd-Frank Act of 2010, the JOBS Act of 2012 or the introduction of the Basel Accords, Basel II in 2004 and III in 2010, the European Financial Stability Facility of 2010, the European Stability Mechanism of 2012 and the European Banking Union of 2013, Stahl analyses the acceleration in size and scope of crises that appears to find often seemingly helpless bureaucratic responses, the inherent legal risks and the complete lack of accountability on part of those responsible. Stahl argues that the order of the day requires to address the root cause of the problems in the form of two fundamental design defects of our Global Economic Order, namely our monetary and judicial order. Inspired by a 1933 plan of nine University of Chicago economists abolishing the fractional reserve system, he proposes the introduction of Sovereign Money as a prerequisite to void misallocations by way of judicial order in the course of domestic and transnational insolvency proceedings including the restructuring of sovereign debt throughout the entire monetary system back to its origin without causing domino effects of banking collapses and failed financial institutions. In recognizing Austrian-American economist Schumpeter’s Concept of Creative Destruction, as a process of industrial mutation that incessantly revolutionizes the economic structure from within, incessantly destroying the old one, incessantly creating a new one, Stahl responds to Schumpeter’s economic chemotherapy with his Concept of Equitable Default mimicking an immunotherapy that strengthens the corpus economicus own immune system by providing for the judicial authority to terminate precisely those misallocations that have proven malignant causing default perusing the century old common law concept of equity that allows for the equitable reformation, rescission or restitution of contract by way of judicial order. Following a review of the proposed mechanisms of transnational dispute resolution and current court systems with transnational jurisdiction, Stahl advocates as a first step in order to complete the Capital Formation Life Cycle from FIAT, the creation of money by way of credit, to EXIT, the termination of money by way of judicial order, the institution of a Transatlantic Trade and Investment Court constituted by a panel of judges from the U.S. Court of International Trade and the European Court of Justice by following the model of the EFTA Court of the European Free Trade Association. Since the first time his proposal has been made public in June of 2014 after being discussed in academic circles since 2011, his or similar proposals have found numerous public supporters. Most notably, the former Vice President of the European Parliament, David Martin, has tabled an amendment in June 2015 in the course of the negotiations on TTIP calling for an independent judicial body and the Member of the European Commission, Cecilia Malmström, has presented her proposal of an International Investment Court on September 16, 2015. Stahl concludes, that for the first time in the history of our generation it appears that there is a real opportunity for reform of our Global Economic Order by curing the two fundamental design defects of our monetary order and judicial order with the abolition of the fractional reserve system and the introduction of Sovereign Money and the institution of a democratically elected Transatlantic Trade and Investment Court that commensurate with its jurisdiction extending to cases concerning the Transatlantic Trade and Investment Partnership may complete the Capital Formation Life Cycle resolving cases of default with the transnational judicial authority for terminal resolution of misallocations in a New Global Economic Order without the ensuing dangers of systemic collapse from FIAT to EXIT.

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Com o intuito de melhorar a eficiência na gestão e execução de responsabilidades junto dos munícipes, a Câmara Municipal de Angra do Heroísmo (CMAH), localizada na ilha Terceira (Região Autónoma dos Açores), distribui as suas valências por vários departamentos e colaboradores especializados. Apesar desta segmentação existem circunstâncias em que os mesmos trabalham em conjunto e cruzam informações, por exemplo, nos processos de licenciamento. Contudo, esta necessária troca de dados é deficiente quando se calendarizam eventos organizados ou não pela instituição em causa. Consequentemente, esta falha resulta muitas vezes na sobreposição de eventos, algo considerado insustentável numa comunidade relativamente pequena, como é o caso de Angra do Heroísmo (em 2013, contava com 35.109 habitantes). A autarquia pretende solucionar o problema tendo em conta as capacidades proporcionadas pelas plataformas da Web 2.0 que, entre outras, permitem a participação dos utilizadores e a fácil inserção e gestão da informação por pessoas sem conhecimentos técnicos aprofundados. Esta dissertação determina as especificações que devem estar presentes numa plataforma Web de calendarização e divulgação da oferta cultural, ao serviço do Município de Angra do Heroísmo; conceptualiza um protótipo funcional que valida as especificações identificadas e serve de apoio à construção da plataforma final a desenvolver no futuro. Esta investigação tem como fim melhorar o processo de calendarização e divulgação de eventos da oferta cultural do concelho angrense. Esta finalidade implicou a necessidade de conhecer aprofundadamente o funcionamento da instituição, identificando e distinguindo o papel dos vários intervenientes e processos, pelo que parte da investigação decorreu na Câmara Municipal de Angra do Heroísmo. Entre os vários desafios desta pesquisa destacam-se a recolha e compreensão de informação sobre o processo em estudo e o planeamento de um sistema digital intuitivo, que respeite as estruturas de decisão e o sistema hierárquico da autarquia e que detenha o grau de rigor exigido nas organizações governativas.

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Even though the use of recommender systems is already widely spread in several application areas, there is still a lack of studies for accessibility research field. One of these attempts to use recommender system benefits for accessibility needs is Vulcanus. The Vulcanus recommender system uses similarity analysis to compare user’s trails. In this way, it is possible to take advantage of the user’s past behavior and distribute personalized content and services. The Vulcanus combined concepts from ubiquitous computing, such as user profiles, context awareness, trails management, and similarity analysis. It uses two different approaches for trails similarity analysis: resources patterns and categories patterns. In this work we performed an asymptotic analysis, identifying Vulcanus’ algorithm complexity. Furthermore we also propose improvements achieved by dynamic programming technique, so the ordinary case is improved by using a bottom-up approach. With that approach, many unnecessary comparisons can be skipped and now Vulcanus 2.0 is presented with improvements in its average case scenario.

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Desde el inicio de los estudios acerca de la nutrición perioperatoria en pacientes sometidos a cirugía gastrointestinal mayor, ya sea por patología benigna o maligna; se evidenció un vínculo entre la malnutrición y su asociación a las complicaciones trans y posquirúrgicas, es por eso que se realiza este estudio con el fin de determinar la relación coexistente entre un mal estado nutricional y las complicaciones postquirúrgicas. Materiales y métodos: se realizó un estudio analítico no aleatorio. La población en estudio fueron los pacientes con cirugías mayores gastrointestinales electivas del Hospital General del Instituto Salvadoreño del Seguro Social de enero – diciembre 2013, se realizaron 133 cirugías de las cuales solo 49 fueron incluidas, estudiadas con intervalo de confianza de 99% y error muestral de 0.01. Resultados: Se obtuvo una frecuencia de 11 casos de complicaciones postquirúrgicas de los 49 casos, entre las cuales se encuentran 3 casos con fugas de anastomosis, 2 dehiscencias de herida operatoria, 2 sangrados y/o hematomas, 2 complicaciones médicas, 1 infección de sitio quirúrgico y 1 caso de disrupción transquirúrgica de la vía biliar. De estos casos 6 presentaban hipoalbuminemia, 7 presentaban recuento bajo de linfocitos; 8 presentaban una valoración global subjetiva subóptima. Discusión: en este estudio se puede inferir que debe haber un protocolo de manejo nutricional del paciente sometido a cirugía gastrointestinal mayor electiva y así poder desde el inicio del manejo de paciente, tratar integralmente desde el punto de vista nutricional. Así como estadificar el estado nutricional, y apoyarse con datos bioquímicos de laboratorio que confirmen una buena nutrición antes de ser sometido a este tipo de cirugías. Esto con el afán de cumplir los estándares nutricionales internacionales.

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La reputación corporativa es la percepción que los diferentes públicos de una empresa tienen acerca de la misma. Estos públicos o stakeholders, son aquellos que se relacionan con la empresa de cualquier manera, pudiéndose distinguir entre públicos internos, empleados, accionistas, directivos, …; y públicos externos, clientes, proveedores, fondos de inversión, …. En los últimos años estamos presenciando como las empresas e instituciones dedican importantes esfuerzos a desarrollar políticas de Reputación Corporativa, ya que una disminución de la reputación redunda directamente en la cuenta de resultados de las compañías por lo que las mejoras que se introduzcan en la gestión de la reputación redundaran directamente en su sostenibilidad económica y social del país donde operan.Para poder medir la RC de una empresa o institución es preciso determinar el sentimiento que dicha empresa o institución tiene en sus públicos. Pero llevar a cabo esta medición es cada día más difícil, ya que la sociedad de la información donde estamos inmersos, hace que los canales de comunicación de los públicos sean mucho mayores que hace unos años( redes sociales, blog, diarios, foros, …) y además, la comunicación puede hacerse casi en tiempo real, tal como sucede en las redes sociales. Para hacer estas mediciones, las principales empresas del sector han utilizado principalmente encuestas las cuales las realizaban empresas especializadas, lo que supone un alto coste y además, los resultados son obtenidos a tiempo pasado o no se alcanza un tamaño de población significativa.El objetivo de este trabajo es realizar una aplicación para determinar la reputación de una empresa en medios de comunicación online. Para ello, se ha desarrollado un sistema de lectura de medios online, que permite localizar y extraer la información de los medios de comunicación online; un clasificador semántico para analizar la información recogida y clasificarla en diferentes temáticas extrayendo el sentimiento de los textos; y finalmente, una interfaz para interactuar con el usuario.

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Las transformaciones tecnológicas y de información que está experimentando la sociedad, especialmente en la última década, está produciendo un crecimiento exponencial de los datos en todos los ámbitos de la sociedad. Los datos que se generan en los diferentes ámbitos se corresponden con elementos primarios de información que por sí solos son irrelevantes como apoyo a las tomas de decisiones. Para que estos datos puedan ser de utilidad en cualquier proceso de decisión, es preciso que se conviertan en información, es decir, en un conjunto de datos procesados con un significado, para ayudar a crear conocimiento. Estos procesos de transformación de datos en información se componen de diferentes fases como la localización de las fuentes de información, captura, análisis y medición.Este cambio tecnológico y a su vez de la sociedad ha provocado un aumento de las fuentes de información, de manera que cualquier persona, empresas u organización, puede generar información que puede ser relevante para el negocio de las empresas o gobiernos. Localizar estas fuentes, identificar información relevante en la fuente y almacenar la información que generan, la cual puede tener diferentes formatos, es el primer paso de todo el proceso anteriormente descrito, el cual tiene que ser ejecutado de manera correcta ya que el resto de fases dependen de las fuentes y datos recolectados. Para la identificación de información relevante en las fuentes se han creado lo que se denomina, robot de búsqueda, los cuales examinan de manera automática una fuente de información, localizando y recolectando datos que puedan ser de interés.En este trabajo se diseña e implementa un robot de conocimiento junto con los sistemas de captura de información online para fuentes hipertextuales y redes sociales.

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La elaboración de este trabajo de investigación tiene como finalidad el diseño de una Guía de Marketing Social basado en la Responsabilidad Social para locales comerciales del centro histórico de la ciudad de Cuenca, mediante la cual pretendemos aportar estrategias que beneficien a los emprendedores cuencanos en especial, del centro histórico de la ciudad. Este trabajo se estructuró de la siguiente manera: Primerose ha visto fundamentalla investigación de las Bases Teorías de Responsabilidad Social y Marketing Social, antecedentes, definiciones, conceptos, diferencias, semejanzas y el avance de estas a través de organizaciones e instituciones nacionales e internacionales. También se ha valorado los conocimientos de los emprendedores del centro histórico, para este importante aspecto seclasificó a los locales en tres tipos o variables que corresponden: Servicio, Alimentación y Bebidas, y Comercio; posteriormente setrabajó con 266 encuestasque se dividieron de acuerdo a los resultados de la muestra. Finalmente se elaboró la guía de Marketing Social la misma que se basa en la Responsabilidad Social, allí se consideran pilares fundamentales a:Políticas de Responsabilidad Social; Aplicación del Marketing Social; Medición de impacto de Responsabilidad Social; Posicionamiento de marca desde el Marketing Social; Formación de la Reputación Corporativa; Construcción del Personal Branding; y Fidelización de clientes desde la Web 2.0.

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A aprendizagem em rede e as potencialidades do software social trouxeram novos e estimulantes desafios para os sistemas educativos e para os seus profissionais. Um dos principais desafios prende-se com a necessidade de conceber uma “nova” didática para a docência na web social que deve basear-se não só nos conhecimentos científico, tecnológico, curricular e pedagógico, mas também num conhecimento científico e pedagógico da tecnologia que permita planear, conceber e utilizar as redes sociais, como o Facebook, no processo de ensino-aprendizagem de forma eficaz. Assim, e perante esta realidade, neste estudo exploratório procurámos perceber em que medida a utilização do Facebook no processo de ensino-aprendizagem permite a promoção de competências de aprendizagem de estudantes de cursos pós-graduados, a nível da capacidade para aprender, da iniciativa e da autonomia. Os resultados sugerem que os estudantes aceitam o Facebook como um novo contexto para a aprendizagem, que não impede a reflexão crítica sobre os conceitos e as temáticas apresentadas para trabalho, possibilitando o desenvolvimento de comunidades de aprendizagem desde que exista uma intencionalidade educativa explícita.

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Benefitting from Web 2.0 features, Social Media allows organisations to be where the users are, creating proximity, talking to them, and knowing what they want. Going viral and word-of-mouth become easier, as these platforms allow us to share, to like, and to use multimedia and convergence – as they can interact with each other, communicating on a large scale. Given that online portals provide for a highly competitive environment, players strive to get more visits, better search rankings, and even aspire to be the homepage for the Web universe. We discuss the integration of Social Media tools in a Web Portal, and explore how using these together may improve the competitiveness of a Web Portal. A large Web Portal was selected to develop this case study. We found that, although for this particular Web Portal conditions were created to accommodate and integrate the chosen Social Media platforms, this was done in an organic and fluid way, with great focus on community construction and less focus on absorptive capacity. Based on the findings of this case study, we propose a dynamic cycle of benefits for integrating Social Media tools in a Web Portal.

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El periodismo ha dado grandes saltos hacia la modernidad digital pasando por la multimedialidad, convergencia digital y transmedialidad. La hipertextualidad e interactividad son características que definen a la Web 2.0 que rompen con la comunicación lineal y unidireccional permitiendo a los periodistas, medios de comunicación y usuarios estar estrechamente conectados. Para la investigación se realizó un análisis de las narrativas transmedia, el ciberperiodismo y las características que definen a un periodista digital. Se procedió a conocer y posteriormente a realizar un estudio de recepción del medio de comunicación Comunica-Girón, que asienta su estructura funcional en la esfera digital, para lo cual se aplicaron métodos y técnicas de investigación de alcance descriptivo-exploratorio, proceso de observación, recopilación documental y tabulación de la información.

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During the last decades the growth and development of Information and Communication Technologies (ICT) have led us to a new social paradigm that reflects a deep change not only in an individual but also in a social behavioural pattern. All these changes define the so-called knowledge and information society. This social evolution has had different textual states and types as its main core and instrument of transformation therefore scholars and specialists in the field of Humanities have not missed the opportunity of studying recent phenomena, which have come from the current setting given by new technologies. Researchers in Humanities have had to reconsider their own traditional working method based on printed text in order to analyse how nowadays we search for data, select them, analyse them and the ways we create and spread new information and knowledge. Having in mind this scenario where humanist works, the concept of Digital Humanities has arisen conditioned by the existence of cyberspace, digital text, hypertext, on-line text, implementation of new ways of communication, global access to information and various elements which build a common methodology for all humanistic disciplines. Most of these changes have affected the educational system and education as an academic and humanistic discipline.