Pla de màrqueting per al llançament d'un nou producte en el mercat dels motors elèctrics per a bancs de proves

Ningú no dubte ja del canvi de mentalitat que s’ha produït en els darrers anys en els compradors pel què fa al mercat de l’automòbil. La seguretat i el respecte per el medi ambient, són actualment dos dels factors claus que el consumidor té en compte a l’hora de comprar un vehicle. D’altra banda en els darrers anys la Unió Europea, ha fixat tota una sèrie normatives per tal de reduir les emissions nocives a l’atmosfera. Així doncs, més seguretat i menys emissions, signifiquen vehicles que incorporin components i sistemas cada cop més sofisticats, els quals, a la vegada, necessiten de bancs d’assaig i equips de test per tal de ser validats. Aquest fet ha provocat una revolució dins dels sistemes de test per a vehicles, per als quals han augmentat enormement les exigències en quan a precisions i repetibilitat per tal d’intentar reproduir, amb la màxima fiabilitat possible, les condicions de treball que hauran de suportar els components durant el seu ús real. Les característiques dels motors elèctrics, resulten ideals per a accionar aquest tipus d’aplicacions, ja que permeten un control del parell molt acurat i una repetibilitat quasi perfecte enfront d’altres sistemas utilitzats fins no fa massa temps. Aquesta demanda creixent d’aquest tipus de màquines elèctriques, obra una nova oportunitat de negoci per a les empreses fabricants de motors elèctrics. L’objectiu principal d’aquest treball és identificar i satisfer les necessitats dels clients, dins d’un mercat industrial concret: el mercat dels motors elèctrics per a bancs de proves de components per a la indústria de l’automoció. La fita és doncs la de proporcionar les eines necessàries per tal de que una empresa, fabricant de motors elèctrics de velocitat variable, pugui realitzar el disseny, desenvolupament i llançament comercial d’un nou tipus de motor, específicament pensat per aquest mercat, amb les màximes garanties d’èxit. Com a principal conclusió, el treball argumenta que el nou producte representa una oportunitat de negoci força atractiva i rendible per a l’empresa, i permetrà diversificar la oferta de la companyia cap a un nou sector fins ara no explotat.

Aineettoman pääoman ja organisaatio-osaamisen hyödyntäminen

Tutkimuksen tarkoitus: Tutkimuksen tavoitteena on selvittää miten Tuomi Yhtiöt Oy:n aineetonpääoma ja organisaatio-osaaminen vaikuttavat yrityksen menestymiseen taantuman aikana 2008- 2009. Tutkimus ajoittuu maailman talouden kulminaatiopisteeseen, jossa voidaan tarkastella sekä mikro- että makrotalouden tunnuksilla miten yritys on menestynyt ja toiminut ajanjakson aikana. Tutkimuksen teoria on liiketaloustieteiden tutkimusmenetelmien mukaista, ja perustoiminnoiltaan normatiivista sekä empiiristä ongelmanratkaisua. Työssä käytettään laaja-alaisesti yrityksen faktatietoja, sekä aineettoman pääoman mittaamiseen tehtyä mittaristoa joka on rakennettu tutkimusta varten. Tuloksina saadaan yrityksen kannalta keskeiset organisaatio- ja aineettoman pääoman tunnusluvut, joita vertaillaan johtamisjärjestelmän tunnuslukuihin. Tutkimuksen yhteydessä on löydetty uusi asiakashallintamalli jolle ei ole saatavilla valmista sovellutusta. Yhteenvetona voidaan osoittaa yrityksen heikkoudet sekä menestyminentarkasteluajanjaksolla ja todistaa näiden yhteys kokonaisuuteen

Análisis psicométrico de la escala multidimensional de autoconcepto AF5 en una muestra de adolescentes y adultos de Cataluña

Psychometric analysis of the AF5 multidimensional scale of self-concept in a sample of adolescents and adults in Catalonia. The aim of this study is to carry out a psychometric study of the AF5 scale in a sample of 4.825 Catalan subjects from 11 to 63 years-old. They are students from secondary compulsory education (ESO), from high school, middle-level vocational training (CFGM) and from the university. Using a principal component analysis (PCA) the theoretical validity of the components is established and the reliability of the instrument is also analyzed. Differential analyses are performed by gender and normative group using a 2 6 factorial design. The normative group variable includes the different levels classifi ed into 6 sub-groups: university, post-compulsory secondary education (high school and CFGM), 4th of ESO, 3rd of ESO, 2nd of ESO and 1st of ESO. The results indicate that the reliability of the Catalan version of the scale is similar to the original scale. The factorial structure also fi ts with the original model established beforehand. Signifi cant differences by normative group in the four components of self-concept explored (social, family, academic/occupational and physical) are observed. By gender, signifi cant differences appear in the component of physical self-concept, academic and social but not in the family component

Energy Supply of Detached Houses in Russia and Finland

The problem of choosing the heating system is always relevant when building new houses. Type of energy source (solid fuel, liquid fuel, gas, electricity, alternative sources) is the main issue in choosing the heating system. The work gives a comprehensive overview of heating methods, determines their advantages and disadvantages taking into account economical and ecological situations in Finland and Russia. Quantitative contribution of single Finnish and Russian detached houses in the overall level of carbon dioxide emissions is estimated when using each method. Comparison of Russian and Finnish energy markets and their impact on electricity pricing is made in the work. The influence of air pollution on environmental offsets according to Russian and Finnish legislative and normative acts is determined.

Strategian jalkauttamista tukeva optimaalinen toimintaympäristö kilpailuedun lähteenä

Tutkimus käsittelee strategian jalkauttamista. Tutkimuksen tavoitteena on kuvata millainen on strategian jalkauttamista tukeva optimaalinen toimintaympäristö kilpailuedun lähteenä. Tavoitteeseen päästään neljän alaongelman avulla: mistä elementeistä toimintaympäristö koostuu, millaisia yhteyksiä elementeillä on toisiinsa, mitkä elementeistä liittyvät johtamiseen ja millainen rooli keskijohdolla on strategian jalkauttamisessa. Tapaustutkimus on luonteeltaan kvalitatiivinen ja tutkimusote normatiivinen. Tutkimuksen teoreettinen viitekehys kattaa kuusi kokonaisuutta: strategian ja strategisen johtamisen, ulkoisen ja sisäisen toimintaympäristön, kilpailuedun, kulttuurin sekä johtamisen ja operatiivisen toiminnan. Johtaminen ja operatiivinen toiminta koostuu seitsemästä elementistä: asiakkaat, yhteys, yhteisöllisyys, kontrolli, kommunikointi, ydinkyvykkyydet ja koalitio, jotka parhaimmillaan muodostavat toisiaan tukevan syklin. Keskijohdon rooli korostuu johtamisen ja operatiivisen toiminnan kokonaisuudessa.

JUSTIFYING LIBERAL RETRIBUTIVE JUSTICE: PUNISHMENT, CRIMINALIZATION, AND HOLISTIC RETRIBUTIVISM

ABSTRACT In this article I explore whether liberal retributive justice should be conceived of either individualistically or holistically. I critically examine the individualistic account of retributive justice and suggest that the question of retribution – i.e., whether and when punishment of an individual is compatible with just treatment of that individual – must be answered holistically. By resorting to the ideal of sensitive reasons, a model of legitimacy at the basis of our best normative models of democracy, the article argues that in modern liberal democracies, punishment of an offender A for f is compatible with just treatment of A only if punishment of an individual for f can be legitimate in A's and A's fellow citizens' eyes. Only once retributive justice is understood in this holistic fashion the imposition of punishment can be made compatible with just treatment of individuals.

One reason, several logics

Humans have used arguments for defending or refuting statements long before the creation of logic as a specialized discipline. This can be interpreted as the fact that an intuitive notion of "logical consequence" or a psychic disposition to articulate reasoning according to this pattern is present in common sense, and logic simply aims at describing and codifying the features of this spontaneous capacity of human reason. It is well known, however, that several arguments easily accepted by common sense are actually "logical fallacies", and this indicates that logic is not just a descriptive, but also a prescriptive or normative enterprise, in which the notion of logical consequence is defined in a precise way and then certain rules are established in order to maintain the discourse in keeping with this notion. Yet in the justification of the correctness and adequacy of these rules commonsense reasoning must necessarily be used, and in such a way its foundational role is recognized. Moreover, it remains also true that several branches and forms of logic have been elaborated precisely in order to reflect the structural features of correct argument used in different fields of human reasoning and yet insufficiently mirrored by the most familiar logical formalisms.

Boundless thought. The case of conceptual mental episodes

I present and defend here a thesis named vehicleless externalism for conceptual mental episodes. According to it, the constitutive relations there are between the production of conceptual mental episodes by an individual and the inclusion of this individual in social discursive practices make it non-necessary to equate, even partially, conceptual mental episodes with the occurrence of physical events inside of that individual. Conceptual mental episodes do not have subpersonal vehicles; they have owners: persons in interpretational practices. That thesis is grounded on inferentialism and on the endorsement of the idea that "meaning is normative". After having recapitulated this heritage and after having presented that thesis, the paper especially attempts to articulate how, in that framework, we may then positively conceive the relations there are between conceptual mental episodes, intracranial events and inferential behaviour.

Mittarointi- ja raportointitoimintatapojen kehittäminen lean-organisaatiossa

Tämän työn kohdeyrityksessä ryhdyttiin syksyllä 2010 muutostoimenpiteisiin kohti lean-toimintatapaa. Nyt tavoitteena on luoda kuvaus kohdeyrityksen lean-ajattelun mukaisesta mittarointi- ja raportointitoimintatapojen käyttöönotosta pyrkien saamaan kehitystyön avulla toimintatavat tukevat jatkossa paremmin yrityksen toimintaa kohti sen visiota ja strategiaa. Työssä haluttiin erityisesti tuoda esille prosessi, jolla mittareiden ja raporttien uudistus vietiin läpi. Työ voidaan asemoida normatiiviseksi tutkimukseksi, jossa on sekä konstruktiivisen että toiminta-analyyttisen tutkimusotteiden piirteitä. Työ jakautuu teoreettiseen kirjallisuusselvitykseen sekä empiiriseen osaan, joka on tehtiin kvalitatiivisena tapaustutkimuksena. Kohdeyrityksessä vallitsevista mittarointi- ja raportointitoimintatavoista tehtiin nykytilakartoitus, jonka jälkeen yrityksestä valitulle pilottikohteelle määritettiin mittaroinnin ja raportoinnin tavoitetila. Työn merkittävin tulos on kehittämisprosessin kuvaus, joka tehdään pilottilinjalla toteutettujen muutostöiden avulla. Uuden mittariston käyttöönoton työvaiheet dokumentoitiin tarkasti, jotta samaa kehitysprosessia voidaan hyödyntää myöhemmin yrityksen muilla toiminta-alueilla. Päivitetyssä mittaristossa korostetaan sitä, kuinka esimiehen seuraamat mittarit on oltava lähtöisin yrityksen tavoitteista ja kuinka tiimitasolla on vastaavasti pyrittävä täyttämään esimiehen asettamat tavoitteet. Mittareiden tuominen linjan työntekijöiden vastuulle siirtää mittaroinnin painopistettä enemmän työntekijöille sekä lisää valittujen mittareiden seurannan merkitystä.

Kuntaorganisaation henkilöstöraportoinnin kehittäminen, case: Lappeenrannan kaupunki

Tämän tutkimuksen tarkoituksena on tutkia Lappeenrannan kaupungin henkilöstöraportointia ja auttaa sen kehittämistyössä siten, että se vastaisi paremmin toimialojen käytännön henkilöstöjohdollisia tarpeita. Nykyisellään henkilöstöstä tuotettua informaatiota voidaan pitää toimialojen johdon näkökulmasta puutteellisena ja vanhentuneena. Tavoitteena on täten auttaa kaupunkia kehittämään raportointityövälineitään vastaamaan nykyistä paremmin reaaliaikaisiin johdollisiin tarpeisiin kartoittamalla eri toimialojen henkilöstöraportointiin liittyviä toiveita. Teoriaosassa käsitellään henkisen ja aineettoman pääoman ulottuvuuksia, henkilöstövoimavarojen johtamisen toimintakenttää sekä henkilöstövoimavarojen raportointia. Empiirisessä osassa keskitytään Lappeenrannan kaupunkiin, sen henkilöstöraportoinnin nykytilaan ja mahdollisiin kehittämisehdotuksiin. Luonteeltaan tutkimusta voidaan pitää laadullisena tapaustutkimuksena, joka sisältää sekä deskriptiivisiä että normatiivisia piirteitä. Tutkimuksen perusteella havaitaan, ettei henkilöstöraportointi nykyisellään täysin vastaa esimiesten tarpeita, vaan sitä tulisi kehittää sekä sisällöllisesti että käytettyjen raportointivälineiden osalta joustavammaksi toimialojen erityispiirteitä huomioivaksi kokonaisuudeksi.

Communicative and Anticipatory Decision-Making Supported by Bayesian Networks

The purpose of this research is to draw up a clear construction of an anticipatory communicative decision-making process and a successful implementation of a Bayesian application that can be used as an anticipatory communicative decision-making support system. This study is a decision-oriented and constructive research project, and it includes examples of simulated situations. As a basis for further methodological discussion about different approaches to management research, in this research, a decision-oriented approach is used, which is based on mathematics and logic, and it is intended to develop problem solving methods. The approach is theoretical and characteristic of normative management science research. Also, the approach of this study is constructive. An essential part of the constructive approach is to tie the problem to its solution with theoretical knowledge. Firstly, the basic definitions and behaviours of an anticipatory management and managerial communication are provided. These descriptions include discussions of the research environment and formed management processes. These issues define and explain the background to further research. Secondly, it is processed to managerial communication and anticipatory decision-making based on preparation, problem solution, and solution search, which are also related to risk management analysis. After that, a solution to the decision-making support application is formed, using four different Bayesian methods, as follows: the Bayesian network, the influence diagram, the qualitative probabilistic network, and the time critical dynamic network. The purpose of the discussion is not to discuss different theories but to explain the theories which are being implemented. Finally, an application of Bayesian networks to the research problem is presented. The usefulness of the prepared model in examining a problem and the represented results of research is shown. The theoretical contribution includes definitions and a model of anticipatory decision-making. The main theoretical contribution of this study has been to develop a process for anticipatory decision-making that includes management with communication, problem-solving, and the improvement of knowledge. The practical contribution includes a Bayesian Decision Support Model, which is based on Bayesian influenced diagrams. The main contributions of this research are two developed processes, one for anticipatory decision-making, and the other to produce a model of a Bayesian network for anticipatory decision-making. In summary, this research contributes to decision-making support by being one of the few publicly available academic descriptions of the anticipatory decision support system, by representing a Bayesian model that is grounded on firm theoretical discussion, by publishing algorithms suitable for decision-making support, and by defining the idea of anticipatory decision-making for a parallel version. Finally, according to the results of research, an analysis of anticipatory management for planned decision-making is presented, which is based on observation of environment, analysis of weak signals, and alternatives to creative problem solving and communication.

Military crisis management in the next decade (2020-2030) : inducing consent or relying on compliance?

The most outstanding conceptual challenge of modern crisis management is the principle of consent. It is not a problem only at the operational level - it challenges the entire decision-making structures of crisis management operations. In post-cold war times and especially in the 21st century, there has been a transition from peacekeeping with limited size and scope towards large and complex peace operations. This shift has presented peace operations with a dilemma. How to balance between maintaining consent for peace operations, whilst being able to use military force to coerce those attempting to wreck peace processes? To address such a dilemma, this research aims to promote understanding, on what can be achieved by military crisis management operations (peace support operations) in the next decade. The research concentrates on the focal research question: Should military components induce consent or rely on the compliance of conflicting parties in crisis management operations of the next decade (2020 – 2030)? The focus is on military – political strategic level considerations, and especially on the time before political decisions to commit to a crisis management operation. This study does not focus on which actor or organisation should intervene. The framework of this thesis derives from the so called ‘peacebuilding space’, the scope of peace operations and spoiler theory. Feasibility of both peace enforcement and peacekeeping in countering future risk conditions are analysed in this framework. This future-orientated qualitative research uses the Delphi-method with a panel of national and international experts. Citation analysis supports identification of relevant reference material, which consists of contemporary literature, the Delphi-questionnaires and interviews. The research process followed three main stages. In the first stage, plausible future scenarios and risk conditions were identified with the Delphi-panel. In the second stage, operating environments for peace support operations were described and consequent hypotheses formulated. In the third stage, these hypotheses were tested on the Delphi-panel. The Delphi-panel is sufficiently wide and diverse to produce plausible yet different insights. The research design utilised specifically military crisis management and peace operations theories. This produced various and relevant normative considerations. Therefore, one may argue that this research; which is based on accepted contemporary theory, hypotheses derived thereof and utilising an expert panel, contributes to the realm of peace support operations. This research finds that some degree of peace enforcement will be feasible and necessary in at least the following risk conditions: failed governance; potential spillover of ethnic, religious, ideological conflict; vulnerability of strategic chokepoints and infrastructures in ungoverned spaces; as well as in territorial and extra-territorial border disputes. In addition, some form of peace enforcement is probably necessary in risk conditions pertaining to: extremism of marginalised groups; potential disputes over previously uninhabited and resource-rich territories; and interstate rivalry. Furthermore, this research finds that peacekeeping measures will be feasible and necessary in at least risk conditions pertaining to: potential spillover of ethnic, religious, ideological conflict; uncontrolled migration; consequences from environmental catastrophes or changes; territorial and extra-territorial border disputes; and potential disputes over previously uninhabited and resource-rich territories. These findings are all subject to both generic and case specific preconditions that must exist for a peace support operation. Some deductions could be derived from the research findings. Although some risk conditions may appear illogical, understanding the underlying logic of a conflict is fundamental to understanding transition in crisis management. Practitioners of crisis management should possess cognizance of such transition. They must understand how transition should occur from threat to safety, from conflict to stability – and so forth. Understanding transition is imperative for managing the dynamic evolution of preconditions, which begins at the outset of a peace support operation. Furthermore, it is pertinent that spoilers are defined from a peace process point of view. If spoilers are defined otherwise, it changes the nature of an operation towards war, where the logic is breaking the will of an enemy - and surrender. In peace support operations, the logic is different: actions towards spoilers are intended to cause transition towards consent - not defeat. Notwithstanding future developments, history continues to provide strategic education. However, the distinction is that the risk conditions occur in novel futures. Hence, lessons learned from the past should be fitted to the case at hand. This research shows compelling evidence that swaying between intervention optimism and pessimism is not substantiated. Both peace enforcement and peacekeeping are sine qua non for successful military crisis management in the next decade.

Työntekijän organisaatioon sitoutuminen : käsiteanalyysi

Tutkimuksen tarkoituksena oli määritellä työntekijän organisaatioon sitoutumisen käsite. Käsitettä tutkittiin, koska sillä on merkitystä tarkasteltaessa organisaation suorituskykyä. Lisäksi käsitteen määrittelyn avulla tutkijat pystyvät kommunikoimaan käsitteen kuvaamasta ilmiöstä täsmällisesti ja yhteneväisesti. Käsitteen tutkimiseen käytettiin Walkerin ja Avantin käsiteanalyysimallia. Mallin avulla kyettiin käsite määrittelemään ja sen asiasisältö ja tarkoitus viestittämään kaikille samanlaisena. Työntekijän organisaatioon sitoutuminen havaittiin moniulotteiseksi sosiaalipsykologiseksi ilmiöksi. Määritelmiä on ollut käytössä useita, mutta useimmin tutkijoiden määritelmissä toistui Meyerin ja Allenin kolme komponenttinen malli, jossa sitoutuminen koostuu affektiivisesta (affective), laskelmoivasta (continuance) ja normatiivisesta (normative) komponentista. Tutkimus tuotti tietoa, jota voidaan käyttää työntekijän organisaatioon sitoutumisen tarkasteluun ja ymmärtämiseen kaikissa organisaatioissa, joissa yksilön ja organisaation välillä on työsuhde, ja työntekijä osallistuu organisaation työskentelyyn yhtenä sen jäsenistä. Lisäksi tutkimuksen tulokset antavat mahdollisuuden luoda tarvittavia kysymyksiä, joilla työtekijän organisaatioon sitoutumista voidaan mitata.

Emancipating and developing learning activity: Systemic intervention and re-instrumentation in higher education.

The central theme of this thesis is the emancipation and further development of learning activity in higher education in the context of the ongoing digital transformation of our societies. It was developed in response to the highly problematic mainstream approach to digital re-instrumentation of teaching and studying practises in contemporary higher education. The mainstream approach is largely based on centralisation, standardisation, commoditisation, and commercialisation, while re-producing the general patterns of control, responsibility, and dependence that are characteristic for activity systems of schooling. Whereas much of educational research and development focuses on the optimisation and fine-tuning of schooling, the overall inquiry that is underlying this thesis has been carried out from an explicitly critical position and within a framework of action science. It thus conceptualises learning activity in higher education not only as an object of inquiry but also as an object to engage with and to intervene into from a perspective of intentional change. The knowledge-constituting interest of this type of inquiry can be tentatively described as a combination of heuristic-instrumental (guidelines for contextualised action and intervention), practical-phronetic (deliberation of value-rational aspects of means and ends), and developmental-emancipatory (deliberation of issues of power, self-determination, and growth) aspects. Its goal is the production of orientation knowledge for educational practise. The thesis provides an analysis, argumentation, and normative claim on why the development of learning activity should be turned into an object of individual|collective inquiry and intentional change in higher education, and why the current state of affairs in higher education actually impedes such a development. It argues for a decisive shift of attention to the intentional emancipation and further development of learning activity as an important cultural instrument for human (self-)production within the digital transformation. The thesis also attempts an in-depth exploration of what type of methodological rationale can actually be applied to an object of inquiry (developing learning activity) that is at the same time conceptualised as an object of intentional change within the ongoing digital transformation. The result of this retrospective reflection is the formulation of “optimally incomplete” guidelines for educational R&D practise that shares the practicalphronetic (value related) and developmental-emancipatory (power related) orientations that had been driving the overall inquiry. In addition, the thesis formulates the instrumental-heuristic knowledge claim that the conceptual instruments that were adapted and validated in the context of a series of intervention studies provide means to effectively intervene into existing practise in higher education to support the necessary development of (increasingly emancipated) networked learning activity. It suggests that digital networked instruments (tools and services) generally should be considered and treated as transient elements within critical systemic intervention research in higher education. It further argues for the predominant use of loosely-coupled, digital networked instruments that allow for individual|collective ownership, control, (co-)production, and re-use in other contexts and for other purposes. Since the range of digital instrumentation options is continuously expanding and currently shows no signs of an imminent slow-down or consolidation, individual and collective exploration and experimentation of this realm needs to be systematically incorporated into higher education practise.

Essays on Business and Leadership Ethics

As this is a dissertation, an academic thesis, it is important to define the objectives of my research, even if ex post facto, explicitly: - To define, develop and study the concept of business and leadership ethics. - To empirically study the phenomena associated with business and leadership from an ethical perspective. - To create a new framework for the development of responsible business. - To create an “acid test” for my body of works, i.e. a test and an evaluation on how well my research and ideas hold up under academic philosophical reflection. The utilitarian reasoning had the most support when the actors justified their actions regarding economic benefit. (=instrumental good). Duty and benefit were often mixed up in people’s speech. Their meaning contents were blurred and the argumentation lines created by the actors were broken. This can be interpreted in a way that supports Frankena’s mixed deontological philosophy as a frame of reference. Deontologica reasoning was used e.g. in describing the personnel management processes of a company. Virtue ethics is a favourable starting point for studying management and leadership ethics. All the actors studied could name virtues for their operations, towards which to aspire to. They also named professional practices already in use that they considered to be virtuous. Finally, I wish to state that normative ethics is an important branch of philosophical ethics, if also very important in applied ethics especially. From the normative standpoint, the results of this dissertation want to lead nations, communities and individuals towards the virtues of democratic leadership and sustainable economic development.