993 resultados para Semiótica e as artes
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The postgraduation program in Visual Poetics, Master level, to be started in 2011 at the faculty of Architecture, Arts and Communication of the state university of São Paulo "Julio de Mesquita Filho"- Bauru Campus, arises strong and well structured contributing to the strengthening of Arts courses. It is noteworthy that the Visual Poetics area has graduated in its previously existing program, more than 30 (Thirty) masters and 8 (eight) doctors. They are currently linked to state and federal universities of Sao Paulo, Parana, Santa Catarina and Mato Grosso do Sul . Ricardo Nicola is Post-Doctor by IES since 2007: University of Toronto, Canada, is presented as mentor and coordinator of the renaissance process of masters program in Visual Poetics.Nelyse Apparecida Malro Salzedas , graduated as a Professor in 1993 at the same University, she has contributed significantly to the Program implementation and will be vice-coordinator of the project.
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The air part of the cassava plant is considered an agronomical residue due to the great volume produced in Brazil, the second biggest world producer of this plant. It is a residue which presents possibilities of being used as a non-wooden raw material in the production of pulp due to the fact that its stem and presenting a high concentration of fibers, which accounts for 30,18% in try weight. Under such considerations, this paper dealt with the aspects of the pulp obtaining process of this cassava agronomical residue for the production of special papers, with further assessment of its use in the visual communication.
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Art can be understood as a process in which knowledge is used to perform certain skills. From Latin ARS, technical means and / or ability, in Greece, there was the word art, but "Tekne", which originated from the word "technical." So art and technique are present in sculptures, paintings, shoes or ships. In this sense, designers, engineers and all professionals who use technology can be called artists. Considerations must be made regarding the level of energy embedded in the material from its production until its use, even considering recycling, sustainability and life cycle of materials. This study aimed to present the use of scanning technology and 3D virtual modeling and its application in prototyping with CNC (Computed Numerical Control) as a tool in current use cutting-edge courses in arts, design and engineering and their relations with sustainability.
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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This research analyzes the discourse of teachers of ancient oriental arts, namely: Yoga, Tai Chi Chuan, Kung Fu, Lian Gong, Qwan Ki Do, reveals the meaning that subjects have about what are the benefits to health of those already considered practical alternatives conventional treatment of health. The research uses the phenomenological method specifically the method of the phenomenon. The method first provides a pre-reflection on the oriental arts, exposing not systematically, some curiosities changing between aspects of oriental arts: historical, main teaching methods, styles, the character of struggle, why are linked to health, the benefits of their practices, movements, philosophy, concepts, ways of acting, the roots, the basics. In this article the pre-reflection does not appear to meet the standards of Congress page limit. Rather concentrate on the next step of the research and present the phenomenon situated in the experience of those who have experienced it in the case of the five arts teachers mentioned above. The method performs individual analysis or ideographic analysis of the five discourses of teachers from each oriental art and then conducts the general or nomothetic. The result is presented an analysis of generalities, convergence, divergence and individuality of meanings expressed by the subject, to finally develop a discussion of these data and weave a synthesis. The analyzes reveal that Eastern practices currently as some of these five analyzed here, those involving aspects of struggle and concentration are excellent allied health development and well-being. Understanding the philosophical aspect is inherent in the practice of the movements, although the character of the struggle, which they transmit through knowledge of their origins and roots is the current thinking routine that generates a life philosophy of selfhelp, self-enabling and tranquility preparation to overcome the tensions, disputes, everyday challenges. The speeches also reveal that the psychophysical aspects of diseases are real, because the practices of movements and the physical drilling of these oriental arts have enabled visible improvements in health by working the mental and the physical in an integrated manner. Masters must have all the knowledge to better meet today's society, preserving these cultures, passing them through the generations.
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Pós-graduação em Artes - IA
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Pós-graduação em Comunicação - FAAC
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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)
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Este texto foi preparado inicialmente para uma palestra aos alunos do PAE - Programa de Apoio ao Ensino, da ECA-USP, em 2002, quando se iniciava o processo do desmembramento do Programa de Artes em três programas autônomos, o que veio a se concretizar em julho de 2006. O texto foi retomado agora, em 2009, como um breve e parcial relato do período
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Este artigo propõe que a semiótica peirceana pode oferecer bases tanto lógicas quanto epistemológicas para a busca de uma teoria geral da comunicação. No entanto, o desenvolvimento de uma teoria semiótica da comunicação depende, em primeiro lugar, de uma melhor compreensão dos aspectos formais do signo, tarefa atribuída por Peirce à gramática, o primeiro ramo de sua semiótica. Nós apresentamos uma análise das relações do signo, revelando um aspecto não trabalhado por Peirce, ampliando seu número para onze. Este novo aspecto é a relação triádica entre signo, objeto dinâmico e interpretante dinâmico (S-OD-ID). Nós defendemos que esta relação é essencial para a compreensão da comunicação como semiose, por dar conta da repetição ou redundância do signo comunicativo, quando se cria ou transmite informação. O artigo pretende dar um passo a mais na direção de uma teoria da comunicação verdadeiramente universal, através do vínculo entre a semiótica peirceana e a moderna filosofia da linguagem.
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Este texto é parte das reflexões teóricas do nosso Pós-doutorado realizado junto ao Laboratório de Antropologia Visual da Universidade Aberta de Portugal que abordou aspectos interculturais do estudo fotoetnográfico da publicidade e do consumo alimentar no Brasil e em Portugal. Aqui serão ressaltados os aspectos referentes às contribuições da semiótica para o estudo das comunicações publicitárias de alimentos. A proposta é entender os modelos de análise semiótica da publicidade como um meio de operacionalização da descrição densa, na perspectiva etnográfica, a partir da interface interdisciplinar com a produção de sentido das imagens publicitárias, no campo da alimentação, apresentado a análise de um anúncio do azeite Gallo como exemplo.
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Purpose: To estimate the trachoma prevalence in school children in Embu das Artes - SP, aiming the implementation of the disease epidemiological surveillance. Methods: The city of Embu das Artes - SP, is 25 km far from the capital of the State. In the years of 2003-2004, a trachoma survey was conducted in a cluster sample of school children with the same methodology of the national trachoma student's survey of the Ministry of Health. Previously to the trachoma active search, activities of health education were performed in all schools. External ocular examinations were done in all students to detect trachoma according to the WHO criteria. All cases of trachoma were notified and their families were submitted to an external ocular examination. The cases were treated with 1% tetracycline ointment or systemic azithromycin. Results: 2,374 students from nine sampled selected public schools were examined. The prevalence of follicular inflammatory trachoma (TF) was 3.1% (IC 95%: 2.4-3.9), varying from 0.5% to 4.2% in the examined schools. The prevalence for males was 3.2% and for females was 3.0%. The greater prevalence (8.6%) was found in 6 year-old children. Conclusion: The disease showed a mild behavior in this city, because no cases of intense inflammatory trachoma or cicatricial trachoma were detected. However, the prevalence was greater than the one found in the city of Sao Paulo. Epidemiological surveillance activities of trachoma must be continuous, mainly in places where the greater prevalence had been found.