Projeto de mobilidade urbana: estudo sobre processos de integração com habitação de interesse social nas obras do PAC da COPA 2014 em Natal/RN

The public political investments of urban mobility financed by PAC of Cup 2014 have developed discussions and questions by the civil society in Brazil expecting positive results to the urban infrastructure referring to the possible human rights violation and, specially, rights of habitation related to the removing/expropriation noticed. Natal, capital of Rio Grande do Norte, is into this context, due to the urban mobility project linking North Zone of the city to the Arena das Dunas stadium, financed by the PAC of Cup 2014, named West Structural Corridor, that crosses a field of social interest and proposes almost 400 expropriations. This research analyzes how strategies and mechanisms of integration were presented between the mobility project of West Structural Corridor and the Social Interest Habitation affected by this project. We have as hypothesis those projects financed by PAC of Cup 2014/Urban Mobility to Natal/RN present many problems related to the integration of social interest to the housing project, however the National Politics of Urban Development has planned this integration. As a result we detach 3 strategies in the elaboration process about the integration of those politics: (i) integration between municipal secretaries involved in this project; (ii) urban integration of the city; and (iii) integration of public rules or public politics integrated. For each strategy were presented the main mechanisms used to establish the integration of the project. Those mechanisms, however, in this process of establishment/implementation of the empirical research, presented many contradictions and conflicts that compose problems to the integration between the mobility project and the housing area affected.

Projeto ético-político do serviço social e organização política da categoria: dilemas e tensões contemporâneas

The present study was to apprehend the controversies that underlie the political organization of the category nowadays. The research established time frame as the decade from 2003 to 2013, more precisely the situation that opens with Lula's election to the Presidency and its repercussions for the Brazilian left, social movements and for the category. Through documentary research, we studied the professional aspects that are organized politically in different fields , notably the Federal Council of Social Service (CFESS) and the National Federation of Social Workers (FENAS). Seeking to understand their relationship with the Ethical - Political Project of the profession, public documents were analyzed expressing the political positions of these entities, placing the controversies and political differences between them and understanding the political organization as a means to building professionals and corporate projects many.

Plano amostral, ponderação e efeitos do delineamento da Pesquisa Nacional de Saúde Bucal

OBJETIVO: Estimar la prevalencia y la extensión de la caries radicular en la población adulta y anciana de Brasil. MÉTODOS: A partir de los datos de la Investigación Nacional de Salud Bucal (SBBrasil 2010) se examinaron 9.564 adultos y 7.509 ancianos en domicilios de las 26 capitales y en el Distrito Federal y de 150 municipios del interior de cada macro región. Se implementaron criterios de diagnóstico establecidos por la Organización Mundial de la Salud. Para estudio de la prevalencia y de extensión se utilizó el índice de caries radicular y el índice de raíces cariadas y obturadas. RESULTADOS: La prevalencia de caries radicular fue de 16,7% en los adultos y 13,6% en los ancianos; el índice de raíces cariadas y obturadas fue de 0,42 y 0,32 respectivamente, siendo la mayor parte compuesta por caries no tratadas. Se observaron diferencias en la experiencia de caries radicular entre capitales y macro regiones, con valores mayores en capitales del Norte y Noreste. El índice de caries radicular en los adultos varió de 1,4% en Aracaju (SE) a 15,1% en Salvador (BA) y en los ancianos de 3,5% en Porto Velho (RO) a 29,9% en Palmas (TO). Se verificó incremento de caries radicular con la edad y mayor expresividad de la enfermedad en hombres de ambos grupos etarios. CONCLUSIONES: Se identificó una gran variación de la prevalencia y extensión de la caries radicular entre y dentro de las regiones de Brasil, tanto en adultos como en ancianos, y la mayor parte de la caries radicular se encuentra no tratada. Se recomienda la incorporación de este agravio al sistema de vigilancia en salud bucal, debido a su tendencia creciente.

Aspectos metodológicos do Projeto SBBrasil 2010 de interesse para inquéritos nacionais de saúde

The SBBrasil 2010 Project (SBB10) was designed as a nationwide oral health epidemiological survey within a health surveillance strategy. This article discusses methodological aspects of the SBB10 Project that can potentially help expand and develop knowledge in the health field. This was a nationwide survey with stratified multi-stage cluster sampling. The sample domains were 27 State capitals and 150 rural municipalities (counties) from the country's five major geographic regions. The sampling units were census tracts and households for the State capitals and municipalities, census tracts, and households for the rural areas. Thirty census tracts were selected in the State capitals and 30 municipalities in the countryside. The precision considered the demographic domains grouped by density of the overall population and the internal variability of oral health indices. The study evaluated dental caries, periodontal disease, malocclusion, fluorosis, tooth loss, and dental trauma in five age groups (5, 12, 15-19, 35-44, and 65-74 years).

Aspectos metodológicos do Projeto SBBrasil 2010 de interesse para inquéritos nacionais de saúde

The SBBrasil 2010 Project (SBB10) was designed as a nationwide oral health epidemiological survey within a health surveillance strategy. This article discusses methodological aspects of the SBB10 Project that can potentially help expand and develop knowledge in the health field. This was a nationwide survey with stratified multi-stage cluster sampling. The sample domains were 27 State capitals and 150 rural municipalities (counties) from the country's five major geographic regions. The sampling units were census tracts and households for the State capitals and municipalities, census tracts, and households for the rural areas. Thirty census tracts were selected in the State capitals and 30 municipalities in the countryside. The precision considered the demographic domains grouped by density of the overall population and the internal variability of oral health indices. The study evaluated dental caries, periodontal disease, malocclusion, fluorosis, tooth loss, and dental trauma in five age groups (5, 12, 15-19, 35-44, and 65-74 years).

A educação profissional em debate: uma avaliação política da formação para o trabalho ofertada pelo SENAC/RN através do Programa Nacional de Acesso ao Ensino Técnico e Emprego

In this study, we present a political evaluation of how SENAC/RN perceives PRONATEC, emphasizing all ideological principles, aims and theories that this institution reproduces and reinforces while playing this professional qualification program. We intended to reveal ideological aspects that inspire SENAC’s perception of PRONATEC, pointing the actual interests hidden by those aspects. Our starting question is: What ideologies, objectives and theories that are explicitly or implicitly reinforced by Senac in implementing PRONATEC? In the research, we consider the hypothesis that transferring the responsibility about PRONATEC from public to private institutions is something that impoverishes the professional formation process, once the program ends up subordinated to private institution’s ideological, political and economic interests. The methodological approach chosen was the single case study. As data source, we used broad literature survey, official files of PRONATEC and SENAC, official information about the program and personal interviews. At the end of the research, we present elements that show some “flexibility” on PRONATEC due to SENAC’s interests, offering a superficial professional formation, commonly dissociated from a propaedeutic education, focusing on the need of adaptation e consensus of works around a society project. In this regard, despite PRONATEC is payed by public resources, it’s been used by SENAC as a fortifier of this institution on professional education market, in an hegemonic and neoliberal construction of a model of society.

A educação profissional em debate: uma avaliação política da formação para o trabalho ofertada pelo SENAC/RN através do Programa Nacional de Acesso ao Ensino Técnico e Emprego

In this study, we present a political evaluation of how SENAC/RN perceives PRONATEC, emphasizing all ideological principles, aims and theories that this institution reproduces and reinforces while playing this professional qualification program. We intended to reveal ideological aspects that inspire SENAC’s perception of PRONATEC, pointing the actual interests hidden by those aspects. Our starting question is: What ideologies, objectives and theories that are explicitly or implicitly reinforced by Senac in implementing PRONATEC? In the research, we consider the hypothesis that transferring the responsibility about PRONATEC from public to private institutions is something that impoverishes the professional formation process, once the program ends up subordinated to private institution’s ideological, political and economic interests. The methodological approach chosen was the single case study. As data source, we used broad literature survey, official files of PRONATEC and SENAC, official information about the program and personal interviews. At the end of the research, we present elements that show some “flexibility” on PRONATEC due to SENAC’s interests, offering a superficial professional formation, commonly dissociated from a propaedeutic education, focusing on the need of adaptation e consensus of works around a society project. In this regard, despite PRONATEC is payed by public resources, it’s been used by SENAC as a fortifier of this institution on professional education market, in an hegemonic and neoliberal construction of a model of society.

As escolas polivalentes do Triângulo Mineiro e Alto Paranaíba (MG): sondagem vocacional no projeto desenvolvimentista civil-militar (1965–1976)

This study has as object eight state vocational schools located in Araguari, Araxá, Frutal, Ituiutaba, Monte Carmelo, Patos de Minas, Uberaba and Uberlândia, in Minas Gerais. The period analyzed comprises the years from 1965 to 1976, from the signature of the Agreement 512-11-610-042 beteween the Ministry of Education and Culture (MEC) and the American Agency for International Development (USAID), which started a series of other agreements, and actions ending up with the creation of the Expansion and Improvement of High Schools Program (Programa de Expansão e Melhoria do Ensino Médio - PREMEM) and, from this, the Vocational Schools. The upper limit of the study, 1976, was the year when these agreements, known as MEC/USAID agreements ceased. The Vocational Schools were characterized as vocation probing schools, directing the professional formation of the population in general, which would happen a posteriori, turning it shorter and more effective, since the labor market would demand, urgently, capable professionals for an expanding economy. The project of Vocational Schools had a national scope, and foresaw, for its unfolding, the complete substitution of State Schools for the new model, called “multi-curricula”. The theme Vocational schools was the object of my Master’s degree study, when I focused the State School Guiomar de Freitas Costa, in Uberlândia. That study raised questionings and concerns that resulted in the central problem of the thesis presented here: understanding the measure in which such schools integrated the country’s development project – mostly in the first half of the military rule – and to understand its structure, functionality and efficacyThe development of the study presented here, demanded the use of several sources: 1) specialized literature about the topics presented, i.e., the situation of national education in a temporal analysis, the political, economical and social context, research methodologies, the theory of human capital, vocational teaching, pedagogical trends and practices, agreements MEC-USAID and PREMEM; 2) national, state and county laws related to the discussion: laws of national education directives and basis, decrees and reports stating about the program of technical cooperation between Brazil and the United States of America, the Program of Expansion and Improvement of Teaching (PREMEM), formation of professors, establishment of Vocational Schools and educational planning; 3) documentation of school archives: books of minutes of Collegiate and of faculty and staff, registrar books with final scores, enrolment, visits of inspector, accounting books, punch clock records, student, professor and staff occurrences, inventory, class schedules, school year calendar, school rules, class reports, payment rolls, bills of sales, exchanged mail, personal documentation of professional personnel, documents of land acquisition, blueprints, manuals of PREMEM, didactic materials/resources used in classes, books available in the school library, structured evaluations for follow-up of school processes, pictures of events, texts prepared for special dates, and news from the official newspaper and, finally, 4) national and local press reports, especially from Folha de São Paulo, Correio de Araxá, Correio de Uberlândia and Lavoura e Comércio (Uberaba). The proposition of Vocational schools was conciliate theoretical and practical formation through an active education permeated by technological resources. The contact with knowledge and several practical activities under professional supervision, the student would identify the knowledge area that would interest him the most and his aptitude. This formation in primary school would make way for the vocation studies in high school, which became mandatory by the law 5.692/71, that reformed school education from the previous levels of elementary, middle high and high school. However, the multi-curricula proposal that would be spread to the other public schools in the country ended up succumbing to the model already established. From its ephemeral existence, maybe the Vocational Schools have not reached the more general goals in political, economic and social aspects; however, this study demonstrated that, for the people that, directly or indirectly, had contact with such schools, a legacy of vocational and quality teaching was made, so much so, that forty years after the end of that proposal, they are still remembered.

O plano de marketing estratégico – projeto para a marca Bianca

Numa sociedade em que o consumismo impera, em que a marca vale por si só e muitas vezes se encontra acima de parâmetros de qualidade, parece-nos essencial analisar o brand equity. Num mercado que sofre alterações constantes, a concorrência cada vez é maior e mais agressiva, os clientes mais exigentes, as empresas defrontam-se com mutações constantes, novos desafios, às quais se exige maior adaptação e flexibilidade às orientações do mercado, à escala global. Obriga a uma permanente reciclagem, à diferenciação dos demais players e se possível, à antecipação às mudanças dos mercados, para não se tornarem obsoletas. É neste contexto que o projeto aplicado à marca Bianca se insere. Depois de abordados temas sobre a marca e o planeamento estratégico e operacional, na revisão da literatura, procuramos desenvolver a parte prática do projeto. A partir da análise estratégica foi elaborado um plano de Marketing com proposta de reposicionamento da marca, aumentando o valor da marca, através de uma estratégia de diferenciação pelo design próprio e internacionalização. O principal objetivo deste projeto consiste na formulação de uma estratégia de marketing para uma marca de sapatos nacional traduzida no diagnóstico da empresa “Artur dos Reis Fialho & Filhos, Lda.” e respetiva marca Bianca, e na apresentação de um plano de marketing, ao que nos parece essencial a abordagem das temáticas acima mencionadas, onde possamos apresentar uma estratégia capaz de virtualizar o negócio do setor tradicional de calçado nacional, da empresa em análise. Ainda que o plano não tenha sido aplicado na prática, acreditamos que o presente projeto reúne as condições para ser implementado no futuro, quanto mais não seja parcialmente, dependendo da situação económico-financeira atual da empresa.

Projeto de extensão colônia de férias cefd/ufsm : Relato de experiência

Essa pesquisa trata-se de um relato de experiência sobre o Projeto de Extensao Colônia de Férias na formaçao inicial dos acadêmicos da graduaçao em Educaçao Física Licenciatura e Bacharelado da UFSM. A pesquisa assume os pressupostos da abordagem qualitativa, e com vistas a alcançar os objetivos do estudo, optou se pela pesquisa exploratória. A coleta dos dados ocorreu por meio da pesquisa documental e entrevistas semiestruturadas, sendo os entrevistados acadêmicos do Curso de Educaçao Física Licenciatura e Bacharelado. Os dados foram analisados a partir da Análise de Conteúdo. Conclui-se que o Projeto teve relevância significativa para a formaçao inicial dos monitores envolvidos, por ser um espaço de vivência educativa, de formaçao profissional e de diálogo com a comunidade universitária

Projeto de extensão colônia de férias cefd/ufsm : Relato de experiência

Essa pesquisa trata-se de um relato de experiência sobre o Projeto de Extensao Colônia de Férias na formaçao inicial dos acadêmicos da graduaçao em Educaçao Física Licenciatura e Bacharelado da UFSM. A pesquisa assume os pressupostos da abordagem qualitativa, e com vistas a alcançar os objetivos do estudo, optou se pela pesquisa exploratória. A coleta dos dados ocorreu por meio da pesquisa documental e entrevistas semiestruturadas, sendo os entrevistados acadêmicos do Curso de Educaçao Física Licenciatura e Bacharelado. Os dados foram analisados a partir da Análise de Conteúdo. Conclui-se que o Projeto teve relevância significativa para a formaçao inicial dos monitores envolvidos, por ser um espaço de vivência educativa, de formaçao profissional e de diálogo com a comunidade universitária

A Casa na Mala do Carro: flexibilidade e mobilidade geográfica como condição de trabalho da equipa de divulgação do Dia da Defesa Nacional

A flexibilidade é o conceito mais apropriado para descrever as práticas de gestão das organizações num contexto extremamente incerto e cambiante como o atual; emerge como um conceito heterogéneo, frequentemente, associado às noções de polivalência, disponibilidade, adaptabilidade, insegurança, mobilidade e instabilidade profissional. Robert Boyer (1986) foi quem denunciou, logo na década de 1980, o lado precário da flexibilidade, falando em “flexibilidade danosa”. Charles Tilly (1976) avançou o conceito de career migration, indagando o facto de os trabalhadores poderem ser deslocados de locais de trabalho para servirem os interesses da organização, subordinando-lhe os seus interesses privados. Este estudo analisou uma equipa de trabalho que está vinculada à organização militar através de um contrato por tempo determinado e que se encontra em constantes deslocações (mobilidade geográfica) no desempenho das suas funções. Trata-se da equipa do Projeto do Dia da Defesa Nacional (PDDN), constituída por 42 oficiais. Tendo em conta esta realidade, perspetivou-se conhecer a especificidade das condições de trabalho deste grupo de profissionais, problematizando especificamente as consequências positivas e negativas deste tipo de funções e a maneira como avaliam a sua situação, procurando conhecer os impactos desta forma de flexibilidade laboral. Questionou-se, em particular, os impactos da mobilidade geográfica permanente a nível da conciliação entre as várias esferas de vida, das estratégias de adaptação a cada equipa, a cada centro, às diferentes realidades militares, às diferentes cidades; questionaram-se os impactos do tipo de vínculo em termos de expetativas e estratégias profissionais, de acesso a formação e outros mecanismos de desenvolvimento profissional, do sentimento de pertença à organização, do ambiente de trabalho e das relações interpessoais, do apoio prestado pela supervisão; e também se procurou compreender as diferenças entre estes oficiais (contratados) e o pessoal do quadro permanente (QP) das Forças Armadas. Através de um inquérito por questionário e da realização de 9 entrevistas em profundidade foi possível conhecer a forma como refletem e avaliam as suas condições de trabalho, os efeitos da precariedade do seu vínculo quer na própria organização militar quer em termos de expetativas e projetos socioprofissionais, explorando-se os impactos da mobilidade geográfica permanente (mensal) nas várias esferas de vida das pessoas da equipa. / Flexibility is the concept most appropriated to describe the management practices in a highly uncertain and changing context like the present; it appears as a heterogeneous concept often associated with concepts of versatility, availability, adaptability, insecurity, professional mobility and instability. Robert Boyer (1986) denounced, then in the 1980s, the poor side of flexibility, talking of "harmful flexibility." Charles Tilly (1976) advanced the concept of “career migration”, questioning the fact that workers can be displaced from the workplace to serve the organization's interests, subordinating their own private interests. This work studied a working team that is tied to the military organization through a fixed-term contract and is in constant movement (geographical mobility) in the performance of their duties. That’s the team of Projeto do Dia da Defesa Nacional (PDDN) consisting of 42 officers. Given this reality, it sought to know the specific working conditions of this group of professionals, specifically questioning the positive and negative consequences of this kind of functions and the way they evaluate their situation, trying to understand the impacts of this form of labor flexibility. It was questioned, in particular, the impact of geographical mobility at the level of permanent reconciliation between the various spheres of life, adaptation strategies, to different cities teams, centers and military realities; questioned the impacts in terms of expectations and professional strategies, access to training and other forms of professional development, the sense of belonging to the organization, the work environment and interpersonal relationships, the support provided by supervision; and also it sought to understand the differences between these officers (hired) and the staff of the permanent (QP) of the Armed Forces. Through a survey and nine in-depth interviews we were able to understand how professionals reflect and evaluate their working conditions, the effects of the precarity either in military organization and also in terms of their expectations and socioprofessional projects, exploring the impacts of geographical mobility (monthly) in the different spheres of life.

Responsabilidade social empresarial: uma avaliação do projeto "Escola de Informática e Cidadania" da Mineradora "Y" situada no Estado do Pará

The subject Responsibility Enterprise Social (RSE) is relatively recent in the half national academic and the world of the management businesses as practical. For the lack of socialization of experiences and clarity of concepts, shunting lines in the agreement of the subject and the conduction of the interventions occur. It was looked to inquire, in this research, the development of the project of Social Responsibility Enterprise ―School of Computer science and Citizenship‖ of a situated company in the State of Pará, objectifying to evaluate it and later to understand it. For this, one searched to describe the characteristics and structure of the School, to identify to the lines and lines of direction adopted for this Project and to identify to the influence and results of the same in the life of pupils, professors and egresses of the School. It is characterized for a study of case with qualitative boarding of descriptive character, carried through interviews structuralized in a sample of 21 divided members of the School between professors, pupils and egresses. It was used of the analysis of categorical content, having as axle for the interpretation of the data the Social Responsibility, the Digital Inclusion and the Education. The gotten results inform that the infrastructure has challenges to face, point disparities between the conception and practical of the categories characterized in the Politician-Pedagogical Project of the EIC and the influence that, exactly under limits, the life of the professors, pupils reaches and egress. One evidenced that Social action for damages of this company when come back toward this project, they had not been evidenced. For this prism, these actions had only remained in the assistencialist speech and not structural, being thus, the company is not fulfilling its paper of transforming element of the reality of its clientele and the population that lives in it s around

Círculos ao invés de linhas: em busca de valores e princípios estruturantes da gestão social: projeto juventude, participação e autonomia (Instituto Universidade Popular - UNIPOP)

The organizations are characterized as dynamic spaces, they are being revisited and redefined, because they constitute structural human spaces and new vain outlines won expression. As it begins, of the non consensus in its conception, it is explicit the complexity degree that is identified in the plurality and diversity, brought by the people that compose them, characterizing it as accomplishment space, of happiness and also of conflict, of relationships of power and organizational limits and from birth and burial of faiths, values, norms, symbols, knowledge and rituals, therefore, deeply human. In that way, to know the administration of the organization is preponderant condition for the format of the human relationships to be delineated in its living. Like this the work makes an option in knowing the social administration, this work tries to know and analyze the values and beginnings of the social administration; revealling characteristics and specificities of the organizational performance of UNIPOP that contribute to the formation of the conception of Social Administration, it tends as source of the information the managers of the institution; to identify the formative values of UNIPOP that contribute to the youths' partner-political action in the community, tends for reference the current students of the organization and last to evaluate values structurates and supporting that interconnection between the organizational Administration, formation youth's program, participation and autonomy and attendance, starting from the existences gained by the exits, of that program. This way, the research will be qualitative, looking for understanding starting from their documents, the existence of those values

Projeto café do trabalhador como promotor de segurança alimentar e nutricional: avaliação da eficácia da unidade Natal-RN

The evaluation of public policies that promote Food Security and Nutrition (FSN) it s a multidisciplinary activity extremely relevant to the effectiveness of actions to legitimize the Human Right to Adequate Food (HRAF). This study aimed at assessing the effectiveness of the unit project Natal-RN Café do Trabalhador in promoting SAN to its users. The theoretical framework is based on the public and political and on the dimensions of the concept of FSN (quantity and quality-regularity). Through a qualitative approach, methodologically this was the work of an evaluation of efficiency of the unit Natal-RN of Café do Trabalhador project in light of the assumptions of the concept of SAN. Data collection was conducted through retrospective archival research in official documents of the project, semi-structured interviews with managers involved in its implementation (representative of the Secretary of State for Employment, Housing and Care of RN SETHAS and third party), socioeconomic questionnaire applied to the users of the unit, check the amount, regularity and quality of meals offered for 15 days (menu routine) using the descriptive form menu and form filling type checklist for verification of compliance with good practices . Methods of analysis, we used content analysis, descriptive statistics and compared to previously established parameters for the project. As categories of analysis were defined organizational arrangement, access, user, food quantity-regularity and food quality. The results show that, it was found in the category arrangement that will implement the project dismissed technical criteria for choosing the districts and the quantitative distribution of meals for each location. It was found that the valuation of the shares of the company outsources technical SETHA has not been performed. We observed in the access category, the unit has a strategic location, but lack of space in the refectory. The main obstacle to economic access for users is the lack of a register for the beneficiaries. In the category of users, it was identified that the clientele of the project it is predominantly men, with more than 51 years, low education, earning wages less 1 obtained through informal employment, which they move up through the unit transport collective, go to all days of operation due primarily to price. About the meals category quantity-regularity of food showed that the menu serves 95% of the desired needs, and that holidays and weekends are periods of disrupting the regularity of supply of meals. Regarding the category of food quality, it was found that the nutritional aspect on the menu are food sources rich in sodium, nitrates and low in fiber. In the aspect of hygiene and sanitation are the main limitations related to waste management, lack of exposure controls of food prepared and inadequacies of the physical structure. The results showed that in general and the institutional arrangement of the organs attached to the project should establish a systematic evaluation project is to establish as a promoter of and FSN overcome these obstacles