Online marketing internationally: Bizpartner and the parallel cases of Portugal and Greece

This report is the result of the curricular internship carried out in Bizpartner, a company from Slovakia, for the Master’s degree in Languages and Business Relations. The objective of this report is to present the activities developed during the internship, as well as a brief study of how Bizpartner internationalizes and the different results obtained from Portugal, Greece and the United Kingdom. There is a contextualization of Slovakia, Bizpartner and Internationalization, followed by the specific cases of Portugal, Greece and the United Kingdom. Finally, there is a reflection on all the work done, attempting to relate the internship with the knowledge acquired during the course.

An exploratory study of orthoptic student satisfaction in a blended learning environment

Purpose: To describe orthoptic student satisfaction in a blended learning environment. Methods: Blended learning and teaching approaches that include a mix of sessions with elearning are being used since 2011/2012 involving final year (4th year) students from an orthoptic program. This approach is used in the module of research in orthoptics during the 1 semester. Students experienced different teaching approaches, which include seminars, tutorial group discussions and e-learning activities using the moodle platform. The Constructivist OnLine Learning Environment Survey (COLLES ) was applied at the end of the semester with 24 questions grouped in 6 dimensions with 4 items each: Relevance to professional practice, Reflection, Interactivity, Tutor support, Peer support and Interpretation. A 5-point Likert scale was used to score each individual item of the questionnaire (1 - almost never to 5 – almost always). The sum of items in each dimension ranged between 4 (negative perception) and 20 (positive perception). Results: Twenty-four students replied to the questionnaire. Positive points were related with Relevance (16.13±2.63), Reflection (16.46±2.45), Tutor support (16.29±2.10) and Interpretation (15.38±2.16). The majority of the students (n=18; 75%) think that the on-line learning is relevant to students’ professional practice. Critical reflections about learning contents were frequent (n=19; 79.17%). The tutor was able to stimulate critical thinking (n=21; 87.50%), encouraged students to participate (n=18; 75%) and understood well the student’s contributions (n=15; 62.50%). Less positive points were related with Interactivity (14.13±2.77) and Peer support (13.29±2.60). Response from the colleagues to ideas (n=11; 45.83%) and valorization of individual contributions (n=10; 41.67%) scored lower than other items. Conclusions: The flow back and forth between face-to-face and online learning situations helps the students to make critical reflections. The majority of the students are satisfied with a blended e-learning system environment. However, more work needs to be done to improve interactivity and peer support.

Towars a chemical reagents and residues management at the teaching laboratories of the Chemistry School of the Universidad Nacional

The academic activities carried out at the School of Chemistry make indispensable to develop actions oriented toward the consolidation of a reagent and residue management system, especially in the teaching laboratories. The project “Management of reagents and residues in the teaching laboratories of the School of Chemistry” works under the Green Chemistry values which designs products and chemical processes that reduce or eliminate the use and production of dangerous substances, to benefit the environment. With a preventive vision, a change from the  laboratory practices is looked to select those with less environmental impact. Additionally, residue quantification is made and its management protocols are developed for each practice. The project has several stages: diagnose, action implementation, student, teacher and administration personnel training and evaluation during the process and at the end of it. The article describes methodological aspects of the project operation emphasizing on reagent and residue quantification through flow diagrams.

Promotion and diffusion of tha career Bachelor and Licenciature of Mathematics Teaching in rural areas of Costa Rica project: effects and results

This article describes the purpose and activities of the project Promoting Mathematics Education in Rural Areas of Costa Rica. The activity has focused on two objectives. First, supporting and monitoring students who have expressed interest in studying a mathematics teacher. To achieve this, it has been working with students who have an ideal profile for the career, mainly from rural areas. The second objective is to conduct training workshops for high school in-service teachers, to strengthen and improve their knowledge in the area of mathematics. Among the results of the project, it can be highlighted a significant increase in the enrollment of students in the career of Mathematics Education in 2010 and 2011, and the training processes in the field of Real Functions of Real Variable and Geometry at different regional areas mostly rural as Aguirre, Sarapiquí, Coto, Buenos Aires, Limón, Cañas, Pérez Zeledón, Nicoya, Los Santos, Turrialba, Puriscal, Desamparados, San Carlos, Puntarenas, Limón, Liberia, Santa Cruz y Upala.

A university e-learning system to enhance higher education teaching environments: a model-base innovative service-orientated clouds intensive evolution approach.

The International Conference on Advanced Materials, Structures and Mechanical Engineering 2015 (ICAMSME 2015) was held on May 29-31, Incheon, South-Korea. The conference was attended by scientists, scholars, engineers and students from universities, research institutes and industries all around the world to present on going research activities. This proceedings volume assembles papers from various professionals engaged in the fields of materials, structures and mechanical engineering.

Os sentidos do trabalho na tutoria a distância: buscando compreensões à luz da educação ambiental

A presente pesquisa está vinculada à linha Educação Ambiental: Ensino e Formação de Educadores(as) (EAEFE), do Programa de Pós-Graduação em Educação Ambiental - PPGEA/FURG. O estudo foi realizado com cinco tutoras a distância que atuaram no curso de Especialização em Educação de Jovens e Adultos na Diversidade, oferecido na modalidade a distância pela Universidade Federal do Rio Grande - FURG, a partir do Programa Universidade Aberta do Brasil, entre os anos de 2010 e 2012. A pesquisa buscou compreender que sentidos atribuem ao trabalho de tutoria, realizado no referido curso de especialização, os tutores a distância que dele fizeram parte. Assim, justifica-se por propor debate acerca da situação a que estão sujeitos esses profissionais, estando inseridos em um contexto de exploração, terceirização e prestação de serviços em educação, visto que a Educação a Distância, que não é institucionalizada, contribui para a manutenção do Sistema Capitalista, reproduzindo a precarização do trabalho docente. Este estudo caracteriza-se como uma pesquisa qualitativa, sendo os dados produzidos por meio de diálogo dirigido com questões que versavam a respeito das experiências das tutoras com a Tutoria a Distância. Para realizar a análise dos dados coletados, foi utilizada a Análise Textual Discursiva (ATD) (Moraes e Galiazzi, 2007), metodologia que possibilitou a compreensão dos discursos dos sujeitos. Os diálogos traçados entre os relatos das tutoras e teóricos como Antunes (2009), Mattar (2012), Loureiro (2004), entre outros, possibilitaram a construção de compreensões sobre o trabalho dos tutores no contexto do Modo de Produção Capitalista, vinculando, assim, a pesquisa ao campo de discussões da Educação Ambiental. Neste estudo, três categorias emergiram do processo de análise, denominadas: Tutoria a distância - questões que influenciam as condições de trabalho; Os sentidos do tempo na Tutoria a Distância - limites do tempo dentro e fora do trabalho; Tutoria a distância e o relacionamento com os estudantes - desafios do trabalho e da aprendizagem na EaD. Nesse sentido, foram tecidas reflexões sobre o trabalho na sociedade capitalista a partir da teoria marxista e suas relações com a organização da Educação a Distância, pensando na posição que ela assume no cenário educacional brasileiro e considerando as implicações do modo de produção capitalista na organização do trabalho da tutoria em EaD. Nas três categorias, os sujeitos elencaram desafios, dificuldades e as satisfações relacionadas com as experiências vivenciadas na tutoria a distância. Os resultados mostraram que os sujeitos da pesquisa consideram-se pertencentes ao processo de aprendizagem, desempenhando ações educativas que as caracterizam como professoras, pois como tutoras desempenham funções docentes no processo de formação dos educandos. Também fica evidente que as tutoras não identificam o trabalho na tutoria como um trabalho precarizado, embora essa atividade esteja constituída na lógica de exploração e terceirização da mão de obra trabalhadora. Além disso, houve a confirmação de que a realização das atividades de tutoria intensifica a jornada de trabalho e de que ele é organizado em cima do tempo livre das tutoras.

O papel do e-professor na plataforma de e-learning e-raízes : redes

Relatório de estágio apresentado para obtenção do grau de mestre em Educação e Comunicação Multimédia

Lernmanagement-Systeme mit Konzept einsetzen – Lehrende und Studierende beim Online-Lernen begleiten

Um die Nutzung digitaler Medien in der Lehre zu erleichtern, hat die Hochschule Ostwestfalen-Lippe ein Konzept entwickelt, mit dem Lehrende durch wissenschaftliche und studentische „eTutoren“ und Studierende durch studentische „eMentoren“ bei der Nutzung digitaler Medien im Lehr-/Lernprozess unterstützt werden. Ein zentraler Bestandteil des Modells ist die Nutzung des Learning-Management Systems ILIAS. Im folgenden Beitrag werden auf der Basis einiger grundsätzlicher Überlegungen zur Veränderung der Hochschullehre durch digitale Medien (1) zunächst die Konzepte des eTutoring und eMentoring kurz vorgestellt (2) und dann erläutert, wie das 5-Stufen-Modell für Online-Kurse von Gilly Salmon (3) für die konkreten Bedingungen an der Hochschule OWL angepasst wurde und von den eTutoren und eMentoren zur Unterstützung von Lehrenden und Studierenden genutzt wird (4). Der Beitrag schließt mit einem Fazit der bisherigen Erfahrungen (5).

Das Labor im Rucksack – mobile computing in der psychologischen Grundlagenausbildung

Mobile Notebooks, die einen campusweiten Zugriff auf das Hochschulnetzwerk erlauben, eröffnen neue Möglichkeiten der Integration netzbasierter Ressourcen in die reguläre Lehre. Es wird über Entwicklung und gebündelten Einsatz netzbasierter Tools in der psychologischen Grundlagenausbildung berichtet. Spezifische Funktionalitäten mobiler Notebooks wurden in vielfältigen Anwendungen – von Online-Feedback-Instrumenten bis zum virtuellen Experimentallabor – zur Förderung von Lehr-Lern-Prozessen nutzbar gemacht. Sie fördern die individuelle Wissenskonstruktion, indem sie selbstreguliertes und kooperatives Lernen vernetzen, unmittelbares Feedback gewährleisten sowie darüber hinaus die Entwicklung sozialer Bezugsnormen unterstützen. So schaffen sie einen Rahmen, in dem die Studierenden – dem Cognitive Apprenticeship Ansatz folgend – auf ihrem Weg in die wissenschaftliche Community experimentell arbeitender Psychologen von Mitlernenden und Lehrenden unterstützt werden. Innerhalb nur eines Semesters konnten mobile Notebooks und netzbasierte Tools erfolgreich in die reguläre Lehre integriert werden. Die kognitiven und affektiven Grundlagen einer nachhaltigen Verbesserung der Lehr-Lern-Qualität durch den Einsatz derartiger Instrumente werden diskutiert.(DIPF/Orig.)

Participation Space Studies: a socio-technical exploration of activist and community groups’ use of online and offline spaces to support their work

Participation Space Studies explore eParticipation in the day-to-day activities of local, citizen-led groups, working to improve their communities. The focus is the relationship between activities and contexts. The concept of a participation space is introduced in order to reify online and offline contexts where people participate in democracy. Participation spaces include websites, blogs, email, social media presences, paper media, and physical spaces. They are understood as sociotechnical systems: assemblages of heterogeneous elements, with relevant histories and trajectories of development and use. This approach enables the parallel study of diverse spaces, on and offline. Participation spaces are investigated within three case studies, centred on interviews and participant observation. Each case concerns a community or activist group, in Scotland. The participation spaces are then modelled using a Socio-Technical Interaction Network (STIN) framework (Kling, McKim and King, 2003). The participation space concept effectively supports the parallel investigation of the diverse social and technical contexts of grassroots democracy and the relationship between the case-study groups and the technologies they use to support their work. Participants’ democratic participation is supported by online technologies, especially email, and they create online communities and networks around their goals. The studies illustrate the mutual shaping relationship between technology and democracy. Participants’ choice of technologies can be understood in spatial terms: boundaries, inhabitants, access, ownership, and cost. Participation spaces and infrastructures are used together and shared with other groups. Non-public online spaces, such as Facebook groups, are vital contexts for eParticipation; further, the majority of participants’ work is non-public, on and offline. It is informational, potentially invisible, work that supports public outputs. The groups involve people and influence events through emotional and symbolic impact, as well as rational argument. Images are powerful vehicles for this and digital images become an increasingly evident and important feature of participation spaces throughout the consecutively conducted case studies. Collaboration of diverse people via social media indicates that these spaces could be understood as boundary objects (Star and Griesemer, 1989). The Participation Space Studies draw from and contribute to eParticipation, social informatics, mediation, social shaping studies, and ethnographic studies of Internet use.

Technical and Didactical Scenarios of Student-centered Teaching and Learning

In this paper we envision didactical concepts for university education based on self-responsible and project-based learning and outline principles of adequate technical support. We use the scenario technique describing how a fictive student named Anna organizes her studies of informatics at a fictive university from the first days of her studies to make a career for herself.(DIPF/Orig.)

Internetbasierte Wissensorganisation in der Lehrerbildung

In diesem Artikel geht es um die internetbasierte Wissensorganisation von multimedialen Lerninhalten. Die Lernenden in der Lehrerausbildung sollen nicht allein eine rezeptive Rolle bei der Nutzung multimedialer Inhalte einnehmen, sondern sie werden aufgefordert, eine aktive Rolle bei der Erstellung von Inhalten zu übernehmen. Dabei wird die Trennung zwischen dem Autor auf der einen Seite und dem Leser bzw. Nutzer von Inhalten auf der anderen Seite aufgebrochen. Basis ist die Auseinandersetzung mit konkreten Lehr-/Lern-Situationen über die Nutzung von Video- und Audiosequenzen (Situated Learning). Eine internetbasierte Wissensbasis mit multimedialen Inhalten ist dabei der Ausgangspunkt, um die individuelle Wissensorganisation in der Lehrerbildung zu unterstützen. Exemplarisch werden diese Aspekte einer internetbasierten Wissensorganisation an dem Projekt MaDiN deutlich gemacht (MathematikDidaktik im Netz). Ohne detailliert auf die in MaDiN aufgebaute Wissensbasis einzugehen, geht es in diesem Artikel um allgemeine Methoden, internetbasiertes Wissensmanagement in die Lehrerbildung zu integrieren. Im Rahmen des vom Bundesministerium für Wissenschaft und Forschung mit 1,6 Millionen Euro geförderten Projektes zum Aufbau einer Wissensbasis mit mathematischen und mathematikdidaktischen Inhalten (Primarstufe, Sekundarstufe I und II) wurde eine spezielle Methode zur internetbasierten Wissensorganisation entwickelt. Das Konzept einer internetbasierten Wissensorganisation hat einen konstruktivistischen Hintergrund. Die Umsetzung in der Lehrerbildung erfolgt über ein Autorensystem, mit dem der Nutzer ein Werkzeug zur Online-Strukturierung personalisierter Lerninhalte besitzt.(DIPF/Orig.)

Active Data Collection Techniques to Understand Online Scammers and Cybercriminals

Nigerian scam, also known as advance fee fraud or 419 scam, is a prevalent form of online fraudulent activity that causes financial loss to individuals and businesses. Nigerian scam has evolved from simple non-targeted email messages to more sophisticated scams targeted at users of classifieds, dating and other websites. Even though such scams are observed and reported by users frequently, the community’s understanding of Nigerian scams is limited since the scammers operate “underground”. To better understand the underground Nigerian scam ecosystem and seek effective methods to deter Nigerian scam and cybercrime in general, we conduct a series of active and passive measurement studies. Relying upon the analysis and insight gained from the measurement studies, we make four contributions: (1) we analyze the taxonomy of Nigerian scam and derive long-term trends in scams; (2) we provide an insight on Nigerian scam and cybercrime ecosystems and their underground operation; (3) we propose a payment intervention as a potential deterrent to cybercrime operation in general and evaluate its effectiveness; and (4) we offer active and passive measurement tools and techniques that enable in-depth analysis of cybercrime ecosystems and deterrence on them. We first created and analyze a repository of more than two hundred thousand user-reported scam emails, stretching from 2006 to 2014, from four major scam reporting websites. We select ten most commonly observed scam categories and tag 2,000 scam emails randomly selected from our repository. Based upon the manually tagged dataset, we train a machine learning classifier and cluster all scam emails in the repository. From the clustering result, we find a strong and sustained upward trend for targeted scams and downward trend for non-targeted scams. We then focus on two types of targeted scams: sales scams and rental scams targeted users on Craigslist. We built an automated scam data collection system and gathered large-scale sales scam emails. Using the system we posted honeypot ads on Craigslist and conversed automatically with the scammers. Through the email conversation, the system obtained additional confirmation of likely scam activities and collected additional information such as IP addresses and shipping addresses. Our analysis revealed that around 10 groups were responsible for nearly half of the over 13,000 total scam attempts we received. These groups used IP addresses and shipping addresses in both Nigeria and the U.S. We also crawled rental ads on Craigslist, identified rental scam ads amongst the large number of benign ads and conversed with the potential scammers. Through in-depth analysis of the rental scams, we found seven major scam campaigns employing various operations and monetization methods. We also found that unlike sales scammers, most rental scammers were in the U.S. The large-scale scam data and in-depth analysis provide useful insights on how to design effective deterrence techniques against cybercrime in general. We study underground DDoS-for-hire services, also known as booters, and measure the effectiveness of undermining a payment system of DDoS Services. Our analysis shows that the payment intervention can have the desired effect of limiting cybercriminals’ ability and increasing the risk of accepting payments.

As tecnologias de informação e comunicação (TIC) como ferramentas cognitivas

A utilização das Tecnologias da Informação e Comunicação (TIC) como ferramentas cognitivas foi o propósito deste projeto. A problemática da introdução das TIC na sala de aula numa perspetiva construtivista levou-nos ao nosso estudo empírico, onde utilizamos uma metodologia de investigação quantitativa e qualitativa numa triangulação que nos pareceu mais adequada a este estudo. Como método foi adotado o estudo de caso e utilizamos como fontes de recolha de dados o inquérito por questionário a professores e alunos e uma entrevista a um especialista na área das TIC. O resultado do estudo efetuado permitiu-nos verificar que da parte dos docentes existe uma necessidade de formação e informação na área das TIC como ferramentas cognitivas, mais partilha de boas práticas e também mais utilização de meios tecnológicos na sua ação de ensino e aprendizagem. Quanto aos alunos, pensamos que com a mudança de atitude dos professores, mudaremos também a sua forma de utilizar as TIC na sua aprendizagem. Na operacionalização do plano de ação, criamos três etapas de trabalho: a) Oficina de Formação, b) Informação e c) promoção de atividades online. Pensamos que com este plano daremos resposta à nossa questão de partida, e criaremos um ambiente de ensino/aprendizagem onde as TIC se transformem em ferramentas cognitivas de apoio à construção das aprendizagens significativas dos alunos.

La función tutorial ante el reto de la enseñanza online: algunas experiencias

La introducción de las TICs en los procesos de enseñanza-aprendizaje exige hacer frente al reto de su inserción y adaptación al mismo en el ámbito universitario, así como analizar las diversas estrategias formativas y comunicativas recomendadas para el uso de las TICs en la docencia. En este entorno resulta conveniente examinar el rol asignado al e-tutor o e-profesor y, como correlato, el papel del alumno en el marco de la enseñanza online del Derecho. Ello pasa por la identificación de las funciones que debe llevar a cabo el tutor online (lo que, en definitiva, contribuye a definir y reforzar los rasgos de esta figura) que, si bien deben adaptarse a la nueva metodología docente, no deben ser necesariamente distintas a las del tutor presencial. Este objetivo exige determinar las técnicas y competencias más adecuadas para la acción tutorial virtual y requiere una seria reflexión sobre el uso de las herramientas disponibles para este fin, cuestión conectada con las innumerables ventajas de las TICs para la comunicación profesor-alumno (sin olvidar la necesidad de superar también algunos problemas). Se trata de aprovechar el e-learning para imprimir un cambio en la metodología docente respecto del rol que está llamado a desempeñar el e-tutor. Todo ello parte de nuestra experiencia en esta materia.