O MUNDO DE MARLBORO: A Comunicação Corporativa da Philip Morris Brasil

Este projeto tem como tema central o estudo da comunicação corporativa da Philip Morris Brasil, subsidiária da Philip Morris International, uma das maiores industria de tabaco do mundo. Os objetivos desta pesquisa é demonstrar como a Philip Morris Brasil se comunica e se relaciona com seus públicos de interesse, a comunidade, o varejo e os consumidores jovens e que estratégias ela utiliza para estabelecer e manter este relacionamento, garantindo assim a sua sustentabilidade. Outro fator importante é entender como a empresa divulga o seu produto e estimula o consumo do cigarro no Brasil sabendo-se que a legislação brasileira impõe uma forte restrição à propaganda do cigarro nas principais mídias nacionais.(AU)

Automação residencial microcontrolada para transmissão de dados via rede elétrica

This work deals with the specification and the implementation of a protocol for controlling communication between two programmable interface microcontrollers (PIC), using power line communication (PLC), making communication more secure and economically viable. The Protocol was implemented in C language, with reference to some protocols developed for automotive use. A circuit to test the communication between the PLC and the Protocol was also implemented.

Controle em modo dual adaptativo robusto aplicado a um sistema de geração de energia elétrica

Synchronous machines, widely used in energy generation systems, require constant voltage and frequency to obtain good quality of energy. However, for large load variati- ons, it is difficult to maintain outputs on nominal values due to parametric uncertainties, nonlinearities and coupling among variables. Then, we propose to apply the Dual Mode Adaptive Robust Controller (DMARC) in the field flux control loop, replacing the tradi- tional PI controller. The DMARC links a Model Reference Adaptive Controller (MRAC) and a Variable Structure Model Reference Adaptive Controller (VS-MRAC), incorpora- ting transient performance advantages from VS-MRAC and steady state properties from MRAC. Moreover, simulation results are included to corroborate the theoretical studies.

Benchmarking e regulação do setor de distribuição de energia elétrica nacional: proposta para avaliação dos custos operacionais eficientes

In Brazil, the National Agency of Electric Energy (ANEEL) represents the energy regulator. The rates review have been one of its main tasks, which establish a pricing practice at a level to cover the efficient operating costs and also the appropriate return of the distributors investments. The changes in the procedures to redefine the efficient costs and the several studies on the methodologies employed to regulate this segment denote the challenge faced by regulators about the best methodological strategy to be employed. In this context, this research aims to propose a benchmarking evaluation applied to the national regulation system in the establishment of efficient operating costs of electricity distribution utilities. The model is formulated to promote the electricity market development, partnering with government policies ant to society benefit. To conduct this research, an integration of Data Envelopment Analysis (DEA) with the Stochastic Frontier Analysis (SFA) is adopted in a three stages procedure to correct the efficiency in terms of environmental effects: (i) evaluation by means of DEA to measure operating costs slacks of the utilities, in which environmental variables are omitted; (ii) The slacks calculated in the first stage are regressed on a set of environmental variables by means of SFA and operating costs are adjusted to account the environmental impact and statistical noise effects; and, (iii) reassess the performance of the electric power distribution utilities by means of DEA. Based on this methodology it is possible to obtain a performance evaluation exclusively expressed in terms of management efficiency, in which the operating environment and statistical noise effects are controlled.

Estudo sobre a relação entre a atividade geomagnética e cintilações de sinais de GPS em Natal-RN (Brasil)

To identify the relationship between GPS scintillation in Natal-RN (Brazil) and geomagnetic disturbances of any intensities and variations, this work made analysis of the ionospheric behavior and magnetic indexes (Dst , AE and Bz of the interplanetary magnetic field) concerning to different periods of the solar cycle between 2000 and 2014. Part of the data of this research originated at the UFRN observatory, from a GEC Plessey board connected to an ANP -C 114 antenna, modified by Cornell University’s Space group Plasma Physics in order to operate the ScintMon, a GPS monitoring program. This study, therefore, found several cases of inhibited scintillations after the main phase of magnetic storms, a fact that, along with others, corroborated with categorization of Aarons (1991) and models of disturbed dynamo (according to Bonelli, 2008) and over-shielding penetration, defended by Kelley et al. (1979) and Abdu (2011) [4]. In addition to these findings, different morphologies were noted in such disruptions in the GPS signal in accordance with previous magnetic activities. It also found a moderate relationship (R2 = 0.52) between the Dst rate (concerning to specific time) and the average of S4 through a polynomial function. This finding therefore, corroborating Ilma et al. (2012) [17], is an important evidence that the scintillation GPS are not directly controlled by magnetic induction of storms. Completing this work, this relation did show itself as a way of partial predicting of scintillations.

Contribuições para estratégia de controle aplicada à geração fotovoltaica interconectada à rede elétrica

Generation systems, using renewable sources, are becoming increasingly popular due to the need for increased use of electricity. Currently, renewables sources have a role to cooperate with conventional generation, due to the system limitation in delivering the required power, the need for reduction of unwanted effects from sources that use fossil fuels (pollution) and the difficulty of building new transmission and/or distribution lines. This cooperation takes place through distributed generation. Therefore, this work proposes a control strategy for the interconnection of a PV (Photovoltaic) system generation distributed with a three-phase power grid through a connection filter the type LCL. The compensation of power quality at point of common coupling (PCC) is performed ensuring that the mains supply or consume only active power and that his currents have low distorcion. Unlike traditional techniques which require schemes for harmonic detection, the technique performs the harmonic compensation without the use of this schemes, controlling the output currents of the system in an indirect way. So that there is effective control of the DC (Direct Current) bus voltage is used the robust controller mode dual DSMPI (Dual-Sliding Mode-Proportional Integral), that behaves as a sliding mode controller SM-PI (Sliding Mode-Proportional Integral) during the transition and like a conventional PI (Proportional Integral) in the steady-state. For control of current is used to repetitive control strategy, which are used double sequence controllers (DSC) tuned to the fundamental component, the fifth and seventh harmonic. The output phase current are aligned with the phase angle of the utility voltage vector obtained from the use of a SRF-PLL (Synchronous Reference Frame Phase-Locked-Loop). In order to obtain the maximum power from the PV array is used a MPPT (Maximum Power Point Tracking) algorithm without the need for adding sensors. Experimental results are presented to demonstrate the effectiveness of the proposed control system.

Uma estratégia para otimizar a geração de arranjos em subestações virtuais de energia elétrica

The Virtual Reality techniques applied in Electricity Environments provide a new supervisory control paradigm. The fact of existing a virtual environment (VE), geometrically similar to a real substation, reduces the difference of mental models built by field operators compared with those built by system center operation improving the communication. Beside this, those systems can be used as visualization interfaces for electricity system simulators, training systems for professors and undergraduate students, field operators and maintenance professionals. However, the development process of these systems is quite complex, combining several activities such as implementation, 3D modeling, virtual sceneries construction, usability assessment and management project techniques. In this context, this work present a GUI strategy to build field arrangements based on scene graphs, to reduce time in Virtual Electricity Substations Arrangement development. Through this, mistakes during the VE building can be avoided making this process more reliable. As an concept proof, all toolkits developed in this work were applied in the virtualization of the substations from a Brazilian power concessionary named CEMIG.

Resistividade elétrica superficial do concreto: influência da cura

A resistividade elétrica superficial do concreto, nos estados fresco e endurecido, pode ser influenciada por alguns fatores, como por exemplo: grau de hidratação, relação água/aglomerante (a/ag), procedimento de cura, teor de agregado e existência de armadura. Este trabalho tem o objetivo de avaliar o desempenho e o comportamento da resistividade elétrica superficial do concreto tendo como base a influência do tempo de cura e relação a/ag. Os concretos dosados foram divididos em três grupos, onde C-0,81 representa o grupo de concretos com relação água/aglomerante de 0,81 e 20 MPa de resistência à compressão; C- 0,50 representa os concretos com relação água/aglomerante de 0,50 e 40 MPa; e C-0,35 representa os concretos com relação água/aglomerante de 0,35 e 60 MPa de resistência à compressão. Os procedimentos de cura aplicados aos três grupos foram: cura seca, cura submersa até os sete dias e cura submersa até os quatorze dias. No presente estudo, os resultados mostraram que quanto maior a relação água/aglomerante, maior será a porosidade da mistura que, por sua vez, eleva a resistividade elétrica. No que tange ao procedimento de cura, os concretos curados a seco apresentaram maiores índices de resistividade que os concretos submersos.

Caso de estudio. Tablas de salvación para la industria azucarera colombiana. Caso del Trimestre

Las perspectivas para el etanol combustible nunca han sido tan halagüeñas. Es probable que el renovado entusiasmo por los biocombustibles desate una gigantesca demanda global de etanol combustible. Esto es lo que afirman los que esperan que la legislación propuesta en los Estados Unidos y la Unión Europea, que obliga a la inclusión de biocombustibles en los carburantes para el transporte, sea adoptada pronto. Además de estas dos "grandes" iniciativas sobre biocombustibles, están los incipientes programas de etanol que se están implementando en Tailandia e India, con el apoyo de sus industrias azucareras nacionales y gobiernos respectivos. También tenemos el gran interés exhibido por las industrias de azúcar de caña en desarrollar etanol combustible como una nueva salida para la caña en Sudáfrica, Australia y Colombia, mientras que en México el programa piloto de etanol se ha estancado. Muchos países miran a Brasil como modelo plausible para desarrollar una industria integrada del azúcar y del etanol con la expectativa de que la demanda de combustibles renovables para el transporte se extienda en los próximos años, a medida que los gobiernos comiencen a implementar políticas energéticas y medioambientales para abordar los problemas del cambio climático, la polución del aire urbano y la seguridad energética.

Avaliação do potencial passível de conversão em energia elétrica das correntes na plataforma continental sul brasileira

O contínuo crescimento da população mundial aumenta a demanda e a competição por energia, colocando grande esforço sobre as fontes de energia não renováveis existentes. Devido a isso, políticas globais para geração de energias renováveis e menos poluentes estão sendo fortalecidas, além de promoverem o desenvolvimento de novas tecnologias. Várias formas de conversão de energia foram desenvolvidas no decorrer dos anos, com destaque para os conversores de energia das correntes a base de turbinas, que demonstram alta capacidade de conversão energética e já se encontram em funcionamento. O modelo tridimensional TELEMAC3D foi utilizado para a investigação dos processos hidrodinâmicos. Este modelo foi acoplado ao módulo de conversão de energia para as análises nos locais de maior viabilidade e conversão energética na Plataforma Continental do Sul do Brasil. A região de estudo demonstrou possuir duas regiões com alto potencial para a exploração da energias das correntes marinhas, entretanto a região mais viável para a instalação de conversores de corrente é a região norte delimitada entre o Farol da Conceição e o Farol da Solidão, podendo atingir potência média de 10kW=Dia, e alcançando valores integrados de 3:5MW=Ano. Através de uma análise da sazonalidade foram observados, durante a primavera os períodos mais energéticos em ambas as regiões estudadas. As maiores intensidades de conversão de energia foram estimadas com variabilidade temporal de 16 dias, demonstrando alta correlação com eventos associados à passagem de frentes meteorológicas na região. O sítio da região norte, com a presença de barreiras que representam a forma dos conversores, se destaca mantendo boa conversão durante os eventos de ótimo potencial energético. Esta melhora se deve ao efeito de intensificação do campo de correntes associado à presença da estrutura física que otimiza a eficiência do sítio. Não foram observadas diferenças significativas no padrão de variabilidade temporal das simulações estudadas, indicando que a presença das barreiras não induz grandes alterações no padrão temporal da conversão de energia nas escalas temporais analisadas neste trabalho. Os eventos de alta geração de energia foram relacionados a incidência de fortes ventos de quadrante sul e norte, indicando que pelo formato e disposição dos conversores, ventos de sudoeste e norte podem favorecer ótimos eventos de conversão de energia. As simulações dos sítios de conversão demonstraram alta capacidade de geração energética, com quatro eventos de extrema geração de energia. Entretanto, o sítio da região norte demonstrou eficiência superior a 59,39 GWh ao ano, equivalendo a 0.22% do consumo energético do estado do Rio Grande do Sul no ano de 2010.

Ecologia alimentar e reprodutiva da piaba-do-rabo-amarelo, Astyanax cf. lacustris (Reinhardt, 1874) (Osteichthyes: Characidae) na Lagoa do Piató, Assu, Rio Grande do Norte, Brasil

The feeding habits and biological aspects of the reproductive cycle of two-spot astyanax, Astyanax cf. lacustris (Reinhardt, 1874) were investigated. Fish samples were captured on a monthly basis, using gillnets of 4 cm mesh size, from the Piató Lake, Assu, Rio Grande do Norte, during the period of September, 2006 to August, 2007. Physico-chemical parameters, such as, temperature, electrical conductivity and dissolved oxygen of the lake were registered. The monthly values of rainfall also were obtained. The 360 individuals captured, were measured, weighed, dissected, and stomach weight and the stage of gonadal maturity were registered. The stomach contents analyses were carried out based on volumetric method, points, frequency of occurrence and applying the Index of Relative Importance. The degrees of repletion of the stomachs were determined besides the Index of Repletion relating to feeding activity variations and frequency of ingestion with limnological parameters and rainfall. The food items identified were separated into distinct groups according to their origin. Sex ratio and Gonadosomatic Relation of females were verified to determine the spawning period and fecundity. The physico-chemical parameters presented the following annual mean values: temperature = 28.8ºC, electrical conductivity = 992.5 µS.cm-1; dissolved oxygen = 4.9 mg.L-1 during the study period. The annual mean of the rainfall was 63.5 mm. The results indicate that this species present an omnivorous feeding habit with a tendency towards insectivory, with an increase in feeding activity during the dry season. The aquatic oxygen to interfere very importance in the feeding activity than the others factors physico-chemicals of water and rainfall. There was a predominance of females, with a sex proportion of 1M:7F. The macroscopic characteristics of the ovaries and testicles revealed four stages of gonadal development: immature, maturing, mature and spent. A temporal variation was observed for the gonadal development of males and females. There was reproductive activity through out the year, with peaks in the months of February, April and June to correspond with the rain of precipitation of the region. The mean fecundity was 7.681 mature oocytes, varying from 4.476 to 12.036, with mean of 7.681. There was positive relation between fecundity and body mass. Condition Factor is not an efficient indicator of the reproductive period of this species. The species A. cf. lacustris is an opportunist and is well adapted to the conditions of the semi-arid Caatinga Biome

Sistema de emulação de aerogeradores para aplicação em geração distribuída de energia elétrica

Power generation from alternative sources is at present the subject of numerous research and development in science and industry. Wind energy stands out in this scenario as one of the most prominent alternative in the generation of electricity, by its numerous advantages. In research works, computer reproduction and experimental behavior of a wind turbine are very suitable tools for the development and study of new technologies and the use of wind potential of a given region. These tools generally are desired to include simulation of mechanical and electrical parameters that directly affect the energy conversion. This work presents the energy conversion process in wind systems for power generation, in order to develop a tool for wind turbine emulation testing experimental, using LabVIEW® software. The purpose of this tool is to emulate the torque developed in an axis wind turbine. The physical setup consists of a three phase induction motor and a permanent magnet synchronous generator, which are evaluated under different wind speed conditions. This tool has the objective to be flexible to other laboratory arrangements, and can be used in other wind power generation structures in real time. A modeling of the wind power system is presented, from the turbine to the electrical generator. A simulation tool is developed using Matlab/Simulink® with the purpose to pre-validate the experiment setup. Finally, the design is implemented in a laboratory setup.

Análisis comparativo de los procesos en el control operacional de la gestión ambiental basado en las 4R de Petrobras S.A en Brasil frente al enfoque de Petrobras S.A en Colombia

90 p.

Comparación entre la cadena de valor del sector automotriz colombiano y el caso de éxito de la cadena de valor de las Compañías Volkswagen Brasil y Tegma

71 p.

Ecologia alimentar e reprodutiva da piaba-do-rabo-amarelo, Astyanax cf. lacustris (Reinhardt, 1874) (Osteichthyes: Characidae) na Lagoa do Piató, Assu, Rio Grande do Norte, Brasil

The feeding habits and biological aspects of the reproductive cycle of two-spot astyanax, Astyanax cf. lacustris (Reinhardt, 1874) were investigated. Fish samples were captured on a monthly basis, using gillnets of 4 cm mesh size, from the Piató Lake, Assu, Rio Grande do Norte, during the period of September, 2006 to August, 2007. Physico-chemical parameters, such as, temperature, electrical conductivity and dissolved oxygen of the lake were registered. The monthly values of rainfall also were obtained. The 360 individuals captured, were measured, weighed, dissected, and stomach weight and the stage of gonadal maturity were registered. The stomach contents analyses were carried out based on volumetric method, points, frequency of occurrence and applying the Index of Relative Importance. The degrees of repletion of the stomachs were determined besides the Index of Repletion relating to feeding activity variations and frequency of ingestion with limnological parameters and rainfall. The food items identified were separated into distinct groups according to their origin. Sex ratio and Gonadosomatic Relation of females were verified to determine the spawning period and fecundity. The physico-chemical parameters presented the following annual mean values: temperature = 28.8ºC, electrical conductivity = 992.5 µS.cm-1; dissolved oxygen = 4.9 mg.L-1 during the study period. The annual mean of the rainfall was 63.5 mm. The results indicate that this species present an omnivorous feeding habit with a tendency towards insectivory, with an increase in feeding activity during the dry season. The aquatic oxygen to interfere very importance in the feeding activity than the others factors physico-chemicals of water and rainfall. There was a predominance of females, with a sex proportion of 1M:7F. The macroscopic characteristics of the ovaries and testicles revealed four stages of gonadal development: immature, maturing, mature and spent. A temporal variation was observed for the gonadal development of males and females. There was reproductive activity through out the year, with peaks in the months of February, April and June to correspond with the rain of precipitation of the region. The mean fecundity was 7.681 mature oocytes, varying from 4.476 to 12.036, with mean of 7.681. There was positive relation between fecundity and body mass. Condition Factor is not an efficient indicator of the reproductive period of this species. The species A. cf. lacustris is an opportunist and is well adapted to the conditions of the semi-arid Caatinga Biome