Organizational actions in response to threats and opportunities

In this study, we tested a model in which threats and opportunities lead directly to different organizational actions and compared it to a model in which organizational characteristics moderate organizational actions taken in response to threats and opportunities. To better understand these effects, we differentiated the dimensions of threat and opportunity associated with the threat-rigidity hypothesis from the dimensions associated with prospect theory. In this study, threats had the main and moderated effects predicted from the literature, but opportunities did not.

Influence of discount price announcements on consumer's behavior

The theoretical framework that underpins this research study is based on the Prospect Theory formulated by Kahneman and Tversky, and Thaler's Mental Accounting Theory. The research aims to evaluate the consumers' behavior when different patterns of discount are offered (in percentage and absolute value and for larger and smaller discounts). Two experiments were conducted to explore these patterns of behavior and the results that were obtained supported the view that the framing effect was a common occurrence. The patterns of choice of individuals in a sample were found to be different due to changes in the ways discounts were offered. This can be explained by the various ways of presenting discount rates that had an impact on the influence of purchase intentions, recommendations and quality perception.

DISPOSITION EFFECT AMONG BRAZILIAN EQUITY FUND MANAGERS

The disposition effect predicts that investors tend to sell winning stocks too soon and ride losing stocks too long. Despite the wide range of research evidence about this issue, the reasons that lead investors to act this way are still subject to much controversy between rational and behavioral explanations. In this article, the main goal was to test two competing behavioral motivations to justify the disposition effect: prospect theory and mean reversion bias. To achieve it, an analysis of monthly transactions for a sample of 51 Brazilian equity funds from 2002 to 2008 was conducted and regression models with qualitative dependent variables were estimated in order to set the probability of a manager to realize a capital gain or loss as a function of the stock return. The results brought evidence that prospect theory seems to guide the decision-making process of the managers, but the hypothesis that the disposition effect is due to mean reversion bias could not be confirmed.

Three essays on the psychology of investment and financial markets

Préface My thesis consists of three essays where I consider equilibrium asset prices and investment strategies when the market is likely to experience crashes and possibly sharp windfalls. Although each part is written as an independent and self contained article, the papers share a common behavioral approach in representing investors preferences regarding to extremal returns. Investors utility is defined over their relative performance rather than over their final wealth position, a method first proposed by Markowitz (1952b) and by Kahneman and Tversky (1979), that I extend to incorporate preferences over extremal outcomes. With the failure of the traditional expected utility models in reproducing the observed stylized features of financial markets, the Prospect theory of Kahneman and Tversky (1979) offered the first significant alternative to the expected utility paradigm by considering that people focus on gains and losses rather than on final positions. Under this setting, Barberis, Huang, and Santos (2000) and McQueen and Vorkink (2004) were able to build a representative agent optimization model which solution reproduced some of the observed risk premium and excess volatility. The research in behavioral finance is relatively new and its potential still to explore. The three essays composing my thesis propose to use and extend this setting to study investors behavior and investment strategies in a market where crashes and sharp windfalls are likely to occur. In the first paper, the preferences of a representative agent, relative to time varying positive and negative extremal thresholds are modelled and estimated. A new utility function that conciliates between expected utility maximization and tail-related performance measures is proposed. The model estimation shows that the representative agent preferences reveals a significant level of crash aversion and lottery-pursuit. Assuming a single risky asset economy the proposed specification is able to reproduce some of the distributional features exhibited by financial return series. The second part proposes and illustrates a preference-based asset allocation model taking into account investors crash aversion. Using the skewed t distribution, optimal allocations are characterized as a resulting tradeoff between the distribution four moments. The specification highlights the preference for odd moments and the aversion for even moments. Qualitatively, optimal portfolios are analyzed in terms of firm characteristics and in a setting that reflects real-time asset allocation, a systematic over-performance is obtained compared to the aggregate stock market. Finally, in my third article, dynamic option-based investment strategies are derived and illustrated for investors presenting downside loss aversion. The problem is solved in closed form when the stock market exhibits stochastic volatility and jumps. The specification of downside loss averse utility functions allows corresponding terminal wealth profiles to be expressed as options on the stochastic discount factor contingent on the loss aversion level. Therefore dynamic strategies reduce to the replicating portfolio using exchange traded and well selected options, and the risky stock.

Perceiving Prospects Properly

When an agent chooses between prospects, noise in information processing generates an effect akin to the winner’s curse. Statistically unbiased perception systematically overvalues the chosen action because it fails to account for the possibility that noise is responsible for making the preferred action appear to be optimal. The optimal perception patterns share key features with prospect theory, namely, overweighting of small probability events (and corresponding underweighting of high probability events), status quo bias, and reference-dependent S-shaped valuations. These biases arise to correct for the winner’s curse effect.

Resolving inconsistencies in utility measurement under risk: Tests of generalizations of expected utility

This paper explores biases in the elicitation of utilities under risk and the contribution that generalizations of expected utility can make to the resolution of these biases. We used five methods to measure utilities under risk and found clear violations of expected utility. Of the theories studies, prospect theory was most consistent with our data. The main improvement of prospect theory over expected utility was in comparisons between a riskless and a risky prospect(riskless-risk methods). We observed no improvement over expected utility in comparisons between two risky prospects (risk-risk methods). An explanation why we found no improvement of prospect theory over expected utility in risk-risk methods may be that there was less overweighting of small probabilities in our study than has commonly been observed.

Testing the descriptive performance of the rank-dependent utility in the domain of health profiles

Expected utility theory (EUT) has been challenged as a descriptive theoryin many contexts. The medical decision analysis context is not an exception.Several researchers have suggested that rank dependent utility theory (RDUT)may accurately describe how people evaluate alternative medical treatments.Recent research in this domain has addressed a relevant feature of RDU models-probability weighting-but to date no direct test of this theoryhas been made. This paper provides a test of the main axiomatic differencebetween EUT and RDUT when health profiles are used as outcomes of riskytreatments. Overall, EU best described the data. However, evidence on theediting and cancellation operation hypothesized in Prospect Theory andCumulative Prospect Theory was apparent in our study. we found that RDUoutperformed EU in the presentation of the risky treatment pairs in whichthe common outcome was not obvious. The influence of framing effects onthe performance of RDU and their importance as a topic for future researchis discussed.

Averting risk in the face of large losses: Bernoulli vs. Tversky and Kahneman

We experimentally question the assertion of Prospect Theory that people display risk attraction in choices involving high-probability losses. Indeed, our experimental participants tend to avoid fair risks for large (up to ? 90), high-probability (80%) losses. Our research hinges on a novel experimental method designed to alleviate the house-money bias that pervades experiments with real (not hypothetical) loses.Our results vindicate Daniel Bernoulli?s view that risk aversion is the dominant attitude,But, contrary to the Bernoulli-inspired canonical expected utility theory, we do find frequent risk attraction for small amounts of money at stake.In any event, we attempt neither to test expected utility versus nonexpected utility theories, nor to contribute to the important literature that estimates value and weighting functions. The question that we ask is more basic, namely: do people display risk aversion when facing large losses, or large gains? And, at the risk of oversimplifying, our answer is yes.

Dispositioefektin vaikutus yksityishenkilön rahastolunastuksissa

Tutkimuksen tarkoituksena on tutkia, käyttäytyvätkö suomalaiset rahastosijoittajat dispositioefektin mukaisesti realisoimalla mieluummin voitollisia kuin tappiollisia sijoituksia. Tutkimuksen kohteena ovat sijoittajien käyttäytyminen ja mandolliset sijoittajien psykologiset taipumukset ja käytösharhat. Aineistona on erään suomalaisen rahastoyhtiön henkilöasiakastietokanta vuosilta 2000 — 2007. Tutkimustulosten mukaan dispositioefekti ei ilmene niin selvästi rahastosijoittamisessa kuin suorissa osakesijoituksissa. Lääketieteellisessä rahastossa ei voida havaita viitteitä dispositioefektistä. Dispositioefekti havaitaan yhdistelmärahastossa sekä globaalissa osakerahastossa, mutta sen vaikutus näyttää häviävän tai jopa katoavan laskevilla markkinoilla. Verohyöty vaikuttaa euromääräisiin lunastuksiin joulukuussa vähentäen dispositioefektin ilmenemistä. Sijoituksen pitoajalla on selvä vaikutus sijoittajan saamiin tuottoihin. Sijoittajat näyttävät menettävän tuottoja pitämällä liian kauan tappiollisia sijoituksia ja realisoimalla liian nopeasti voitollisia sijoituksia. Kaikkien aikojen kurssihuiput markkinaindeksissä lisäävät lisäävät lunastuksia, kun taas kaikkien aikojen kurssipohjat vähentävät lunastuksia. Kuukauden takaisella kurssihuipulla tai notkolla näyttää olevan suurin merkitys lunastusten määrään

Prospektiteoria ja sijoitusten hajauttaminen

Tämä tutkielma replikoi vuonna 1979 tehtyä Prospect Theory: An Analysis of Decision under Risk tutkimusta. Tutkielman tarkoituksena on tutkia odotetun hyödyn teorian ja prospektiteorian välistä eroa. Lisäksi tutkielmassa pyritään tutkimaan onko vastaajien vastauksilla yhteyttä heidän hajauttamiseensa ulkomaisiin sijoituskohteisiin. Kysymykset ovat suoraan replikoituja lukuun ottamatta viimeistä kysymystä, joka on tutkielman laatijan oma kysymys. Vastaukset on kerätty pörssiyhtiöiden yhtiökokouksissa Suomessa keväällä 2011 ja Lappeenrannan teknillisen yliopiston opiskelijoiden keskuudessa.

A teoria da perspectiva e as mudanças de preferência no mainstream: um prospecto Lakatoseano

The theory of the perspective and the changes of preference in the mainstream: a Lakatosean prospect. For many decades over the 20th Century, the mainstream of economics adopted a normative and axiomatic theory of individual behavior in which maximizing procedures were carried out by rationally unbounded agents. This status has been challenged on many grounds and alternative views from fields like psychology have found a way into the core of economics research frontier. Prospect theory, developed by psychologists Daniel Kahneman and Amos Tversky since the 1970s, has provided a more empirical, inductive and descriptive theory of decision making. It has made significant inroads into mainstream microeconomics, shaking the habits of some of its practitioners. This paper first takes stock of its main developments and then uses a Lakatosian framework to draw out its negative and positive heuristics. In what follows, its heuristics are compared to those of traditional rational decision-making theories. The differences between them are highlighted, pointing to changes in the mainstream of the profession and to new opportunities for research.

Décisions et perspectives : de la théorie de l'utilité à la philosophie de la volonté.

Les implications philosophiques de la Théorie de la Perspective de 1979, notamment celles qui concernent l’introduction d’une fonction de valeur sur les résultats et d’un coefficient de pondération sur les probabilités, n’ont à ce jour jamais été explorées. Le but de ce travail est de construire une théorie philosophique de la volonté à partir des résultats de la Théorie de la Perspective. Afin de comprendre comment cette théorie a pu être élaborée il faut étudier la Théorie de l’Utilité Attendue dont elle est l’aboutissement critique majeur, c’est-à-dire les axiomatisations de la décision de Ramsey (1926), von Neumann et Morgenstern (1947), et enfin Savage (1954), qui constituent les fondements de la théorie classique de la décision. C’est entre autres la critique – par l’économie et la psychologie cognitive – du principe d’indépendance, des axiomes d’ordonnancement et de transitivité qui a permis de faire émerger les éléments représentationnels subjectifs à partir desquels la Théorie de la Perspective a pu être élaborée. Ces critiques ont été menées par Allais (1953), Edwards (1954), Ellsberg (1961), et enfin Slovic et Lichtenstein (1968), l’étude de ces articles permet de comprendre comment s’est opéré le passage de la Théorie de l’Utilité Attendue, à la Théorie de la Perspective. À l’issue de ces analyses et de celle de la Théorie de la Perspective est introduite la notion de Système de Référence Décisionnel, qui est la généralisation naturelle des concepts de fonction de valeur et de coefficient de pondération issus de la Théorie de la Perspective. Ce système, dont le fonctionnement est parfois heuristique, sert à modéliser la prise de décision dans l’élément de la représentation, il s’articule autour de trois phases : la visée, l’édition et l’évaluation. À partir de cette structure est proposée une nouvelle typologie des décisions et une explication inédite des phénomènes d’akrasie et de procrastination fondée sur les concepts d’aversion au risque et de surévaluation du présent, tous deux issus de la Théorie de la Perspective.

Der Einfluss von Ankern auf Verkaufsergebnisse in telefonischen Verkaufsgesprächen

Numerische Urteile wie Schätzungen oder Prognosen sind anfällig für Ankereffekte. Ein in eine Entscheidungssituation willkürlich eingeführter numerischer Wert – der Anker – beeinflusst oft das Urteil im Sinne einer Assimilation des Urteils an diesen Wert. Bei Kaufentscheidungen fließt das Ergebnis eines Vergleichs des Produktpreises mit einem Referenzpreis, einem numerischen Wert, in die Kaufentscheidung mit ein. Unter Orientierung an die Prospekttheorie von Kahneman & Tversky kann dieser Referenzpreis in Form eines implementierten Ankers variiert werden. Die vorgelegte interdisziplinäre Arbeit wendet psychologisches Fachwissen in den Wirtschaftswissenschaften an. Sie beschäftigt sich mit den Möglichkeiten bei telefonischen Verkaufsgesprächen, gezielt Anker zu Erhöhung der Verkaufsquote einzusetzen. Der Anker wird in drei unterschiedlichen Experimenten entweder durch den Preis eines zusätzlich angebotenen Produkts, durch das Einbringen eines belanglos scheinenden numerischen Wertes, wie die Anzahl an bereits getätigten Anrufen, oder in Form einer Schätzfrage in das Verkaufsgespräch implementiert. Es wird dabei festgestellt, dass durch einen im Vergleich zum verkaufenden Produkt höheren numerischen Wert, dem Anker, die Verkaufsquote erhöht werden kann. Das Neuartige an der Arbeit liegt vor allem im Aufzeigen der Einfachheit solcher ökonomisch effektiver Ankersetzungen in Verkaufsgesprächen. Willkürlich in eine Kaufsituation eingeführte numerische Werte können - analog zu ihrem Einfluss in Urteilssituationen - auch Kaufentscheidungen in einem realen Markt beeinflussen.

Poor people and risky business

We try to explain why economic conflicts and illegal business often take place in poor countries. We use the concept of subsistence level of consumption (d) and assume a regular concave utility function for consumption levels higher than d. For consumption levels lower than d utility is constant and equal to zero. Under this framework poor agents are risk-lovers. This result helps to explain why economic conflicts are more likely to appear in poor economies and why poor agents are more willing to undertake illegal business.