Educação em consumo, na linguagem dos quadrinhos : uma análise crítica da revista Turma da Mônica Jovem

Criada em agosto de 2008, a revista em quadrinhos “Turma da Mônica Jovem”, ou TMJ, como é conhecida por seus leitores, tem estilo mangá e traz os mesmos personagens moradores do bairro Limoeiro, agora, adolescentes e com características bem distintas da turma tradicional. A presente pesquisa procurou desenvolver uma análise crítica de TMJ, dentro dos pressupostos teóricos e metodológicos da semiótica discursiva, buscando responder as questões: como a problemática do consumo é apropriada pela revista? Que estratégias enunciativas são utilizadas para inscrever o público infantojuvenil em seu discurso? A revisão de literatura faz uma triangulação dos conceitos norteadores do estudo: Quadrinhos, Consumo Infantil e Semiótica, trazendo, no centro do triângulo, a Educação, área de conhecimento principal da pesquisa e conectora dos três outros campos. Realizamos uma análise semiótica de um corpus composto por sete edições de TMJ que trouxeram como tema principal problemática relacionada à sociedade de consumo contemporânea, a partir de um universo de revistas publicadas, no período de 2012 a 2014. Dentre as categorias de consumo pré-estabelecidas ou que emergiram do discurso de TMJ, contemplamos: o consumo consciente, o consumo conspícuo, o consumo moralista e o consumo de cultura midiática. Por meio da técnica do grupo focal, desenvolvemos uma conversa com os leitores de TMJ, buscando entender como se dá a apreensão da problemática do consumo por eles, bem como que impactos essa apreensão tem para uma maior atratividade da publicação, dentre outros objetivos específicos investigados, nesse encontro. Durante a realização de três grupos, intitulados Leitores Iniciantes, Leitores Assíduos e Leitores Esporádicos, os agrupamos em duas categorias relacionadas ao campo do consumo e, também, da semiótica. O grupo do Pertencimento conhece e interage com a revista, em profundidade, promovendo um ajuste de sensibilidade entre o enunciatário (leitor) e o enunciador (revista), com características do “parecer ser e ser”. O grupo da Emulação deseja pertencer ao grupo dos leitores assíduos, mas como não possui as características para tal, as busca por meio da imitação, dentro de um regime do “parecer ser, mas não ser”. Os resultados da pesquisa apontam que o consumo está muito presente em TMJ, tendo aparecido como temática principal, em mais da metade das revistas analisadas. Ainda, ele pode ser considerado como tema central das histórias da turma, principalmente, no momento em que a revista utiliza sua plasticidade, na figurativização dos personagens e ambientes das histórias, para difundir um mundo de consumo a essas crianças e adolescentes leitores. Embora as revistas que se enquadraram nas categorias de consumo consciente e consumo moralista busquem passar alguns conselhos e ensinamentos para seus leitores, são as categorias de consumo conspícuo e consumo de cultura midiática, tratadas de forma pouco crítica e, por vezes, irresponsável que possuem maior grau de apreensão por parte do leitor, conferindo atratividade à revista. Entre outras conclusões, podemos afirmar que o discurso de TMJ se utiliza de narrativas simples (lineares e pouco complexas), bem como de uma figuratividade e de temáticas repetitivas, oferecendo a seus leitores pouco debate e reflexão, sendo um discurso da reprodução, sem aprofundamento, do dia-a-dia dessas crianças e adolescentes que, apesar de falar delas e para elas, não inclui muitas temáticas relevantes ao seu universo.

Soil profile internal drainage for a central pivot fertigated coffee crop

Coffee cultivation via central-pivot fertigation can lead to fertilizer losses by soil profile internal drainage when water application is excessive and soils have low water retention and cation adsorption capacities. This study analyses the deep water losses from the top 1 m sandy soil layer of east Bahia, Brazil, cultivated with coffee at a high technology level (central-pivot fertigation), using above normal N fertilizer rates. The deep drainage (Q) estimation is made through the application of a climatologic water balance (CWB) program having as input direct measures of irrigation and rainfall, climatological data from weather stations, and measured soil water retention characteristics. The aim of the study is to contribute to the understanding of the hydric regime of coffee crops managed by central-pivot irrigation, analyzing three scenarios (Sc): i) rainfall only, ii) rainfall and irrigation full year, and iii) rainfall and irrigation dry season only. Annual Q values for the 2008/2009 agricultural year were: Sc i = 811.5 mm; Sc ii = 1010.5 mm; and Sc iii = 873.1 mm, so that the irrigation interruption in the wet season reduced Q by 15.7%, without the appearance of water deficit periods. Results show that the use of the CWB program is a convenient tool for the evaluation of Q under the cited conditions.

Mediação penal: a importância no ensino do direito e solicitadoria

A mediação penal, como meio para alcançar a chamada justiça restaurativa, dum modo mais rápido, tem sido uma preocupação dos últimos governos, duma cor ou doutra. O “Regime da Mediação Penal” pauta-se em Portugal pela Lei nº 21/2007, de 12/2, até à Lei nº 29/2013, de 19/4 e que entrou em vigor em 19/5 do mesmo ano. Abstract: Mediation as a means to achieve the so-called restorative justice, with a faster, has been a concern of the past governments, with a color or another. The "Regime of Criminal Mediation" agenda in Portugal by Law No. 21/2007, of 12/2, to Law No. 29/2013, of 19/4 and entered into force on 19/5 the same year.

Determinantes da adopção e desenvolvimento do Sistema de Contabilidade de Custos nos municípios Portugueses

The present study envisages to analyse and perceive change within the Portuguese local governments’ accounting information system. This change has occurred in recent years due to the development of the Cost Accounting System (CAS). Are there divergences between those that adopted and those that did not the CAS? As of today, to what extent is the CAS implemented? What factors do determine the level of development of the CAS amongst Portuguese local governments? This study has analysed several factors like the current legal framework, the local governments’ size, the financial independence and the level of political competitiveness. The empirical analysis focus upon the results as obtained by means of questionnaire which was applied to all the Portuguese Local Government (308). Although one may consider that its development is rather shallow, evidence unfolds that about 48% of the respondents have already adopted the CAS. It highlights that the pressure exerted by the current legal framework, namely the POCAL (Plano Oficial de Contabilidade das Autarquias Locais – Local Government Accounting Official Plan), the NLFL (Nova Lei das Finanças Locais – Local Finances New Law) and the RGTAL (Regime Geral de Taxas das Autarquias Locais – Local Government General Regime of Taxes), justifies that most of the local governments has adopted the new system of control and accounting information in recent years.The importance of information stemming from the CAS, thus bettering and refining the decision making process, is consistent with the positive evolution of this system, in the short-run. The institutions’ size as well as the level of financial independence and political competitiveness may also be pondered as most significant variables within this empirical analysis.

Imposto pessoal sobre o rendimento: compatibilidade com um modelo dual de tributação

De entre os impostos que integram o nosso sistema fiscal, o imposto sobre o rendimento das pessoas singulares, ocupa um lugar de destaque na arrecadação de receitas. A sua im-portância coloca este imposto sobre pressão, pondo em confronto a tributação dos rendi-mentos de capitais e a tributação dos rendimentos do trabalho. O modelo de base compreensiva em que assenta o imposto pessoal está semi dualizado, dado tributar de forma diferente os rendimentos com origem em investimentos financeiros, subtraindo-os ao englobamento com os restantes rendimentos. Com a presente dissertação, pretende-se averiguar se o imposto pessoal, face ao recorte constitucional, pode adoptar um modelo de base semi-dual. Esta configuração permitiria simplificar o imposto, assumir duas bases e coloca-lo em linha com os modelos de tributação pessoal adoptados em alguns países europeus. O estudo realizado permitiu concluir que é possível a adopção de um modelo de base semi-dual, desde que se mantenha, por opção do contribuinte, o regime do englobamento com os restantes rendimentos. A dúvida que manifestamos relaciona-se com a oportuni-dade da concretização da reforma. O momento delicado de finanças públicas que o nosso país atravessa, traz tarefas acrescidas aos políticos, fruto dos compromissos internacionais assumidos, o que pode obstar ao agendamento da reforma do imposto pessoal que muitos reclamam. Daí que o caminho a seguir seria o do aperfeiçoamento do actual modelo.

O Combate à fraude e evasão fiscais: a atuação da administração tributária e a avaliação dos resultados obtidos

Dissertação para obtenção do Grau de Mestre em Auditoria Orientação científica do Professor Coordenador Rodrigo Mário Oliveira Carvalho

Action, reaction and protest by publishers in 1960s Portugal: books and other publications in the Catholic opposition

The authoritarian regime of the Portuguese Estado Novo (New State), the longest dictatorship in twentieth-century Western Europe, suffered one of its most serious threats during the late 1950s and the whole of the following decade. An array of events and dynamics of opposition to the regime and condemnation of the political and social situation in Portugal appeared at that time. One of the core groups that displayed their dissidence in the 1960s, with the awakening of their critical conscience, originated in Catholic sectors that rallied the laity and the clergy to express their disagreement or even break with the government of Salazar (and, later, Marcelo Caetano). This article aims to establish the role of print culture and, in particular, publishing in the opposition’s mobilisation of Catholics who criticised the Estado Novo. It will also closely examine the contribution of certain publishers to the formulation of the terms of this mobilisation, in publishing new authors and topics and creating new printed forums (e.g. periodicals) for discussion and reflection. The most detailed case will be that of the publishing house Livraria Moraes Editora, under the command of the publisher António Alçada Baptista.

Sustentabilidade na reablitação urbana

A indústria da construção é um setor com grande impacto na economia, no Produto Interno Bruto (PIB) e ainda em postos de trabalho diretos e indiretos. No entanto, é um dos setores com maior impacte ambiental. Com a crise económica e financeira que o país atravessa, este setor foi um dos mais afetados, contribuindo para o aumento do desemprego visto tratar-se do setor com maior taxa de empregabilidade. Concomitantemente, ocorre saturação do mercado com a construção nova e desertificação dos centros urbanos com a degradação das habitações. Assim, como impulsionador da economia, surge a aposta na reabilitação do parque edificado que, com a legislação em vigor e com os incentivos dados pela tutela tem tudo para impulsionar o setor. Sabendo que a indústria da construção é um dos setores com maiores impactes ambientais, faz todo o sentido reabilitar-se de uma forma mais sustentável. Aplicando os princípios da sustentabilidade a todo o ciclo de vida do edifício, conseguimos reduzir os recursos na fase de construção (resíduos de construção) e na fase de exploração (consumo de energia e de água). Podemos ainda reduzir os custos de energia para climatização ao termos em conta a orientação do edifício e a envolvente, os recursos naturais e aplicando tecnologias solares passivas. Assim, ao aplicarmos os princípios da construção sustentável na reabilitação urbana podemos diminuir os impactes ambientais, a produção de CO2, as emissões de gases com efeito de estufa, os resíduos de construção e a área impermeabilizada.

O relato integrado e a responsabilidade social da empresa no contexto da economia social

Dissertação de Mestrado apresentada ao Instituto de Contabilidade e Administração do Porto para a obtenção do grau de Mestre em Contabilidade e Finanças, sob orientação de Doutora Ana Maria Alves Bandeira e de Doutora Deolinda Aparício Meira

O Relato financeiro nas IPSS: Estudo de caso de uma IPSS do concelho de Vila Nova de Gaia

Dissertação de Mestrado apresentado ao Instituto de Contabilidade e Administração do Porto para a obtenção do grau de Mestre em Contabilidade e Finanças, sob orientação de Professora Doutora Ana Maria Alves Bandeira e Professora Doutora Deolinda Meira

O Registo das Operações de Transformação Fundiária Resultantes do Reparcelamento

Dissertação de Mestrado em Solicitadoria

Reflections on the legal framework for relations between cooperatives and subsidiaries.

In the light of Portuguese legal system, cooperative enterprises may include an enterprise carried out by a subsidiary, provided they conform to certain requirements. The aim of this paper is to reflect on the issue of the legal framework of the relationship between the cooperative and the subsidiary. There are several problems to be addressed in this paper: (i) How to qualify such a relationship since corresponding to mere investments made by the cooperative? Should it be classified as non-member cooperative transactions or as extraordinary activities? (ii) How to qualify such a relationship when related to the development of preparatory or complementary activities for the economic activity developed between the cooperative and its members? May we speak, in this situation, of a concept of “indirect mutuality”, as provided in other legal systems? (iii) How should we classify and what is the regime of the economic results from the activity developed by the subsidiary? We will conclude, advocating: (i) That the cooperative enterprise may include an enterprise carried out by a subsidiary if this is deemed necessary to satisfy the interests of the members; (ii) The inadmissibility of the concept of “indirect mutuality”; (iii) The inadequacy of qualifying the legal relationship between the cooperative partner (iv) The application, to the economic results coming from the activity developed by the subsidiary, of the regime provided for in the Portuguese Cooperative Code to the results from non-member cooperative transactions; (v) The economic results coming from the activity developed by the subsidiary cannot be appropriated by individual co-operators members, and so should be allocated to indivisible reserves.

A harmonização fiscal europeia

With this dissertation we aim to analyze the most relevant aspects of the excise duties harmonized regime, considering Community origins, but having also in attention all legal specifications of its implementation in Portugal. The legal regime of excise duties is presented as an ambitious theme, considering the challenge of different branches of law that influence this subject, such as Tax, Economic and Community laws, the inescapable influence of customs procedures, or regarding environmental objectives. In the European context, the harmonization of excise duties was seen as a condition for the implementation of the internal market, contributing to undo secular tax barriers between Member States and, since so, ensure fair competition and free movement of services and goods. Along with VAT, the excise duties harmonization process could represent a potential European tax system, essential for a full and integrated single market. In this context, it is essential to pay special attention to specific characteristics of excise duties regime, such as ‘duty suspension arrangement’ applicable during the production phase, storage and movement in certain conditions. The growing importance of excise duties, as for revenue or extra-fiscal purposes, recommends new academic studies on this subject, seeking new opportunities and challenges.

Relatório de estágio na Caixa Geral de Depósitos

This report will describe the activities undertaken during my internship at the Personnel Department (DPE-UPE4.1) in Caixa Geral de Depósitos (CGD), Lisbon, between September 22, 2014, and February 28, 2015. I consider that it is important to note from the outset i) that the subject of my training was suggested by my supervisor in the DPE and accepted by me; and ii) that the internship consisted essentially of carrying out research and information gathering into the different social systems that coexist within the bank and the application of each legal system in solving concrete situations of the CGD employees. The research and analysis of information was important not only for my study but for the CGD itself, as it enables the department to have such an important matter, full of specific characteristics, condensed into a single document, i.e. this report. This is a complex reality. The various welfare systems differ according to the contractual agreement linking the employee to the employer at the date when the labour contract is signed, and also the unique/singular characteristics of the CGD. In the early stage I started by trying to understand the financial institution and its organization and role and the department where I worked. So I analyzed the CGD Statutes and the legal measures that crystallized the scheme for its employees and I also researched its domestic and international operations. The first month was devoted to the research and analysis of such legislation to understand the creation of the CGD and its path to date. In the second and third months I studied the legal social systems that are applied to different groups of CGD workers. This period was quite important to identify and understand the differences between those regimes of CGD employees as well as the procedure inherent in each case. I highlighted the non-implementation of “the social protection regime of convergence” to the workers of this institution; the differences regarding the allocation of sickness subsidies paid to workers who belong to Social Security and CGA contributors, as well as the enforcement of internal rules to all the workers when a work-related accident happens. Then I focused on to assessing and examining external legislation and several internal regulations in order to obtain solutions to questions raised and situations involving by the workers, in order to understand how the DPE solves these situations. Over the last three months of internship, after this more theoretical work, I began the analysis of concrete situations involving employees carrying out their duties in Portugal and abroad. Some of these situations had been received by the department before the beginning of my internship and others over this period. When I was “working” in the DPE I analyzed “cases” that had been solved and some others without a final solution because they were still in courts. As for the last ones (new cases) I was able to follow their assessment and sometimes their outcome. Some of them became study cases for me. Over these five months of my internship, several cases were analyzed and discussed by legal experts of DPE in which I could participate. I always worked hard. I know that this action contributed to elucidate me about the treatment of the issues, and allowed me to have a direct contact with some workers and be part of a dynamic work team. For these reasons, my internship report is not merely descriptive of activities. It consists of an analysis of rules (legislation) and a regulatory framework of activities and it is also a description of several specific situations solved or in a solution process. Through this work I intend to make known the particular reality of a modern Portuguese financial institution not only because of its importance in our country but also such a large number of employees work here (in Portugal and abroad). I should add that throughout my internship I was allowed to attend conferences, within the scope of the bank in order to get a broader view of some issues related to the daily life of the DPE and the CGD. So, I participated in I Jornadas Bancárias and the Conferência Internacional do Contrato a Termo, given that the CGD is a bank and the DPE deals with legal and labour relations.

The new economy: Essays in network economics and two-sided markets

Following the Introduction, which surveys existing literature on the technology advances and regulation in telecommunications and on two-sided markets, we address specific issues on the industries of the New Economy, featured by the existence of network effects. We seek to explore how each one of these industries work, identify potential market failures and find new solutions at the economic regulation level promoting social welfare. In Chapter 1 we analyze a regulatory issue on access prices and investments in the telecommunications market. The existing literature on access prices and investment has pointed out that networks underinvest under a regime of mandatory access provision with a fixed access price per end-user. We propose a new access pricing rule, the indexation approach, i.e., the access price, per end-user, that network i pays to network j is function of the investment levels set by both networks. We show that the indexation can enhance economic efficiency beyond what is achieved with a fixed access price. In particular, access price indexation can simultaneously induce lower retail prices and higher investment and social welfare as compared to a fixed access pricing or a regulatory holidays regime. Furthermore, we provide sufficient conditions under which the indexation can implement the socially optimal investment or the Ramsey solution, which would be impossible to obtain under fixed access pricing. Our results contradict the notion that investment efficiency must be sacrificed for gains in pricing efficiency. In Chapter 2 we investigate the effect of regulations that limit advertising airtime on advertising quality and on social welfare. We show, first, that advertising time regulation may reduce the average quality of advertising broadcast on TV networks. Second, an advertising cap may reduce media platforms and firms' profits, while the net effect on viewers (subscribers) welfare is ambiguous because the ad quality reduction resulting from a regulatory cap o¤sets the subscribers direct gain from watching fewer ads. We find that if subscribers are sufficiently sensitive to ad quality, i.e., the ad quality reduction outweighs the direct effect of the cap, a cap may reduce social welfare. The welfare results suggest that a regulatory authority that is trying to increase welfare via regulation of the volume of advertising on TV might necessitate to also regulate advertising quality or, if regulating quality proves impractical, take the effect of advertising quality into consideration. 3 In Chapter 3 we investigate the rules that govern Electronic Payment Networks (EPNs). In EPNs the No-Surcharge Rule (NSR) requires that merchants charge at most the same amount for a payment card transaction as for cash. In this chapter, we analyze a three- party model (consumers, merchants, and a proprietary EPN) with endogenous transaction volumes and heterogenous merchants' transactional benefits of accepting cards to assess the welfare impacts of the NSR. We show that, if merchants are local monopolists and the network externalities from merchants to cardholders are sufficiently strong, with the exception of the EPN, all agents will be worse o¤ with the NSR, and therefore the NSR is socially undesirable. The positive role of the NSR in terms of improvement of retail price efficiency for cardholders is also highlighted.