The competitive position of the Nordic wood industry in Germany : intangible quality dimensions

Abstract

The persistence of return on assets: differences between industries and differences between firms

This study offers a statistical analysis of the persistence of annual profits across a sample of firms from different European Union (EU) countries. To this end, a Bayesian dynamic model has been used which enables the annual behaviour of those profits to be broken down into a permanent structural component on the one hand and a transitory component on the other, while also distinguishing between general effects affecting the industry as a whole to which each firm belongs and specific effects affecting each firm in particular. This break down enables the relative importance of those fundamental components to be evaluated. The data analysed come from a sample of 23,293 firms in EU countries selected from the AMADEUS data-base. The period analysed ran from 1999 to 2007 and 21 sectors were analysed, chosen in such a way that there was a sufficiently large number of firms in each country*sector combination for the industry effects to be estimated accurately enough for meaningful comparisons to be made by sector and country. The analysis has been conducted by sector and by country from a Bayesian perspective, thus making the study more flexible and realistic since the estimates obtained do not depend on asymptotic results. In general terms, the study finds that, although the industry effects are significant, more important are the specific effects. That importance varies depending on the sector or the country in which the firm carries out its activity. The influence of firm effects accounts for more than 90% of total variation and display a significantly lower degree of persistence, with adjustment speeds oscillating around 51.1%. However, this pattern is not homogeneous but depends on the sector and country analysed. Industry effects have a more marginal importance, being significantly more persistent, with adjustment speeds oscillating around 10% with this degree of persistence being more homogeneous at both country and sector levels.

Venture Capital: How to Valuate Infocom Start-ups?

Tutkimuksen tavoitteena oli selvittää kuinka Infocom -alan käynnistysvaiheen yrityksiä voi arvioida pääomasijoitustoiminnassa. Pääomasijoittajien käyttämät arviointikriteerit selvitettiin kirjallisuuskatsauksen ja empiirisen osion avulla. Koska Infocom -alan käynnistysvaiheen omaisuuserät ovat pitkälti aineettomia, arviointikriteerit muodostavat pohjan yrityksen arvioinnille. Tutkimuksessa vertailtiin myös erilaisia arvonmääritysmenetelmiä ja niiden käyttökelpoisuutta Infocom alan käynnistysvaiheen yritysten arvonmäärityksessä. Tutkimuksen mukaan Infocom alan käynnistysvaiheen yritysten arvioiminen ja arvonmääritys perustuu pitkälti aineettomien omaisuuserien arviointiin: inhimillinen pääoma, suhde-, innovaatio- ja kehityspääoma ovat näiden yritysten tärkeimmät aineettomat omaisuuserät. Infocom -alan käynnistysvaiheen yritysten arvonmääritykseen ei ole olemassa yhtä universaalia työkalua, vaikka reaalioptio-teoria tuokin käyttökelpoisen näkökulman myös käynnistysvaiheen yritysten arviointiin. Tämän vuoksi aineettomien omaisuuserien arviointi ja mittaaminen, tulevaisuudessa myös niiden arvonmääritys, on tärkein lähtökohta onnistuneille Infocom alan käynnistysvaiheen yritysten arvonmäärityksille.

Fair value versus historic cost-valuation for biological assets: Implications for the quality of financial information

[spa] Este trabajo realiza un estudio empírico sobre los efectos, que se señalan en las discusiones teóricas, de la utilización del valor razonable (VR) frente al coste histórico (CH), utilizando dos muestras de explotaciones agrícolas, una de las cuales valora sus activos biológicos a CH y la otra a VR. No se encontraron diferencias significativas en los beneficios e ingresos entre ambas muestras, ni siquiera en sus volatilidades. Tampoco se encontraron diferencias significativas en rentabilidad, manipulación contable, ni en el poder de ambos criterios de valoración para predecir los flujos de tesorería. Por el contrario, la mayor parte de los tests realizados revelan un mayor poder de los beneficios calculados bajo el VR para la predicción de los beneficios futuros, respecto de cuando son calculados bajo el CH. El estudio proporciona también evidencia empírica de prácticas contables defectuosas de CH en el sector agrícola, concluyendo que el VR puede representar un criterio de valoración interesante para un sector, como el agrícola, caracterizado por el predominio de pequeñas explotaciones familiares.

Fair value versus historic cost-valuation for biological assets: Implications for the quality of financial information

[spa] Este trabajo realiza un estudio empírico sobre los efectos, que se señalan en las discusiones teóricas, de la utilización del valor razonable (VR) frente al coste histórico (CH), utilizando dos muestras de explotaciones agrícolas, una de las cuales valora sus activos biológicos a CH y la otra a VR. No se encontraron diferencias significativas en los beneficios e ingresos entre ambas muestras, ni siquiera en sus volatilidades. Tampoco se encontraron diferencias significativas en rentabilidad, manipulación contable, ni en el poder de ambos criterios de valoración para predecir los flujos de tesorería. Por el contrario, la mayor parte de los tests realizados revelan un mayor poder de los beneficios calculados bajo el VR para la predicción de los beneficios futuros, respecto de cuando son calculados bajo el CH. El estudio proporciona también evidencia empírica de prácticas contables defectuosas de CH en el sector agrícola, concluyendo que el VR puede representar un criterio de valoración interesante para un sector, como el agrícola, caracterizado por el predominio de pequeñas explotaciones familiares.

Fair value versus historical cost-based valuation for biological assets: Predictability of financial information

There is an intense debate on the convenience of moving from historical cost (HC) toward the fair value (FV) principle. The debate and academic research is usually concerned with financial instruments, but the IAS 41 requirement of fair valuation for biological assets brings it into the agricultural domain. This paper performs an empirical study with a sample of Spanish farms valuing biological assets at HC and a sample applying FV, finding no significant differences between both valuation methods to assess future cash flows. However, most tests reveal more predictive power of future earnings under fair valuation of biological assets, which is not explained by differences in volatility of earnings and profitability. The study also evidences the existence of flawed HC accounting practices for biological assets in agriculture, which suggests scarce information content of this valuation method in the predominant small business units existing in the agricultural sector in advanced Western countries

A comparative study of difficulties in accounting preparation and judgement in agriculture using fair value and historical cost accounting for biological assets valuation

This paper presents empirical research comparing the accounting difficulties that arise from the use of two valuation methods for biological assets, fair value (FV) and historical cost (HC) accounting, in the agricultural sector. It also compares how reliable each valuation method is in the decision-making process of agents within the sector. By conducting an experiment with students, farmers, and accountants operating in the agricultural sector, we find that they have more difficulties, make larger miscalculations and make poorer judgements with HC accounting than with FV accounting. In-depth interviews uncover flawed accounting practices in the agricultural sector in Spain in order to meet HC accounting requirements. Given the complexities of cost calculation for biological assets and the predominance of small family business units in advanced Western countries, the study concludes that accounting can be more easily applied in the agricultural sector under FV than HC accounting, and that HC conveys a less accurate grasp of the real situation of a farm.

Customer reference marketing in a business to business context

This study focuses on the phenomenon of customer reference marketing in a business tobusiness (B to B) context. Although customer references are generally considered an important marketing and sales tool, the academic literature has paid surprisingly little attention to the phenomenon. The study suggests that customer references could be viewed as important marketing assets for industrial suppliers, and the ability to build, manage and leverage customer reference portfolios systematically constitutes a relevant marketing capability. The role of customer references is examined in the context of the industrial suppliers' shift towards a solution and project orientation and in the light of the on going changes in the project business. Suppliers in several industry sectors are undergoing a change from traditional equipment manufacturing towards project and solution oriented business. It is argued in this thesis that the high complexity, the project oriented nature and the intangible service elements that characterise many contemporary B to B offerings further increase the role of customer references. The study proposes three mechanisms of customer reference marketing: status transfer, validation through testimonials and the demonstration of experience and prior performance. The study was conducted in the context of Finnish B to B process technology and information technology companies. The empirical data comprises 38 interviews with managers of four case companies, 165 customer reference descriptions gathered from six case companies' Web sites, as well as company internal material. The findings from the case studies show that customer references have various external and internal functions that contribute to the growth and performance of B to B firms. Externally, customer references bring status transfer effects from reputable customers, concretise and demonstrate complex solutions, and provide indirect evidence of experience, previous performance, technological functionality and delivered customer value. They can also be leveraged internally to facilitate organisational learning and training, advance offering development, and motivate personnel. Major reference projects create new business opportunities and can be used as a vehicle for strategic change. The findings of the study shed light on the on going changing orientations in the project business environment, increase understanding of the variety of ways in which customer references can be deployed as marketing assets, and provide a framework of the relevant tasks and activities related to building, managing and leveraging a firm's customer reference portfolio. The findings contribute to the industrial marketing research, to the literature on marketing assets and capabilities and to the literature on projects and solutions. The proposed functions and mechanisms of customer reference marketing bring a more thorough and structured understanding about the essence and characteristics of the phenomenon and give a wide ranging view of the role of customer references as marketing assets for B to B firms. The study suggests several managerial implications for industrial suppliers in order to systematise customer reference marketing efforts.

Aineettomat markkinointiresurssit – brändi, imago ja maine

Tämän kandidaatintyön tarkoituksena on tarkastella aineettomien markkinointiresurssien – brändin, imagon ja maineen – määritelmiä sekä niiden etuja yrityksen liiketoiminnassa. Tarkastelu toteutetaan B2B-liiketoimintaympäristössä. Työ rakentuu viidestä osiosta, joista ensimmäisessä käsitellään aineettomia markkinointiresursseja ja niihin kuuluvaa suhdepääomaa. Toisessa, kolmannessa ja neljännessä osiossa käsitellään suhdepääomaan kuuluvien brändin, imagon ja maineen määritelmiä, etuja ja vaikutuksia yrityksen liiketoiminnassa. Viidennessä osiossa esitellään edellä mainittujen tekijöiden vaikutuksia asiakkaan ostopäätösprosessiin. Työssä käytetyn aineiston pohjalta tehtiin johtopäätös, että B2B-liiketoiminnassa toimiva yritys on yleensä itse brändi, jolla on sekä imago että maine. Brändi-imago ja brändin maine ovat merkittävässä roolissa asiakkaan ostopäätösprosessissa. Työn lopussa esitetään erilaisia asiakkaan ostopäätösprosessia kuvaavia malleja. Käytetyn aineiston ja mallien pohjalta on muodostettu malli brändi-imagon ja brändin maineen vaikutuksista asiakkaan ostopäätösprosessin eri tekijöihin.

Strategic external deployment of intellectual assets

Globalization, pervasiveness of technology and ICT, and the buildup of information societies and policies have lead to a growing abundance of knowledge and highly educated labour supply that is distributed widely. These changes have shifted the foundation of competitiveness to valuable knowledge resources which are now distributed widely across the globe, across actors in the value chain and across educated individuals in multiple organizations. Against this backdrop, the paradigm of open innovation (OI) has emerged as a new response to managing the increased amount of boundary-spanning knowledge flows in and out of the innovation process. The outbound mode of open innovation, that is to say the external exploitation of knowledge assets outside of the firm’s own products and services, has been the less-researched aspect of the concept and so far typically seen as concerning the outlicensing of unused technological assets to generate additional revenue. Given that open innovation is essentially a framework for the holistic structuring and management of crossboundary knowledge flows to improve a firm’s innovative performance, a close integration to corporate strategy seems imperative in order to fully benefit from it. Integrating open innovation to strategy leads to elevating its role from a fringe activity to a central innovation management issue that needs to be systematically managed. Building a structure that allows effective management necessitates linking open innovation activities to each phase of the innovation process. Previously, the connection between outbound OI and the earlier stages of innovation has not been studied. The thesis finds that connecting outbound OI to the entire innovation process of the firm, including the fuzzy front end of innovation, is critical for attaining strategic objectives and to the successful implementation and management of the activity. The practical purpose for the research is to enable companies to fully utilize their potential for outbound open innovation and to be able to implement and manage it from a strategic standpoint.

Building the ‘Digital’ Library: Routes to Managing our Institutional Digital Learning, Teaching and Research Assets Together

Presentation at Open Repositories 2014, Helsinki, Finland, June 9-13, 2014

Modelling the simultaneous effects of intellectual capital and knowledge management on the organisational performance of Finnish companies

The aim of this study was to contribute to the current knowledge-based theory by focusing on a research gap that exists in the empirically proven determination of the simultaneous but differentiable effects of intellectual capital (IC) assets and knowledge management (KM) practices on organisational performance (OP). The analysis was built on the past research and theoreticised interactions between the latent constructs specified using the survey-based items that were measured from a sample of Finnish companies for IC and KM and the dependent construct for OP determined using information available from financial databases. Two widely used and commonly recommended measures in the literature on management science, i.e. the return on total assets (ROA) and the return on equity (ROE), were calculated for OP. Thus the investigation of the relationship between IC and KM impacting OP in relation to the hypotheses founded was possible to conduct using objectively derived performance indicators. Using financial OP measures also strengthened the dynamic features of data needed in analysing simultaneous and causal dependences between the modelled constructs specified using structural path models. The estimates were obtained for the parameters of structural path models using a partial least squares-based regression estimator. Results showed that the path dependencies between IC and OP or KM and OP were always insignificant when analysed separate to any other interactions or indirect effects caused by simultaneous modelling and regardless of the OP measure used that was either ROA or ROE. The dependency between the constructs for KM and IC appeared to be very strong and was always significant when modelled simultaneously with other possible interactions between the constructs and using either ROA or ROE to define OP. This study, however, did not find statistically unambiguous evidence for proving the hypothesised causal mediation effects suggesting, for instance, that the effects of KM practices on OP are mediated by the IC assets. Due to the fact that some indication about the fluctuations of causal effects was assessed, it was concluded that further studies are needed for verifying the fundamental and likely hidden causal effects between the constructs of interest. Therefore, it was also recommended that complementary modelling and data processing measures be conducted for elucidating whether the mediation effects occur between IC, KM and OP, the verification of which requires further investigations of measured items and can be build on the findings of this study.

The intangible aspects of architectural spaces that influence human well-being

En utilisant des approches qualitative and quantitative cette thèse démontre que les aspects intangibles des espaces architecturaux influencent le bien-être humain. Le but est de faire savoir que les espaces intérieurs ont un impact sur le bien-être et que l’architecture peut être considérée comme une solution pour satisfaire les besoins des usagers. Dans la première étude, l’approche qualitative est explorée en utilisant la narration pour identifier les aspects intangibles des espaces intérieurs qui affectent le bien-être. Une discussion s’articule autour du Modèle de Réponses Expérientielles des Humains (Model of Human Experiential Responses to Space) et de son importance comme outil pour déterrer les caractéristiques environnementales qui influencent le bien-être et qui peut être utile pour les professionnels du design. Les résultats démontrent que 43 catégories sont interprétées comme étant des aspects intangibles et servent de canevas pour trois autres études. Les résultats démontrent que certaines caractéristiques environnementales similaires dans les résidences et les bureaux augmentent le sentiment de satisfaction et de bien-être. Dans la deuxième étude, une approche quantitative est explorée en utilisant les neurosciences et l’architecture afin de mesurer comment les espaces architecturaux affectent le bien-être. Le concept de neuroscience / environnement / comportement est utilisé où huit corrélats neuroscientifiques (Zeisel 2006) sont investigués afin de mesurer les effets du cerveau sur les espaces architecturaux. Les résultats démontrent que l’environnement peut affecter l’humeur, le niveau d’attention et le niveau de stress chez les humains et peut également augmenter leur performance. Les deux études contribuent aux connaissances que les caractéristiques environnementales affectent l’humeur et le niveau de satisfaction de la même façon dans les espaces résidentiels et dans les espaces de bureaux. Un bon environnement qui énergise les employés peut affecter leur performance au travail de façon positive (Vischer 2005).