23 resultados para Literary Tourism
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In this article we intend to make a summary overview of the influence that literary production, originated under colonial mapping missions or later in travel writing, had in the construction and establishment of a discourse to advertise and promote tourism in Mauritania. To this end we will draw on travel narratives that are illustrative of different periods and that correspond in some way to discourses of otherness. In this specific case, such discourses relate to the “Moors” of the West African coast and were produced in various historical contexts. We will also consider the discourse present in the tourism promotion materials of the colonial period and we will demonstrate to what extent it can be engaged in a dialogue with 19th and 20th centuries’ Western colonial literature.
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This paper presents an embryo of a literary guide on the Carnation Revolution to be explored for educational historical excursions other than leisure and tourism. We propose a historical trail through the centre of Lisbon, city of the Carnation Revolution, called Walk through the Revolution. The trail aims to reinforce collective memory about the major events that occurred in the early moments leading to the coup. The trail is made up by nine places of rememberance, for which literary excerpts are suggested and which are supported by a digital research procedure. A set of seven fixed and observer-independent categories are used to analyse the literary contents of 23 literary works published up to 2013. These literary works refer to events that happened between the eve of April 25 and May 1, 1974. At the same time, literary descriptions are explored using a spatial approach in order to define the literary geography of the most iconic military actions and popular demonstrations that occurred in Lisbon and the surroundings. The literary geography and the cartography of the historical events are then compared. Data analysis and visualization benefit from the use of standardised and quantitative methods, including basic statistics and geographic information systems.
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Dissertação apresentada como requisito parcial para obtenção do grau de Mestre em Estatística e Gestão de Informação
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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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This article proposes a methodology to address the urban evolutionary process, demonstrating how it is reflected in literature. It focuses on “literary space,” presented as a territory defined by the period setting or as evoked by the characters, which can be georeferenced and drawn on a map. It identifies the different locations of literary space in relation to urban development and the economic, political, and social context of the city. We suggest a new approach for mapping a relatively comprehensive body of literature by combining literary criticism, urban history, and geographic information systems (GIS). The home-range concept, used in animal ecology, has been adapted to reveal the size and location of literary space. This interdisciplinary methodology is applied in a case study to nineteenth- and twentieth-century novels involving the city of Lisbon. The developing concepts of cumulative literary space and common literary space introduce size calculations in addition to location and structure, previously developed by other researchers. Sequential and overlapping analyses of literary space throughout time have the advantage of presenting comparable and repeatable results for other researchers using a different body of literary works or studying another city. Results show how city changes shaped perceptions of the urban space as it was lived and experienced. A small core area, correspondent to a part of the city center, persists as literary space in all the novels analyzed. Furthermore, the literary space does not match the urban evolution. There is a time lag for embedding new urbanized areas in the imagined literary scenario.
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Os espaços públicos das cidades, sobretudo os daquelas para onde converge o turismo mundial, são sujeitos a múltiplos mecanismos de representação que os fragmentam e, em última análise, os reduzem a imagens idealizadas. Os autores dessas imagens, e dos seus sentidos, são muito diversificados, mas os profissionais ligados ao turismo (agências de viagem, revistas turísticas, documentaristas, etc.) e as instâncias públicas interessadas na divulgação turística das cidades (câmaras municipais, governos regionais, etc.) são, sem dúvida, duas das instâncias que mais operam no interior desses processos complexos de representação (e de mercadorização) do espaço das cidades. E se esses processos se associam hoje à relação feliz que milhões de pessoas estabelecem com as cidades no mundo inteiro, é no entanto necessário não esquecer que parte dessas paisagens são cuidadosamente construídas de forma, por um lado, a obliterar a lamentável realidade do urbanismo envolvente e, por outro, a delas excluir todos aqueles que inviabilizam a dinâmica cultural de construção de paisagens. We consider that the public spaces of cities, especially those which converge to the global tourism, are subject to multiple mechanisms of representation that fragment and, ultimately, reduce its idealized images. The authors of these images, and their senses are very diverse, but the professionals linked to tourism (travel agencies, tourist magazines, documentaries, etc.) and the government stakeholders interested in the dissemination of tourist cities (municipalities, regional governments, etc.) are undoubtedly two of the actors that operate within these more complex processes of representation of all urban space. And if these processes are associated today with the happy relationship that millions of people have with cities worldwide, it is however necessary not to forget that part of these landscapes are carefully constructed in a way, on one hand, to obliterate the unfortunate reality of the urban environment and, secondly, to delete all those that prevent the construction of dynamic cultural landscapes.
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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
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NSBE - UNL
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UNL - NSBE
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Branding Lab
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Wine Tourism is gaining importance in today’s world and more destinations and establishments have been arising. After understanding the importance of this economic activity and the factors it must have to succeed, a new project was conceived for Central Alentejo taking into account its potential. This project is an example of how to take advantage of Wine Tourism in wine regions that are underexplored, such as Aldeias de Montoito, the village near Redondo to which a Business Plan will be created, explaining the strategies to pursue in order to have a successful Wine Tourism destination.