6 resultados para Hume, Ross
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Dissertação para obtenção do Grau de Mestre em Matemática e Aplicações Especialização em Actuariado, Estatística e Investigação Operacional
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Dissertação para obtenção do Grau de Mestre em Tecnologia e Segurança Alimentar – Qualidade Alimentar
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Dissertação para obtenção do Grau de Mestre em Tecnologia e Segurança Alimentar
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In his Answer to the Question: What is Enlightenment (1784), Kant puts forward his belief that the vocation to think freely, which humankind is endowed with, is bound to make sure that “the public use of reason” will at last act “even on the fundamental principles of government and the state [will] find it agreeable to treat man – who is now more than a machine – in accord with his dignity”. The critical reference to La Mettrie (1747), by opposing the machine to human dignity, will echo, in the dawn of the 20th century, in Bergson’s attempt to explain humor. Besides being exclusive to humans, humor is also a social phenomenon. Freud (1905) assures that pleasure originated by humor is collective, it results from a “social process”: jokes need an audience, a “third party”, in order to work and have fun. Assuming humor as a social and cultural phenomenon, this paper intends to sustain that it played a role in the framing of the public sphere and of public opinion in Portugal during the transition from Absolute Monarchy to Liberalism. The search for the conditions which made possible the critical exercise of sociability is at the root of the creation of the public sphere in the sense developed by Habermas (1962), whose perspective, however, has been questioned by those who point 2 out the alleged idealism of the concept – as opposed, for example, to Bakhtin (1970), whose work stresses diversity and pluralism. This notwithstanding, the concept of public sphere is crucial to the building of public opinion, which is, in turn, indissoluble from the principle of publicity, as demonstrated by Bobbio (1985). This paper discusses the historical evolution of the concept of public opinion from Ancient Greece doxa, through Machiavelli’s “humors” (1532), the origin of the expression in Montaigne (1580) and the contributions of Hobbes (1651), Locke (1690), Swift (1729), Rousseau (1762) or Hume (1777), up to the reflection of Lippman (1922) and Bourdieu’s critique (1984). It maintains that humor, as it appears in Portuguese printed periodicals from 1797 (when Almocreve de Petas was published for the first time) to the end of the civil war (1834) – especially in those edited by José Daniel Rodrigues da Costa but also in O Piolho Viajante, by António Manuel Policarpo da Silva, or in the ones written by José Agostinho de Macedo, as well as in a political “elite minded” periodical such as Correio Braziliense –, contributed to the framing of the public sphere and of public opinion in Portugal.
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Tem sido atribuída ao vinho a designação de alimento antioxidante, devido ao seu alto teor em compostos polifenólicos, pelo que o seu consumo moderado pode apresentar efeitos benéficos para a saúde do consumidor. Neste trabalho foram estudados 228 vinhos portugueses monocastas (190 tintos, 30 brancos e 8 rosés), produzidos em 8 regiões do país, (Alentejo, Algarve, Península de Setúbal, Lisboa, Tejo, Verdes, Dão e Trás-os-Montes e Alto Douro) a partir de 12 castas tintas (Alfrocheiro, Alicante Bouschet, Aragonez-Tinta Roriz, Cabernet Sauvignon, Castelão, Merlot, Petit Verdot, Syrah, Tinta Miúda, Touriga Nacional, Trincadeira e Vinhão) e 6 castas brancas (Antão Vaz, Arinto, Chardonnay, Fernão Pires, Malvasia Fina e Verdelho). Estes vinhos foram avaliados quanto à sua composição fenólica por HPLC-DAD, propriedades antioxidantes (reacção de Folin-Ciocalteu, poder de redução férrica, FRAP e capacidade de sequestração do radical DPPH) e foram caracterizados por UV-VIS. Observaram-se correlações fortes entre as actividades antioxidantes dos vinhos e as suas características cromáticas, nomeadamente as suas absorvâncias a 420, 520 e 620 nm, mas também com as absorvâncias a 280 nm, 320 nm ou 360 nm que correspondem a compostos fenólicos não corados. As castas Alicante Bouschet e Petit Verdot destacaram-se quanto às suas propriedades antioxidantes, enquanto as regiões da Península de Setúbal e do Dão revelaram ter características que favorecem a actividade antioxidante dos vinhos nelas produzidos, por comparação com vinhos das mesmas castas produzidos noutras regiões. A análise de HPLC permitiu detectar 52 compostos fenólicos (17 ácidos hidroxibenzóicos ou derivados, 8 flavanóis ou procianidinas, 12 ácidos hidroxicinâmicos e 7 flavonóis) presentes na maior parte dos vinhos tintos analisados. Os resultados obtidos neste trabalho evidenciam a complexidade de factores que determinam as propriedades biológicas e composição fenólica dos vinhos tintos, rosés ou brancos, e que incluem casta, parâmetros edafo-climáticos e características do processo de vinificação.
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This paper sets out to determine how small accounting firms can compete in the United States in the early 21st century. The first chapter identifies the central goal of the paper: namely, to use existing literature and market data to define a business strategy for Ross & Moncure, Inc., a small accounting firm in the metropolitan Washington area. The second chapter is a literature review, and in it the author finds that large accounting firms are advantaged in terms of reputation, ability to diversify, and ability to retain employees, but are disadvantaged in their ability to form longstanding successful relationships with clients. In the third chapter, the author explores the relationship between the Big Four firms and their employees. The goal of this chapter is to determine how small accounting firms can compete for top talent in the HR market, and the author finds that this can be done by offering faster career progression and more client interaction. The fourth chapter looks at the market for accounting services in the United States, exploring the different options that consumers have to meet their accounting needs. It is found in this chapter that big and small accounting firms tend to compete for clients of different profiles. In the fifth chapter, the author uses proprietary company data to explore the composition, existing strategy and culture of Ross & Moncure. In the sixth chapter, all of the previous chapters come together to formulate a strategy and plan for action for Ross & Moncure: specifically, that the firm should further cultivate networks and relationships, and should create a fulfilling professional environment by increasing client-employee interaction, encouraging external education, and allowing employees to take on many different projects