The economics of language or how can language be an asset? General reflections on the European case and brief focus on the case of portuguese

In this paper, we will focus on the importance of languages as an asset to people and companies in knowledge-based society, giving special attention to the case of portuguese, not forgetting the role of Higher Education Institutions in preparing students to be part of the new creative multilingual and sucsessful class.

Language and trade: the (new) route of portuguese in the 21st century

Globalisation has eliminated frontiers and in the case of Europe helped the crossing of borders and changed forever the concept of social (and I would also say individual) geography: the rest of the world is out there; we can pretend not to see it, but we cannot avoid it. Moreover, Europe is undergoing a serious crisis, also economic, and new markets and business partners are welcome. In this context, cultural bonds like a common language can open new investment paths and give rise to successful stories. In this paper we intend to present an example of how low linguistic distance can lead to good business, even if a) in the internationalization process of the companies’ language is often forgotten as a management element and b) consumers of language products (like User Guides) are also not stimulating investment in language by the companies. Through the results of 2 studies carried out in 2010 and 2011 we will show how a pluricentric language like Portuguese is managed in multinational companies (MC) and Small and medium Enterprises (SMEs). The second study is based on an online survey questioning the effectiveness, efficiency and general quality of User Guides and the reaction of consumers to language. Results show that although playing a role in the internationalization process of companies in the same linguistic space, language is opportunistically used. On the other hand, Portuguese and Brazilian consumers show a very functional perception of the Portuguese language...

Phonological and articulation treatment approaches in Portuguese children with speech and language impairments: a randomized controlled intervention study

Background: In Portugal, the routine clinical practice of speech and language therapists (SLTs) in treating children with all types of speech sound disorder (SSD) continues to be articulation therapy (AT). There is limited use of phonological therapy (PT) or phonological awareness training in Portugal. Additionally, at an international level there is a focus on collecting information on and differentiating between the effectiveness of PT and AT for children with different types of phonologically based SSD, as well as on the role of phonological awareness in remediating SSD. It is important to collect more evidence for the most effective and efficient type of intervention approach for different SSDs and for these data to be collected from diverse linguistic and cultural perspectives. Aims: To evaluate the effectiveness of a PT and AT approach for treatment of 14 Portuguese children, aged 4.0–6.7 years, with a phonologically based SSD. Methods & Procedures: The children were randomly assigned to one of the two treatment approaches (seven children in each group). All children were treated by the same SLT, blind to the aims of the study, over three blocks of a total of 25 weekly sessions of intervention. Outcome measures of phonological ability (percentage of consonants correct (PCC), percentage occurrence of different phonological processes and phonetic inventory) were taken before and after intervention. A qualitative assessment of intervention effectiveness from the perspective of the parents of participants was included. Outcomes & Results: Both treatments were effective in improving the participants’ speech, with the children receiving PT showing a more significant improvement in PCC score than those receiving the AT. Children in the PT group also showed greater generalization to untreated words than those receiving AT. Parents reported both intervention approaches to be as effective in improving their children’s speech. Conclusions & Implications: The PT (combination of expressive phonological tasks, phonological awareness, listening and discrimination activities) proved to be an effective integrated method of improving phonological SSD in children. These findings provide some evidence for Portuguese SLTs to employ PT with children with phonologically based SSD

Overcoming the objectification of western classical music with the concept of music as a process

Dissertation to obtain the degree of Master in Music - Artistic Interpretation

Poéticas ficcionais e percursos imaginários em City of glass de Paul Auster

Nas três narrativas que constituem The New York Trilogy – City of Glass, Ghosts e The Locked Room – Paul Auster emprega e desconstrói os elementos convencionais do romance policial, elaborando uma investigação recorrente da natureza, função e significado da linguagem, mas também da solidão, do encerramento e da problemática da identidade. A produção narrativa de Auster evoca fantasmas logocêntricos tradicionais (como a presença, a realidade e a verdade), que fazem eco do princípio de indissolubilidade entre palavra e significado, apenas para lograr esta identidade através de uma orientação textual para a marcação da ficcionalidade e consequente reforço dos efeitos de significação ilusórios. Auster altera os mecanismos logrando as expectativas do leitor em relação ao epílogo e à transparência textual, que um pacto mimético faria pressupor. O espaço vazio resultante confere ao texto uma liberdade plurissignificativa que dispersa todas as certezas e veicula o poder da criação do caos. Sob a aparência de fluência narrativa, a escrita de Paul Auster esconde uma subversão das premissas básicas da literatura realista e dos signos referenciais, numa poética auto-reflexiva ficcionalizada sobre a estruturação de universos imaginários.

"Knock, knock! Is it english or portuguese sign language?"

A presente investigação mostra a importância do contacto de crianças muito jovens com línguas estrangeiras. Este trabalho concentra-se na tentativa de investigar, numa abordagem plurilingue, com enfoque para a Língua Inglesa e a Língua Gestual Portuguesa, a sensibilização de um grupo de alunos do 1º Ciclo do Ensino Básico para uma língua diferente da sua língua materna. Nesta pesquisa, adotou-se uma postura de investigação-ação, apoiando-se com grande particularidade numa metodologia qualitativa e com menor relevância numa metodologia quantitativa, onde os alunos, através das várias atividades que desenvolveram foram adquirindo diferentes competências nas duas línguas. Isto permitiu aos alunos despertarem todas as suas potencialidades para a aprendizagem destas duas línguas (Língua Inglesa e Língua Gestual Portuguesa), tendo como ponto de partida a sua sensibilização e a aprendizagem de alguns vocábulos. Acreditamos que esta abordagem plurilíngue poderá auxiliar os alunos no desenvolvimento de habilidades linguísticas, cognitivas e pessoais tais como: a intercompreensão, o conhecimento de características específicas de diferentes línguas existentes em seu redor, a comparação linguística entre elas, a sua compreensão lexical, e por fim a competência em relacionar as línguas a culturas, e acima de tudo, o respeito e valorização da diversidade linguística e cultural. Foram utilizadas nas aulas atividades de nível de compreensão e produção oral, num processo de sensibilização e aprendizagem de alguns vocábulos destas línguas, sendo que os resultados foram posteriormente analisados, através de grelhas de observação das atividades, de dois inquéritos por questionário e fotos. Das observações e conclusões retiradas desta análise, confirmou-se que a sensibilização quanto à Língua Inglesa assim como quanto à Língua Gestual Portuguesa promove o desenvolvimento da criança, assim como a valorização da respetiva diversidade linguística e cultural.

Eastwards / westwards: which direction for gender studies in the 21st century?

Eastwards / Westwards: Which Direction for Gender Studies in the XXIst Century? is a collection of essays which focus on themes and methods that characterize current research into gender in Asian countries in general. In this collection, ideas derived from Gender Studies elsewhere in the world have been subjected to scrutiny for their utility in helping to describe and understand regional phenomena. But the concepts of Local and Global – with their discoursive productions – have not functioned as a binary opposition: localism and globalism are mutually constitutive and researchers have interrogated those spaces of interaction between the ‘self’ and the ‘other’, bearing in mind their own embeddedness in social and cultural structures and their own historical memory. Contributors to this collection provided a critical transnational perspective on some of the complex effects of the dynamics of cultural globalization, by exploring the relation between gender and development, language, historiography, education and culture. We have also given attention to the ideological and rhetorical processes through which gender identity is constructed, by comparing textual grids and patterns of expectation. Likewise, we have discussed the role of ethnography, anthropology, historiography, sociology, fiction, popular culture and colonial and post-colonial sources in (re)inventing old/new male/female identities, their conversion into concepts and circulation through time and space. This multicultural and trans-disciplinary selection of essays is totally written in English, fully edited and revised, therefore, it has a good potential for an immediate international circulation. This project may trace new paths and issues for discussion on what concerns the life, practices and narratives by and about women in Asia, as well as elsewhere in the present day global experience. Academic readership: Researchers, scholars, educators, graduate and post-graduate students, doctoral students and general non-fiction readers, with a special interest in Gender Studies, Asia, Colonial and Post-Colonial Literature, Anthropology, Cultural Studies, History, Historiography, Politics, Race, Feminism, Language, Linguistics, Power, Political and Feminist Agendas, Popular Culture, Education, Women’s Writing, Religion, Multiculturalism, Globalisation, Migration. Chapter summary: 1. “Social Gender Stereotypes and their Implication in Hindi”, Anjali Pande, Jawaharlal Nehru University, New Delhi, India. This essay looks at the subtle ways in which gender identities are constructed and reinforced in India through social norms of language use. Language itself becomes a medium for perpetuating gender stereotypes, forcing its speakers to confirm to socially defined gender roles. Using examples from a classroom discussion about a film, this essay will highlight the underlying rigid male-female stereotypes in Indian society with their more obvious expressions in language. For the urban woman in India globalisation meant increased economic equality and exposure to changed lifestyles. On an individual level it also meant redefining gender relations and changing the hierarchy in man-­woman relationships. With the economic independence there is a heightened sense of liberation in all spheres of social life, a confidence to fuzz the rigid boundaries of gender roles. With the new films and media celebrating this liberated woman, who is ready to assert her sexual needs, who is ready to explode those long held notions of morality, one would expect that the changes are not just superficial. But as it soon became obvious in the course of a classroom discussion about relationships and stereotypes related to age, the surface changes can not become part of the common vocabulary, for the obvious reason that there is still a vast gap between the screen image of this new woman and the ground reality. Social considerations define the limits of this assertiveness of women, whereas men are happy to be liberal within the larger frame of social sanctions. The educated urban woman in India speaks in favour of change and the educated urban male supports her, but one just needs to scratch the surface to see the time tested formulae of gender roles firmly in place. The way the urban woman happily balances this emerging promise of independence with her gendered social identity, makes it necessary to rethink some aspects of looking at gender in a gradually changing, traditional society like India. 2. “The Linguistic Dimension of Gender Equality”, Alissa Tolstokorova, Kiev Centre for Gender Information and Education, Ukraine. The subject-matter of this essay is gender justice in language which, as I argue, may be achieved through the development of a gender-related approach to linguistic human rights. The last decades of the 20th century, globally marked by a “gender shift” in attitudes to language policy, gave impetus to the social movement for promoting linguistic gender equality. It was initiated in Western Europe and nowadays is moving eastwards, as ideas of gender democracy progress into developing countries. But, while in western societies gender discrimination through language, or linguistic sexism, was an issue of concern for over three decades, in developing countries efforts to promote gender justice in language are only in their infancy. My argument is that to promote gender justice in language internationally it is necessary to acknowledge the rights of women and men to equal representation of their gender in language and speech and, therefore, raise a question of linguistic rights of the sexes. My understanding is that the adoption of the Universal Declaration of Linguistic Rights in 1996 provided this opportunity to address the problem of gender justice in language as a human rights issue, specifically as a gender dimension of linguistic human rights. 3. “The Rebirth of an Old Language: Issues of Gender Equality in Kazakhstan”, Maria Helena Guimarães, Polytechnic Institute of Porto, Portugal. The existing language situation in Kazakhstan, while peaceful, is not without some tension. We propose to analyze here some questions we consider relevant in the frame of cultural globalization and gender equality, such as: free from Russian imperialism, could Kazakhstan become an easy prey of Turkey’s “imperialist dream”? Could these traditionally Muslim people be soon facing the end of religious tolerance and gender equality, becoming this new old language an easy instrument for the infiltration in the country of fundamentalism (it has already crossed the boarders of Uzbekistan), leading to a gradual deterioration of its rich multicultural relations? The present structure of the language is still very fragile: there are three main dialects and many academics defend the re-introduction of the Latin alphabet, thus enlarging the possibility of cultural “contamination” by making the transmission of fundamentalist ideas still easier through neighbour countries like Azerbaijan, Uzbekistan and Turkmenistan (their languages belong to the same sub-group of Common Turkic), where the Latin alphabet is already in use, and where the ground for such ideas shown itself very fruitful. 4. “Construction of Womanhood in the Bengali Language of Bangladesh”, Raasheed Mahmood; University of New South Wales, Sydney. The present essay attempts to explore the role of gender-based language differences and of certain markers that reveal the status accorded to women in Bangladesh. Discrimination against women, in its various forms, is endemic in communities and countries around the world, cutting across class, race, age, and religious and national boundaries. One cannot understand the problems of gender discrimination solely by referring to the relationship of power or authority between men and women. Rather one needs to consider the problem by relating it to the specific social formation in which the image of masculinity and femininity is constructed and reconstructed. Following such line of reasoning this essay will examine the nature of gender bias in the Bengali language of Bangladesh, holding the conviction that as a product of social reality language reflects the socio-cultural behaviour of the community who speaks it. This essay will also attempt to shed some light on the processes through which gender based language differences produce actual consequences for women, who become exposed to low self-esteem, depression and systematic exclusion from public discourse. 5. “Marriage in China as an expression of a changing society”, Elisabetta Rosado David, University of Porto, Portugal, and Università Ca’Foscari, Venezia, Italy. In 29 April 2001, the new Marriage Law was promulgated in China. The first law on marriage was proclaimed in 1950 with the objective of freeing women from the feudal matrimonial system. With the second law, in 1981, values and conditions that had been distorted by the Cultural Revolution were recovered. Twenty years later, a new reform was started, intending to update marriage in the view of the social and cultural changes that occurred with Deng Xiaoping’s “open policy”. But the legal reform is only the starting point for this case-study. The rituals that are followed in the wedding ceremony are often hard to understand and very difficult to standardize, especially because China is a vast country, densely populated and characterized by several ethnic minorities. Two key words emerge from this issue: syncretism and continuity. On this basis, we can understand tradition in a better way, and analyse whether or not marriage, as every social manifestation, has evolved in harmony with Chinese culture. 6. “The Other Woman in the Portuguese Colonial Empire: The Case of Portuguese India”, Maria de Deus Manso, University of Évora, Portugal. This essay researches the social, cultural and symbolic history of local women in the Portuguese Indian colonial enclaves. The normative Portuguese overseas history has not paid any attention to the “indigenous” female populations in colonial Portuguese territories, albeit the large social importance of these social segments largely used in matrimonial and even catholic missionary strategies. The first attempt to open fresh windows in the history of this new field was the publication of Charles Boxer’s referential study about Women in lberian Overseas Expansion, edited in Portugal only after the Revolution of 1975. After this research we can only quote some other fragmentary efforts. In fact, research about the social, cultural, religious, political and symbolic situation of women in the Portuguese colonial territories, from the XVI to the XX century, is still a minor historiographic field. In this essay we discuss this problem and we study colonial representations of women in the Portuguese Indian enclaves, mainly in the territory of Goa, using case studies methodologies. 7. “Heading East this Time: Critical Readings on Gender in Southeast Asia”, Clara Sarmento, Polytechnic Institute of Porto, Portugal. This essay intends to discuss some critical readings of fictional and theoretical texts on gender condition in Southeast Asian countries. Nowadays, many texts about women in Southeast Asia apply concepts of power in unusual areas. Traditional forms of gender hegemony have been replaced by other powerful, if somewhat more covert, forms. We will discuss some universal values concerning conventional female roles as well as the strategies used to recognize women in political fields traditionally characterized by male dominance. Female empowerment will mean different things at different times in history, as a result of culture, local geography and individual circumstances. Empowerment needs to be perceived as an individual attitude, but it also has to be facilitated at the macro­level by society and the State. Gender is very much at the heart of all these dynamics, strongly related to specificities of historical, cultural, ethnic and class situatedness, requiring an interdisciplinary transnational approach.

A questão da língua na União Europeia – implicações sobre a liberdade de circulação de mercadorias

Dissertação apresentada ao Instituto Superior de Contabilidade e Administração do Porto para a obtenção do Grau de Mestre em Empreendedorismo e Internacionalização Orientada pela Mestre Maria Luísa Verdelho Alves

O uso de corpora na análise da representação do discurso em tradução

Este artigo apresenta uma pesquisa sobre a representação do discurso ficcional embasado na gramática sistêmico - funcional proposta por Halliday e na Lingüística de Corpus, utilizando-se o software WordSmith Tools. A análise focaliza a metafunção ideacional, realizada pelo sistema de transitividade, focalizando os processos mentais e a relação lógico - semântica da projeção. O objetivo da pesquisa foi observar como os pensamentos das personagens de um corpus ficcional são representados através dos verbos de elocução THINK e PENSAR, buscando descrever padrões textuais nos três romances que compõem o corpus.

Abordagens discursivas dos estudos da tradução

The main aim of this essay is to present the discursive approaches to Translation Studies (TS) as a well-established field of inquiry about translation phenomena. The term ‘discourse’ itself, however, has been considered a contentious one given its multitude of uses without a clear conceptualization as to whether its use and application privilege a more linguistic orientation or a more sociologically and culturally trend to the study of language. The essay, therefore, briefly discusses what counts as ‘discursive’ in TS by introducing the reader to the principal theories that advocate an essentially ‘discursive turn’ in orientation. After that, the essay explores in depth Systemic-Functional Linguistics as a foundational approach to the study of translation. Finally, the essay brings in the advantages of such an approach and, in the end, invites TS theoreticians to give special attention to the uses of the term ‘discourse’ within their investigations.

Social gender stereotypes and their implications in Hindi

This essay looks at the subtle ways in which gender identities are constructed and reinforced in India through social norms of language use. Language itself becomes a medium for perpetuating gender stereotypes, forcing its speakers to confirm to socially defined gender roles. Using examples from a classroom discussion about a film, this essay will highlight the underlying rigid male-female stereotypes in Indian society with their more obvious expressions in language. For the urban woman in India globalisation meant increased economic equality and exposure to changed lifestyles. On an individual level it also meant redefining gender relations and changing the hierarchy in man-woman relationships. With the economic independence there is a heightened sense of liberation in all spheres of social life, a confidence to fuzz the rigid boundaries of gender roles. With the new films and media celebrating this liberated woman, who is ready to assert her sexual needs, who is ready to explode those long held notions of morality, one would expect that the changes are not just superficial. But as it soon became obvious in the course of a classroom discussion about relationships and stereotypes related to age, the surface changes can not become part of the common vocabulary, for the obvious reason that there is still a vast gap between the screen image of this new woman and the ground reality. Social considerations define the limits of this assertiveness of women, whereas men are happy to be liberal within the larger frame of social sanctions. The educated urban woman in India speaks in favour of change and the educated urban male supports her, but one just needs to scratch the surface to see the time tested formulae of gender roles firmly in place. The way the urban woman happily balances this emerging promise of independence with her gendered social identity, makes it necessary to rethink some aspects of looking at gender in a gradually changing, traditional society like India.

Liderança virtuosa, comprometimento organizacional e desempenho individual

Num mundo hipercompetitivo, a afirmação da virtuosidade tem enfrentado consideráveis resistências, sendo mesmo considerada como sinónimo de fraqueza ou ingenuidade. Todavia, e perante evidências dos potenciais perigos do exercício da liderança desprovido de valores, ética e moralidade, elevam-se as vozes em defesa de uma liderança virtuosa, capaz de aportar contributos significativamente positivos às organizações e seus colaboradores. Partindo desta premissa, esta investigação teve como objetivo analisar, com base nas perceções dos liderados, o impacto da liderança virtuosa no comprometimento organizacional, assim como o contributo deste último no desempenho individual. Sustentados numa metodologia quantitativa, inquirimos, numa primeira fase, 113 liderados provenientes de organizações localizadas no território português, com vista a apurar quais as virtudes que mais valorizavam num líder. Os dados para o teste de hipóteses foram recolhidos através da aplicação de uma bateria de testes junto de 351 liderados, também a exercer funções em organizações a operar em Portugal. Os resultados sugerem que as perceções dos liderados em torno de três dimensões de virtuosidade da liderança (liderança baseada em valores, perseverança e maturidade) contribuem para o comprometimento organizacional, sobretudo nas suas vertentes afetiva e normativa e, que este último, por sua vez, é capaz de influenciar positivamente o desempenho individual.

O portefólio em faixas etárias precoces: potencialidades e constrangimentos

Mestrado em Ensino Precoce do Inglês

Localização de ontologias - elementos para a construção de uma abordagem

O desenvolvimento de recursos multilingues robustos para fazer face às exigências crescentes na complexidade dos processos intra e inter-organizacionais é um processo complexo que obriga a um aumento da qualidade nos modos de interacção e partilha dos recursos das organizações, através, por exemplo, de um maior envolvimento dos diferentes interlocutores em formas eficazes e inovadoras de colaboração. É um processo em que se identificam vários problemas e dificuldades, como sendo, no caso da criação de bases de dados lexicais multilingues, o desenvolvimento de uma arquitectura capaz de dar resposta a um conjunto vasto de questões linguísticas, como a polissemia, os padrões lexicais ou os equivalentes de tradução. Estas questões colocam-se na construção quer dos recursos terminológicos, quer de ontologias multilingues. No caso da construção de uma ontologia em diferentes línguas, processo no qual focalizaremos a nossa atenção, as questões e a complexidade aumentam, dado o tipo e propósitos do artefacto semântico, os elementos a localizar (conceitos e relações conceptuais) e o contexto em que o processo de localização ocorre. Pretendemos, assim, com este artigo, analisar o conceito e o processo de localização no contexto dos sistemas de gestão do conhecimento baseados em ontologias, tendo em atenção o papel central da terminologia no processo de localização, as diferentes abordagens e modelos propostos, bem como as ferramentas de base linguística que apoiam a implementação do processo. Procuraremos, finalmente, estabelecer alguns paralelismos entre o processo tradicional de localização e o processo de localização de ontologias, para melhor o situar e definir.

Modelo de controlo difuso de um sistema de produção de energia com base em recursos renováveis

A satisfação das necessidades energéticas mundiais, cada vez mais exigentes, bem como a necessidade urgente de procurar caminhos que permitam usufruir de energia, da forma menos poluente possível, levam à necessidade de serem explorados caminhos que permitam cumprir estes pressupostos. A escolha da utilização das energias renováveis na produção de energia, torna-se cada vez mais interessante, quer do ponto de vista ambiental quer económico. O fundamento da lógica difusa está associado à recolha de informações vagas, que são no fundo uma linguagem falada por seres humanos, possibilitando a passagem deste tipo de linguagem para formato numérico, permitindo assim uma manipulação computacional. Elementos climáticos como o sol e o vento, podem ser descritos em forma de variáveis linguísticas, como é o caso de vento forte, temperatura baixa, irradiação fraca, etc. Isto faz com que a aplicação de um controlo a partir destes fenómenos, justifique ser realizado com recurso a sistemas de inferência difusa. Para a realização do trabalho proposto, foram consumados estudos relativos às energias renováveis, com particular enfoque na solar e na eólica. Também foi realizado um estudo dos conceitos pertencentes à lógica difusa e a sistemas de inferência difusa com o objetivo de perceber os diversos parâmetros constituintes desta matéria. Foi realizado o estudo e desenvolvimento de um sistema de aquisição de dados, bem como do controlador difuso que é o busílis do trabalho descrito neste relatório. Para tal, o trabalho foi efetuado com o recurso ao software MATLAB, a partir do qual foram desenvolvidas aplicações que possibilitaram a obtenção de dados climáticos, com vista à sua utilização na toolbox Fuzzy Logic a qual foi utilizada para o desenvolvimento de todo o algoritmo de controlo. Com a possibilidade de aquisição de dados concluída e das variáveis que iriam ser necessárias definidas, foi implementado o controlador difuso que foi sendo sintonizado ao longo do trabalho por forma a garantir os melhores resultados possíveis. Com o recurso à ferramenta Guide, também do MATLAB, foi criada a interface do sistema com o utilizador, sendo possível a averiguação da energia a ser produzida, bem como das contribuições de cada uma das fontes de energia renováveis para a obtenção dessa mesma energia. Por último, foi feita uma análise de resultados através da comparação entre os valores reais esperados e os valores obtidos pelo controlador difuso, bem como assinaladas conclusões e possibilidades de desenvolvimentos futuros deste trabalho.