Determinantes do comportamento de compra online

Dissertação apresentada à Escola Superior de Comunicação Social para obtenção de grau de mestre em Publicidade e Marketing.

Matrix Converter-Based Unified Power-Flow Controllers: Advanced Direct Power Control Method

This paper presents a direct power control (DPC) for three-phase matrix converters operating as unified power flow controllers (UPFCs). Matrix converters (MCs) allow the direct ac/ac power conversion without dc energy storage links; therefore, the MC-based UPFC (MC-UPFC) has reduced volume and cost, reduced capacitor power losses, together with higher reliability. Theoretical principles of direct power control (DPC) based on sliding mode control techniques are established for an MC-UPFC dynamic model including the input filter. As a result, line active and reactive power, together with ac supply reactive power, can be directly controlled by selecting an appropriate matrix converter switching state guaranteeing good steady-state and dynamic responses. Experimental results of DPC controllers for MC-UPFC show decoupled active and reactive power control, zero steady-state tracking error, and fast response times. Compared to an MC-UPFC using active and reactive power linear controllers based on a modified Venturini high-frequency PWM modulator, the experimental results of the advanced DPC-MC guarantee faster responses without overshoot and no steady-state error, presenting no cross-coupling in dynamic and steady-state responses.

Determination of chitin content in fungal cell wall: an alternative flow cytometric method

The conventional methods used to evaluate chitin content in fungi, such as biochemical assessment of glucosamine release after acid hydrolysis or epifluorescence microscopy, are low throughput, laborious, time-consuming, and cannot evaluate a large number of cells. We developed a flow cytometric assay, efficient, and fast, based on Calcofluor White staining to measure chitin content in yeast cells. A staining index was defined, its value was directly related to chitin amount and taking into consideration the different levels of autofluorecence. Twenty-two Candida spp. and four Cryptococcus neoformans clinical isolates with distinct susceptibility profiles to caspofungin were evaluated. Candida albicans clinical isolate SC5314, and isogenic strains with deletions in chitin synthase 3 (chs3Δ/chs3Δ) and genes encoding predicted Glycosyl Phosphatidyl Inositol (GPI)-anchored proteins (pga31Δ/Δ and pga62Δ/Δ), were used as controls. As expected, the wild-type strain displayed a significant higher chitin content (P < 0.001) than chs3Δ/chs3Δ and pga31Δ/Δ especially in the presence of caspofungin. Ca. parapsilosis, Ca. tropicalis, and Ca. albicans showed higher cell wall chitin content. Although no relationship between chitin content and antifungal drug susceptibility phenotype was found, an association was established between the paradoxical growth effect in the presence of high caspofungin concentrations and the chitin content. This novel flow cytometry protocol revealed to be a simple and reliable assay to estimate cell wall chitin content of fungi.

A novel flow cytometric protocol for assessment of yeast cell adhesion

Microbial adhesion is a field of recognized relevance and, as such, an impressive array of tools has been developed to understand its molecular mechanisms and ultimately for its quantification. Some of the major limitations found within these methodologies concern the incubation time, the small number of cells analyzed, and the operator's subjectivity. To overcome these aspects, we have developed a quantitative method to measure yeast cells' adhesion through flow cytometry. In this methodology, a suspension of yeast cells is mixed with green fluorescent polystyrene microspheres (uncoated or coated with host proteins). Within 2 h, an adhesion profile is obtained based on two parameters: percentage and cells-microsphere population's distribution pattern. This flow cytometry protocol represents a useful tool to quantify yeast adhesion to different substrata in a large scale, providing manifold data in a speedy and informative manner.

A comunicação online das organizações culturais. A utilização de novas ferramentas pelas companhias de teatro de Lisboa e Vale do Tejo de 2000 a 2013

Nos dias de hoje, ferramentas como o Facebook, o Twitter e o YouTube fazem parte do quotidiano. Desde o recente virar do século até ao presente, a sociedade transformou-se. Usamos cada vez mais a Internet. Nela pesquisamos informação e partilhamos conteúdos, sejam eles textos, fotos ou vídeos. As novas ferramentas de comunicação online trouxeram uma maior interatividade entre aquele que emite uma mensagem e aquele que a recebe. Nesta investigação procura-se analisar quais e como é que as novas ferramentas de comunicação online são utilizadas pelas organizações culturais, nomeadamente, pelas companhias de teatro de Lisboa e Vale do Tejo, entre 2000 e 2013. Ao longo do enquadramento teórico são abordadas questões como a comunicação das organizações, a comunicação online das mesmas, a utilização das novas ferramentas online por parte de companhias de teatro e o que são considerados sites, media sociais e redes sociais. Entre várias referências, serão citados Grunig e Hunt (1984) que apresentam o modelo de comunicação de dois sentidos simétricos, assim como Phillips e Young (2009) que abordam as diferentes ferramentas de comunicação online. São ainda apresentados estudos relativos à utilização destas ferramentas por parte das organizações artísticas, elaborados pela MTM London (2009) e pelo Australia Council for the Arts (2011). A presente investigação tem por base a observação e acompanhamento das ferramentas de comunicação online utilizadas pelas companhias de teatro, inquéritos aos produtores dessas companhias e entrevistas a alguns dos seus diretores. Com este trabalho pretende-se verificar que ferramentas estão a ser utilizadas pelas companhias, com que regularidade, quem nas companhias gere essas ferramentas, quais as vantagens percecionadas, entre outros aspetos.

Apoio a doentes e cuidadores em comunidades virtuais de saúde: o caso da comunidade online ELA Portugal

Dissertação apresentada à Escola Superior de Comunicação Social como parte dos requisitos para obtenção de grau de mestre em Audiovisual e Multimédia.

Between theory and practice – teaching maths to elementary school students in Poland

The development of children's school achievements in mathematics is one of the most important aims of education in Poland. The results of research concerning monitoring of school achievements in maths is not optimistic. We can observe low levels of children’s understanding of the merits of maths, self-developed strategies in solving problems and practical usage of maths skills. This article frames the discussion of this problem in its psychological and didactic context and analyses the causes as they relate to school practice in teaching maths