Creative Commons Olympics. How Big Media is Learning to License From Amateur Authors

NBC Universal’s decision to use Creative Commons-licensed photographs in an Olympic broadcast is an example of how media conglomerates are experimenting with collaboration with amateurs, but it also reveals potential problems of letting non-lawyers negotiate copyright licensing agreements. In the process, NBC’s producers nearly opened the door for a multimillion-dollar infringement law suit. To avoid such pitfalls, media companies need to adopt policies and best practices for using amateur licensed works. These guidelines should instruct how a production can attribute collaborating authors and how the Open Content licensing terms affect the licensing of the productions. The guidelines should also instruct how producers can seek alternative licensing arrangements with amateurs and contribute back to the Open Content community.

L'Institut économique de Montréal, un Think Tank influent sur la scène des idées au Québec

Depuis l’élection de Jean Charest en 2003, nous constatons que les dogmes issus du discours idéologique néolibéral (déréglementation, privatisation, libéralisation et réduction des dépenses publiques) ont régulièrement et fortement inondé tous les domaines de l’espace public québécois, tant chez les élus que chez les grands conglomérats de médias écrits et audiovisuels. Nous cherchions à savoir qui exerçait une si grande influence pour que rayonnent ces idées conservatrices dans les discours publics au Québec. Nos recherches nous ont menée à un Think Tank québécois : l’Institut économique de Montréal. L’élite intellectuelle qui compose cette organisation a su user d’une influence importante auprès de certains médias écrits, notamment ceux de Gesca, qui, grâce à l’étendue de son puissant réseau social et à son adhésion aux stratégies d’influence de ses pairs, les Think Tanks partisans, a relayé les idées néolibérales de l’IEDM à l’intérieur du discours public québécois. Ce Think Tank a ainsi fait rayonner ses idées dans les pages des quotidiens parmi les plus lus par les Québécois francophones. De jeunes Think Tanks comme l’IEDM jugent primordial l’accès aux médias pour façonner l’opinion et les politiques publiques. Leur objectif est de réussir à influencer la mise à l’agenda et le cadrage des médias afin qu’ils favorisent leurs propositions et leurs idées. L’analyse de trois cas a permis de montrer, qu’à trois moments différents, l’IEDM a influencé la mise à l’agenda des quotidiens de Gesca et que le cadrage s’est révélé favorable aux propositions de l’IEDM dans une proportion importante.

O cenário do rádio digital em Ribeirão Preto

Pós-graduação em Ciências Sociais - FCLAR

A informação no rádio como estímulo à produção do conhecimento

The information is centralized on the oligopolistic control of large media conglomerates. Due to the oligopoly of the sources and agencies, can be seen by reviewing the programs for the transmission of information from different stations, there is a minimum difference maintained only for the sources of information of local character. The purpose of this article refers to present concepts and communication proccess for the transmission of information may serve as a stimulus for the generation of knowledge.

A informação no rádio como estímulo a produção do conhecimento no ouvinte

The information is centralized on the oligopolistic control of large media conglomerates. Due to the oligopoly of the sources and agencies, can be seen by reviewing the programs for the transmission of information from different stations, there is a minimum difference maintained only for the sources of information of local character. The purpose of this article refers to present concepts and information guiding the radio programs and is in consensus with mediation in the communication process for the transmission of information may serve as a stimulus for the generation of knowledge.

El medio en el mensaje: la autorreferencia en la televisión generalista

Los medios de comunicación, cuyas funciones clásicas eran «informar, formar y entretener», están dando protagonismo creciente a la autorreferencia, que es una forma abierta o encubierta de autopublicidad. El medio compromete espacios (en la prensa) o tiempos (formatos audiovisuales) para anunciarse a sí mismo, disminuyendo espacios y tiempos dedicados a mostrar realidades (o ficciones) que nada tienen que ver con el propio medio, y que son el mandato derivado de su dimensión social y cívica. El artículo analiza este fenómeno en televisión, con estudios empíricos sobre el registro de 24 horas continuadas de programación en las tres cadenas generalistas con más cuota d e pantalla. La novedad del estudio es 1) el análisis de la autorreferencia también dentro de los programas (y no sólo en los segmentos de continuidad declaradamente autopublicitarios: promociones, cortinillas, caretas, etc.) y 2) la atención a la autorreferencia como estrategia de cross-promotion entre medios del mismo grupo multimedia.

Organizaciones regionales y diversidad cultural: la diplomacia de la Unión Europea con el Mercosur entre la sombra de Hollywood y la acción intergubernamental

El objetivo de este artículo es doble: por un lado explorar la habilidad de la Unión Europea para llevar a cabo una política audiovisual dirigida al Mercosur y promover las normas de la Convención sobre la diversidad de las expresiones culturales; por otro, analizar el impacto del modelo de política audiovisual de la UE en el desarrollo de la cooperación audiovisual con el Mercosur y centrarse en los principales vectores que configuran el paisaje audiovisual del Mercosur. El texto pretende destacar cómo y por qué la UE persigue una política audiovisual con esa región, cuáles son los propósitos y los límites de actuación. En este sentido, se preocupa por entender cómo la diplomacia audiovisual de la UE interactúa con otros actores, como las acciones gubernamentales llevadas a cabo desde la propia UE y el Mercosur, así como las prácticas del sector privado (Hollywwod y los grandes conglomerados de medios).

Brand loyalties: rethinking content within global corporate media

Translating content from one media platform to another, a process here dubbed content streaming, is the leitmotif of contemporary globalized media. Yet widely divergent interpretations of the phenomenon have emerged. Academic political economy interprets content streaming as powerfully inimical to cultural diversity, media competition and freedom of speech. Mainstream business reporting, working from an opposing media economics schema, pillories ‘synergy’-based content strategies as oversold in theory and unworkable in practice. Challenging this established trend for the disciplines to develop in parallel, the article harnesses mainstream critique of content streaming to political economy’s traditionally circumspect view of corporate media. Examining first the commercial rationales for pursuing content streaming, before turning to the financial and managerial constraints on realizing these goals, the article positions content streaming as less all-pervasive than political economists have feared, but more commercially entrenched than the financial press currently allows.

An Efficient Protocol For The Generation Of Monocyte Derived Dendritic Cells Using Serum-free Media For Clinical Applications In Post Remission Aml Patients.

Protocols for the generation of dendritic cells (DCs) using serum as a supplementation of culture media leads to reactions due to animal proteins and disease transmissions. Several types of serum-free media (SFM), based on good manufacture practices (GMP), have recently been used and seem to be a viable option. The aim of this study was to evaluate the results of the differentiation, maturation, and function of DCs from Acute Myeloid Leukemia patients (AML), generated in SFM and medium supplemented with autologous serum (AS). DCs were analyzed by phenotype characteristics, viability, and functionality. The results showed the possibility of generating viable DCs in all the conditions tested. In patients, the X-VIVO 15 medium was more efficient than the other media tested in the generation of DCs producing IL-12p70 (p=0.05). Moreover, the presence of AS led to a significant increase of IL-10 by DCs as compared with CellGro (p=0.05) and X-Vivo15 (p=0.05) media, both in patients and donors. We concluded that SFM was efficient in the production of DCs for immunotherapy in AML patients. However, the use of AS appears to interfere with the functional capacity of the generated DCs.

Crescimento fisico e desempenho motor em crianças de 6 a 12 anos decondição socio-economica media da area urbana da provincia de Arequipa-Peru

Universidade Estadual de Campinas. Faculdade de Educação Física

Influence of surface sealant on the translucency of composite resin: effect of immersion time and immersion media

This study evaluated the effect of surface sealant on the translucency of composite resin immersed in different solutions. The study involved the following materials: Charisma, Fortify and coffee, Coca-Cola®, tea and artificial saliva as solutions. Sixty-four specimens (n = 8) were manufactured and immersed in artificial saliva at 37 ± 1 °C. Samples were immersed in the solutions for three times a day and re-immersed in artificial saliva until the translucency readings. The measurements were carried out at nine times: T1 - 24 hours after specimen preparation, T2 - 24 hours after immersion in the solutions, T3 - 48 hours and T4 to T9 - 7, 14, 21, 30, 60 and 90 days, respectively, after immersion. The translucency values were measured using a JOUAN device. The results were subjected to ANOVA and Tukey's test at 5%. The surface sealant was not able to protect the composite resin against staining, the coffee showed the strongest staining action, followed by tea and regarding immersion time, a significant alteration was noted in the translucency of composite resin after 21 days.

Composite resin color stability: influence of light sources and immersion media

OBJECTIVE: This study evaluated the influence of light sources and immersion media on the color stability of a nanofilled composite resin. MATERIAL AND METHODS: Conventional halogen, high-power-density halogen and high-power-density light-emitting diode (LED) units were used. There were 4 immersion media: coffee, tea, Coke® and artificial saliva. A total of 180 specimens (10 mm x 2 mm) were prepared, immersed in artificial saliva for 24 h at 37±1ºC, and had their initial color measured with a spectrophotometer according to the CIELab system. Then, the specimens were immersed in the 4 media during 60 days. Data from the color change and luminosity were collected and subjected to statistical analysis by the Kruskall-Wallis test (p<0.05). For immersion time, the data were subjected to two-way ANOVA test and Fisher's test (p<0.05). RESULTS: High-power-density LED (ΔE=1.91) promoted similar color stability of the composite resin to that of the tested halogen curing units (Jet Lite 4000 plus - ΔE=2.05; XL 3000 - ΔE=2.28). Coffee (ΔE=8.40; ΔL=-5.21) showed the highest influence on color stability of the studied composite resin. CONCLUSION: There was no significant difference in color stability regardless of the light sources, and coffee was the immersion medium that promoted the highest color changes on the tested composite resin.

Melatonin in maturation media fails to improve oocyte maturation, embryo development rates and DNA damage of bovine embryos

Melatonin (MEL) acts as a powerful scavenger of free radicals and direct gonadal responses to melatonin have been reported in the literature. Few studies, however, have evaluated the effect of MEL during in vitro maturation (IVM) on bovine embryos. This study tested the addition of MEL to maturation medium (MM) with no gonadotropins on nuclear maturation and embryo development rates and the incidence of DNA damage in resulting embryos. Cumulus-oocyte complexes were aspirated from abattoir ovaries and cultured in MM (TCM-199 medium supplemented with 10% fetal calf serum - FCS) at 39ºC and 5% CO2 in air. After 24 hours of culture in MM with 0.5 µg mL-1 FSH and 5.0 µg mL-1 LH; 10-9 M MEL) or 10-9 M MEL, 0.5 µg mL-1 FSH and 5.0 µg mL-1 LH, the oocytes were stained with Hoechst 33342 to evaluate nuclear maturation rate. After in vitro fertilization and embryo culture, development rates were evaluated and the blastocysts were assessed for DNA damage by Comet assay. There was no effect of melatonin added to the MM, alone or in combination with gonadotropins, on nuclear maturation, cleavage and blastocyst rates. These rates ranged between 88% to 90%, 85% to 88% and 42% to 46%, respectively. The extent of DNA damage in embryos was also not affected by MEL supplementation during IVM. The addition of 10-9 M MEL to the MM failed to improve nuclear maturation and embryo development rates and the incidence of DNA damage in resulting embryos, but was able to properly substitute for gonadotropins during IVM.