Plan de Mercadeo: Caso SCAD Colombia Ltda.

SCAD Colombia es una empresa que provee soluciones para la automatizaci��n documental a nivel latinoamericano, actualmente distribuye una soluci��n desarrollada por la empresa Readsoft de Suecia llamada Process Director, la soluci��n hoy en d��a no tiene los niveles de reconocimiento ni de ventas esperados, sin embargo, tiene un mercado interesante e inexplorado en su mayor��a. Para el a��o 2012 SCAD Colombia pretende buscar la manera que le permita obtener los objetivos establecidos para dicha soluci��n en el mercado. El presente documento ���Plan de mercadeo: Caso SCAD Colombia��� propone una serie de an��lisis y estrategias que la empresa puede seguir con el fin de conseguir los resultados esperados.

A fun����o criativa do director de fotografia na fase de p��s-produ����o na era digital: o caso portugu��s no bi��nio 2010/2011: disserta����o

Disserta����o submetida �� Escola Superior de Teatro e Cinema para cumprimento dos requisitos necess��rios �� obten����o do grau de Mestre em Desenvolvimento de projecto cinematogr��fico - Tecnologias de P��s-Produ����o

Introducing systematic dispatcher-assisted cardiopulmonary resuscitation (telephone-CPR) in a non-Advanced Medical Priority Dispatch System (AMPDS): implementation process and costs.

OBJECTIVE: In order to improve the quality of our Emergency Medical Services (EMS), to raise bystander cardiopulmonary resuscitation rates and thereby meet what is becoming a universal standard in terms of quality of emergency services, we decided to implement systematic dispatcher-assisted or telephone-CPR (T-CPR) in our medical dispatch center, a non-Advanced Medical Priority Dispatch System. The aim of this article is to describe the implementation process, costs and results following the introduction of this new "quality" procedure. METHODS: This was a prospective study. Over an 8-week period, our EMS dispatchers were given new procedures to provide T-CPR. We then collected data on all non-traumatic cardiac arrests within our state (Vaud, Switzerland) for the following 12months. For each event, the dispatchers had to record in writing the reason they either ruled out cardiac arrest (CA) or did not propose T-CPR in the event they did suspect CA. All emergency call recordings were reviewed by the medical director of the EMS. The analysis of the recordings and the dispatchers' written explanations were then compared. RESULTS: During the 12-month study period, a total of 497 patients (both adults and children) were identified as having a non-traumatic cardiac arrest. Out of this total, 203 cases were excluded and 294 cases were eligible for T-CPR. Out of these eligible cases, dispatchers proposed T-CPR on 202 occasions (or 69% of eligible cases). They also erroneously proposed T-CPR on 17 occasions when a CA was wrongly identified (false positive). This represents 7.8% of all T-CPR. No costs were incurred to implement our study protocol and procedures. CONCLUSIONS: This study demonstrates it is possible, using a brief campaign of sensitization but without any specific training, to implement systematic dispatcher-assisted cardiopulmonary resuscitation in a non-Advanced Medical Priority Dispatch System such as our EMS that had no prior experience with systematic T-CPR. The results in terms of T-CPR delivery rate and false positive are similar to those found in previous studies. We found our results satisfying the given short time frame of this study. Our results demonstrate that it is possible to improve the quality of emergency services at moderate or even no additional costs and this should be of interest to all EMS that do not presently benefit from using T-CPR procedures. EMS that currently do not offer T-CPR should consider implementing this technique as soon as possible, and we expect our experience may provide answers to those planning to incorporate T-CPR in their daily practice.

The inclusive process of training in social museology: alternative museology in action in Carapateira, Portugal

Pierre Mayrand is a long-time member of ICTOP and founder of MINOM. He did graduate studies in Montreal and overseas, studying art history with a specialization in architecture and urban planning. In 1970, when the Universit�� du Qu��bec was founded, Pierre entered the teaching profession, participating (as director, professor, and researcher) in the setting up of programs in national heritage, museology and cultural development. He is still active in teaching and project development now as a altermuseologist.

A novel study of the polymerisation process involved in the formation of the network component of polymer-stabilised liquid crystals within electro-optic cells using high performance liquid chromatography

Polymer-stabilised liquid crystals are systems in which a small amount of monomer is dissolved within a liquid crystalline host, and then polymerised in situ to produce a network. The progress of the polymerisation, performed within electro-optic cells, was studied by establishing an analytical method novel to these systems. Samples were prepared by photopolymerisation of the monomer under well-defined reaction conditions; subsequent immersion in acetone caused the host and any unreacted monomer to dissolve. High performance liquid chromatography was used to separate and detect the various solutes in the resulting solutions, enabling the amount of unreacted monomer for a given set of conditions to be quantified. Longer irradiations cause a decrease in the proportion of unreacted monomer since more network is formed, while a more uniform LC director alignment (achieved by decreasing the sample thickness) or a higher level of order (achieved by decreasing the polymerisation temperature) promotes faster reactions.

THE CONSTRUCTION PROCESS OF MANAGERIAL PROFILE COMPETENCIES FOR NURSE COORDINATORS IN THE HOSPITAL FIELD

The objective of this study was to construct a profile of managerial competencies, based on the consensus of nurse coordinators in the field. This study was developed in a philanthropic hospital in Sao Paulo, following the research-action model, and included 13 nurse coordinators as participants. The data collection was performed using the focal group technique. Data analysis was performed using the theoretical frameworks related to the working process and managerial competencies. The results identified the greater emphasis assigned to the competencies related to the mentor, coordinator and director roles. It was, therefore, possible to construct a professional development plan that is based on competencies in the technical, ethical-political, and communicative domains, as well as the development of citizenship. The analysis of the managerial working process and the study of the competencies within the managerial environment were shown to be important, because they highlighted the professionals' need to improve, thus fulfilling personal, professional, and organizational demands.

Semi-Automated Creation of Converged iTV Services: From Macromedia Director Simulations to Services Ready for Broadcast

While sound and video may capture viewers' attention, interaction can captivate them. This has not been available prior to the advent of Digital Television. In fact, what lies at the heart of the Digital Television revolution is this new type of interactive content, offered in the form of interactive Television (iTV) services. On top of that, the new world of converged networks has created a demand for a new type of converged services on a range of mobile terminals (Tablet PCs, PDAs and mobile phones). This paper aims at presenting a new approach to service creation that allows for the semi-automatic translation of simulations and rapid prototypes created in the accessible desktop multimedia authoring package Macromedia Director into services ready for broadcast. This is achieved by a series of tools that de-skill and speed-up the process of creating digital TV user interfaces (UI) and applications for mobile terminals. The benefits of rapid prototyping are essential for the production of these new types of services, and are therefore discussed in the first section of this paper. In the following sections, an overview of the operation of content, service, creation and management sub-systems is presented, which illustrates why these tools compose an important and integral part of a system responsible of creating, delivering and managing converged broadcast and telecommunications services. The next section examines a number of metadata languages candidates for describing the iTV services user interface and the schema language adopted in this project. A detailed description of the operation of the two tools is provided to offer an insight of how they can be used to de-skill and speed-up the process of creating digital TV user interfaces and applications for mobile terminals. Finally, representative broadcast oriented and telecommunication oriented converged service components are also introduced, demonstrating how these tools have been used to generate different types of services.

Discursividades sobre el Director de Educaci��n F��sica en el Instituto T��cnico Sudamericano de la ACJ

Este estudio se propone una indagaci��n sobre las principales discursividades en torno a la formaci��n de los "directores de educaci��n f��sica" durante el proceso fundacional del Instituto T��cnico Sudamericano de las Asociaciones Cristianas de J��venes creado en 1922. Este texto es parte de una indagaci��n m��s amplia sobre las discursividades de la formaci��n de los docentes de educaci��n f��sica en el Uruguay. El inter��s por el estudio de esta formaci��n se debe al impacto que ha tenido en nuestro pa��s, fundamentalmente en las primeras dos d��cadas de su existencia, cuando no hab��a otra formaci��n de estas caracter��sticas. Se parte de un enfoque te��rico-metodologico del an��lisis de discurso de P��cheux (1990) y de los aportes de Foucault (1991) en relaci��n a la constituci��n de la episteme moderna. Se toman como principales fuentes de indagaci��n los programas de estudio de esta formaci��n, as�� como los documentos fundacionales del Instituto. Entre los principales hallazgos se destaca, por una parte, la gran influencia del asociacionismo norteamericano que tuvo esta formaci��n y por otra parte, que esta se ve matrizada por algunos aspectos de una discursividad normalista imbricados con componentes de una discursividad tecnicista y con ciertos atisbos de profesionalismo

Discursividades sobre el Director de Educaci��n F��sica en el Instituto T��cnico Sudamericano de la ACJ

Este estudio se propone una indagaci��n sobre las principales discursividades en torno a la formaci��n de los "directores de educaci��n f��sica" durante el proceso fundacional del Instituto T��cnico Sudamericano de las Asociaciones Cristianas de J��venes creado en 1922. Este texto es parte de una indagaci��n m��s amplia sobre las discursividades de la formaci��n de los docentes de educaci��n f��sica en el Uruguay. El inter��s por el estudio de esta formaci��n se debe al impacto que ha tenido en nuestro pa��s, fundamentalmente en las primeras dos d��cadas de su existencia, cuando no hab��a otra formaci��n de estas caracter��sticas. Se parte de un enfoque te��rico-metodologico del an��lisis de discurso de P��cheux (1990) y de los aportes de Foucault (1991) en relaci��n a la constituci��n de la episteme moderna. Se toman como principales fuentes de indagaci��n los programas de estudio de esta formaci��n, as�� como los documentos fundacionales del Instituto. Entre los principales hallazgos se destaca, por una parte, la gran influencia del asociacionismo norteamericano que tuvo esta formaci��n y por otra parte, que esta se ve matrizada por algunos aspectos de una discursividad normalista imbricados con componentes de una discursividad tecnicista y con ciertos atisbos de profesionalismo

Discursividades sobre el Director de Educaci��n F��sica en el Instituto T��cnico Sudamericano de la ACJ

Este estudio se propone una indagaci��n sobre las principales discursividades en torno a la formaci��n de los "directores de educaci��n f��sica" durante el proceso fundacional del Instituto T��cnico Sudamericano de las Asociaciones Cristianas de J��venes creado en 1922. Este texto es parte de una indagaci��n m��s amplia sobre las discursividades de la formaci��n de los docentes de educaci��n f��sica en el Uruguay. El inter��s por el estudio de esta formaci��n se debe al impacto que ha tenido en nuestro pa��s, fundamentalmente en las primeras dos d��cadas de su existencia, cuando no hab��a otra formaci��n de estas caracter��sticas. Se parte de un enfoque te��rico-metodologico del an��lisis de discurso de P��cheux (1990) y de los aportes de Foucault (1991) en relaci��n a la constituci��n de la episteme moderna. Se toman como principales fuentes de indagaci��n los programas de estudio de esta formaci��n, as�� como los documentos fundacionales del Instituto. Entre los principales hallazgos se destaca, por una parte, la gran influencia del asociacionismo norteamericano que tuvo esta formaci��n y por otra parte, que esta se ve matrizada por algunos aspectos de una discursividad normalista imbricados con componentes de una discursividad tecnicista y con ciertos atisbos de profesionalismo

The future obligations of "project manager" as construction integral director (DIPE) in the law of buildings construction in spain (LOE)

In the year 1999 approves the Law of Construction Building (LOE, in Spanish) to regulate a sector such as construction, which contained some shortcomings from the legal point of view. Currently, the LOE has been in force 12 years, changing the spanish world of the construction, due to influenced by internationalization. Within the LOE, there regulating the different actors involved in the construction building, as the Projects design, the Director of Construction, the developer, The builder, Director of execution of the construction (actor only in Spain, similar as construcion engineer and abroad in), control entities and the users, but lacks figure Project manager will assume the delegation of the promoter helping and you organize, direct and management the process. This figure assumes that the market and contracts are not legally regulated in Spain, then should define and establish its regulation in the LOE. (Spain Construction Law) The translation in spanish of the words "Project Manager is owed to Professor Rafael de Heredia in his book Integrated Project Management, as agent acting on behalf of the organization and promoter assuming control of the project, ie Integraded Project Management . Already exist in Spain, AEDIP (Spanish Association Integrated of Project Construction management) which comprises the major companies in ���Project Management��� in Spain, and MeDIP (Master in Integrated Construction Project) the largest and most advanced studies at the Polytechnic University of Madrid, in "Construction Project Management" they teach which is also in Argentina. The Integrated Project ("Project Management") applied to the construction process is a methodological technique that helps to organize, control and manage the resources of the promoters in the building process. When resources are limited (which is usually most situations) to manage them efficiently becomes very important. Well, we find that in this situation, the resources are not only limited, but it is limited, so a comprehensive control and monitoring of them becomes not only important if not crucial. The alternative of starting from scratch with a team that specializes in developing these follow directly intervening to ensure that scarce resources are used in the best possible way requires the use of a specific methodology (Manual DIP, Matrix Foreign EDR breakdown structure EDP Project, Risk Management and Control, Design Management, et ..), that is the methodology used by "Projects managers" to ensure that the initial objectives of the promoters or investors are met and all actors in process, from design to construction company have the mind aim of the project will do, trying to get their interests do not prevail over the interests of the project. Among the agents listed in the building process, "Project Management" or DIPE (Director Comprehensive building process, a proposed name for possible incorporation into the LOE, ) currently not listed as such in the LOE (Act on Construction Planning ), one of the agents that exist within the building process is not regulated from the legal point of view, no obligations, ie, as is required by law to have a project, a builder, a construction management, etc. DIPE only one who wants to hire you as have been advanced knowledge of their services by the clients they have been hiring these agents, there being no legal obligation as mentioned above, then the market is dictating its ruling on this new figure, as if it were necessary, he was not hired and eventually disappeared from the building process. As the aim of this article is regular the process and implement the name of DIPE in the Spanish Law of buildings construction (LOE)

San Antonio Alcohol Safety Action Project. Project director's report. Final report.

National Highway Traffic Safety Administration, Washington, D.C.

San Antonio Alcohol Safety Action Project. Final report for 1972 through 1974. Project director's report.

National Highway Traffic Safety Administration, Washington, D.C.

UK and US board director perceptions of the significance of gender and racial diversity on board governance

This mixed-methods study examines the perceptions and opinions of United Kingdom FTSE 350, and US Fortune 500 board of director members regarding the significance of gender and racial diversity on board governance. Perceptions were gathered from eighty-two directors using self-reported surveys and semi-structured interviews. This thesis provides: (1) an opportunity to investigate the perceptions (opinions) of directors regarding the effects of board gender and racial diversity on new board appointments and on the dynamics of board decision making (2) an opportunity to investigate the perception (opinions) of directors regarding the effects of social capital, new board appointments and the dynamics of board decision making, and (3) an opportunity to investigate comparatively the differences between UK and US director perceptions regarding the effects of board gender and racial diversity on new board appointments and board decision making. My findings indicate that directors believe that expertise and experience are by far the most important attributes when decisions on the selection of new directors are being considered. While US directors report observing tangible benefits to gender and racial diversity, for their firms, as well as a willingness to consider diversity as an attribute in the selection process; most UK directors were strongly opposed to positive discrimination measures.1 A majority of directors do not believe that their own demographic characteristics, such as race or gender were attributes to their being selected to a board position; however white males perceive that these attributes were considered attributes to the appointment of diverse directors. Moreover, in the United Kingdom, male directors reported that they may be at a disadvantage for board selection when compared to their female counterparts, hence advocating for a selection process with minimal considerations of the demographic characteristics of new directors. Directors do not seem to consider diverse social capital of directors when making board appointments. Instead, US directors were more likely to be assisted in board appointments by their having similar social capital, and UK directors indicated that they only consider director expertise, and that expertise is considered to ensure a broad mix of skills and professional experience on the board.

Audit committee director turnover

Actions by both private sector organizations and legislators in recent years have highlighted the importance of the audit committee of the board of directors of corporations in the financial reporting process. For example, the Sarbanes Oxley Act of 2002 has multiple sections that deal with the composition and functioning of audit committees. My dissertation examines multiple issues related to the composition of audit committees. In the first two parts of my dissertation, I examine the stock market reactions to disclosures of audit committee appointments and departures in the 8-Ks filed with the SEC during 2008 and 2009. I find that there is a positive stock market reaction to the appointment of audit committee directors who are financial experts. The second essay investigates the cumulative abnormal return to departure of audit committee directors. I find that when an accounting expert leaves the audit committee, the market reaction is significantly negative. These results are consistent with regulators��� concerns related to having directors with audit, accounting and other financial expertise on corporate audit committees. The third essay of my dissertation examines the changes in audit committee composition in the last decade. I find that while the increase in audit committee size is relatively modest, there has been a significant increase in the number of audit committee experts and the frequency of audit committee meetings over the past decade; interestingly, such increase in the number of meetings has persisted even after the media focus on the auditing profession, in the immediate aftermath of the Enron and Andersen failures, have waned. My results show that audit committee composition and its role continues to evolve with regulatory and other corporate governance related changes.