Laboratório de criação digital

O projeto aqui apresentado consiste no desenvolvimento de um plano estratégico de marketing digital para o projeto Laboratório de Criação Digital (LCDPorto). O LCDPorto tem sete anos de existência, sem nunca ter definido uma estratégia de comunicação. O principal objetivo passa por aprofundar os vários temas que integram Marketing Digital, e desenvolver um plano que permita ao LCDPorto ganhar mais notoriedade pelas atividades que desenvolve e, também, obter mais público para participar nas atividades. Áreas como email marketing, contente marketing, SEO, social media e outras, não são áreas que funcionam de forma independente, mas sim, parte de um plano estratégico. Neste relatório serão apresentados alguns dos passos deste plano, nomeadamente Análise de Concorrência Online, estratégia de SEO, com o objetivo de obter dados prévios essenciais ao desenvolvimento desta estratégia de Marketing Digital.

Ethernet-based systems: contributions to the holistic analysis

A number of characteristics are boosting the eagerness of extending Ethernet to also cover factory-floor distributed real-time applications. Full-duplex links, non-blocking and priority-based switching, bandwidth availability, just to mention a few, are characteristics upon which that eagerness is building up. But, will Ethernet technologies really manage to replace traditional Fieldbus networks? To this question, Fieldbus fundamentalists often argue that the two technologies are not comparable. In fact, Ethernet technology, by itself, does not include features above the lower layers of the OSI communication model. Where are the higher layers that permit building real industrial applications? And, taking for free that they are available, what is the impact of those protocols, mechanisms and application models on the overall performance of Ethernetbased distributed factory-floor applications? In this paper we provide some contributions that may pave the way towards providing some reasonable answers to these issues.

Industrial ethernet: building blocks for a holistic approach

For industrial environments it is true that Ethernet technologies are there to stay. In fact, a number of characteristics are boosting the eagerness of extending Ethernet to also cover factory-floor applications. Fullduplex links, non-blocking and priority-based switching, bandwidth availability, just to mention a few, are characteristics upon which that eagerness is building up. But, will Ethernet technologies really manage to replace traditional field bus networks? Fieldbus fundamentalists often argue that the two things are not comparable. In fact, Ethernet technology, by itself, does not include features above the lower layers of the OSI communication model. Where are the higher layers and the application enablers that permit building real industrial applications? And, taking for free that they are available, what is the impact of those protocols, mechanisms and application models on the overall performance of Ethernet-based distributed factory-floor applications?

Efficiency of ISO 9001 in Portugal: a qualitative study from a holistic theoreticalperspective

The purpose of this paper is to analyse the efficiency of ISO 9001 from a holistic theoretical approach where the Contingency theory, the Institutional theory and the Resources-Based View are integrated. The study was carried out in companies of different sectors of activity in Portugal, based on a qualitative methodology (interviews). The fact of the interviews having been undertaken under an ISO 9001 structure made it easier for companies to grasp the issues under investigation. An ISO 9001 characterisation was carried out on a theoretical framework approach and findings point out efficiency gains and revealed that the absence of ISO 9001 would work as a competitive disadvantage. The contribution of this research aims to reinforce the state of art as concerns the theoretical scope of analysis of these issues enriched by the case study achievement.

Diffusion and efficiency of ISO 9001 in Portugal: a qualitative and quantitative study from a holistic theoretical perspective

Purpose – the aim of this paper is to analyse the diffusion and efficiency of ISO 9001 on different sectors of activity Design/methodology/approach – for that purpose, a holistic an integrative theoretical approach was based on the scope of the Contingency theory, the Institutional theory and the Resources-Based View (RBV). This theorethical perspective was used in a broad empirical study, using a qualitative and quantitative methodology, concerning Portuguese companies from different sectors of activity. Findings – according to the findings from both perspectives, a ranked combination of the named theoretical frame was constructed. Research limitations/implications – as to the analysis of the efficiency of ISO 9000, one of the limitations of this study lays in the consideration of just two sectors of activity, and another relates to its domestic geographical placement. Practical implications – this study used the ISO 9001 structure for the interviews and this has revealed very useful for the organizations to grasp the matters inquired. Originality/value – a relevant contribution to the state of art is achieved through the considered theoretical scope of analysis

Holistic Analysis for Fork-Join Distributed Tasks supported by the FTT-SE Protocol

11th IEEE World Conference on Factory Communication Systems (WFCS 2015). 27 to 29, May, 2015, TII-SS-2: Scheduling and Performance Analysis. Palma de Mallorca, Spain.

Holistic approach, tourism

Holistic refers to something that emphasizes the whole and the interdependence of its parts. It can be conceptualized as interdisciplinary: the claim that most social and economic phenomena cannot be fully understood or explained without adopting an approach that goes beyond the aims of a single scientific discipline.

Portal web inmobiliario Luxury Properties con posicionamiento SEO

Este documento explica la metodología de trabajo utilizada durante el desarrollo de este proyecto. El resultado obtenido ha sido un producto que forma parte del portal web Luxury Porperties. Luxury Properties es una marca comercial, creada por la compañía Luxury Dreams, para identificar un portal web especializado en las propiedades de lujo. Para desarrollar este concepto, la empresa compró el dominio luxuryproperties.es con el objetivo de crear un sistema que implemente toda la lógica de negocio necesaria para la publicidad y mercadeo de sus productos. Al final del documento se encuentran las recomendaciones y las futuras valoraciones a tener en cuenta por el cliente en futuras ampliaciones del portal.

Effectiveness of holistic neuropsychological rehabilitation for Spanish population with acquired brain injury measured using Rasch analysis.

INTRODUCTION The Rasch model is increasingly used in the field of rehabilitation because it improves the accuracy of measurements of patient status and their changes after therapy. OBJECTIVE To determine the long-term effectiveness of a holistic neuropsychological rehabilitation program for Spanish outpatients with acquired brain injury (ABI) using Rasch analysis. METHODS Eighteen patients (ten with long evolution - patients who started the program > 6 months after ABI- and eight with short evolution) and their relatives attended the program for 6 months. Patients' and relatives' answers to the European Brain Injury Questionnaire and the Frontal Systems Behavior Scale at 3 time points (pre-intervention. post-intervention and 12 month follow-up) were transformed into linear measures called logits. RESULTS The linear measures revealed significant improvements with large effects at the follow-up assessment on cognitive and executive functioning, social and emotional self-regulation, apathy and mood. At follow-up, the short evolution group achieved greater improvements in mood and cognitive functioning than the long evolution patients. CONCLUSIONS The program showed long-term effectiveness for most of the variables, and it was more effective for mood and cognitive functioning when patients were treated early. Relatives played a key role in the effectiveness of the rehabilitation program.

Introducing blended learning into a Master Program in Nursing Sciences: a first exploration of a holistic evaluation framework

This contribution presents the first stage of a project to assist the transition of a traditional to a blended program in higher nursing education. We shall describe the goals and context of this project, present the evaluation framework, discuss some early results and then discuss the usefulness of the first version of the evaluation framework.

Implementation of an Integrated Activity-Based Costing in a Holistic Database Management System and its Implications for Operations Management

Diplomityössä on tutkittu reaaliaikaisen toimintolaskennan toteuttamista suomalaisen lasersiruja valmistavan PK-yrityksen tietojärjestelmään. Lisäksi on tarkasteltu toimintolaskennan vaikutuksia operatiiviseen toimintaan sekä toimintojen johtamiseen. Työn kirjallisuusosassa on käsitelty kirjallisuuslähteiden perusteella toimintolaskennan teorioita, laskentamenetelmiä sekä teknisessä toteutuksessa käytettyjä teknologioita. Työn toteutusosassa suunniteltiin ja toteutettiin WWW-pohjainen toimintolaskentajärjestelmä case-yrityksen kustannuslaskennan sekä taloushallinnon avuksi. Työkalu integroitiin osaksi yrityksen toiminnanohjaus- sekä valmistuksenohjausjärjestelmää. Perinteisiin toimintolaskentamallien tiedonkeruujärjestelmiin verrattuna case-yrityksessä syötteet toimintolaskentajärjestelmälle tulevat reaaliaikaisesti osana suurempaa tietojärjestelmäintegraatiota.Diplomityö pyrkii luomaan suhteen toimintolaskennan vaatimusten ja tietokantajärjestelmien välille. Toimintolaskentajärjestelmää yritys voi hyödyntää esimerkiksi tuotteiden hinnoittelussa ja kustannuslaskennassa näkemällä tuotteisiin liittyviä kustannuksia eri näkökulmista. Päätelmiä voidaan tehdä tarkkaan kustannusinformaatioon perustuen sekä määrittää järjestelmän tuottaman datan perusteella, onko tietyn projektin, asiakkuuden tai tuotteen kehittäminen taloudellisesti kannattavaa.

Evolución de distintos marcadores del remodelado óseo en pacientes hiperparatiroideos sometidos a exéresis quirúrgica de la glándula paratiroides

El exceso de paratirina (PTH) en el hiperparatiroidismo primario (HPTP) provoca un aumento del remodelado óseo con pérdida de densidad mineral en el hueso. El presente estudio pretende evaluar la evoluctón de distintos Marcadores del remodelado óseo (MRO): fosfatasa alcalina (FA) y osteocalcina...