A linguagem do blog escolar em um trabalho com multiletramentos: compartilhando sentidos

This research, part of Applied Linguistics field, aims to analyze the language of a school blog, developed with the participation of students, as a work based on the conception of multiliteracies, focusing on the construction of different meanings. The research is carried on from the building and maintenance of a school blog, the Ieceblog, with students of Ensino Fundamental II, since 2008, in a private school in Natal-RN. The investigation of the language produced on a school blog is justified due to the interactive conceptions of writing and reading on the virtual environment. Given the fact that new technologies are a reality in the schools opened to the practices of multiliteracies, it is assumed that text, image, video, audio, non-graphic signs and hypertext intensifies the produced interaction, in which the students become real authors. In this perspective, some voices belonging to the statements that are formed through the posts and comments chosen to the analyses and reflection on the blog space as locus of productions of senses inserted in the school and the world environment, as well as for the identification of the language resources used to intensify the senses that emerge from it. From the view of dialogism conceptualized by Bakhtin Circle, the qualitative interpretive-research deepens the experience of a school blog focusing on digital language in line with the vision of digital literacy. From the blog posts, a corpus that promote the exposure of different manifestations of language in the design of digital multiliteracies is elected. Thereby, the method used was the dialogical analysis of speech based on Bakhtin s studies and the Circle. The corpus was taken from the blog s posts in order to point up the different language manifestations in the following categories: (i) mood reinforced by the mockery, (ii) search for compliance with school sphere, (iii) conflicting social values and consistent complicity between sense and verbal imagery, and finally (iv) social practices that take place from and through the discursive genre. The study points to the tension between the active voices in several directions, revealing the distorted unit of posts which, under the analytical observation raises multiple meanings in a responsive manner. The analysis of the dialogue interaction in which intersperses the digital one becomes more apparent that the multiliteracies events that are mediated by language in addition to structure of the language and makes us rethink the students

Digital content and making it viral in social media

Tutkimuksen tavoite on selvittää digitaalisen sisällön ominaisuuksia, jotka vaikuttavat ryhtyvätkö kuluttajat jakamaan, tykkäämään ja kommentoimaan sitä sosiaalisessa mediassa. Tällä pyritään auttamaan yrityksiä ymmärtämään paremmin viraalisuutta, jotta he pystyisivät tuottamaan ja julkaisemaan nettisivuillaan ja sosiaalisessa mediassa parempaa sisältöä, jota kuluttajat jakaisivat enemmän. Tutkimus toteutetaan muodostamalla hypoteeseja mahdollisista ominaisuuksista kirjallisuuden perusteella ja testaamalla niitä regressioanalyyseillä empiirisessä osiossa. Tulokset paljastavat yhdeksän piirrettä, jotka lisäävät viraalisuutta: kiinnostavuus, neutraalisuus, yllättävyys, viihdyttävyys, epäkäytännöllisyys, artikkelin ja Facebook julkaisun pituus, eri sisältö taktiikoiden käyttö (erityisesti blogit ja kuvat lisäävät viraalisuutta) sekä kun mielipidevaikuttaja tai kuuluisuus jakaa sisällön.

A year after Crimea: continuity and change of Finnish-Russian relations reflected in the views of the government officials of Finland and Russia

This thesis discusses the dynamism of bilateral relations between Finland and Russia and their interconnection with wider EU-Russia relations in the sight of the recent conflict in Ukraine. In particular, incorporation of Crimea in the territory of Russia in March 2014 is believed to have triggered a series of disputes between the European Union and Russia and thus, have impacted the course of the bilateral Finnish-Russian relations. The study leans on a premise that there are some historical traditions and regularities in the Finnish foreign policy course towards Russia which make the bilateral Finnish-Russian relations special. These traditions are distinguished and described in the book “Russia Forever? Towards Pragmatism in Finnish/Russian relations” (2008) edited by H. Rytövuori-Apunen. Assuming that the featured traditions take place in modern relations between Finland and Russia, the aim of the thesis is to find out how these traditions reappear during the year shaped by the events in Ukraine. In order to do that, author follows the timeline of happenings around the Ukraine crisis starting with Crimea’s referendum on independence, and exams the way these events were commented on and evaluated by the key government officials and political institutions of Finland and Russia. The main focus is given to the Finnish official discourse on Russia during the study period. The data collection, consisting of mostly primary sources (ministerial press releases and comments, statements, speeches and blog posts of individual policy makers) is processed using the thematic analysis supported by the content analysis. The study reveals that the consequences of the Ukraine crisis have brought, among others, complications to the economic cooperation between Finland and Russia, and have stimulated the increased attention of the Finnish decision makers to the country’s security questions. As a result, the character and importance of some historical regularities of the Finnish foreign policies on Russia, like the Continental Dilemma, have taken new shape.

Social Computing Data Repository

Social Computing Data Repository hosts data from a collection of many different social media sites, most of which have blogging capacity. Some of the prominent social media sites included in this repository are BlogCatalog, Twitter, MyBlogLog, Digg, StumbleUpon, del.icio.us, MySpace, LiveJournal, The Unofficial Apple Weblog (TUAW), Reddit, etc. The repository contains various facets of blog data including blog site metadata like, user defined tags, predefined categories, blog site description; blog post level metadata like, user defined tags, date and time of posting; blog posts; blog post mood (which is defined as the blogger's emotions when (s)he wrote the blog post); blogger name; blog post comments; and blogger social network.

Understanding your digital identity

The term “Digital Identity” is used here to describe the persona a person projects across the internet. Your Digital Identity as perceived by other people is made up of material that you post yourself (for example photographs on Flickr and your own web page) but it also is made up of material other people put there about you (blog posts that mention you, photographs in which you are tagged). The “This is Me” project has developed resources that can be used by students and others to appreciate what their Digital Identity is and how they can control it to help present the persona with the reputation that they want.

De consumidora a empreendedora institucional: um estudo de caso sobre o uso de estratégias discursivas na indústria de moda

A indústria criativa de moda está sendo impactada pela ação de consumidores que utilizam novos meios de comunicação como forma de interação, tais como blogs, Instagram e Twitter. Os consumidores que, nesse contexto, assumiram o papel de empreendedores, não estavam insatisfeitos com o mercado, apenas queriam compartilhar suas ideias e aquisições com outros usuários da rede. Com o decorrer do tempo, no entanto, essa ação, inicialmente despretensiosa, alcançou popularidade e captou a atenção de leitores e de empresas do setor, ganhando escala (DIAMANDIS & KOTLER, 2015) e visibilidade. Sendo assim, a pesquisa terá como objetivo identificar e analisar as estratégias discursivas que conduziram consumidores, que apenas desejavam se comunicar e trocar suas ideias em torno de um tema que lhes interessava, à categoria de empreendedores institucionais (ANSARI & PHILLIPS, 2011; DOLBEC & FISCHER, 2015). A pergunta de pesquisa respondida foi: Quais são as estratégias discursivas utilizadas por consumidores que se tornaram empreendedores institucionais? Para tal foi realizado um estudo exploratório, na forma de estudo de caso, com a blogger Camila Coutinho, do blog Garotas Estúpidas. Foram analisadas as estratégias discursivas da empreendedora, compiladas principalmente por meio de postagens do blog, materiais divulgados na mídia e entrevistas. Os dados foram analisados pelo método de análise de discurso (VAN DIJK, 1997; PHILLIPS & HARDY, 2002). Esta pesquisa contribui para a teoria de empreendedorismo institucional ao identificar e analisar as estratégias discursivas usadas por um empreendedor institucional. Além disso, contribui para a prática gerencial ao identificar as mudanças geradas por empreendedores no campo de mídia virtual.

Contribuição das redes de T.I. para formulação da estratégia e gestão das empresas

Pós-graduação em Engenharia de Produção - FEB

Patentes patéticas

The objective of this project is to publish a book of scientific dissemination aimed at the subject of intellectual or industrial property, in particular patent, and its approval process. Based on a series of weekly blog posts published by its author, Patentes Patéticas use scientific, literary journalism and humour techniques to analyze a selection of U.S. patents that stand out for their questionable utility and criticize the number of patents granted as a metric of technological innovation in a country

Opinion and generic question answering systems: a performance analysis

The importance of the new textual genres such as blogs or forum entries is growing in parallel with the evolution of the Social Web. This paper presents two corpora of blog posts in English and in Spanish, annotated according to the EmotiBlog annotation scheme. Furthermore, we created 20 factual and opinionated questions for each language and also the Gold Standard for their answers in the corpus. The purpose of our work is to study the challenges involved in a mixed fact and opinion question answering setting by comparing the performance of two Question Answering (QA) systems as far as mixed opinion and factual setting is concerned. The first one is open domain, while the second one is opinion-oriented. We evaluate separately the two systems in both languages and propose possible solutions to improve QA systems that have to process mixed questions.

Summarizing threads in blogs using opinion polarity

The huge amount of data available on the Web needs to be organized in order to be accessible to users in real time. This paper presents a method for summarizing subjective texts based on the strength of the opinion expressed in them. We used a corpus of blog posts and their corresponding comments (blog threads) in English, structured around five topics and we divided them according to their polarity and subsequently summarized. Despite the difficulties of real Web data, the results obtained are encouraging; an average of 79% of the summaries is considered to be comprehensible. Our work allows the user to obtain a summary of the most relevant opinions contained in the blog. This allows them to save time and be able to look for information easily, allowing more effective searches on the Web.

EmotiBlog: a fine-grained model for emotion detection in non-traditional textual genres

This paper presents the first version of EmotiBlog, an annotation scheme for emotions in non-traditional textual genres such as blogs or forums. We collected a corpus composed by blog posts in three languages: English, Spanish and Italian and about three topics of interest. Subsequently, we annotated our collection and carried out the inter-annotator agreement and a ten-fold cross-validation evaluation, obtaining promising results. The main aim of this research is to provide a finer-grained annotation scheme and annotated data that are essential to perform evaluation focused on checking the quality of the created resources.

Sexting na adolescência: análise da rede de enunciações produzida pela mídia

Esta tese foi produzida no Programa de Pós -Graduação em Educação em Ciências : Química da Vida e Saúde , na linha de pesquisa "Educação científica : implicações das práticas científicas na constituição dos sujeitos ". O objetivo desta pesquisa é analisar a rede de enunciações sobre o sexting em alguns materiais (reportagens, programas televisivos, postagens em blogs e comentários realizados por leitores dos sites) presentes na internet e investigar as condições de emergência da prática do sexting. O sexting é um termo criado nos Estados Unidos da América, que deriva das expressões sex (sexo) e texting (envio de mensagens). Esse conceito descreve uma prática social e cultural que está sendo difundida mundialmente: esta consiste em produzir e enviar fotos e vídeos sexuais, sensuais e eróticos entre conhecidos/as, amigos/as, namorados/as, “ficantes” etc.. Nesta pesquisa, utilizamos como aporte teórico os estudos de Pierre Lévy, André Lemos, Paula Sibilia, Guy Debord, Hannah Arendt, Michel Foucault e Zygmunt Bauman. Tais autores ajudam-nos a pensar que o sexting emerge devido a alguns acontecimentos sociais, culturais, históricos etc., que vêm provocando alguns deslocamentos em nossa sociedade. Para proceder com tal pesquisa, utilizamos a internet como campo empírico. Em nossa busca, encontramos 48 artefatos culturais que discutem, de alguma forma, sobre sexting. Dentre estes, 37 comentam sobre vídeos caseiros que mostram relações sexuais, 8 discutem sobre o fenômeno sexting e 3 debatem sobre a produção de fotos sensuais. Para análise dos dados, utilizamos algumas ferramentas foucaultianas, especialmente os conceitos de discurso, dispositivo e enunciado. Ao olharmos os materiais, percebemos que os/os adolescentes vêm se utilizando das tecnologias digitais para visibilizarem a sua sexualidade, o que nos dá indícios de que estas vêm possibilitando a constituição de jornalistas cidadãos/ãs. Além disso, evidenciamos que as fotos e vídeos dos/as adolescentes foram produzidos em comum acordo entre eles/as. Muitos dessas fotos e vídeos, foram disseminados pelos próprios sujeitos que aderiram a essa prática. Assim, a exposição da sexualidade, por meio do sexting, tem sido realizada com o propósito de adquirir visibilidade e de tornar-se a personalidade do momento. Entendemos que essa vontade de escancarar a sexualidade, por meio das tecnologias digitais, está vinculada à sociedade do espetáculo, que manifesta a necessidade de tornar-se visível. Além disso, notamos que essa prática está relacionada à escola, pois muitos dos casos relatados ocorreram no interior dessa instituição ou tiveram uma repercussão nesse ambiente. Em muitos casos, a escola era culpabilizada pelos casos de sexting que envolviam seus/sua alunos/as. No entanto, são os pais o foco de maiores críticas pela mídia massiva, pois, para essa instância, são estes os maiores responsáveis pela disciplinarização desses corpos. Evidenciou-se também que os/as praticantes do sexting sofreram micropenalidades, as quais tinham como objetivo corrigir suas condutas. Nesse sentido, entendemos o sexting como uma atualização do dispositivo da sexualidade, pois este coloca a sexualidade – a qual, durante a modernidade sólida, constituía-se como algo exclusivamente do âmbito privado – em evidência nos espaços públicos. Ao mesmo tempo, verificamos que algumas práticas disciplinares ainda buscam governar e normalizar a sexualidade dos sujeitos. A análise do material empírico possibilitou-nos verificar dois enunciados que fazem parte do discurso do sexting. O primeiro destes é que, na contemporaneidade, aparecer é uma condição de existência; o outro é que a sexualidade é entendida como algo que deve ser regulado, governado e normalizado. Consideramos importante centrarmos os estudos no sexting, pois entendemos que essa prática vem contribuindo para o surgimento de outros modos de viver e entender a sexualidade, pois o sexting enquadra a sexualidade como algo a ser exibido e mostrado para todos/as.

The role of new information and communication technologies (ICTs) in information and communication in science. A conceptual framework and empirical study

Problem This dissertation presents a literature-based framework for communication in science (with the elements partners, purposes, message, and channel), which it then applies in and amends through an empirical study of how geoscientists use two social computing technologies (SCTs), blogging and Twitter (both general use and tweeting from conferences). How are these technologies used and what value do scientists derive from them? Method The empirical part used a two-pronged qualitative study, using (1) purposive samples of ~400 blog posts and ~1000 tweets and (2) a purposive sample of 8 geoscientist interviews. Blog posts, tweets, and interviews were coded using the framework, adding new codes as needed. The results were aggregated into 8 geoscientist case studies, and general patterns were derived through cross-case analysis. Results A detailed picture of how geoscientists use blogs and twitter emerged, including a number of new functions not served by traditional channels. Some highlights: Geoscientists use SCTs for communication among themselves as well as with the public. Blogs serve persuasion and personal knowledge management; Twitter often amplifies the signal of traditional communications such as journal articles. Blogs include tutorials for peers, reviews of basic science concepts, and book reviews. Twitter includes links to readings, requests for assistance, and discussions of politics and religion. Twitter at conferences provides live coverage of sessions. Conclusions Both blogs and Twitter are routine parts of scientists' communication toolbox, blogs for in-depth, well-prepared essays, Twitter for faster and broader interactions. Both have important roles in supporting community building, mentoring, and learning and teaching. The Framework of Communication in Science was a useful tool in studying these two SCTs in this domain. The results should encourage science administrators to facilitate SCT use of scientists in their organization and information providers to search SCT documents as an important source of information.

Atitudes dos leitores de blogues de moda e beleza perante as publicações patrocinadas : intenção de compra e eWOM

Mestrado em Marketing

Predicting Academic Performance Based on Students' Blog and Microblog Posts

This study investigates the degree to which textual complexity indices applied on students’ online contributions, corroborated with a longitudinal analysis performed on their weekly posts, predict academic performance. The source of student writing consists of blog and microblog posts, created in the context of a project-based learning scenario run on our eMUSE platform. Data is collected from six student cohorts, from six consecutive installments of the Web Applications Design course, comprising of 343 students. A significant model was obtained by relying on the textual complexity and longitudinal analysis indices, applied on the English contributions of 148 students that were actively involved in the undertaken projects.