Intereses exógenos y resistencia ciudadana en la transformación físicosocial de un asentamiento auto-producido de Dakar (2005-2011)

La presión sobre el acceso a la tierra en la península de Dakar, Senegal, ha generado un proceso de transformación físico-social del mayor asentamiento auto-producido de la periferia urbana de Dakar (Pikine Irregular Sur) en el periodo 2005-2011. Esta investigación se propone analizar en qué medida las acciones llevadas a cabo: i) satisfacen o no el sistema integral de necesidades de los afectados (Demanda); ii) favorecen la implicación de los afectados o, por el contrario, fortalecen las estructuras de poder dominantes (Oferta), y iii) promueven o no la autonomía económica, la sostenibilidad ambiental, la equidad social y la legitimidad de los actores que participan (Entorno). La investigación se ha llevado a cabo por el método de estudio de casos, mediante un proceso de recogida de información participativo, articulado de abajo hacia arriba, en el que han participado 196 personas; la información recogida se ha procesado mediante la utilización de dos herramientas de análisis de realidades complejas: flujo de programa y sistema funcional. Los resultados del estudio de los casos 1 y 2 muestran que las acciones se han llevado a cabo en beneficio de los intereses de los mercados y de los actores que toman las decisiones y gestionan los recursos, incrementando la dependencia económica, empobreciendo a los directamente afectados y fragmentando su tejido social, promoviendo un desarrollo urbano desequilibrado, disperso y segregado, y deslegitimando a las instituciones involucradas. En el estudio del caso 3, en cambio, se verifica que la acción se ha llevado a cabo en beneficio de los intereses de los directamente afectados, utilizando recursos endógenos, fortaleciendo su tejido social, promoviendo un desarrollo urbano concentrado e inclusivo, e incrementando la legitimidad de las instituciones involucradas. El análisis cruzado de los resultados muestra que la pobreza, la exclusión social y la precariedad habitacional, en el contexto específico de la periferia de Dakar, no son un problema de falta de recursos, sino de falta de ética por parte de quienes gestionan y financian los procesos de transformación físico-social, y de falta de voluntad por parte de las autoridades de implicar a los ciudadanos, y en particular a los directamente afectados, en los procesos de toma de decisiones de las acciones y los programas que les afectan. Finalmente se concluye que no se trata de luchar contra la pobreza, sino de luchar contra los sistemas injustos que generan la pobreza y la exclusión. ABSTRACT The pressure on the access to land in the area of Dakar, Senegal, has generated a physical/social transformation process in the largest self-produced settlement in the urban periphery of Dakar (South Irregular Pikine), in the period 2005-2011. This research aims to analyze to what extent the actions carried out: i) satisfy the integral needs of the affected population (Demand), ii) encourage the involvement of those affected or otherwise strengthen dominant power structures (Supply), and iii) promote or inhibit economic autonomy, environmental sustainability, social equity and legitimacy of the actors involved (Environment). The research was conducted by the case study method. 196 people participated in a bottom-up participatory process of information gathering. The information collected was processed using two custom tools aimed to analyse complex systems: the program flow and the functional system. The results of case studies 1 and 2 show that the actions were carried out in the best interest of the markets and the actors who made decisions and managed resources, increasing economic dependence, impoverishing those directly affected and fragmenting their social network by promoting an unbalanced, dispersed and segregated urban development, and de-legitimizing the institutions involved in the process. On the contrary, in the case study 3 it is verified that the action has been carried out on behalf of the interests of those directly affected, using endogenous resources, strengthening the social network, promoting a focused and inclusive urban development, and increasing legitimacy of the institutions involved. The comparative analysis of the results shows that poverty, social exclusion and precarious housing in South Irregular Pikine are not a problem of lack of resources but of unethical behaviour of those who manage and finance physical and social transformation processes, as well as unwillingness on the part of the authorities to involve citizens in the decision making processes for the actions and programs that affect them. Finally we conclude that the enemy to fight against is not poverty but unfair systems that generate poverty and exclusion. RÉSUMÉ La pression sur le foncier dans la presqu'île de Dakar, au Sénégal, a généré un processus de transformation physico-sociale du plus grand établissement auto-produit de la périphérie urbaine de Dakar (Pikine Irrégulier Sud), durant la période 2005-2011. Cette recherche vise à analyser dans quelle mesure les actions menées: i) répondent ou non à l’ensemble des besoins intégrales des personnes concernés (Demande), ii) encouragent l'implication des concernées ou au contraire renforcent les structures de pouvoir dominant (Offre), et iii) favorisent ou non l'autonomie économique, la durabilité environnementale, l'équité sociale et la légitimité des acteurs concernés (Contexte). La recherche a été menée par la méthode des études de cas, par un processus de collecte d'information participative articulée du bas vers le haut dans lequel ont participé 196 personnes. Les informations recueillies ont été traitées à l'aide de deux outils d'analyse de réalités complexes: le système fonctionnel et le flux de programme. Les résultats de l'étude de cas 1 et 2 montrent que les actions ont été menées au profit des intérêts des marchés et des acteurs qui prennent les décisions et gèrent les ressources, augmentant la dépendance économique, appauvrissant ceux qui sont directement concernés et fragmentant leur tissu social, encourageant un développement urbain déséquilibré, dispersé et ségrégé, et délégitimant les institutions concernées. Dans l'étude de cas 3, cependant, il est vérifié que l'action a été menée au profit des intérêts de ceux qui sont directement concernés, en utilisant des ressources endogènes, en renforçant son tissu social, en encourageant un développement urbain concentré et inclusif, et en augmentant la légitimité des institutions concernées. L'analyse comparée des résultats montre que la pauvreté, l'exclusion sociale et le logement précaire, dans le contexte spécifique de la banlieue de Dakar, ne sont pas un problème de manque de ressources, mais de manque d'éthique de la part de ceux qui gèrent et financent les processus de transformation physico-sociale, et de manque de volonté de la part des autorités d'impliquer les citoyens, en particulier ceux qui sont directement concernés, dans le processus de prise de décision des actions et des programmes qui les impliquent. Finalement, on conclut qu'il ne s'agit pas de lutter contre la pauvreté, mais de lutter contre les systèmes injustes qui produisent la pauvreté et l'exclusion.

Modelo de gestión por proyectos para el desarrollo local (MGPDL) en el marco de la nueva gestión pública. Aplicación a los distritos y barrios de la ciudad de Madrid

Esta investigación presenta un modelo de gestión para el ámbito público local enmarcado en la Nueva Gestión Pública que aboga por una gestión más eficaz, eficiente y transparente, y que pone el acento en la consideración del administrado como cliente y en las capacidades gerenciales y de liderazgo de los directivos públicos por encima de la función burocrática clásica. Asumiendo el concepto de comunidad política, en el que los ciudadanos y los gobernantes son corresponsables de la concertación política y social, y se pone en valor el conocimiento de la sociedad civil para la toma de decisiones, este modelo se expresa a través de un plan de acción para el desarrollo local que incorpora la estrategia empresarial “gestión por proyectos”, entendidos éstos como todos los proyectos que recogen las necesidades e ideas de los afectados, y que de alguna manera contribuyen al cambio o ayudan a transformar la realidad para la mejora de la calidad de vida. La realidad objeto de estudio que inspira este modelo es el primer plan de inversiones llevado a cabo en los distritos madrileños de Villaverde y Usera. Las características propias de este plan fueron la voluntad y la habilidad de los poderes públicos para transformar una movilización social reivindicativa en un proceso de planificación como aprendizaje social, integrando a los ciudadanos en un innovador sistema de gestión de responsabilidad compartida. El resultado fue considerado un éxito, ya que se cumplió el objetivo de reequilibrio social y económico de ambos distritos con el conjunto de la ciudad de Madrid, gracias a las infraestructuras y equipamientos construidos, y a los programas sociales implementados. De hecho, al concluir el plan, los problemas que originaron la movilización social apenas tenían relevancia: droga (5%), falta de equipamientos (3%) y baja calidad de vida (5%). A raíz del aprendizaje de esta experiencia desarrollada durante el período 1998‐ 2003, se construyó una metodología de actuación que se ha materializado en los actuales Planes especiales de actuación en distritos y Planes de Barrio de la ciudad de Madrid. Las evaluaciones realizadas hasta ahora determinan que se está logrando una homogeneización territorial en la oferta municipal de bienes, servicios y equipamientos públicos, lo que contribuye a una mayor equidad económica y social, en definitiva, a una mejor calidad de vida. ABSTRACT This research presents a management model for the public sector local framed in the New Public Management that advocates a public management more effective, efficient and transparent, and that puts the accent on the consideration of the citizen as client and in managerial and leadership skills of public managers over the classic bureaucratic function. Embracing the concept of political community, in which citizens and governments are jointly responsible for the political and social dialogue, and highlights the knowledge of the civil society to the decision‐making, this model is expressed through an action plan for local development that incorporates the business strategy "management by projects', understood these as all the projects that reflected the needs and ideas of those affected, and that in some way contribute to the change or help to transform the reality for the improvement of the quality of life. The reality which is subject of study and inspires this model is the first investment plan carried out in the districts of Madrid Villaverde and Usera. The characteristics of this plan were the will and the ability of the public authorities to transform a social mobilization in a planning process as social learning, integrating to citizens in an innovative system of management of shared responsibility. The result was considered a success, since the target was met for social and economic balance of the two districts with the whole of the city of Madrid, thanks to the built infrastructure and equipment, and the social programs implemented. In fact, at the end of the plan, the problems that led to the social mobilization had little relevance: drugs (5 %), lack of equipment (3 %) and low quality of life (5 %). As a result of learning from this experience developed during the period 1998‐ 2003, was built a methodology of performance which has been materialized in the current plans for special action in districts and plans of neighborhood of the city of Madrid. The evaluations conducted until now determine that the plans are achieving a territorial homogenization in the municipal supply of goods, services and public facilities, which contributes to a better economic and social equity, ultimately, to a better quality of life.

Optimización del peaje en autopistas interurbanas que compiten con carreteras convencionales libres de pago : una perspectiva de eficiencia y equidad

En algunos países, como por ejemplo España, es común que entre un origen y un destino existan dos carreteras paralelas en las que existen ciertas diferencias. La más importante es que una de las vías es una autopista que ofrece a los usuarios una mayor comodidad y un menor tiempo de viaje a cambio del pago de un peaje, el cual no es necesario abonar en la carretera convencional paralela. Así, el problema de la tarificación vial ha sido estudiado en diversas ocasiones. Existe un amplio consenso en que para lograr el máximo bienestar social, los usuarios deben internalizar las externalidades que producen y no perciben a través de un peaje. Sin embargo, dicho peaje puede perjudicar a los usuarios con bajos ingresos. Dependiendo del objetivo (por ejemplo, maximizar el bienestar, maximizar la equidad social, la amortización de la construcción de la carretera, etc) el peaje óptimo podría variar sustancialmente. La literatura académica acerca de los peajes, la eficiencia y la equidad es vasta y diversa. Sin embargo, hemos encontrado una deficiencia en dicha literatura sobre el peaje óptimo, en corredores donde una carretera y una autopista con diferentes características de calidad compiten para capturar el tráfico. Particularmente no se ha encontrado ninguna investigación acerca del establecimiento del peaje que maximice el bienestar social o la equidad para distintas distribuciones del valor del tiempo de viaje (VTT), caracterizadas por su media y varianza. Por ello, el principal objetivo de la investigación es estimar la influencia que tiene la distribución de la renta de una sociedad sobre el peaje óptimo. La presente tesis doctoral trata de obtener, por medio de una metodología robusta, las diferentes políticas de peajes que los planificadores de transporte deberían llevar a cabo según la riqueza y cohesión social de los potenciales usuarios del corredor, la demanda y el objetivo que se busque con dicha tarificación, esto es, maximizar el bienestar social o la equidad. Adicionalmente también se obtienen los peajes óptimos dependiendo de si el corredor se encuentra totalmente tarificado o únicamente se debe pagar un peaje por circular en la autopista. In some countries, such as Spain, it is very common that in the same corridor there are two roads with the same origin and destination but with some differences. The most important contrast is that one is a toll highway which offers a better quality than the parallel road in exchange of a price. The users decide if the price of the toll worth to pay for the advantages offered. The problem of road pricing has been largely studied. It is well acknowledged that in order to achieve the maximum social welfare, users must internalize the externalities they produce and do not perceive through a toll. However, that toll can harm users with low income. Depending on the objective (e.g. maximize welfare, maximize social equity, amortize the construction of the road, etc) the optimal toll might vary substantially. The academic literature about pricing, efficiency and equity is vast and diverse. However, as far as we have found, there is a gap in the literature regarding the optimal price where a road and a highway with different quality characteristics compete for capturing the traffic in a corridor. Particularly we did not find any research estimating the optimal welfare price or the optimal equity price for different Value of Travel Time (VTT) distributions characterized by different VTT average and variance. The objective of the research is to fill this gap. In this research a theoretical model in order to obtain the optimal price in a toll highway that competes for capturing the traffic with a conventional road is developed. This model is done from the welfare and equity perspective and for non‐usual users who decide over the expectation of free flow conditions. The model is finally applied to the variables we want to focus on: average value of travel time (VTT) which is strongly related with income, dispersion of this VTT, different kind of distributions of VTT and traffic levels, from free flow to congestion. Furthermore, we also obtain the optimal tolls with the corridor completely charged or with untolled alternative.

Herramienta de certificación para la Bioconstrucción

En este trabajo se presenta una propuesta de herramienta para la certificación de viviendas de Bioconstrucción en España. Se basa en que la Bioconstrucción es una práctica consolidada en el territorio Español, pero que carece de estudio científico para definir, caracterizar y comprobar esta práctica como alternativa constructiva comprometida con el medio ambiente y con la salud humana. Primeramente se hace el estudio de las referencias específicas existentes y se complementa con bibliografía afín, para así tener una caracterización en la que pueda asentarse el trabajo de campo. En el trabajo de campo se comprueban los aspectos que componen la Bioconstrucción. Se han buscado casos de estudio diversificados y una detallada evaluación de proyectos y construcciones, así como de la información obtenida en encuestas a los propietarios y usuarios, y a los profesionales responsables de los procesos constructivos. Con esta base de datos se establecieron características tanto constructivas como geográficas o socio ambientales, y se ha definido la estructura para la herramienta. Se propone entonces una metodología de certificación que integra tres dimensiones identificadas a lo largo del estudio de la Bioconstrucción: salud, medio ambiente y responsabilidad social. A partir de una visión sistémica y basándose en valores como la promoción de espacios de la salud humana en consonancia con los patrones de la naturaleza, el equilibrio ambiental hacia al impacto positivo, y la acción consciente de respecto, dignidad y equidad social durante todo su ciclo de vida; con el objetivo de poder evaluarla en todos sus aspectos y contribuir al avance de las políticas de habitabilidad, medioambiental y de responsabilidad social. Se establecen 10 apartados fundamentales: territorio, bioclimática, saludabilidad, materiales, sistemas constructivos, energías, agua, aire, residuos y gestión. Cada uno se desarrolla en forma de requerimientos, en un total de 175, que evalúan los diversos aspectos de una vivienda de Bioconstrucción. En la valoración cada requerimiento es evaluado en su relación con cada etapa del ciclo de vida de la edificación: concepción, construcción, ocupación y pos-ocupación. Así la valoración será transversal y multidisciplinar, permitiendo análisis tanto parciales como globales para que se pueda mejorar el tema que no cumple con el mínimo pedido. El resultado de la evaluación es la valoración del estado “bio” de la construcción o proyecto. Se hace la validación de la herramienta en casos estudiados. Los resultados de la investigación son la definición y la caracterización de la Bioconstrucción en España, una base de datos de más de 100 casos de estudio, una herramienta específica y validada que evidencia diversas líneas de investigación dónde profundizar y fomentar su desarrollo. Con ello, se pretende contribuir al cambio de paradigma que hace de la construcción actual un desafío hacia un contexto equilibradamente respetuoso con toda la vida que habita nuestro ecosistema. ABSTRACT This work presents a certification tool for the Bioconstrucción's housings in Spain. Based in that the Bioconstrucción is a consolidated practice in the Spanish territory, but there ins´t scientific study to define, to characterize and to verify this practice as a constructive alternative compromised with the environment and with the human health. At first we study about the specific references and them complements itself with related bibliography. By this way to have a characterization in the one that could settle the fieldwork. In the fieldwork there are verified the aspects that compose the Bioconstrucción. Cases of study have been looked diversified and a detailed evaluation of projects and constructions, as well as of the information obtained in you poll the owners and users, and to the professionals responsible for the constructive processes. With this database there were established both constructive and geographical characteristics or partner environmental, and the structure has been defined for the tool. The certification methodology proposes integrates three dimensions identified along the study of the Bioconstrucción: health, environment and social responsibility. From a systemic vision and basing in values as the promotion spaces of the human health in agreement with the bosses of the nature, the environmental balance towards to the positive impact, and the conscious action of respect, dignity and social equity during all his life cycle. With the aim to be able to evaluate it in all his aspects and contribute to the advance of the policies of habitability, environmental and of social responsibility. Ten fundamental paragraphs are established: territory, bioclimátic, saludability, materials, constructive systems, energies, water, air, residues and management. Each one develops requirements, in a total of 175, who evaluate the diverse aspects of Bioconstrucción's housing. In the valuation every requirement is evaluated in his relation by every stage of the life cycle of the building: conception, construction, occupation and post-occupation. This way we get a transverse and multidisciplinary valuation, allowing both partial and global analysis in order that it could improve the topic that does not expire with the asked minimum. The result of the evaluation is the "bio" condition of the construction or project. The validation of the tool is done in studied cases. The results of the investigation are the definition and the characterization of the Bioconstrucción in Spain, a database of more than 100 cases of study, a specific and validated tool, and diverse lines for new investigation and to promote his development. It is tried to contribute to change a paradigm that does of the current construction a challenge towards a context in a balanced way respectfully with the whole life that lives in our ecosystem.

Relação espacial dos óbitos e internações por tuberculose com indicadores sociais em Ribeirão Preto (SP)

Objetivo: Propôs-se analisar a relação espacial dos óbitos e internações evitáveis por TB com indicadores sociais em Ribeirão Preto/SP. Métodos: Trata-se de um estudo ecológico em que foram considerados os casos de óbitos e internações, tendo como causa básica do óbito e motivo principal da internação, a tuberculose (CID A15.0 a A19.9), ocorridos na zona urbana de Ribeirão Preto e registrados respectivamente no Sistema de Informação sobre Mortalidade e no Sistema de Internação Hospitalar do Sistema Único de Saúde no período de 2006 a 2012. Foi realizada a análise univariada das variáveis sociodemográficas e operacionais dos casos investigados. Para construção dos indicadores sociais utilizou-se a análise de componentes principais, sendo selecionados dados das áreas de abrangência do município, considerando os dados do Censo Demográfico de 2010. A geocodificação dos casos foi processada no TerraView versão 4.2.2. Recorreu-se à regressão linear múltipla, pelo método dos mínimos quadrados e à regressão espacial para análise da relação de dependência espacial entre os indicadores sociais e as taxas de mortalidade e de internações por TB. A autocorrelação nos resíduos da regressão linear múltipla foi testada por meio do Teste Global de Moran, as análises foram realizadas considerando os softwares Arcgis-versão 10.1, Statistica versão 12.0, OpenGeoDa versão 1.0 e R versão 3.2.3. Para o diagnóstico do melhor modelo de regressão espacial, utilizou-se o teste Multiplicador de Lagrange. Em todos os testes, foi fixado o nivel de significancia de alfa em 5% (p< 0,05). Resultados: Foram registrados 50 casos de óbitos e 196 casos de internações por TB. A maioria dos casos registrados em ambos os sistemas se deu em pessoas do sexo masculino (n=41; 82%/n=146; 74,5%) e com a forma clínica pulmonar (n=44; 80,0%/n=138; 67,9%). Na construção dos indicadores sociais, três novas variáveis surgiram, apresentando respectivamente variância total de 46,2%, 18,7% e 14,6% sendo denominadas como indicadores de renda, desigualdade social e equidade social. Na modelagem para verificar relação espacial entre os óbitos e os indicadores sociais observou-se que a equidade social foi indicador estatisticamente significativo (p=0,0013) com relação negativa a mortalidade, sendo o Modelo da Defasagem Espacial o melhor método para testar a dependência espacial, com valor de ? (rho) estimado em 0,53 e altamente significativo (p=0,0014). Já na modelagem da relação espacial entre as internações por tuberculose e os indicadores sociais, o indicador de renda apresentou-se estatisticamente significativo (p=0,015) com relação negativa a internação e o melhor método para testar a dependência espacial também foi o Modelo da Defasagem Espacial com valor de ? (rho) estimado em 0,80 e altamente significativo (p<0,0001). Conclusão: O estudo contribuiu no avanço do conhecimento de que a mortalidade e as internações por tuberculose são eventos socialmente determinados, o que sugere investimento por parte da gestão

Cambios en la estructura metropolitana durante la última década. El caso del Área Metropolitana de Valencia

La realidad metropolitana de los países desarrollados está experimentando cambios importantes asociados a la creciente separación entre los espacios de residencia y trabajo. En las áreas metropolitanas se dan los procesos de este tipo más complejos cuyas consecuencias territoriales inmediatas son la potenciación de ciertas centralidades a la vez que crecen centros nuevos o tradicionales en sus áreas de influencia. La estructura territorial (la red urbana y de transportes, fundamentalmente) en el Área Metropolitana de Valencia (AMV) incide claramente en los problemas asociados a la equidad social y a la sostenibilidad ambiental. La comunicación que aquí se presenta se centra en el análisis de dichos cambios en la última década, a partir del comportamiento demográfico de los municipios, las pautas generales de movilidad y los cambios en la ocupación del suelo en el AMV.

Man of color : an autobiography : a factual report on the status of the American Negro today /

"In this autobiography, [the author] tells us the events of his life over the past fifty years. It is, too, a brief history of Los Angeles from the turn of the century--certainly, as far as the Negroes in Los Angeles are in the picture"--Preface. Jamaican-born Somerville became a Los Angeles dentist deeply involved in the NAACP.

Career counselling in Australia

Historically, perhaps because of its matching process traditions, career counselling has tended to be viewed more simplistically than other fields of counselling. However, in the latter part of the 20th century the career development industry witnessed rapid growth and seems set for a promising future. Such growth has corresponded with irreversible change in the world of work, the emergence of lifelong learning as integral to people's careers, and broader and more holistic definitions of career and career development that have gained widespread acceptance. With the increased influence of constructivism, career counselling has emerged from its vocational guidance origins as a profession in its own right. Increasingly, policymakers are recognizing the importance of career guidance and counselling in assisting to achieve policy goals related to lifelong learning, employment, and social equity. Thus, closer links have been created between policymakers and practitioner associations such as the Australian Association of Career Counsellors (AACC). Such intense focus on career guidance and counselling has also resulted in closer scrutiny of its professional standards and qualifications. Consequently, at the same time as there being increased demand for and interest in career counselling, practitioner associations are faced with issues related to redefining their roles with members, the community, and policymakers. This article will describe the changed context of career counselling, current issues such as standards and accreditation, and redefinition of the profession. The AACC's response to these challenges will be the focus of this article.

Introdução à libras: língua, história e cultura

Reading the book Introduction to Libras: Language, History and Culture enables enter the world of the deaf, increasing thus the own existential universe by contact with the richness of Brazilian Sign Language (Libras) and the history and culture of deaf people. This work is proposed by the subject of knowledge, raise awareness of the need to build a society in which vigore the principle of social justice for all; promote the revision of prejudice suffered by the deaf that impose discriminatory compactuando with the lack of social equity; and awaken the desire for a full communication with deaf people through Pounds learning, valuing differences.

Proposal for the creation of a Center for Learning Resources (CRA) in the School of San Lorenzo de Tarrazu

Education is the basis for economic and social development, but there are great inequalities in education and access to documentary resources, audiovisual and technology, a situation that affects school performance. The Organization of the United Nations Educational and Scientific Organization (UNESCO) found a correlation between levels of inequality in a country and performance: the greater the inequality, the worse the performance. Investment in education affects human development and benefit is obtained for the individual and society, which is necessary to ensure social equity, so that there is quality education for all. One of the fundamental purposes of the educational process is to train Costa Rican human thinking, analytical and critical of their environment. The purpose of that is acquired through various methods of academic achievement, learning, participation and constant communication of knowledge between the administrative staff, faculty and students. It is appropriate for schools and colleges have a school library or Resource Center for Learning, it is the gathering, analysis and work of the educational community, working with the intellectual growth of students, faculty, staff and community through access to different services and learning resources provided by the library or CRA.

Applying brand equity to the social product of breastfeeding

Social marketing has successfully adopted many of the techniques of commercial marketing; however, a key commercial marketing theory that does not appear to be utilised in social marketing theory is brand equity. Given that a key outcome of brand equity is loyalty, which is also a desired outcome of many social marketing programs, brand equity appears to be a relevant theoretical framework. This study presents descriptive results of the brand equity levels of 296 Gen Y Australians for the social product of breastfeeding. Breastfeeding is a desirable health behaviour with significant health and wellbeing outcomes for infants, mothers and communities. It was selected as the focus of this paper because loyalty to the behaviour is not increasing, according to the targets set by national government authorities.

Acknowledging social justice and equity through good practice for monitoring student learning engagement in FYE

As higher education institutions respond to government targets to widen participation, their student populations will become increasingly diverse, and the issues around student success and retention will be more closely scrutinised. The concept of student engagement is a key factor in student achievement and retention and Australasian institutions have a range of initiatives aimed at monitoring and intervening with students who are at risk of disengaging. Within the widening participation agenda, it is absolutely critical that these initiatives are designed to enable success for all students, particularly those for whom social and cultural disadvantage have been a barrier. Consequently, for the sector, initiatives of this type must be consistent with the concept of social justice and a set of principles would provide this foundation. This session will provide an opportunity for participants to examine a draft set of principles and to discuss their potential value for the participants’ institutional contexts.

Parent's socio-economic status and social support as risks for child mortality : consideration of health equity in The Gambia

A matched case-control study of mortality to children under age five was conducted to consider associations with parents' socio-economic status and social support in the Farafenni Demographic Surveillance Site (DSS). Cases and controls were selected from Farafenni DSS, matched on date of birth, and parents were interviewed about personal resources and social networks. Parents with the lowest personal socio-economic status and social support were identified. Multivariate multinomial regression was used to consider whether the children of these parents were at increased risk of either infant or 1-4 mortality, in separate models using either parents' characteristics. There was no benefit found for higher SES or better social support with respect to child mortality. Children of fathers who had the poorest social support had lower 1-4 mortality risk (OR=0.52, p=0.037). Given that socio-economic status was not associated with child mortality, it seems unlikely that the explanation for the link between father's social support and mortality is linked to resource availability. Explanations for the risk effect of father's social ties may lie in decision-making around health maintenance and health care for children.

How to bring equity investors to the social sector? A quasi-equity approach through the case study of SPEAK

As nonprofits do not have access to the same capital markets as for-profit enterprises, organizations usually scramble for funding to keep up with their mission. This scenario can be changed through the use of the right financial engineering. This Work Project aims at studying an innovative financing mechanism based on the concept of quasi-equity for organizations devoted to social ends to cope with their capital needs. A quasi-equity investment model is built for the Portuguese social business SPEAK, and an in-depth assessment of its current financial, organizational and impact situations is conducted. This is a pioneer case study in Portugal.