784 resultados para Facebook©


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O programa de matemática do ensino básico revela que a escola exige uma formação sólida em Matemática para que os alunos, ao longo do seu percurso escolar, possam compreendê-la e utilizá-la, mas o façam igualmente depois da escolaridade, na sua vida pessoal, profissional e social. A investigação feita visa compreender como é que a Educação Matemática Crítica e a rede social Facebook potenciam a aprendizagem crítica da Matemática. A utilização mais frequente desta rede social, possibilita chegar a um maior fluxo de informação/publicidade. Sob a égide da Educação Matemática Crítica, com o objetivo de observar que alterações ocorriam na forma como os alunos aprendiam determinados conceitos matemáticos em situações rotineiras da nossa sociedade. Esta aprendizagem pode ocorrer cooperativamente e/ou colaborativamente conforme as atividades e os alunos que realizam o estudo. O estudo realizado foi de natureza qualitativa de caráter interpretativo. Os alunos realizaram três atividades. A primeira denominada “Atmosfera Terrestre” para introduzir o capítulo de intervalos de números reais e para os discentes se familiarizarem com as ferramentas do Facebook. As outras duas foram uma publicidade de uma empresa e uma notícia sobre as tabelas de IRS para o ano de 2013. Depois de concluído esse estudo, verificou-se que os alunos não tiveram qualquer problema ao nível do manuseamento das ferramentas proporcionadas pelo Facebook. Na atividade introdutória para o capítulo de intervalo de números reais, os alunos conseguiram transpor o que tinha sido discutido em espaço Facebook para a sala de aula, apresentando exemplos da referida atividade. Conseguiram retirar, através da matemática, conclusões e resultados muito pertinentes para uma melhor perceção do que estava implicitamente presente em cada uma das atividades. As conclusões evidenciadas pelos alunos aludem que após várias discussões, argumentos e mesmo algum cálculo matemático conseguiram observar e justificar criticamente que algumas informações estavam camufladas nas distintas atividades. Os alunos constaram que após estas atividades estão mais alertas para situações similares, o que constitui uma conquista do papel da Matemática na sua vida.

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This paper is about the form of social modulation, The Facebook. The social order is the form that all parties. The modulations (there are several) are aspects of social order and therefore capable formant. The Facebook, then, is searched as a Dionysian aspects of the social form that appears with cyberculture and the mass consumption. Thus, it is to display the attitude of Dionysian that consume otherness and give up the KEYWORDS: social form, modulation, Dionysian, cyberculture, Facebook consumption on Facebook

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Pós-graduação em Comunicação - FAAC

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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This study aims to discuss the social media presence of the Brazilian newspapers Estadão and Folha de São Paulo, and how both have been working their way of communication on Facebook, the world famous social network. This study conducts a theoretical and conceptual review on the social media field and the digital media tendencies of journalism. It is also pointed out how the fanpages development was conceived -- recently, these fanpages have been aiming to find a way to approach their readers and interact with them. How both newspapers found a brand-new model on their social networks and how this model contributed to a more participative and equal communication, which involves the social network users, are worth of mention goals in this research

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The society went through several transformations, especially technological. With the democratization of the Internet and social media, forms of relationships have turned up in between brand and consumer. Thus, marketing availed human characteristics in order to meet and interact with the consumer. So many print magazines have created profiles on Facebook and Twitter with the primary intent of disseminating original content and become a channel of dialogue with the reader. This research aims to reflect on the role of journalist as brand managers and social media acting as a magazine brand strength ening strategy. The research will examine the Todateen magazine, teen magazine focused on class C, and their profiles from Facebook and Twitter as a way to expand the relationship with the reader, to humanize the brand and strengthen the identity of the magazine. The methodologies used are exploratory and analytical to, first, discuss the issues: magazine journalism, media convergence, web journalism, social media, corporate communications, branding and marketing, and then analyze the Todateen case, describing the print media, the website, Twitter and Facebook

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This paper aims to understand so that organizations in times of crisis - exposed to social media, especially Facebook - they conceive strategies to minimize any factors that shake with your credibility, image and reputation. There for, the case study on the crisis experienced by Ades brand in March 2013 was chosen. The methodology of the work consists of bibliographic research and analytical as well as the presentation and case study, covering the concepts of Marketing, Public Relations, Social Media, Reputation Management and Image, Branding and Integrated Communication. This work was divided into four chapters that present the management of communication in the digital age, the presentation of the global Unilever brand and it brand Ades; exposure to the crisis and its repercussion and an analysis of the case under the stance of public relations, in this order

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Pós-graduação em Desenvolvimento Humano e Tecnologias - IBRC

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Currently with the context of the Internet, especially on online social networks, it is observed that people and companies are establishing relationships both online and offline. The new digital culture and the competitiveness of the market are making companies change the way they communicate with their customers, providing a broader and more participative communication with their stakeholders. This resear chaims to understand the relation of corporate communication and Public Relations and from the conceptualization of the trials will detect the relationship processes of companies and their public in online social networks. Understand this type of relation ship is interesting because that, it is the field of the Public Relations professional. An area that grows in importance in today's market, since Facebook is being used as a channel of communication and relationship with consumers. The methodology used is exploratory research, in which, it aims to familiarize themselves with the subject and the possibility of analyzing three examples of relationships and engagement in the corporate communications field. In this case, the ranking of the top three companies, Coca-Cola, Guaraná Antarctica e Mc Donald's, in the Top Facebook Posts Brazil in January 2015. It is important that to have a Public Relations Professional that is able to create an open channel of communication on social networks with the purpose of detecting the characteristics of the target public and promote the participation of such public in the building of content and the innovative organization process. Therefore, it becomes an engaging and everlasting relationship

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In this course conclusion work intends to initially trace a brief history of childhood, watching as their design has been changing over time until you get to today, then it will be contextualized childhood and his relationship with the image, ie as this is narrated from images and phrases linked to them shared daily on a social network of communication accessed around the world, Facebook. Seek to identify the way that these images have in childhood now, in view of the existence of a Aesthetics domination over people, in the philosophical sense of the word means that which affects the senses, so the images can be produced Aesthetic emotions: ways of being, acting and feeling. For this will be a collection of materials on this web site, and to give theoretical support to work a literature will also be held, using for the basement of research, the theories of thinkers Walter Benjamin, Foucault, Philippe Aries, René Schérer

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The social networking sites have experienced a large and rapid growth in recent years and bring together millions of users in Brazil and worldwide. Such networks allow adding groups of people with common interests or relationships, enabling members of this group to communicate and exchange information. Some social networks have specific goals, for example, aggregate individuals with common interests and professional relationships. However, they all share information in some way, whether in the form of short texts, photos, videos, among others. Sharing information in files is also a growing activity on the Internet and can be done in various ways, from sending files via email to multiple contacts to make available areas shared by the same contacts. However, applications are not yet available to enable file sharing on Facebook, considered the premier social network today. Given the growing demand for sharing files over the Internet, and a large number of users familiar with the use of these integrated applications for Facebook there is a demand for applications that allow users to share files with their contacts in this social network. This study aims to investigate how users use Facebook, and their practices for file sharing. It is believed that the results will substantiate future projects to develop software for file sharing on Facebook. Due to the exploratory nature of this research, the choice was made for a survey to collect data, applied through the web. From the results obtained, was possible to observe a frequent use of file sharing, but no interest in paid services. Regarding Facebook, was possible to observe their extensive use in both the frequency of access as the hours spent, as well as an increased use of applications (games, quiz, etc.). The full set of results shows a favorable environment for developing applications for sharing files on Facebook.

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The social networks on the internet have experienced rapid growth and joined millions of users in Brazil and throughout the world. Such networks allow groups of people to communicate and exchange information. Sharing information in files is also a growing activity on the internet and is done in various ways. However, applications are not yet available to enable file sharing on Facebook, the premier social network today. This study aims to investigate how users use Facebook, and their practices for file sharing. Due to the experimental nature of this research, we opted for a data collection survey, applied over the web. From the data analysis, we have found a frequent use of file sharing, but no interest in paid services. As for Facebook, there was an extensive use of applications. The set of results shows a favourable scenario for applications that allow file sharing on Facebook.

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The paper studies the mobilization occurred in June 2013 in Brazil, initially under the banner of the Movement Free Pass, but without the existence of a lead, but multiple voices that alternate in search of social and economic change. The object of study is the communication made through social networks and their realization, or realization, the streets of major cities. The rallies demonstrate the power of communications media and a new phenomenon of talk, the use of social networks, now as uniting factor and not just a showcase of everyday life. The internet has become a new means of communication easy and free access, in addition to its fast dissipation data. Thus, the youth was used such technology to an uprising in the pursuit of social improvement of the cities where marches happened. Such a move still without an academic and social needs to be discussed so that, in addition to understood, can expand contributions to society, helping it in its claims. Was chosen as the site for the #causabrasil study and understanding of issues in which the public expresses dissatisfaction. The site performs an analysis with the combination of hastags a list of pre-registered and a list of terms used by different users of Facebook, Twitter, Instagram, Youtube and Google, through monitoring tool Seekr, and an infographic presents the main political demands of the population.

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The paper studies the mobilization occurred in June 2013 in Brazil, initially under the banner of the Movement Free Pass, but without the existence of a lead, but multiple voices that alternate in search of social and economic change. The object of study is the communication made through social networks and their realization, or realization, the streets of major cities. The rallies demonstrate the power of communications media and a new phenomenon of talk, the use of social networks, now as uniting factor and not just a showcase of everyday life. The internet has become a new means of communication easy and free access, in addition to its fast dissipation data. Thus, the youth was used such technology to an uprising in the pursuit of social improvement of the cities where marches happened. Such a move still without an academic and social needs to be discussed so that, in addition to understood, can expand contributions to society, helping it in its claims. Was chosen as the site for the #causabrasil study and understanding of issues in which the public expresses dissatisfaction. The site performs an analysis with the combination of hastags a list of pre-registered and a list of terms used by different users of Facebook, Twitter, Instagram, Youtube and Google, through monitoring tool Seekr, and an infographic presents the main political demands of the population.