893 resultados para Wine tasting.
Resumo:
Se presenta una tarea en la que se trabajan h??bitos de alimentaci??n saludables de forma experimental y l??dica incluyendo platos tradicionales de diferentes lugares del planeta. Tasting around the world incluye vocabulario espec??fico para identificar los ingredientes de cada comida, as?? como las t??cnicas culinarias necesarias (batir, fre??r, asar, etc.) en la elaboraci??n de las mismas. Se localiza en un mapa el pa??s del que proviene cada receta y se asocia con la bandera, la nacionalidad y el clima. El respeto y la tolerancia hacia otras culturas permiten aumentar el conocimiento y una sensaci??n de mayor bienestar mediante el fomento de h??bitos de alimentaci??n saludables.
Resumo:
This study tries to understand what needs to be done to improve value perceptions and wine usage (1) Change the Portuguese wine and enotourism industry profile to adjust to huge competitive marketplace because it is still production-based; more sales than marketing oriented and the market data are less important then production and sales ones; (2) Enhance strongly the relationship between the wine and enotourism company and final consumers by “management synergies”; high “innovativeness to market”;“marketing research” and by an effective brand strategy. In this line, this paper provides an overview about strategic factors that determine the Portuguese wine and enotourism decision making process. The results of this research enable the essential features of a consumer profile of purchase and consumption to be obtained with respect to: (1) the structure of attributes - intrinsic and extrinsic - that Portuguese still wine consumers best recognise and value in determining its quality, (2) the motivational structures that encourage and guide them in their decision making process when purchasing and consuming wine and enotourism services, (3) the anticipated effect of interaction between different situations of consumption with different price bands.
