Diagoguê e suas implicações na educação do cidadão em Aristóteles

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

A relação entre educação escolar e cidadania no Brasil no período de 1930 a 1945: que cidadão?

Pós-graduação em Educação Escolar - FCLAR

O cidadão armado comunismo e tenentismo (1927-1945)

Pós-graduação em História - FCHS

Avaliacão das técnicas de cultivo microbiológico e soroaglutinação rápida em cartão com e se 2-Mercaptoetanol da Brucelose canina

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Crise do modelo do jornalismo comercial e emergência do jornalismo cidadão

Corporative media, represented by TV, radio, press and internet conglomerates, is responsible for the biggest portion of audience and public all over the world. The commercial media was built upon media concentration and monopoly strategies and this business aims society’s economic and political control. Unfortunately, they don’t represent the biggest portion of population’s interests and, because of that, corporative media faces a crisis moment while alternative means of communication rise from the initiative of professionals who are committed to society’s marginalized sectors. Radical media intends to express a variant vision about hegemonic policies, priorities and perspectives. Citizen journalism is one of radical media arms and this research proposition is to analyze the business model of commercial media in Brazil and in the world, its means of production, and compare them with citizen journalism methods. This work also intends to analyze radical media and how it is opposite to corporative media by studying Escola de Notícias, an educommunication project from São Paulo

Grande-reportagem “Cidadão eu sou”

Não disponével

Cidadão em sintonia participativa: uma perspectiva para as Relações Públicas

In contemporary times, to which the media is centralized in the hands of a few, it is necessary to understand and discuss its democratization. In this situation it surges a theory that is still maturing, Communication Public, which reflects the communication by the optic of citizen participation. In this sense, the research has as objective the reflection about democracy, the centrality and conglomeration media in society and what is affecting public broadcast organizations. So has too the intention to defend the performance of professional public relations in this context, due to its humanistic and strategic characteristic. Through literature review, observation of programming of Radio FM UNESP Bauru and interviews with employees, it is perceived that the vehicle radio for its intrinsic characteristics has great potential democratization, when this character in public can promote citizenship. There was also observed the demand for professional public relations, assisting the organization to recognize themselves as a social institution, defining its mission, its goals, its vision and policies, with objective to make two-way symmetrical communication to the public

Educação física, escola, dimensões do conteúdo e formação do cidadão

Dentre as várias instituições das quais o ser humano participa, a escola é uma das mais importantes responsáveis pela construção da representação de quem somos. O educando é o objetivo maior da escola, mas na especificidade da Educação Física que, em geral, é totalmente desvinculada do projeto educacional das escolas, muito pouco tem sido feito, na prática, no sentido de educar os alunos “para a vida. Assim, esse trabalho tem como finalidade implementar aulas de Educação Física que contribuam para a formação do cidadão, e para isto foram elaboradas e desenvolvidas aulas que abordem o conteúdo handebol nas suas três dimensões: conceitual, procedimental e atitudinal. O método utilizado foi o da pesquisa-ação que, de natureza qualitativa, tem como característica o interrelacionamento entre o pesquisador e as pessoas participantes do estudo. As principais dificuldades foram: trabalhar novos conteúdos e a dimensão procedimental, e lidar com o número elevado de alunos. Porém, os momentos de tratar das dimensões conceituais e atitudinais foram muito bem sucedidos.

Sindicalismo cidadão e economia solidária: uma análise da experiência política da Central Única dos Trabalhadores (CUT)

Pós-graduação em Ciências Sociais - FFC

Lei de acesso à informação e serviços eletrônicos ao cidadão: o cenário latino-americano e as propostas para o Brasil

Pós-graduação em Comunicação - FAAC

A formação do cidadão moderno: a seleção cultural para a escola primária nos manuais de Pedagogia (Brasil e Portugal, 1870–1920)

This article seeks to understand the production of the modern school in Brazil and Portugal at the turn of the 20th century. The analysis falls on the pedagogical knowledge constituted around school programs disseminated in pedagogical manuals at the Normal Schools in Brazil and Portugal. The study uses three teacher training manuals as source of information: Curso pratico de pedagogia destinado aos alunos-mestres das escholas normaes primarias e aos instituidores em exercício (1874), by Mr. Daligault; Elementos de Pedagogia para servirem de guia aos candidatos ao magistério primário (1870), by José Maria da Graça Affreixo and Henrique Freire; and Lições de metodologia (1920), by Bernardino da Fonseca Lage.

Comunicação pública e os interesses do cidadão: uma perspectiva de relações públicas

This Project aims to study and verify the importance of effective communication in public organizations, considering current factors such as globalization and new trends in the behavior of the individuals. The issue is relevant because of the need to understand the relationships between the public institution and the various interest groups and research development of new practices of Public Relations as regards their influence on the municipal level. In this context, we present the concept of city, communication, citizenship and participation, focusing on the integration of these elements in the concept of Public Communication. Thus, attem pts to develop the applicability of instruments involving these concepts through scenario analysis, making communication purposal to the prefecture of Laranjal Paulista

Humanização na assistência odontológica de pessoas com deficiência, através do projeto Cão Cidadão-Unesp

The Araçatuba School of Dentistry along with the Veterinary Medical Course, both from UNESP, develop the Extension Project called “Cão Cidadão UNESP” (Unesp Citizen Dog), which is accomplished in some assistance societies, including the Dental Assistance Center to Persons with Disabilities (“Centro de Assistência Odontológica à Pessoa com Deficiência” - CAOE-UNESP). This project develops a multidisciplinary work involving professionals and students from health sciences. The project aims at developing activities to relieve stress, fear and anxiety of patients with disabilities in the moment that precedes the dental treatment. The team performs procedures such as walking with the dogs and patients, toothbrushing the dogs so the patients can see it, in order to learn and motivate themselves, dressing the dogs with some accessories such as white clothes, mask and cap, to associate with image of the dentist, making this relationship more pleasant and welcoming. It is evidenced, through reports of professionals, that the patients become calmer and more collaborative with the dentists, distracting them from the treatment focus and creating a positive bond. It should be noted that this experience has contributed to motivate the professionals to introduce new techniques for dental approach, such as Animal Assisted Therapy. It also shows that animals can be very helpful in treating people with disabilities, because they offer a lot of love, companionship and provide moments of joy and happiness to the participants.

Cartão de visita: uma estratégia de marketing profissional na prática odontológica

The objective of this study was to analyze the business cards used as the initial strategy of marketing Dentists, based on the Code of Dental Ethics, Law No. 5081 / 24/08/1966 and the principles of marketing. It is a cross-sectional study, which evaluated the 54 cards of Dental Clinics of Municipalities of the Northwest Region of São Paulo. Among the cards reviewed, based on the Code of Ethics, only 59.63% contained the registration number in the Regional Council of Dentistry, in 32.22% of the cards noted misuse of the term “general practice”, rather than “GP.” The item was on the cards unless found the specification of the profession Surgeon / Dental Surgeon (57.41%). According to Law No. 5081 / 1966, which regulates dentists, 37.22% of the cards improperly determined that the exercise more than two professional specialty; contained 19.26% of total ad price and terms of service payment. Thus, it appears that business cards are an important means of dissemination of professional work, but some Dentists have neglected ethical and legal principles. Thus, it emphasizes the need for awareness among professionals about the issues related to advertising and marketing.