Gestão do conhecimento e recursos humanos em bibliotecas universitárias brasileiras e portuguesas

The Knowledge Management represents a new vision of management of organizations, since information and knowledge are the main factors of competitiveness, today, of individuals, organizations and nations. The university plays a key role alongside with government and industry in the generation of technological innovations that can help the society progress, and the University Library is an important disseminator of scientific information. The main challenges of organizations involved in Knowledge Management are concentrated in the management of cultural and behavioral changes of its human resources and in creating an environment conducive to create, use and share information and knowledge. Within this context the question arises: How do University Libraries in Brazil and Portugal employ people management and knowledge management in order to improve the quality of its services and the productivity of their institutions? To answer it we developed a descriptive-analytic research, using the method of comparative study, analyzing 69 organizations. According to the survey results, the people management issues were the worst assessed in relation to other aspects of Knowledge Management, showing a weak dissemination of these practices in the University Libraries of Brazil and Portugal and the great need for initiatives to help develop them.

Cultura organizacional, inovação e gestão ambiental: integrando conceitos para a edificação de organizações sustentáveis

The main purpose of this article is to relate two among the most important themes of the current organizational dynamic: organizational culture, innovation and environmental management. Great part of the literature about environmental management and environmental innovation refers to organizational culture as the most arduous wall or the most significant element to develop effective practices of business environmental management. However, relationship among such concepts is, many times, superficial or camouflaging the necessary analytic depth. To solve this challenge, this article integrates the levels of the organizational culture (workmanships, values and presupposed unconscious), the typologies of environmental innovation (total productivity of resources, innovations for the segregation of materials and articulation of bio-systems), and the environmental technologies (end-of-pipe, environmental measurement, pollution prevention and zero-impact technology). Recommendations and challenges for the continuity of this research are registered.

Considerações sobre os estudos de audiência televisiva: a experiência dos estudos culturais britânicos

The purpose of this study is to present the audiences’ perspectives at the cultural Britannic’s view. It presents a bibliographical discussion about the mass medium communication and the audience’s purpose at the studies of the culturalist chain (flow). Additionally, it emphasizes the cultural studies’ contribution, at a particular point of view, about the audiences’ cultural practices when proposing the analyses and reflections on the basis of the relationship among culture, society and history.

Tradução de diários para o público infanto-juvenil: as adaptações culturais do livro Diário de um Banana

As traduções dos best-sellers para o público infanto-juvenil apresentam inúmeras implicações culturais reconhecidas como estratégias de tradução. Além disso, existe o apelo comercial inserido nesse gênero literário. Esse importante recurso, adotado pelo tradutor e seus editores, tem como intuito alcançar um alvo certo: o leitor de literatura de massa. Nesse sentido, o objetivo deste artigo é analisar algumas frases e expressões culturais contidas na tradução do best-seller Diário de um banana. Para tanto, a análise compara alguns excertos do texto original, identificando as escolhas lexicais e adaptações culturais usadas pelo tradutor brasileiro.

Casa de ferreiro, espeto é de pau: gestão de recursos hídricos em duas organizações universitárias

As water is essential for human survival and university organizations are responsible for spreading new knowledge and values through teaching, research and extension, this paper examined how two university organizations deal with a most precious resources, the Water, through its environmental management activities. To communicate the survey, this article is structured in three parts: the first is a brief reflection on environmental management in the university hospitals and the issue of water resources, then presents the methodological procedures for the conduct of research. Finally, we present the empirical evidence from case studies and discussions relevant to the research, followed by proposals on best practices in managing water resources that universities could adopt under review. It can be concluded that the possession of knowledge and cutting-edge research in several areas that universities do not provide an exemplary way to manage their water resources, ie, isolated and fragmented initiatives of Colleges ALPHA and BETA do not guarantee the environmental sustainability of campus, a As one can see that the units are not achieving academic success in the overflow of its knowledge and research for an effective internal environmental management, especially its water resources.

Informação, conhecimento e comunicação nas organizações do conhecimento

Reflection on the role of information, knowledge and communication on "knowledge organizations". The organizations called "knowledge organizations" need to be incurred in implementing significant changes in its organizational culture to meet the requirements of innovation - intrinsic to knowledge management. For this, we consider that these changes are possible to occur to the extent that organizations understand that despite the particularities of information, knowledge, and they represent a triad whose elements are inseparable in the construction of knowledge organizations.

Exigências familiares e do trabalho: um equilíbrio necessário para a saúde de trabalhadores e organizações

This article aims, through a theoretical essay, to promote a reflection about the new roles played by people in families, at work and at the society in general. Based on papers and scientific bibliography, it broaches the changes at the contemporary society, linked to changes on world of work and family relationships, focused on the unbalance at family-work relation. Some current organizational initiatives were cited as plans of prevention and improvement of worker health, which affect their relations. It was considered the need of reconstruction of gender stereotypes and reducing the inequality of opportunity between people as focal points for changing a current scenario, which prevails in the lack of balance between requirements that can generate negative consequences both for health the individual and their families and for the organization.

Análise dos benefícios do edi para a competitividade logística das organizações

The concept of EDI -Electronic Data Interchange is normally used to determine integration technologies between companies. Logistically, this implies in the integrationbetween enterprises in supply chain, involving the electronic transmission of data and thus reducing human intervention in the process, still favoring organizational performance. This study investigated the main benefits of EDI for organizational competitiveness and its possible impacton improving logistics performance of four companies comprising large national networks. Through multiple case studieswere able to identify common features that the use of EDI can favorer these companies. The results were significant and assume that the use of this tool can add value to logistics, primarily through streamlining processes, inventory optimization, cost reduction and performance improvement potential. Thus, the use of Electronic Data Interchange as a strategic tool for logistics proved, through this study, an efficient alternative for business improvement and good practice, able to leverage competitive advantages not only for individual companies, but also for the entire supply chain.