1000 resultados para PLANIFICACIÓN EMPRESARIAL – ESTUDIOS DE CASO
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El análisis de la situación de los recursos humanos en población en Bolivia, se basa en un cuestionario respondido por 20 profesionales que se especializaron en demografía y población a través de un taller organizado por CONAPO y proporciona algunas sugerencias de trabajo futuras.
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Incluye Bibliografía
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Incluye Bibliografía
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Incluye Bibliografía
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Incluye Bibliografía
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Incluye Bibliografía
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Estudo de caso da empresa Natura, unidade fabril localizado no município de Benevides, Pa. O trabalho objetivou analisar o conceito de sustentabilidade e estratégia empresarial aplicada pela empresa Natura. A pesquisa teve caráter descritivo e nível de análise organizacional. Utilizou-se como fontes de evidências, materiais de arquivos disponibilizados pela web, transcrições de entrevistas, relatórios anuais. A pesquisa permitiu identificar que a empresa optou pela valorização da economia regional, buscando parcerias profissionais com cooperativas. Desta forma, entende-se que a empresa trabalha o conceito de sustentabilidade, ao estabelecer parcerias com pequenos agricultores. Conclui-se nesta pesquisa, que a empresa também recebe benefícios ao estabelecer-se próximo à fonte de matéria prima, como economia de custos de transporte. Por ser a primeira empresa de grande porte no segmento de perfumaria, a estabelecer-se na região amazônica, a empresa tem uma vantagem competitiva ao manter um contato com os agricultores familiares e utilizando-se de uma imagem de sustentabilidade como ferramenta de marketing.
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The present work is to analyze the importance of exchanging knowledge and technological innovation in Business Condominium Square Capital installed in the Metropolitan Region of Campinas (SP). The condominium corporate Capital Square is the new result of the productive rearrangements that allow the reproduction of capital. This new production space, endowed with infrastructure and sophisticated logistics is able to enable the development of companies installed there in addition to promoting the advancement of technological innovation in the region because of its relations with laboratories, universities and research centers. The research aims to contribute to the understanding of this new form of organization of space activities corresponding to the logic of exchange of knowledge and technological innovation. The logical location of innovation services have similar aspects to economic activities in general, which is distinguished due to the intangible nature of services of high added value through the strategic role of information, the nature of services and because there are services whose logic operation is beyond the economic, but also scientific. The project includes the study in an integrated environment, which allows to evaluate, under various aspects, the importance of established companies and infrastructure available that enable the advancement of skills and knowledge exchange in Capital Square Condo
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The various changes occurring in society in the late twentieth century created a context of true technological revolution based on information. These changes resulted in three points: a new way to communicate with the emergence of new media and communication platforms; a new role assigned to organizations increasingly blamed for social problems, and a greater access to information by society, which forms more critical and demanding. The convergence of these three consequences observed strengthening of the concept of Corporate Social Responsibility and the importance of internal communication in their construction. This literature review and empirical research, based on a case study with the Junior Enterprise of Public Relations at Unesp Bauru, studied the role of Public Relations in the process of communication management as a facilitator of internal processes towards mobilization for Social Responsibility. It intent to see which are the main barriers to the inclusion of the concept too. The study shows the relevant current context itself, in which the concern with the changing social scenario should be seen as opportunities for growth. The concept of Corporate Social Responsibility should be inserted into the organizational DNA to its consolidation, characterizing itself as a cultural and dependent matter of internal restructuring. The role of public relations in this context covers the management of communication and harmony of the interests of all public organization
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Founded in 1921, the company currently known as Lupo S/A is one of the most ancient textile and clothing industries in Brazil. In this article we aim to describe the general lines of the trajectory of this family company, currently producing socks, nightwear and sports articles. The focus of this paper is on the analysis of some strategies used by the company along its formation and development process, and, particularly, the way these strategies made possible the productive restructuring associated to the overcoming of the strong crisis which began in the end of the 80's and early 90's, contributing to its recent consolidation in the clothing industry. The leading hypothesis of the study is that pioneering connected to a strong organizational culture that has been formed and constructed since its foundation and that was reestablished in a more recent management were the factors which were responsible for the advances able to generate an innovation environment in products as well as in processes and management. The theoretical reflection selected to subsidize the cognitive construction of the study of the company is based on the historical approach of the development of the textile industry in Brazil and in studies about the importance of the action of the entrepreneur, in the role of the organizational culture and of innovation to choose strategies in companies. The research involved the analysis of documents and data of the company, as well as interviews with directors and employees. The results show a traditional company model, but also show the presence of a very advanced entrepreneurial dynamic. Modern world – known as a fordist industrial model – could already be noticed in the company when this production pattern was not clearly defined yet in the Brazilian industry. Nowadays, the company faces the challenge of globalization and the open competition in the international market which brings the rivalry of the greatest and best globalized companies.
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Máster Internacional de Turismo
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[ES]Respecto a la gestión de las playas de sol y baño, se presentan 4 bloques de prácticas con sus soportes teóricos, que se denominan, por sus alcances conceptuales y procedimentales: cálculo de calidades DAFO cuantitativas y contrastables para un campo de aplicación dado en la Ordenación del Territorio (imprescindible en un diagnóstico ambiental de situación), evaluación de impactos ambientales heredados como parte del diagnóstico ambiental de situación, redacción de proyectos, propuestas y planteamientos (con sus acciones específicas), en relación con la Ordenación del Territorio, y puesta en valor de proyectos de Ordenación del Territorio (cualificación, cuantificación, catalogación y clasificación). Cada uno de los bloques de prácticas contiene: una base teórica, una batería de enunciados de ejercicios, y sus correspondientes soluciones. Los casos prácticos presentados satisfacen a las tareas propias de los gestores de un territorio y, en particular, se ajustan a las competencias profesionales asignadas a la materia de Planificación y Gestión del Litoral de grado de la ULPGC, generados a partir de los objetivos establecidos y que se alcanzan a través de los contenidos conceptuales, procedimentales y actitudinales, de una Ordenación del Territorio.