Public environmental consumerism : recycling behaviour and its impact on intentions to purchase green products

Recycling behaviour has been used as indicators of green behavior since research has indicated that there is a positive relationship between environmental concern and ecologically responsible behavior such as recycling. The objective of this study is to find out if there is a difference between recyclers and non-recyclers and heavy and light recyclers with respect to their willingness to pay more for green products despite the perception of green products being of a lower quality in comparison to alternative products. The answers to this will help us to better understand environmentally conscious consumerism of both groups of consumers i.e. the light and heavy recyclers. The results indicate that willingness to pay somewhat higher prices and accepting somewhat lower quality of green products appears to be, generally, independent of recycling and non-recycling, as well as heavy and light recycling behaviour. It also addresses the implications of these findings for business managers.

Intelligent consumer purchase intention prediction system for green products

In this paper the authors model green behaviour by predicting consumers’ purchase intention using Kohonen’s LVQ technique. It is envisaged that such a model may facilitate better understanding of green consumers’ market segments. The model employs cognitive, affective, and situational attributes of consumers to predict their purchase intention. The model can, potentially, provide a more direct method for companies to gauge consumers’ intention to purchase green products. The results indicate that consumers are more strongly resistant to lower quality than higher prices of green products in comparison to other alternative non-green products.

Programming your - objects (turtles, textboxes, sliders and buttons) in microworlds

This article outlines some new-object commands of Logo Microworlds and includes the use of buttons, sliders and programmable colours. The ability to assign object properties including font, colour and frames are discussed. As is assigning object-instructions and commands such as click on and clickoff, launch and cancel. Programming the turtle, making a new turtle, running simultaneous turtles, programming graphic colours and sliders as well as understanding dotimes are explored.

Not so easy being green?

Small and medium enterprises (SMEs) make up the bulk of modern economies. In Australia alone, there are about 951,000 small businesses in the private non-agricultural sector, employing 3.1 million people. For professional advisers and managers of these SMEs, the growing community concern for environmental issues will have quite an impact and SMEs are likely to find that ecological issues will become a big part of the daily management and strategic development of their firms. There are a few inherent problems standing in the way of greater environmental performance by Australia's SMEs. SMEs' lack of time and expertise is sometimes used as an excuse for inaction. But one way to get around this could be through outsourcing.

Managing strategic versus tactical green collaborations : a nonprofit perspective

This exploratory study examines how non-profit organisations view collaborations with other organisations, based on the objective of the collaboration. This perspective has not been previously considered within the literature. Our findings suggest that non-profits believe there are differences in the management of collaborations depending on whether they are designed
to achieve strategic or tactical goals. The variables of power and managerial imbalance were found to impact on the perceived effectiveness of strategic collaborations while organisational compatibility was found to impact on the perceived effectiveness of tactical collaborations.