Droit du transport intermodal international de marchandises : une perspective « supply chain management ».

La thèse propose d’introduire une perspective globale dans le traitement juridique du transport intermodal international qui prendrait racine dans la stratégie logistique des entreprises. La conception juridique se heurte, en effet, aux évolutions opérationnelles et organisationnelles des transports et aboutit à une incertitude juridique. Les transporteurs ont dû s’adapter aux exigences d’optimisation des flux des chargeurs dont les modes de production et de distribution reposent sur le supply chain management (SCM). Ce concept est le fruit de la mondialisation et des technologies de l’information. La concurrence induite par la mondialisation et le pilotage optimal des flux ont impulsé de nouvelles stratégies de la part des entreprises qui tentent d’avoir un avantage concurrentiel sur le marché. Ces stratégies reposent sur l’intégration interfonctionnelle et interoganisationnelle. Dans cette chaîne logistique globale (ou SCM) l’intermodal est crucial. Il lie et coordonne les réseaux de production et de distribution spatialement désagrégés des entreprises et, répond aux exigences de maîtrise de l’espace et du temps, à moindre coût. Ainsi, le transporteur doit d’une part, intégrer les opérations de transport en optimisant les déplacements et, d’autre part, s’intégrer à la chaîne logistique du client en proposant des services de valeur ajoutée pour renforcer la compétitivité de la chaîne de valeur. Il en découle une unité technique et économique de la chaîne intermodale qui est pourtant, juridiquement fragmentée. Les Conventions internationales en vigueur ont été élaborées pour chaque mode de transport en faisant fi de l’interaction entre les modes et entre les opérateurs. L’intermodal est considéré comme une juxtaposition des modes et des régimes juridiques. Ce dépeçage juridique contraste avec la gestion de la chaîne intermodale dont les composantes individuelles s’effacent au profit de l’objectif global à atteindre. L’on expose d’abord l’ampleur de l’incertitude juridique due aux difficultés de circonscrire le champ d’opérations couvert par les Conventions en vigueur. Une attention est portée aux divergences d’interprétations qui débouchent sur la « désunification » du droit du transport. On s’intéresse ensuite aux interactions entre le transport et la chaîne logistique des chargeurs. Pour cela, on retrace l’évolution des modes de production et de distribution de ces derniers. C’est effectivement de la stratégie logistique que découle la conception de la chaîne intermodale. Partant de ce système, on identifie les caractéristiques fondamentales de l’intermodal. La thèse aboutit à dissiper les confusions liées à la qualification de l’intermodal et qui sont à la base des divergences d’interprétations et de l’incertitude juridique. De plus, elle met en exergue l’unité économique du contrat de transport intermodal qui devrait guider la fixation d’un régime de responsabilité dédié à ce système intégré de transport. Enfin, elle initie une approche ignorée des débats juridiques.

Trois essais en macroéconomie

Les fluctuations économiques représentent les mouvements de la croissance économique. Celle-ci peut connaître des phases d'accélération (expansion) ou de ralentissement (récession), voire même de dépression si la baisse de production est persistente. Les fluctuations économiques sont liées aux écarts entre croissance effective et croissance potentielle. Elles peuvent s'expliquer par des chocs d'offre et demande, ainsi que par le cycle du crédit. Dans le premier cas, les conditions de la production se trouvent modifiées. C'est le cas lorsque le prix des facteurs de production (salaires, prix des matières premières) ou que des facteurs externes influençant le prix des produits (taux de change) évolue. Ainsi, une hausse du prix des facteurs de production provoque un choc négatif et ralentit la croissance. Ce ralentissement peut être également dû à un choc de demande négatif provoqué par une hausse du prix des produits causée par une appréciation de la devise, engendrant une diminution des exportations. Le deuxième cas concerne les variables financières et les actifs financiers. Ainsi, en période d'expansion, les agents économiques s'endettent et ont des comportements spéculatifs en réaction à des chocs d'offre ou demande anticipés. La valeur des titres et actifs financiers augmente, provoquant une bulle qui finit par éclater et provoquer un effondrement de la valeur des biens. Dès lors, l'activité économique ne peut plus être financée. C'est ce qui génère une récession, parfois profonde, comme lors de la récente crise financière. Cette thèse inclut trois essais sur les fluctuations macroéconomiques et les cycles économiques, plus précisément sur les thèmes décrit ci-dessus. Le premier chapitre s'intéresse aux anticipations sur la politique monétaire et sur la réaction des agents écononomiques face à ces anticipations. Une emphase particulière est mise sur la consommation de biens durables et l'endettement relié à ce type de consommation. Le deuxième chapitre aborde la question de l'influence des variations du taux de change sur la demande de travail dans le secteur manufacturier canadien. Finalement, le troisième chapitre s'intéresse aux retombées économiques, parfois négatives, du marché immobilier sur la consommation des ménages et aux répercussions sur le prix des actifs immobiliers et sur l'endettement des ménages d'anticipations infondées sur la demande dans le marché immobilier. Le premier chapitre, intitulé ``Monetary Policy News Shocks and Durable Consumption'', fournit une étude sur le lien entre les dépenses en biens durables et les chocs monétaires anticipés. Nous proposons et mettons en oeuvre une nouvelle approche pour identifier les chocs anticipés (nouvelles) de politique monétaire, en les identifiant de manière récursive à partir des résidus d’une règle de Taylor estimée à l’aide de données de sondage multi-horizon. Nous utilisons ensuite les chocs anticipés inférer dans un modèle autorégressif vectoriel structurel (ARVS). L’anticipation d’une politique de resserrement monétaire mène à une augmentation de la production, de la consommation de biens non-durables et durables, ainsi qu’à une augmentation du prix réel des biens durables. Bien que les chocs anticipés expliquent une part significative des variations de la production et de la consommation, leur impact est moindre que celui des chocs non-anticipés sur les fluctuations économiques. Finalement, nous menons une analyse théorique avec un modèle d’équilibre général dynamique stochastique (EGDS) avec biens durables et rigidités nominales. Les résultats indiquent que le modèle avec les prix des biens durables rigides peut reproduire la corrélation positive entre les fonctions de réponse de la consommation de biens non-durables et durables à un choc anticipé de politique monétaire trouvées à l’aide du ARVS. Le second chapitre s'intitule ``Exchange Rate Fluctuations and Labour Market Adjustments in Canadian Manufacturing Industries''. Dans ce chapitre, nous évaluons la sensibilité de l'emploi et des heures travaillées dans les industries manufacturières canadiennes aux variations du taux de change. L’analyse est basée sur un modèle dynamique de demande de travail et utilise l’approche en deux étapes pour l'estimation des relations de cointégration en données de panel. Nos données sont prises d’un panel de 20 industries manufacturières, provenant de la base de données KLEMS de Statistique Canada, et couvrent une longue période qui inclut deux cycles complets d’appréciation-dépréciation de la valeur du dollar canadien. Les effets nets de l'appréciation du dollar canadien se sont avérés statistiquement et économiquement significatifs et négatifs pour l'emploi et les heures travaillées, et ses effets sont plus prononcés dans les industries davantage exposées au commerce international. Finalement, le dernier chapitre s'intitule ``Housing Market Dynamics and Macroprudential Policy'', dans lequel nous étudions la relation statistique suggérant un lien collatéral entre le marché immobilier and le reste de l'économique et si ce lien est davantage entraîné par des facteurs de demandes ou d'offres. Nous suivons également la littérature sur les chocs anticipés et examinons un cyle d'expansion-récession peut survenir de façon endogène la suite d'anticipations non-réalisées d'une hausse de la demande de logements. À cette fin, nous construisons un modèle néo-Keynésien au sein duquel le pouvoir d’emprunt du partie des consommateurs est limité par la valeur de leur patrimoine immobilier. Nous estimons le modèle en utilisant une méthode Bayésienne avec des données canadiennes. Nous évaluons la capacité du modèle à capter les caractéristiques principales de la consommation et du prix des maisons. Finalement, nous effectuons une analyse pour déterminer dans quelle mesure l'introduction d'un ratio prêt-à-la-valeur contracyclique peut réduire l'endettement des ménages et les fluctuations du prix des maisons comparativement à une règle de politique monétaire répondant à l'inflation du prix des maisons. Nous trouvons une relation statistique suggérant un important lien collatéral entre le marché immobilier et le reste de l'économie, et ce lien s'explique principalement par des facteurs de demande. Nous constatons également que l'introduction de chocs anticipés peut générer un cycle d'expansion-récession du marché immobilier, la récession faisant suite aux attentes non-réalisées par rapport à la demande de logements. Enfin, notre étude suggère également qu'un ratio contracyclique de prêt-à-la-valeur est une politique utile pour réduire les retombées du marché du logement sur la consommation par l'intermédiaire de la valeur garantie.

International Trade and Cochin Port A Historical. and statistical Analysis -- 1881-1980

The overall focus of the thesis involves the International trade and cochin port a historical and statistical analysis 1881-1980.Analysing the trend of exports and imports through cochin port during the course of the last hundred years .This analysis has brought to light some very pertinent facts which , in our opinion,deserve serious consideration of the policy makers,the partise involved in trade and those who are interested in the development of the cochin port.Our study is restricted to twelve commodities -ten commodities of exports and two commodities of imports.The study reveals that the commodities that were exported from cochin are subjected to fluctuations -some mild and others wild. The projections only indicate the potential and unless we are very cautious the chance will be taken away by our competitors .With reference to the development of the port in particular and the states economy in general we would like to make a suggestion .This suggestion relates to declaring cochin as a free port .This will go a long way in the develppment of the port and the state's economy.The sooner it is done the better for the port and the state.

India's Engineering Exports: Growth, Concentration and Diversification

The unprecedented increase in competition as well as protectionism in world markets makes it imperative for a country like India to get much more energetically involved in the export business and make the dictum "export and flourish" a really true proposition, as against a somewhat passive "export and perish" approach followed during the last three and a half decades. At present, India needs to evolve new export strategies to cope with the changing international scenario and to ensure a steady improvement in the otherwise sagging export performance. A search for such strategic measures becomes all the more important in view of the all-out efforts of the government for expanding the country's exports to tide over the crippling balance of payment deficits and to generate necessary foreign exchange to meet the import requirements for accelerating the tempo of economic development. The present study is an endeavour in this direction. Taking engineering exports as an example, the study demonstrates alternative ways of understanding indepth export performance analysis and learning lessons for better performance in future

Growth enhancement of micro algae, Chaetoceros calcitrans and Nannochloropsis oculata, using selected bacterial strains

In natural systems phytoplankton interact with planktonic (free living) and attached epiphytic bacteria both synergistically and antagonistically. The specificity of the association with micro algae and bacteria differs in terms of adhesion mechanisms and metabolic cooperation. Present research was carried out to study the effect of bacterial isolates namely Bacillus sp. and Pseudomonas sp. from algal culture systems on the growth of micro algae such as Chaetoceros calcitrans and Nannochloropsis oculata. C. calcitrans (F= 15.34; P<0.05) and N. oculata (F=12.52; P<0.05) showed significantly higher growth, in treatments with Bacillus sp. and Pseudomonas sp when compared to control.

Real Estate Development In India And The Behavior of Investors to Invest In The Real Estate Market: An Empirical Investigation

This study examines the behavioral factors that influence the Indian Investors to invest in the Real Estate Market. Among the various factors that affect the tendency of investors to invest in the real market, certain factors are greatly influenced the investors at greatest extend while others at least level. From this study it is revealed that motivation from the real estate developers and brokers (mean value- 3.46) is most influencing factor and happening of uncertain events (mean value- 1.75) is the least factor that influences the investors’ investment behavior. In this study, the behavioral factor like over confidence and the hypotheses regarding education, religion were analyzed and found that religious factor influences the Indian investors to invest in the real estate

Significance Of Product Type And Brand In The Purchasing Behaviour Of Cattle Feeds: An Empirical Study In Kerala

Cattle feed industry is a major segment of animal feed industry. This industry is gradually evolving into an organized sector and the feed manufactures are increasingly using modern and sophisticated methods that seek to incorporate best global practices. This industry has got high potential for growth in India, given the fact that the country is the world’s leading producer of milk and its production is expected to grow at a compounded annual growth rate of 4 per cent. Besides, the concept of branded cattle feed as a packaged commodity is fast gaining popularity in rural India. There can be a positive change in the demand for cattle feed because of factors like (i) shrinkage of open land for cattle grazing, urbanization and resultant shortage of conventionally used cattle feeds, and (ii) introduction of high yield cattle requires specialized feeds. Earlier research studies done by the present authors have revealed the significant growth prospects of the branded cattle feed industry, the feed consumption pattern and the relatively high share of branded feeds, feed consumption pattern based on product types (like, pellet and mash), composition of cattle feed market and the relatively large shares of Kerala Feeds Ltd. (KFL) and Kerala Solvent Extractions Ltd. (KSE) brands, the major factors influencing the purchasing decisions etc. As a continuation of the earlier studies, this study makes a closer look into the significance of product types in the buyer behavior, level of awareness about the brand and its implications on purchasing decisions, and the brandshifting behavior and its determinants

Tourist Profiles and Characteristics vis-à-vis Market Segmentation of Ecotourism Destinations in Kerala

Kerala, a classic ecotourism destination in India, provides significant opportunities for livelihood options to the people who depend on the resources from the forest and those who live in difficult terrains. This article analyses the socio-demographic, psychographic and travel behavior patterns and its sub-characteristics in the background of foreign and domestic tourists. The data source for the article has been obtained from a primary survey of 350 randomly chosen tourists, 175 each from domestic and foreign tourists, visiting Kerala’s ecotourists destinations during August-December 2010-11. Several socio-demographic, psychographic and life style factors have been identified based on the inference from field survey. There is considerable divergence in most of the factors identified in the case of domestic and international tourists. Post-trip attributes like satisfaction and intentions to return show that the ecotourism destinations in Kerala have significant potential that can help communities in the region.

Perspectives of Urban Growth Management and Sustainable Development In West Bank, Hebron District as a case Study

The main objective of this PhD research study is to provide a perspective on the urban growth management and sustainable development in Palestine, and more specifically in Hebron district as a case study. Hebron is located 36 km south of Jerusalem, with an overall population size of around 600,000 people living in a total area around1246km2. Hebron is the biggest Palestinian district that has 16 municipalities and 154 localities. The research discusses and analyzes the urban planning system, economical and environmental policies and the solution required to manage and integrate the development elements to develop a sustainable development plan for Hebron. The research provides answers for fundamental questions such as what kind and definition of sustainable development are applicable to the Palestinian case?. What are the sustainability problems there and how the Israeli occupation and unstable political condition affect the sustainable development in Palestine? What are the urban growth management and sustainability policies and actions required from government, public and privets sector in Palestine? The fast urban growth in Palestine is facing many problems and challenges due to the increase in the population size and the resulting impact of this increase including, but not limited to, the demand of new houses, need for more infrastructure services, demands on new industrial, commercial, educational and health projects, which in turn reduces the area of agricultural lands and threatens the natural resources and environment. There are also other associated sustainability problems like the absence of effective plans or regulations that control urban expansion, the absence of sufficient sustainable development plans at the national levels for the district, new job requirements, Israeli restrictions and occupation for more than 60 years, existence of construction factories near residential areas, poor public awareness and poor governmental funds for service projects and development plans. The study consists of nine chapters. Chapter One includes an introduction, study objectives, problems and justifications, while Chapter Two has a theoretical background on sustainability topic and definitions of sustainability. The Palestinian urban planning laws and local government systems are discussed in Chapter Three and the methodology of research is detailed in Chapter Four. As for Chapter Five, it provides a general background on Hebron District including demographical and economical profiles, along with recommendations related to sustainable development for each profile Chapter Six addresses the urban environment, sustainability priorities and policies required. Chapter Seven discusses and analyzes infrastructure services including transportation, water and wastewater. As for Chapter Eight, it addresses the land use, housing and urban expansion beside the cultural heritage, natural heritage with relevant sustainable development polices and recommendations. Finally, Chapter Nine includes a conclusion and comprehensive recommendations integrating all of urban and sustainability event in one map. Hebron has a deep history including a rich cultural heritage aged by thousands of years, with 47% of Hebron district population under 14 years old. Being the biggest Palestinian district, Hebron has thousands of industrial and economical organizations beside a large agricultural sector at Palestine level. This gives Hebron a potential to play major roles in developing a national sustainability plan, as the current urban planning system in Palestine needs urgent reform and development to fulfill the sustainability requirement. The municipalities and ministers should find permanent financial aid for urban planning and development studies so as to face future challenges. The Palestinian government can benefit from available local human resources in development projects; hence Palestinian people have sufficient qualifications in most sectors. The Palestinian people also can invest in the privet sector in Palestine in case businessmen have been encouraged and clear investment laws and plans have been developed. The study provides recommendations associated to the sustainable development in Palestine in general and Hebron, as a case study, in specific. Recommendations include increasing the privet sector as well as the public involvement in urban growth management, and stopping unplanned urban expansion, subjecting granting building permits of new projects to the no-harm environmental impact assessment, increasing the coordination and cooperation between localities and central bodies, protection and renovation of old cites and green areas, increasing the quality and quantity of infrastructure services, establishing district urban planning department to coordinate and organize urban planning and sustainable development activities. Also, among recommendations come dividing Hebron into three planning and administrative areas (north, central and south), and dividing the sustainable development and implementation period (2010 to 2025) into three main phases. Finally, the study strongly recommends benefiting from the same urban development plans in similar districts at national and international levels, also to use new technologies and information systems in urban planning process.

Effects of Organic and Inorganic Fertilizers on Growth and Yield of Banana (Musa AAA cv. Malindi) in Oman

The Sultanate of Oman is located on the south-eastern coast of the Arabian Peninsula, which lies on the south-western tip of the Asian continent. The strategic geographical locations of the Sultanate with its many maritime ports distributed on the Indian Ocean have historically made it one of the Arabian Peninsula leaders in the international maritime trade sector. Intensive trading relationships over long time periods have contributed to the high plant diversity seen in Oman where agricultural production depends entirely on irrigation from groundwater sources. As a consequence of the expansion of the irrigated area, groundwater depletion has increased, leading to the intrusion of seawater into freshwater aquifers. This phenomenon has caused water and soil salinity problems in large parts of the Al-Batinah governorate of Oman and threatens cultivated crops, including banana (Musa spp.). According to the Ministry of Agriculture and Fisheries, the majority of South Al-Batinah farms are affected by salinity (ECe > 4 dS m-1). As no alternative farmland is available, the reclamation of salt-affected soils using simple cultural practices is of paramount importance, but in Oman little scientific research has been conducted to develop such methods of reclamation. This doctoral study was initiated to help filling this research gap, particularly for bananas. A literature review of the banana cultivation history revealed that the banana germplasm on the Arabian Peninsula is probably introduced from Indonesia and India via maritime routes across the Indian Ocean and the Red Sea. In a second part of this dissertation, two experiments are described. A laboratory trial conducted at the University of Kassel, in Witzenhausen, Germany from June to July 2010. This incubation experiment was done to explore how C and N mineralization of composted dairy manure and date palm straw differed in alkaline non-saline and saline soils. Each soil was amended with four organic fertilizers: 1) composted dairy manure, 2) manure + 10% date palm straw, 3) manure + 30% date palm straw or 4) date palm straw alone, in addition to un-amended soils as control. The results showed that the saline soil had a lower soil organic C content and microbial biomass C than the non-saline soil. This led to lower mineralization rates of manure and date palm straw in the saline soil. In the non-saline soil, the application of manure and straw resulted in significant increases of CO2 emissions, equivalent to 2.5 and 30% of the added C, respectively. In the non-amended control treatment of the saline soil, the sum of CO2-C reached only 55% of the soil organic C in comparison with the non-saline soil. In which 66% of the added manure and 75% of the added straw were emitted, assuming that no interactions occurred between soil organic C, manure C and straw C during microbial decomposition. The application of straw always led to a net N immobilization compared to the control. Salinity had no specific effect on N mineralization as indicated by the CO2-C to Nmin ratio of soil organic matter and manure. However, N immobilization was markedly stronger in the saline soil. Date palm straw strongly promoted saprotrophic fungi in contrast to manure and the combined application of manure and date palm straw had synergistic positive effects on soil microorganisms. In the last week of incubation, net-N mineralization was observed in nearly all treatments. The strongest increase in microbial biomass C was observed in the manure + straw treatment. In both soils, manure had no effect on the fungi-specific membrane component ergosterol. In contrast, the application of straw resulted in strong increases of the ergosterol content. A field experiment was conducted on two adjacent fields at the Agricultural Research Station, Rumais (23°41’15” N, 57°59’1” E) in the South of Al-Batinah Plain in Oman from October 2007 to July 2009. In this experiment, the effects of 24 soil and fertilizer treatments on the growth and productivity of Musa AAA cv. 'Malindi' were evaluated. The treatments consisted of two soil types (saline and amended non-saline), two fertilizer application methods (mixed and ring applied), six fertilizer amendments (1: fresh dairy manure, 2: composted dairy manure, 3: composted dairy manure and 10% date palm straw, 4: composted dairy manure and 30% date palm straw, 5: only NPK, and 6: NPK and micronutrients). Sandy loam soil was imported from another part of Oman to amended the soil in the planting holes and create non-saline conditions in the root-zone. The results indicate that replacing the saline soil in the root zone by non-saline soil improved plant growth and yield more than fertilizer amendments or application methods. Particularly those plants on amended soil where NPK was applied using the ring method and which received micronutrients grew significantly faster to harvest (339 days), had a higher average bunch weight (9.5 kg/bunch) and were consequently more productive (10.6 tonnes/hectare/cycle) compared to the other treatments.

From Market- to Development Orientation - The Trade Aspect of Food Security and Agriculture

Trade rules are suggested to be one of the reasons for the hunger in the world and environmental damage. As current trade rules encourage market orientation and therefore specialization and industrialization of agriculture, which has as side effects rural hunger and environmental damage, there is room for improvement in the international trade regime. One main finding of Nexus Foundations' work in Geneva is a possible new orientation for agricultural and food markets – an orientation on development, rather than purely on markets. This development orientation consists of several elements from development of soil fertility to local markets and consumer relatedness. Since the Bali Ministerial in 2013, the WTO has set up a four year work programme on the issue of food security related to food reserves. This opens the chance to discuss broader food security issues in the realm of trade negotiations.

The allometry of non-employment. What can compositional data analysis tell us about labour market performance across the UK's regions?

The low levels of unemployment recorded in the UK in recent years are widely cited as evidence of the country’s improved economic performance, and the apparent convergence of unemployment rates across the country’s regions used to suggest that the longstanding divide in living standards between the relatively prosperous ‘south’ and the more depressed ‘north’ has been substantially narrowed. Dissenters from these conclusions have drawn attention to the greatly increased extent of non-employment (around a quarter of the UK’s working age population are not in employment) and the marked regional dimension in its distribution across the country. Amongst these dissenters it is generally agreed that non-employment is concentrated amongst older males previously employed in the now very much smaller ‘heavy’ industries (e.g. coal, steel, shipbuilding). This paper uses the tools of compositiona l data analysis to provide a much richer picture of non-employment and one which challenges the conventional analysis wisdom about UK labour market performance as well as the dissenters view of the nature of the problem. It is shown that, associated with the striking ‘north/south’ divide in nonemployment rates, there is a statistically significant relationship between the size of the non-employment rate and the composition of non-employment. Specifically, it is shown that the share of unemployment in non-employment is negatively correlated with the overall non-employment rate: in regions where the non-employment rate is high the share of unemployment is relatively low. So the unemployment rate is not a very reliable indicator of regional disparities in labour market performance. Even more importantly from a policy viewpoint, a significant positive relationship is found between the size of the non-employment rate and the share of those not employed through reason of sickness or disability and it seems (contrary to the dissenters) that this connection is just as strong for women as it is for men

La importancia de la tienda de barrio como canal de distribución aplicado en la Localidad La Candelaria

Las tiendas de barrio en Colombia como canales de distribución aún representan oportunidades de crecimiento en algunas categorías, ya que se convirtieron en una herramienta de captación de capital, oportunidad de trabajo y apoyo a la industria nacional, al brindar mejoras en el acceso de productos, asequibilidad en precios y una relación interpersonal más cercana e intima entre tendero y consumidor; situación que no se evidencia con los almacenes mayoristas, que pese a su aparición y auge, no lograron eliminar a las ya consolidadas “tiendas de barrio” , aún cuando se había pronosticado el final de dichos establecimientos de comercio con la aparición de grandes cadenas como Carrefour, ÉXITO, CAFAM y Makro. De igual manera, la existencia de factores estratégicos como la ubicación, la amabilidad, el crédito que otorgan a sus clientes, la dosis precisa del producto en una presentación de bajo desembolso, la amistad y el trato personalizado, han permitido que las tiendas de barrio continúen manteniendo una fortaleza a nivel económico, cultural y comercial en Colombia. Por otro lado cabe destacar que las grandes superficies cuentan con mayor capital, mejor mercadeo y ventas, mejores prácticas logísticas, aliados internacionales y un bajo nivel de agotados, factores que sin duda atraen a clientes pertenecientes a los estratos económicos más altos, pero también implica el no acceso de sectores populares, que compiten entre el precio y la calidad, primando siempre el primero. La afluencia de las tiendas de barrio no es otra cosa que la combinación de factores económicos tales como la inflación y las tasas de desempleo que según cifras oficiales han venido aumentando en la última década, situación que lleva a los consumidores a querer acceder a las tiendas de barrio, pues los clientes no siempre cuentan con la cantidad de dinero suficiente para adquirir sus productos en las grandes superficies, tal como sucede en la Localidad de La Candelaria que cuenta con un alto número de población flotante, en donde el consumo per cápita y la capacidad de endeudamiento de los consumidores no alcanza para acceder a Almacenes de Cadena y sí a la modesta pero cómoda compra en las tiendas de barrio. Es a partir de esta situación que los proveedores (especialmente los dedicados a los productos de consumo) deciden cambiar la visión y el modus operandi de sus modelos de negocios tradicionales a una visión que busca la expansión rentable de los negocios de la empresa adaptándose a la economía de sus clientes y generando riqueza entre los sectores más pobres de la sociedad, es decir, enfocándose en el segmento de las personas con menos recursos. De esta manera las grandes empresas se convierten en empresas aliadas del sector tradicional.

Internacionalización de las empresas colombianas caso: Automundial S.A

Se realiza este trabajo por medio del análisis estructural, interno y competitivo de la empresa Automundial S.A. para conocer su estado actual frente a sus propias actividades y funciones para de esta forma, poder dictaminar una serie de propuestas que contribuyan al mejoramiento de la empresa y conlleven a que el direccionamiento de las estrategias empresariales se enfoquen a un proceso de internacionalización. Con la necesidad de utilizar intermediarios que los introduzcan en las economías de los países extranjeros y obtener todo el conocimiento del mercado para reducir los riesgos de perdidas, al momento de instaurar una planta de producción en ese país. Para lograr tal fin se plantea la comparación de dos empresas participantes en el sector del reencauche de llantas en Colombia, como las multinacionales Michelín y Goodyear, quienes son los competidores directos de Automundial S.A. Dicho análisis funciona como paralelo para relacionar las actividades y los procesos de dichas empresas respecto al comportamiento y trayectoria que lleva Automundial S.A. en sus 100 años de funcionamiento, siendo la empresa pionera en la producción del reencauche de llantas en Colombia. De esta forma, se logra plantear un modelo de internacionalización a través de diversas teorías de la internacionalización expuestas en este trabajo, de las cuales se apoya y da sustento académico a la ruta de exportación que debe seguir la empresa Automundial S.A. Al final de este proceso efectuado por la misma, se podrá tomar este modelo de internacionalización como un patrón de exportación conformado por etapas y pasos a ejecutar, teniendo en cuenta el crecimiento y la madurez de la empresa perteneciente al sector frente al mercado local. Dicha empresa interesada en internacionalizarse, deberá contar con un direccionamiento a querer lograr un proceso de exportación de productos o servicios a mercados extranjeros hasta la etapa de llegar a producir localmente en dicho país objetivo.

Juan Valdez in the coffe market of France

El objetivo de este trabajo es presentar un marco organizacional en profundidad de las operaciones de Juan Valdez y sus posibilidades de incursionar en el mercado Francés. El Análisis se presenta en base a una investigación de mercados que tiene como referencia las tendencias de consumo, más exactamente hacía bebidas con alto contenido de cafeína, (Bebidas energizantes, deportivas, café etc.). Igualmente se analizan los socios estratégicos con más fuerza de realizar alianzas con la empresa colombiana, sus posibilidades financieras, así como su experiencia y conocimiento de su mercado local, y la similitud de procesos o cultura organizacional. La investigación de la propuesta nos lleva a generar una aplicación y conocimiento más a fondo de aspectos teóricos relacionados con el estudio del consumidor, la diversidad cultural y su influencia en el momento de realizar estrategias de mercadeo, el concepto de red y complejidad, así como aspectos teóricos relacionados con la organización y desafíos de una empresa al optar el camino de la internacionalización.