Inovação, novos conceitos ampliados: oportunidades para empresas

This article describes the evolution of Innovaton concepts, specifically Technological Innovation. It seeks to demonstrate that this conceptual evolution opens new paths for the development of Innovations and for the creation of Competitive Opportunities. It presents a model for searching and assessing the risk of these innovations regarding the adopted Technologies and the targeted market. A traditional tool for the Adoption of Innovations is introduced to be used in risk assessment. We seek to propose a strategy to search for, to identify and to assess innovations based on the involvement of the entire organization, by means of activities guided by creativity. Important aspects regarding the process of adopting Innovations are described to demonstrate the importance of the "time" dimension, as well as to contribute for the Innovation search practice.

Cultura organizacional, inovação e gestão ambiental: integrando conceitos para a edificação de organizações sustentáveis

The main purpose of this article is to relate two among the most important themes of the current organizational dynamic: organizational culture, innovation and environmental management. Great part of the literature about environmental management and environmental innovation refers to organizational culture as the most arduous wall or the most significant element to develop effective practices of business environmental management. However, relationship among such concepts is, many times, superficial or camouflaging the necessary analytic depth. To solve this challenge, this article integrates the levels of the organizational culture (workmanships, values and presupposed unconscious), the typologies of environmental innovation (total productivity of resources, innovations for the segregation of materials and articulation of bio-systems), and the environmental technologies (end-of-pipe, environmental measurement, pollution prevention and zero-impact technology). Recommendations and challenges for the continuity of this research are registered.

Cheret X Lautrec: tradição e modernidade na arte do cartaz.

Through the comparison between the work circus advertisements of Jules Cheret and Toulouse Lautrec, is it possible to trace a suggestive panorama of the clash that gave at the end of the 19TH century. 19TH CENTURY between the academic tradition and the innovations of modern art. Results from a combination of elements very characteristic, such as the brevity of the design associated with the use of flat areas of contrasting colors and words in italic in different types, the poster will be the most effective and popular means iconic-graph in this period, taking to assault the streets of major cities.

Públicos e meios de comunicação: a formação necessária para a interatividade

Technological innovations associated with the media made changes in the production, transmission and reception of mediatic messages. Among them, we highlight the convergence of media, and the consequent multimediality and the emergence of new possibilities of interactivity, allowing the audience to become increasingly active. But for that to happen properly, it is necessary to promote actions aimed to critical and creative use of media. Thus, this paper aims to refl ect on the need for literacy initiatives for the formation of publics, aiming what is considered a productive interactivity.

A escola, os professores e a inovação educacional

The purpose of this essay is to reflect on the quality of the school and psychosocial aspects involved in the assimilation of educational innovations by teachers in their teaching practices.Innovations cause resistance which endanger the goals of improving education outcomes. This makes the possibilities of basic schooling fail, preventing contribute to the transformation of living conditions of the working classes.

Interfaces de notícias táteis em conteúdos gamificados contemporâneos

The construction methods of information lean on in variable models in the contemporary, especially by the diversity of languages and platforms offered. Among the innovations we find a growth of the gamification effect in the representation or reinforcement of the news, seizing the moment entertainment to increase user engagement. This research presents, from a case study published by The New York Times on the information complement referring to the World Cup Brazil 2014, studies of the importance of the interface in the broadcasting of informative contents, especially in a society where the tactile sensation is growing.

O confisco sem condenação penal como medida de recuperação dos bens e valores instrumentos ou produtos da lavagem de ativos

Pós-graduação em Direito - FCHS

Direito à desconexão do trabalho como instrumento de proteção à saúde do trabalhador

Pós-graduação em Direito - FCHS

Envelhecimento e novas tecnologias: a inclusão digital e tecnológica na preparação para a aposentadoria e sua influência na qualidade de vida

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

O marketing de experiência e o novo consumidor: um estudo bibliográfico

This study aims to elucidate the marketing experience and to show the fundamental role that strategic communication plays as a tool for approaching the target audience and for consolidating a brand. The necessity for differentiation and innovation increases with market competition, standardization of products and services and with a customer more demanding and careful, leading the sensorial experiences to a trend of communication capable of bringing closer the relation between consumer and brand. From a bibliography research, marketing concepts, public relations and marketing experience are studied, presenting national and international cases of success in the retail industry. The study focuses on the comprehension of actions that leads to experiences in the market environment

O narrador de Helena de Machado de Assis: ethos modernizador em matéria literária acanhada

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Uma análise do ensino de língua inglesa por meio do uso das Tecnologias Digitais da Informação e Comunicação

Pós-graduação em Educação - FFC

Avaliação das barreiras à inovação em sistemas de embalagens que visam a redução do desperdício/perda de carne bovina in natura

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Análise multivariada das atividades científicas e técnicas no processo de adoção de inovação em empresas sucroenergéticas do centro-oeste do estado de São Paulo

The primary objective of this study was to verify the existence of internal organization and processes influencing the decisions on adoption, choice, justification and implementation of innovative practices of scientific and technical activities undertaken in the elaborates of sugar, ethanol and energy companies of the midwest of the state of Sao Paulo. Using multivariate analysis of principal components and clusters, the variables were analyzed and the companies, classified. The taxonomy model adapted to contemporary situations described by Freeman (1975), was the 'parameter used with research information in personal interviews by semi-structured questionnaires. The investigated activities constituted of: basic research; applied research; experimental development; scientific and technical information; long-term planning. The variables analyzed were: production processes, operating systems, development of new products, projects and implementation of pilot plant for new products, development, knowledge, studies of other business segments, number of innovations, and the number of existing employees in the organizational structure for these purposes. It was concluded that the best companies with innovative attitudes are those that have incorporated into their organizational the structures, practices and techniques of scientific activities.

O projeto EMAI: uma análise sobre seus pressupostos políticos, filosóficos e pedagógicos e a questão da autonomia

Pós-graduação em Educação para a Ciência - FC