967 resultados para Tourism management


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Nowadays, to be competitive in society means to have a technological framework that fi ts customer responses. In tourism, the need for ICT (Information and Communication Technologies) is even more important, since to sell the tourist product it is crucial to disclose the information that characterizes it, plus, it is necessary to organize, manage and deal with it in accordance with the tourists’ expectations. After the tourist product has been consumed, it is important to share the experience with other travellers. The process of purchase and consumption of a tourist product is possible only if tourists and professionals have access to the information required, and for this it is necessary to use systems that can: manage results, flights and customer loyalty, distribute information and travel planning, among other things. All these systems have tourist information management in common, which leads to the conclusion that they are indispensable to tourism. This paper presents several information systems that coexist in the tourism sector, as well as those used in tourist distribution channels. Finally we show the trends that these systems are causing in tourism.

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Tese de doutoramento, Turismo (Planeamento dos Espaços Turísticos), Universidade de Lisboa, Instituto de Geografia e Ordenamento do Território, 2014

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Stan Karapetrovic és catedràtic d’Enginyeria Mecànica a la Universitat d’Alberta, al Canadà. És responsable del desenvolupament d’un procés per a la gestió de les normes de serie ISO 9000 i treballa en les normes ISO 10001, 10002 i 10003, que pretenen millorar la satisfacció dels clients. Karapetrovic ha vingut a la Universitat de Girona, convidat pel professor Martí Casadesús, per impartir classe en els màsters Bussines Innovation and Technology Management i European Master in Tourism Management

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Els màsters Erasmus Mundus (MEM) són avaluats i reconeguts per la Unió Europea com a màsters exclusius i d’excel·lència. Fomenten la mobilitat dels estudiants gràcies a una generosa dotació de beques, i també fomenten la mobilitat dels professors, perquè s’atorguen partides específiques per atreure’n d’altres universitats. Però, encara millor: es pot ser universitat coordinadora d’un MEM, la qual cosa vol dir que, a l’excel·lència en la recerca i en la docència, s’afegeix la de la qualitat en la gestió. La Universitat de Girona, a través de l’European Master in Tourism Management, ha aconseguit ser la universitat coordinadora del primer MEM europeu en turisme

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La evolución de los enfoques de la cooperación internacional y de los procesos de internacionalización de las ciudades han contribuido activamente al desarrollo territorial. Los hermanamientos como una herramienta clave para el intercambio social, político, económico, técnico y académico entre ciudades, se han convertido en uno de los métodos más utilizados para el accionar internacional. Bajo ese contexto, se analizará la influencia del proceso de internacionalización de Santa Marta en la implementación del hermanamiento “Sister Cities” con Miami Beach. Lo anterior, pretende demostrar que el proceso de internacionalización de la ciudad de Santa Marta, desde 1989 hasta la actualidad, ha influido directamente en el hermanamiento entre las dos ciudades, obviando oportunidades y beneficios. Finalmente, a partir del resultado de la investigación se sugerirá una alternativa de solución para la optimización del acuerdo entre las dos ciudades.

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In the contemporary tourism industry, the competitive game is between destinations. Tourism operations struggle to remain competitive on the international market and their success depends to a large extent on other complementary and competing tourism organizations at the destination. It is the sum of the total tourism offerings at the destination which determines its attractiveness. This research explores tourism collaboration process as a means of generating destination competitiveness. The focus of the research is on the enhancing factors which contribute to the success of the collaboration and to the development of quality tourism products. The research studies the case of Biking Dalarna, a collaboration of different organizations at five biking destinations in Dalarna, Sweden. Its purpose is to develop biking tourism in the region and to make Dalarna into Sweden’s leading biking destination. It is a qualitative research; the empirical data was collected through in depth interviews with representatives of six Biking Dalarna member organizations. The qualitative data collected from the participants provides inside look into the members reflections and experience of collaborating. The findings of this research demonstrate how collaboration has improved the biking product in Dalarna and promoted solutions to development problems. The research finds the good relationship between the collaborating actors and the involvement and leadership of the regional tourism management organization as the most contributing factors to the success of Biking Dalarna. The research also suggests that a third desired outcome of collaboration, improved marketing attributes was yet to be achieved in the case of Biking Dalarna.

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The research study reported on in this paper examined the marketing research (MR) orientation of small Australian travel agents. A survey was undertaken involving personal interviews with 91 travel agents in Melbourne, each agency having fewer than 20 employees. Agents were asked about their organisation with regard to MR, which MR activities were undertaken and wich MR techniques were employed. Additional questions gathered data on organisational and individual demographics, and some perceptual and attitudinal data. Although approximately half the respondents had no employee assigned to MR, the majority of agents reported engaging in most of the MR activities nominated, although most agents did not use most of the MR techniques covered in the study. Most general demographics were not related to MR participation, although greater devotion of resources to MR was reflected in more comprehensive usage of MR, and a more positive attitude to the cost-effectiveness of MR in small organisations. The desirability of travel agents considering seriously the role of MR in assisting in clarifying the future options for the sector is noted.

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Costa Rica is a small Central American nation that has gained an international reputation as a leader in environmental conservation. This has formed the base for its highly successful and lucrative small-scale ecotourism industry. However, there are threats from high rates of deforestation and expanding large-scale tourism that is trading on strong environmental credentials, so it is appropriate to conduct this policy analysis on such a significant ecotourism area. The paper develops an ecologically sustainable economic framework, drawing on the works of Adolph Lowe (1893-1995) and Michalstrok Kalecki (1899-1970), to examine the Costa Rican experience and then analyse lessons for general policy development of any ecotourism area. The analysis is conducted from a political economy (and not a tourism management) perspective on the trade-offs between small-scale and large-scale ecotourism.

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Insight into tourist travel behaviors is crucial for managers engaged in strategic planning and decision making to create a sustainable tourism industry. However, they continue to face significant challenges in fully capturing and understanding the behavior of international tourists. The challenges are primarily due to the inefficient data collection approaches currently in use. In this paper, we present a new approach to this task by exploiting the socially generated and user-contributed geotagged photos now made publicly available on the Internet. Our case study focuses on Hong Kong inbound tourism using 29,443 photos collected from 2100 tourists. We demonstrate how a dataset constructed from such geotagged photos can help address such challenges as well as provide useful practical implications for destination development, transportation planning, and impact management. This study has the potential to benefit tourism researchers worldwide from better understanding travel behavior and developing sustainable tourism industries.

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Hotel managers continue to find ways to understand traveler preferences, with the aim of improving their strategic planning, marketing, and product development. Traveler preference is unpredictable for example, hotel guests used to prefer having a telephone in the room, but now favor fast Internet connection. Changes in preference influence the performance of hotel businesses, thus creating the need to identify and address the demands of their guests. Most existing studies focus on current demand attributes and not on emerging ones. Thus, hotel managers may find it difficult to make appropriate decisions in response to changes in travelers' concerns. To address these challenges, this paper adopts Emerging Pattern Mining technique to identify emergent hotel features of interest to international travelers. Data are derived from 118,000 records of online reviews. The methods and findings can help hotel managers gain insights into travelers' interests, enabling the former to gain a better understanding of the rapid changes in tourist preferences.

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The tourist use of Santana cave provides a row of environmental damages, compromising partially the pristine conditions. Among the measures adopted to avoid this situation, this issue presents a contribution for the physical limits to tourist visitation and the indications for speleotouristic management. It was used the Cifuentes Carrying Capacity method and some basic principles of Visitors Impact Management Framework - VIM. The results show a Real Carrying Capacity (CCR) about 120 visits daily on the cave. The discussions raise a few hypotheses about the alteration in the method used and the temporal frequency between visitors groups, suggesting a provisional CCR of 117 and 135 visitors daily, respectively, during the week and in the weekends and holidays. The conclusions appoint the necessity of a conceptual revision in the Carrying Capacity methods, mainly about its adaptation for tourist management in caves. In the case studied, it is suggested the immediate beginning of environmental monitoring of the cave, to verify the plausibility from proposed visitation limits and the possible contributions for to mitigate the environmental impacts from speleotourism.

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Pós-graduação em Geografia - IGCE