Filmes e coberturas comestíveis compostas à base de amidos nativos e gelatina na conservação e aceitação sensorial de uvas Crimson

Filmes compostos de gelatina com amidos nativos de trigo, sorgo, batata e arroz foram produzidos separadamente e caracterizados quanto às propriedades físico-químicas (solubilidade em água e barreira ao vapor de água), físicas (espessura e opacidade) e mecânicas (resistência à tração e porcentagem de elongação na ruptura). As mesmas soluções filmogênicas foram preparadas e aplicadas em uvas Crimson para avaliação sensorial e acompanhamento da perda de massa durante 22 dias. As coberturas de sorgo e arroz foram as mais eficientes na extensão da vida útil (aumento de 10 dias). Entretanto, em relação aos atributos sensoriais, as uvas com cobertura de arroz não diferiram estatisticamente do controle, que apresentou as menores notas para os parâmetros de aparência global e intenção de compra. O filme de sorgo apresentou uma permeabilidade ao vapor de água de 5,40 g.mm.m-2.d.kPa, resistência à tração de 85,89 MPa, elongação de 6,61% e opacidade de 40%. Mesmo não apresentando os melhores valores de caracterização, como filme, tornou-se a melhor opção como cobertura. Na avaliação sensorial, as uvas cobertas obtiveram aceitação igual ou maior que o controle quanto à aparência global, brilho, cor e intenção de compra. Na degustação das uvas, nenhuma das coberturas exerceu influência significativa no aroma, sabor e textura, sendo aceitas pelo consumidor em todos os parâmetros.

Representations of cultural encounters in the global business press – The importance of cross-cultural competence

This qualitative study has started from the interest to examine how the reality of crosscultural encounters is presented in the global business press. The research paper emphasizes different ways to classify culture and cross-cultural competency, both from the point of view of individuals and organizations. The analysis consists of public discourses, where cross-cultural realities are created through different persons, stories and contexts For data collection, a comprehensive database search was performed and 10 articles from the widely known worldwide business magazine The Financial Times were chosen as the data for the study paper. For the functions of addressing the research study questions, Thematic Content Analysis (TCA) and also Discourse Analysis (DA) are utilized, added with the continuous comparison method of grounded theory in the formation of the data.The academic references consist of literary works and articles presenting relevant concepts, creating a cross-cultural framework, and it is designed to assist the reader in the navigation through the topics of culture and cross-cultural competency. The repertoires were formed from the data and following, the first repertoire is contrast difference between home and target culture that the individual was able to discern. As a consequence of the first repertoire, the companies then offer cultural training to their employees to prepare them to situations of increasing levels of cultural variation. The third repertoire is increased awareness of other cultures, which is conveyed as a result of cultural training and contextual work experience. The fourth repertoire is globalization as an international business environment, where the people in the articles perform their job functions. It is stated in the conclusions that the representations emphasize Western values and personal traits in leadership.