A adoção de social media por museus como uma ferramenta de comunicação : proposta de um modelo para o desenho de estratégias de comunicação

A evolução da Internet, e em especial da Web, originou alterações significativas na forma como o indivíduo comunica, conduzindo até que a Web 2.0 tenha mudado o ponto gravitacional da comunicação online, fazendo que o enfoque passasse a ser no acesso às pessoas e não apenas no acesso à informação. Os social media permitem que os indivíduos comuniquem e interajam de formas inovadoras e colaborativas, alterando definitivamente a forma como estes se relacionam e, como o presente estudo pretende, em parte, demonstrar, as instituições culturais e museológicas não são indiferentes a esta mudança de paradigma comunicacional. As exigências e transformações da sociedade atual, intimamente ligada às tecnologias da informação e comunicação, têm levantado novas questões às instituições museológicas, conduzindo a que os museus enfrentem novos desafios de transformação do seu papel social, potenciando o seu cariz eminentemente comunicacional através da utilização das ferramentas Web 2.0 e social media. Os social media possibilitam a evolução do papel do museu, de um fornecedor de informação, para um potenciador de conhecimento, dando aos seus visitantes a possibilidade de participar e explorar, de forma dinâmica e ativa, criando a base para a conceção de novas perspetivas e visões sobre o museu e o objeto museológico. Os social media oferecem novas formas de colaboração com o público e, desta forma, permite que o museu conheça melhor a sua audiência, podendo ajustar-se na gestão e curadoria, com a contribuição dessas novas ideias e visões. No entanto, o desafio, para o sector museológico, da utilização dessas ferramentas com base em estratégias de comunicação adequadas, representa uma tarefa que se mostra por vezes complexa pela inexistência de diretrizes de aplicação e medição de resultados nos social media. Este trabalho concentra-se num estudo com vista à proposta de um conjunto de diretrizes que guiem o design de estratégias de comunicação do museu, através dos social media. Para tal, estudou-se a relação existente entre os museus e os social media, tanto a nível nacional como a nível internacional, reconhecendo o tipo de utilização que fazem dos social media e caracterizando que tipo de conteúdos e quais as ferramentas utilizadas. Deste estudo, entrevistas e outras observações, identificou-se projetos pioneiros na utilização de blogues, wikis, youtube, redes sociais, etc, e concebeu-se, de forma detalhada, modelo orientador da utilização dos social media como ferramenta de comunicação. Parte integrante deste estudo foi a aplicação prática destas diretrizes a museus no concreto, sendo possível a aplicação, medição de resultados e ajustes ao modelo desenvolvido. Os social media apoiam o museu a cumprir o seu papel e função social, aproximando-o do público, cada vez mais diverso e heterogéneo, tornando o online como uma forma essencial de comunicação museológica.

O director de turma: líder e facilitador da relação educativa

Dissertação mest., Observação e Análise da Relação Educativa, Universidade do Algarve, 2009

Accessing prospective early years’ teachers’ knowledge on fractions in order to design tasks for developing teachers’ MKT

Fractions is perhaps one of the most complex and difficult topics pupils explore in the early years of schooling. Difficulties in learning this topic may have its genesis in the fact that fractions comprise a multifaceted construct (Kieren, 1995) or can be conceived as being grounded in the instructional approaches employed to teach fractions (Behr, Harel, Post & Lesh, 1993). Thus, students’ limited understanding might be related to how their teachers understand and interpret fractions — it’s thus related with teachers’ knowledge and practice. Although there is a generalized agreement on teachers’ role on/for students learning, most research on fractions focus on students, leaving aside teachers’ role (and their knowledge on the topic). Thus, teachers’ training has in certain respects been left behind. We still know little about how teachers’ knowledge on fractions influences students’ broader view of mathematics, and its connection and evolution within and along schooling. Aimed at conceptualize ways of improving teachers’ knowledge, training and practices, it’s of fundamental importance to access the areas of knowledge (here conceived as mathematical knowledge for teaching (MKT) (Ball, Thames & Phelps, 2008) in which (prospective) teachers are more deficitaries.

Adequação de estratégias de ensino-aprendizagem numa turma reduzida : estudo de caso

Relatório da Prática de Ensino Supervisionada, Mestrado em Ensino (Economia e Gestão/Contabilidade), Universidade de Lisboa, Instituto de Educação, 2011

Gerir tensões na complexidade organizacional de um agrupamento de escolas : testemunho da sua diretora

Trabalho de projeto de mestrado, Ciências da Educação (Administração Educacional), Universidade de Lisboa, Instituto de Educação, 2013

Desenvolvimento de indicadores de comunicação em cuidados farmacêuticos : estudo piloto da sua aplicabilidade em farmácias comunitárias europeias

Tese de mestrado, Cuidados Farmacêuticos, Universidade de Lisboa, Faculdade de Farmácia, 2013

Análise de incidentes críticos no ensino superior : (re)construção da identidade profissional do docente

Tese de doutoramento, Educação (Formação de Professores), Universidade de Lisboa, Instituto de Educação, 2015

Understanding the Patient Experience Through the Power of Film: a Mixed Method Qualitative Research Project

Film is a highly attractive teaching instrument for the study of different terminal diseases, exploring bioethics (Beauchamp and Childress, 2009) and is a preferred medium over traditional lectures (Edmunds, 2013) to provide realistic examples for adult learners. It can tap into ethical issues; facilitate decision-making; and examine underlying issues such as euthanasia; assisted suicide; and professional responsibility. Contrast this with standard means of teaching, such as scenarios- although a useful pedagogic tool, these are limited because students must imagine the clinical scenario. Film can fill that imaginative gap (Volandes, 2007). It can be utilised as an active teaching strategy for a variety of topics in nursing (Edmunds, 2013) providing a unique way to promote active learning in nursing education (Herrman, 2006). The objectives of the study, aim to help pre registration student nurses from each year of study to engage with their role as health care professionals; provide open discussion and debate on how they view the personal experience of illness/disease/disability/death and to reflect on their role and provision of patient care. It is delivered in 3 tiers to provide a range of data for thematic analysis; 1) Film screening followed by a ‘5 minute reaction’ discussion and post screening questionnaire; 2) Pre screening guided activities for reflection and discussion; 3) Focus groups. This project meets identified aims from the UK Professional Standards Framework (UKPSF) by fostering creative and innovative approaches to teaching and learning; facilitating and supporting the design and delivery of continuing education development programmes and activities; and demonstrates professionalism that staff and institutions bring to teaching. Preliminary feedback and themes will be presented.

The Impact of Critical Thinking Disposition on Learning Using Business Simulations

This research seeks to determine the relationship between students’ critical thinking disposition and their learning while engaging in a business simulation at a UK higher education institution (HEI). The research informs educators making decisions about the use of simulations as to the value of considering critical thinking dispositions. Previous research has found that simulations are an effective way for students to engage actively in learning, bridging the gap between theory and practice. It has also been found that such simulations can develop students’ critical thinking skills. However, hitherto no research has been undertaken into the role that existing critical thinking disposition has on the learning of students, as measured by the degree to which students perceived that they met the module’s intended learning outcomes. This research offers insights into the role and importance of critical thinking disposition and its component dimensions and how this impacts student learning. The results indicate that the level of critical thinking disposition is positively related to the students’ learning. The implications of the research suggest educators should target business simulations at specific cohorts of students. The relative importance of the critical thinking disposition constructs and the practical educational implications of these findings are discussed.

Relatório de estágio em nutrição em pediatria

Relatório de estágio de mestrado, Nutrição Clínica, Universidade de Lisboa, Faculdade de Medicina, 2014

A model for information retrieval driven by conceptual spaces

A retrieval model describes the transformation of a query into a set of documents. The question is: what drives this transformation? For semantic information retrieval type of models this transformation is driven by the content and structure of the semantic models. In this case, Knowledge Organization Systems (KOSs) are the semantic models that encode the meaning employed for monolingual and cross-language retrieval. The focus of this research is the relationship between these meanings’ representations and their role and potential in augmenting existing retrieval models effectiveness. The proposed approach is unique in explicitly interpreting a semantic reference as a pointer to a concept in the semantic model that activates all its linked neighboring concepts. It is in fact the formalization of the information retrieval model and the integration of knowledge resources from the Linguistic Linked Open Data cloud that is distinctive from other approaches. The preprocessing of the semantic model using Formal Concept Analysis enables the extraction of conceptual spaces (formal contexts)that are based on sub-graphs from the original structure of the semantic model. The types of conceptual spaces built in this case are limited by the KOSs structural relations relevant to retrieval: exact match, broader, narrower, and related. They capture the definitional and relational aspects of the concepts in the semantic model. Also, each formal context is assigned an operational role in the flow of processes of the retrieval system enabling a clear path towards the implementations of monolingual and cross-lingual systems. By following this model’s theoretical description in constructing a retrieval system, evaluation results have shown statistically significant results in both monolingual and bilingual settings when no methods for query expansion were used. The test suite was run on the Cross-Language Evaluation Forum Domain Specific 2004-2006 collection with additional extensions to match the specifics of this model.

Housing at the neighbourhood level: a review of the initial approaches to neighbourhood development plans under the Localism Act 2011 in England

The Localism Act 2011 created an opportunity for local communities to form neighbourhood forums and to prepare their own neighbourhood development plans in urban and rural areas in England. Initial reactions suggested that, rather than leading to the development of more housing, these initiatives would confirm all the stereotypes of local residents blocking unwanted development in their defined neighbourhoods. However, neighbourhood plans need to be in general conformity with the core strategies of higher-tier plans and often make provision for more new homes than planned before 2011. This article discusses the role and purpose of neighbourhood plans, the evidence base on which they are founded and some of the legal challenges which have helped clarify procedures. It then identifies two types of plan based on the ways housing strategies and evidence of need are reflected in a sample of 10 plans which have been made to date. It concludes that the voluntary nature of localism to date tends to favour more rural and affluent areas and ends with an assessment of the impact of neighbourhood plans on the planning process. It suggests that the implications for spatial planning may be far-reaching.

Economia social, pilar de um novo modelo de desenvolvimento económico sustentável

Dissertação apresentada ao Instituto Superior de Contabilidade para a obtenção do Grau de Mestre em Auditoria Orientada por Dr.ª Alcina Portugal Dias

A importância da auditoria interna e a avaliação do desempenho da organização: estudo de caso: empresas do sector do calçado

Dissertação de Mestrado apresentado ao Instituto de Contabilidade e Administração do Porto para a obtenção do grau de Mestre em Auditoria, sob orientação da Doutora Alcina Augusta de Sena Portugal Dias

O jornalismo de proximidade como promotor da cultura e identidade de uma região: o caso do Porto Canal

Relatório de estágio apresentado à Escola Superior de Comunicação Social como parte dos requisitos para obtenção de grau de mestre em Jornalismo.