Decision making techniques with similarity measures and OWA operators

We analyse the use of the ordered weighted average (OWA) in decision-making giving special attention to business and economic decision-making problems. We present several aggregation techniques that are very useful for decision-making such as the Hamming distance, the adequacy coefficient and the index of maximum and minimum level. We suggest a new approach by using immediate weights, that is, by using the weighted average and the OWA operator in the same formulation. We further generalize them by using generalized and quasi-arithmetic means. We also analyse the applicability of the OWA operator in business and economics and we see that we can use it instead of the weighted average. We end the paper with an application in a business multi-person decision-making problem regarding production management

Decision making: singin' in the brain.

Which neurons in the brain "decide" to initiate particular behaviors in response to sensory information? In this issue of Neuron, two papers (Kohatsu et al. and von Philipsborn et al.) identify candidates in the courtship circuitry of Drosophila. The activity of these neurons is both regulated by sex pheromones and necessary and sufficient to trigger male love song.

Speed-cohesion trade-offs in collective decision making in ants and the concept of precision in animal behaviour

In decision making, speed-accuracy trade-offs are well known and often inevitable because accuracy depends on being well informed and gathering information takes time. However, trade-offs between speed and cohesion, that is the degree to which a group remains together as a single entity, as a result of their decision making, have been comparatively neglected. We combine theory and experimentation to show that in decision-making systems, speed-cohesion trade-offs are a natural complement to speed-accuracy trade-offs and are therefore of general importance. We then analyse the decision performance of 32 rock ant, Temnothorax albipennis, colonies in experiments in which accuracy of collective decision making was held constant, but time urgency varied. These experiments reveal for the first time an adaptive speed-cohesion trade-off in collective decision making and how this is achieved. In accord with different time constraints, colonies can decide quickly, at the cost of social unity, or they can decide slowly with much greater cohesion. We discuss the similarity between cohesion and the term precision as used in statistics and engineering. This emphasizes the generality of speed versus cohesion/precision trade-offs in decision making and decision implementation in other fields within animal behaviour such as sexually selected motor displays and even certain aspects of birdsong. We also suggest that speed versus precision trade-offs may occur when individuals within a group need to synchronize their activity, and in collective navigation, cooperative hunting and in certain escape behaviours.

Weber's law in decision making: integrating behavioral data in humans with a neurophysiological model

Recent single-cell studies in monkeys (Romo et al., 2004) show that the activity of neurons in the ventral premotor cortex covaries with the animal's decisions in a perceptual comparison task regarding the frequency of vibrotactile events. The firing rate response of these neurons was dependent only on the frequency differences between the two applied vibrations, the sign of that difference being the determining factor for correct task performance. We present a biophysically realistic neurodynamical model that can account for the most relevant characteristics of this decision-making-related neural activity. One of the nontrivial predictions of this model is that Weber's law will underlie the perceptual discrimination behavior. We confirmed this prediction in behavioral tests of vibrotactile discrimination in humans and propose a computational explanation of perceptual discrimination that accounts naturally for the emergence of Weber's law. We conclude that the neurodynamical mechanisms and computational principles underlying the decision-making processes in this perceptual discrimination task are consistent with a fluctuation-driven scenario in a multistable regime.

The timing of exploratory decision-making revealed by single-trial topographic EEGanalyses.

Decision-making in an uncertain environment is driven by two major needs: exploring the environment to gather information or exploiting acquired knowledge to maximize reward. The neural processes underlying exploratory decision-making have been mainly studied by means of functional magnetic resonance imaging, overlooking any information about the time when decisions are made. Here, we carried out an electroencephalography (EEG) experiment, in order to detect the time when the brain generators responsible for these decisions have been sufficiently activated to lead to the next decision. Our analyses, based on a classification scheme, extract time-unlocked voltage topographies during reward presentation and use them to predict the type of decisions made on the subsequent trial. Classification accuracy, measured as the area under the Receiver Operator's Characteristic curve was on average 0.65 across 7 subjects. Classification accuracy was above chance levels already after 516 ms on average, across subjects. We speculate that decisions were already made before this critical period, as confirmed by a positive correlation with reaction times across subjects. On an individual subject basis, distributed source estimations were performed on the extracted topographies to statistically evaluate the neural correlates of decision-making. For trials leading to exploration, there was significantly higher activity in dorsolateral prefrontal cortex and the right supramarginal gyrus; areas responsible for modulating behavior under risk and deduction. No area was more active during exploitation. We show for the first time the temporal evolution of differential patterns of brain activation in an exploratory decision-making task on a single-trial basis.

'Making Science Understandable'. Divulgació científica i mediació editorial: el cas de The Wisdom of the Body de Walter B. Cannon (1871-1945)

The present paper aims at an historical reconstruction, in the framework of the publishing industry in the years between the two World Wars, of the role played by the publisher William W. Norton in the genesis, published in 1932, and new edition in 1938, of Walter B. Cannon"s book The Wisdom of the Body. With the analysis of this case study, we aimed at contributing to the current criticism of the «dominant view», which tries, in an uncritical manner, that scientific popularization follows an ineluctable, continuous and linear evolution.

VoIP: Making Secure Calls and Maintaining High Call Quality

Modern multimedia communication tools must have high security, high availability and high quality of service (QoS). Any security implementation will directly impact on QoS. This paper will investigate how end-to-end security impacts on QoS in Voice over Internet Protocol (VoIP). The QoS is measured in terms of lost packet ratio, latency and jitter using different encryption algorithms, no security and just the use of IP firewalls in Local and Wide Area Networks (LAN and WAN). The results of laboratory tests indicate that the impact on the overall performance of VoIP depends upon the bandwidth availability and encryption algorithm used. The implementation of any encryption algorithm in low bandwidth environments degrades the voice quality due to increased loss packets and packet latency, but as bandwidth increases encrypted VoIP calls provided better service compared to an unsecured environment.

Logistiikkayrityksen sijoittuminen Venäjälle - Venäjän logistiikkasektori ja potentiaaliset sijoittumiskohteet

Venäjän voimakas talouskasvu on lisännyt merkittävästi myös logistiikkapalveluiden kysyntää maassa. Suuren pinta-alan, markkinapotentiaalin ja Euroopan ja Aasian välisen maantieteellisen sijainnin tarjoaman merkittävän kauttakulkupotentiaalin ansiosta Venäjä on erityisen kiinnostava investointikohde logistiikkayrityksille. Talouskasvu ei ole kuitenkaan jakautunut tasaisesti ja tämän vuoksi investoijan onkin syytä tarkoin selvittää minne Venäjän sisällä sijoittua. Tässä työssä on kartoitettu Venäjän logistiikkasektoria ja liikenneinfrastruktuuria sekä tarkasteltu kilpailutilannetta tavoitteena löytää logistiikkayrityksellekeskeisimmät sijaintikohteet Venäjällä. Moskova ja Pietari on rajattu tutkimuksen ulkopuolelle. Alan kirjallisuuteen ja aiheesta aiemmin laadittuihin tutkimuksiin perehtymällä on selvitetty yritysten sijaintipaikanvalinnalle asettamat tärkeimmät kriteerit. Logistiikkayrityksille toimivalla infrastruktuurilla on luonnollisesti oleellinen merkitys sijaintipaikkaa valittaessa, riittävän suuren markkinapotentiaalin ollessa toinen erittäin merkittävä kriteeri. Kirjallisuustarkastelun pohjalta potentiaalisiksi kohteiksi logistiikkayritykselle valikoitui 22 kaupunkia eri puolilta Venäjää. Monikriteerianalyysiin perustuvan pisteytysmenetelmän avulla toteutetussa potentiaalisten kohteiden luokittelussa kiinnostavimmiksi sijoittumiskohteiksi kohosivat Etelä-Venäjällä, Mustanmeren rannikolla sijaitsevat merkittävät satamakaupungit. Kehittyneen infrastruktuurin, merkittävän markkinapotentiaalin sekä suotuisten taloudellisten toimintaedellytysten ansiosta tarjoavat nämä erityisen merkittävän investointipotentiaalin logistiikkayrityksille.

Making better biogeographical predictions of species' distributions

1. Biogeographical models of species' distributions are essential tools for assessing impacts of changing environmental conditions on natural communities and ecosystems. Practitioners need more reliable predictions to integrate into conservation planning (e.g. reserve design and management). 2. Most models still largely ignore or inappropriately take into account important features of species' distributions, such as spatial autocorrelation, dispersal and migration, biotic and environmental interactions. Whether distributions of natural communities or ecosystems are better modelled by assembling individual species' predictions in a bottom-up approach or modelled as collective entities is another important issue. An international workshop was organized to address these issues. 3. We discuss more specifically six issues in a methodological framework for generalized regression: (i) links with ecological theory; (ii) optimal use of existing data and artificially generated data; (iii) incorporating spatial context; (iv) integrating ecological and environmental interactions; (v) assessing prediction errors and uncertainties; and (vi) predicting distributions of communities or collective properties of biodiversity. 4. Synthesis and applications. Better predictions of the effects of impacts on biological communities and ecosystems can emerge only from more robust species' distribution models and better documentation of the uncertainty associated with these models. An improved understanding of causes of species' distributions, especially at their range limits, as well as of ecological assembly rules and ecosystem functioning, is necessary if further progress is to be made. A better collaborative effort between theoretical and functional ecologists, ecological modellers and statisticians is required to reach these goals.

Innovaation kehittäminen yritysverkostolle, Case: Projektihallinta

Työn tavoitteena on kehittää arvoinnovaatio yritysverkostolle. Arvoinnovaation teoreettisen viitekehyksen konkretisoimiseksi ja arvioimiseksi käytetään työssä kohteena ProPortfolio - ohjelmistotuotetta sekä sen kehittämistyössä saatuja kokemuksia. ProPortfolio on vuosina 2001-2004 kehitetty mobiiliin teknologiaan perustuva ohjelmistosovellus. ProPortfolio ohjelmisto on liikkeenjohdon konsulttiyritys Tuloskunto Oy:n johdolla ja TEKES:n rahoittamassa hankkeessa kehitetty pientaloprojektien toteuttajaverkoston toiminnanohjausjärjestelmä. Pitkäaikaisen kilpailuedun saavuttaminen erottumalla kilpailijoiden massasta on kasvava haaste yrityksille. Tutkijoiden Kimin ja Mauborgnen kehittämän arvoinnovaation ja strategisen suunnittelun prosessin lähtökohtana on kilpailun kiertäminen differoitumalla kilpailijoista ja uusien markkinoiden luominen. Perinteisen strategisen ajattelutavan mukaan yritykset voivat tuottaa korkeampaa arvoaasiakkaille korkeammin kustannuksin tai kohtuullista arvoa pienemmin kustannuksin. Eli strateginen asemointi perustuu valintaan differoitumisen ja kustannusjohtajuuden välillä (Porter,1985). Arvoinnovaatioon perustuvassa asemoinnissa tavoitellaan sekä differoitumista että kustannusjohtajuutta samanaikaisesti. Arvoinnovaation keskeisimmät kriteerit täyttyivät kehityshankkeen lopputuloksena syntyneessä ProPortfolio -ohjelmistotuotteessa. Tämän työn pohjalta voidaan todeta, että Kimin ja Mauborgnen kehittämä strategian suunnitteluprosessi on laaja ja vaativa. Arvoinnovaatio syntyy harvoin hetkellisenä oivalluksena, vaan kehittyy järjestelmällisen työskentelyn tuloksena. ProPortfolio -ohjelmistotuotteen arvoinnovaation muodostuminen perustui kehityshankkeen onnistuneeseen asiakastarpeiden tunnistamiseen ja ennakoimiseen. Selkeän kuvan hahmottuminen ratkaistavista ongelmista auttoi asemoimaan hankkeen jatkokehitystyön oikein ja loi edellytykset arvoinnovaation muodostumiselle. Tutkijat Kim jaMauborgne ovat haastaneet perinteiset strategiatyöskentelyn mallit. Tutkimustuloksiinsa pohjautuen he ovat kehittäneet uuden arvoinnovaatioon perustuvan strategisen suunnittelun teoreettisen viitekehikon ja prosessin. Nämä mallit tulevat varmasti jättämään pysyvän jäljen strategiatyöskentelyn nykykäytäntöihin.