Disseminação da informação em empresas de capital aberto e os processos de mediação da informação

Corporate governance can be understood as management mechanisms that through external and internal controls are going to reduce the distance between minority stakeholders and the control power of the company. In that context, the information management, the information mediation and the information dissemination is very necessary, because the establishment of the good communication, quick, clear and voluntary, in order to establish a confidence climate in the relation of the company with the society, creditors, and collaborators especially with investors. In Brazil, the model created by the stock exchange of São Paulo called of new market , brings in his additional conduct rules purpose to them required by the Brazilian legislation and possessed like base the equity in the handling between part, the transparency in the disclosure of information and responsibility in the installment count. This article presents some considerations about the model of information management and accountability based on legal criteria, in additional standards of information disclosure, and the information mediation process relationship the corporate governança in the business environment.

O trabalho do professor da educação profissional e tecnológica de Mato Grosso: dos textos prescritivos ao agir reconfigurado nos textos dos professores

Pós-graduação em Linguística e Língua Portuguesa - FCLAR

Empresas transnacionais na economia brasileira: uma análise do comércio intracorporação

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Trayectoria tecnológica Web y el orden digital en Latinoamérica: reflexiones históricas desde Brasil

The emergence of the digital order renewed the Victorian civilizing ideal and strengthened a world order of techno-economic dependence. The new grand narrative is the urgency of digital transformation of societies; a dream pursued without reflection by the populations of the periphery that ended into in a collision between McLuhan's two informational orders: cold and hot societies. Latin America as part of the periphery did not participate in the development of the informatic technologies and its historical legacy made the appropriation of these technologies more difficult. This paper examines the historical circumstances of this process: the development of a discourse around the digital networks, the consequences of this social construction in the region, the fragile efforts of Brazil to create technology, and the entrance of IT networks in the region. The results showed that the status of this kind of research in the region is weak so we alert about its consequences. We concluded that to create an informational order that may serve as a space of self-affirmation, freedom and heterogeneity, it is necessary to have a deep knowledge of the social and historical context that created its basic technologies, but Latin America is indifferent in such regard. Information Science has a central role in the region within this process but it has not developed it yet.

Redução de desperdícios no serviço de atendimento ao consumidor: estudo de caso do orçamento base zero em uma empresa de linha branca

The self-evaluation is increasingly necessary in a competitive environment, and a way for companies to self-evaluate is through your budget. Knowing the importance of this budgetary process, this study aimed to observe and analyze the developing process of a zero-based budgeting (ZBB) highlighting its best practices and difficulties and propose recommendations for other companies in general. This goal was achieved through a case study in an area responsible for the budgeting process in the customer services department from a white-goods company. Also was required to review the literature regarding the customer services area, waste reduction, cost management, budgets in general and the zero-based budgeting. After reviewing the literature and the study, we can highlight good practices and difficulties observed in the studied company, and also propose recommendations on how to develop a zero-based budget and evidence what plans, analyzes and justifications are essential in a good budget process execution

Reclamações e gestão de crise sob a ótica das relações públicas: um estudo da empresa Wet'n Wild São Paulo

For the last few decades the relationship between companies and their market has been changing, driven by economic and political changes, new social demand, and by the technologic evolution. This new setting, combined with the creation of laws and regulatory agencies, increased the complexity of the relationship between companies and their customers, creating the need for strategies capable of handling the contemporary market's relationship. This context creates the need for new actions to deal with post-sale costume care to create customer loyalty and evaluate its overall satisfaction, in addition to treating possible complaints about their products and services. Along with the new customer's requirements in a dynamic communicational scenario, this paper addresses public relations' role in managing customer's complaints in light of crisis management. Based on the concepts of public relations, the approach of crisis and complaints management processes is constructed based on literature review and analysis of Wet'n Wild São Paulo's claims management. Therefore, the method used was document and content analysis based on documents provided by the company in order to evaluate their actions based on the concepts covered

Programas de educação ambiental de empresas privadas: concepções que sustentam algumas propostas

This study is supposed to identify the Environmental Education of the State of São Paulo that offers Environmental Education programs based on companies proposals. It was carried out a survey of private companies proposals for Environmental Education to schools from Rio Claro city. An analysis of the documents found on their programmes was done, through knowledge, participation and values, whereas the prospect of an Environmental Education toward the construction of citizenship. A trend was identified in materials of submitting an Environmental Education based on knowledge and actions involving changes claim based on antropocentric values and day by day concepts. Many of these proposals are restricted to important days and ⁄ or specific activities, that are taken in an certain way.

Caracterização geotécnica com base na compartimentação fisiográfica: aplicação em Poços de Caldas - MG

This work presents a comparison of alkaline and cristaline terrains of an area inside a Poços de Caldas (MG) contry for appropriate urban expansion. The study area has 52km2 through rural and urban terrains with geological and geomorphological differences. At present Poços de Caldas has more than 130 thousand people and expansion government plans are from 1993 showing the necessity of studies of infrastructure to population and tourists. At last 40 years the city became a place with job offers in bauxite minning causing a population increase about 200%. At this way this work uses the Vedolvello (2000)´s method of terrains physiographic compartimentalization (UBCs) with integrated analysis (Land Systems) made by remote sensing products (air photos). After that field trips was performed to check unity limits by observation of rocks, relief and weathering soil profile. The main results are Engineering Geological Map and a classification table of Basic Units of Compartimentalization to presents the characteristics to uses and soil occupation.

Estudo comparativo do desempenho empresarial no Brasil e na China no período de 2005-2009: uma análise de empresas de capital aberto do setor de siderurgia

A teoria em finanças tem evoluído cada vez mais aproximando a teoria financeira às práticas reais adotadas nas empresas e nos mercados financeiros. A partir de Modigliani e Miller, que contribuíram para o ramo das finanças com a teoria da Irrelevância Financeira, o caminho se abriu para uma série de debates a cerca da importância das variáveis financeiras na determinação do valor da empresa. Foram levantados questionamentos a respeito da perfeição dos mercados e apresentado argumentos como a assimetria de informações, os custos de agência, a restrição financeira e outras implicações à teoria do investimento. Atualmente o que se sabe é que o fator investimento está altamente ligado às finanças e, portanto, relaciona-se com os meios de financiamento presentes no mercado e com a organização interna e financeira das firmas, esse ramo de estudo recebe o nome de Finanças Corporativas. Diante da teoria financeira, o objetivo é analisar a indústria siderúrgica de duas economias atualmente em destaque, Brasil e China através da análise econômico-financeira de quatro empresas de capital aberto do setor: Gerdau, Usiminas, Baosteel e Masteel. Cabe destacar que a indústria siderúrgica é base para outras indústrias, como construção civil, automóveis, máquinas, entre outros e, por isso, é tida como sinalizadora do desenvolvimento econômico de um país, assim também, o Brasil e a China são caracterizados como grandes potenciais emergentes e fontes de atração de investimentos internacionais

Caracterização de cerâmicas a base de nitreto de silício para aplicações estruturais

The need for development of new materials is a natural process in the companies’ technological point of view, seeking improvements in materials and processes. Specifically, among the materials, ceramic exhibit valuable properties, especially the covalent ceramics which have excellent properties for applications which requires the abrasion resistance, hardness, high temperatures, resistence, etc. being a material that has applications in several areas. Most studies are related to improvement of properties, specially fracture toughness that allows the expansion of its application. Among the most promising ceramic materials are silicon nitride (Si3N4) which has excellent properties. The goal of this work was the development and caracterization of Si3N4-based ceramics, doped with yttrium oxide (Y2O3), rar earth concentrate (CTR2O3) and cerium oxide (CeO2) in the same proportion for the evaluation of properties. The powders' mixtures were homogenized, dried and compressed under pressure uniaxial and isostatic. Sintering was carried out in 1850 ⁰C under pressure of 0,1MPa N2 for 1 h with a heating rate of 25 ⁰C / min and cooling in the furnace inertia. The characterizations were performed using Archimedes principle to relative density, weight loss by measuring before and after sintering, phase analysis by X-ray diffraction, microstructure by scanning electron microscope (SEM), hardness and fracture toughness by the method Vickers indentation. The results obtained showed relative density of 97-98%, Vickers hardness 17 to 19 GPa, fracture toughness 5.6 to 6.8 MPa.m1/2, with phases varying from α-SiAlON and β-Si3N4 depending the types of additives used. The results are promising for tribological applications and can be defined according to the types of additives to be used

Uma Experiência de implantação do método da corrente crítica no gerenciamento de portfólio de projetos de uma empresa tecnológica

TFor companies to remain competitive should seek investment in the project management through new tools. The method Critical Chain has been considered an innovative way to manage projects, to promote change and give great results. However, there are still some questions to be answered and there are few papers reporting on the implementation of CCPM method in real environment of multiple projects. This work analyze the deployment process of Critical Chain at a company in the technology sector, in order to check the risk factors, advantages and difficulties in that process. Showing not only the likely benefits, but also the possible difficulties, mainly cultural and behavioral, inherent in all business transformation processes in order to support the implementation of all theoretical architecture for corporate reality

Utilização dos sistemas integrados de gestão - ERP: estudo de múltiplos casos em pequenas e médias empresas

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

O impacto da adesão aos diferentes níveis de Governança Corporativa para o desempenho econômico e financeiro de um segmento de empresas

The importance of the capital market to Brazilian economic development, linked to the the fragility of a theoretical framework on the issue, case for developing this research. The agents operating in the capital market seek security and confidence for decision making on their investment in that sense we seek to address the concept and values of Corporate Governance to pay in the Brazilian capital market. The Corporate Governance, in its essence, is the system by which companies are directed and monitored, involving the relationship between shareholders and the board of companies, as well as a set of mechanisms and factors intended to minimize market failures. Seeking to confirm adherence to a more advanced system of corporate governance can result in a favorable financial performance, companies were investigated operating in the financial sector (intermediation, various services and insurance), listed by BM&FBOVESPA. The stock market ranks the corporate governance systems in three levels: Level 1 (rudimentary), Level 2 (intermediate) and New Market Level (advanced). To earn the impact of different levels of Corporate Governance for the outcome of the selected companies were calculated and analyzed accounting ratios of profitability, capital structure and liquidity from the Standardized Financial Statements (DFP), base year 2011, 2012 and 2013

Jogos de empresas e gestão financeira: algumas evidências

This article aims to discuss the use of business games for educational purposes taking into account evidence about the difficulty in managing financial resources. The use of business games is justified because the young generation tha are coming to the education system have grown up using business games, allowing a more motivating learning environment and stimulating investment and on how the concept to provide learning. Instead of pushing content well defined and wel-formatted for the student, promotes the use of games promote at the same time, a chalenge whose solution entails learning effort. Thus, the use of games affect educators, students and aducational institutions, requiring them new attitudes and patterns of thought about schooling. The elaboration of this article was based on experiences gained with the development and use of games for educational purposes, specifically the game "Mercado Virtual". Several articles have been published on research with indergraduates and postgraduate courses in business administration and engineering field. They have shown that the evaluation of the player, based on their decisions during the game, to detect specific aspects of learning. This exploratory research is based on data obteained in various experiments with the game Mercado Virtual.

Seleção de materiais e design: um método com base nas redes neurais artificiais

Pós-graduação em Design - FAAC