911 resultados para Costume -- Brésil


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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

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In search of Brazil's entry into modernity, educators pledged to develop mechanisms for the construction of the brazilian man, and modern. Thales Castanho de Andrade was one of those educators who found in the educational destination book this possibility. This article is concerned to examine the ways that are served by reading books models of urban life to cite the country life. These books are part of the Coleção de leitura escolar: série Thales de Andrade. The books carry a model school reading ideologized as they meet, in addition to teaching reading, build civility of the countryside, through images or words, or the organization that goes through all the books of the collection.

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This article analyzes the data resultant of the accomplishment, between 2008 and 2009, of an extension and research project on the international exchange of letters between teachers and students from elementary schools in the towns of Garça and Marília, São Paulo State, Brazil, with a school in the city of Azaruja, Portugal and another in the city of Luanda, Angola. It was developed by a team of students and teachers, UNESP, Marília, in order to promote the exchange via personal letters for that students, between 8 and 9 years old, could take possession of the written language, in this case Portuguese, and understand it as an instrument steeped in culture. The choice of this kind in the world of the epistolary genre was made because it promotes the participation of the Other in the configuration of dialogic relations in the elaboration of the statements, taken as a reference in a Bakhtinian conception of language. It aimed to (1) point, in the letters exchanged between teachers and students between the Portuguese, Brazilians and Angolans in the early years, the evidence of authorship linguistic behavior that could signal the beginning of autonomy in the use of the written modality of language, or signs of submissive behavior; (2) reveal the cultural content of language tools used to construct indicators listed on the customs of each people, including those constituting school doings. For the generation of data were used principles of action research, which enabled direct action, along with Brazilian teachers, and indirectly, in the case of the foreign teachers. From the analysis of the corpus of research - letters exchanged between teachers and students - it is clear that the appropriation of language as a speech act realized in human relations makes the old personal correspondence a powerful instrument of development in the area of the written language.

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The Comando dos Trabalhadores Intelectuais (CTI) was a group, a space of organization and representation of brazilian intellectuals and artists and that, previous to the military coup in 1964, participated of the debates and fomented the inclusion of sectors of the national intelligentzia in the democratization’s process of the culture. His insertion politics, of the point of view of the effervecence lived for the organized socials movements in Brazil in the years of João Goulart’s government, bring elements to detail the dynamics of the cultural left’s organizations that had emerged of the review’s process of Brazilian Communist Party (PCB), since 1958. The relevance of CTI is confirmed when understand it like an organization that congregated many intellectuals and artists that, after of the military coup in 1964, had been presents in the artistic and cultural brazilian scene, doing resistance to the military governments that if had occurred in the next decades.

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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During the first years of the military dictatorship, established in Brazil through a coup d'État, a number of institutions which repression had left unarticulated began a process of resistance and opposition to the military government. Cultural resistance was one of the consecrated forms of resistance that was exercised by intellectuals, artists, professors and cultural producers, among others, and that became an unprecedented political and cultural phenomenon in the country's history. Political, insofar as it aided in the process of re-organizing left-wing political parties and in the revision of the ideological postulates of its preeminent party, the PCB (Partido Comunista Brasileiro - Brazilian Communist Party). Cultural, because this re-organization occurred, frequently, within the ambit of cultural productions, in which the left created a space for contestation and engagement through the arts and intellectual activities. Within this process, between the years 1965 and 1968. The journal Civilização Brasileira became an important space for the building of leftist cultural resistance against the military dictatorship. The journal was able to impose its political legitimacy while at the same time participating actively in a market o cultural goods sustained by the so-called cultural hegemony of the left.

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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For the last few decades the relationship between companies and their market has been changing, driven by economic and political changes, new social demand, and by the technologic evolution. This new setting, combined with the creation of laws and regulatory agencies, increased the complexity of the relationship between companies and their customers, creating the need for strategies capable of handling the contemporary market's relationship. This context creates the need for new actions to deal with post-sale costume care to create customer loyalty and evaluate its overall satisfaction, in addition to treating possible complaints about their products and services. Along with the new customer's requirements in a dynamic communicational scenario, this paper addresses public relations' role in managing customer's complaints in light of crisis management. Based on the concepts of public relations, the approach of crisis and complaints management processes is constructed based on literature review and analysis of Wet'n Wild São Paulo's claims management. Therefore, the method used was document and content analysis based on documents provided by the company in order to evaluate their actions based on the concepts covered

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La circulation urbaine dans les villes brésiliennes a été marquée par l'influence directe de l'automobile. Grâce aux possibilités découlant de l'automobile, les villes se développent de plus en plus désordonnées et exigent la création de nouveaux moyens pour maintenir le flux du trafic. Cependant, la création de nouvelles routes est venu de collaborer avec les embouteillages, parce que plus les routes ont été construites, plus elles ont généré le besoin de transport. La question du développement durable a commencé à être traités de 1987 et alors, les premières idées pour résoudre, entre autres, le problème de la circulation urbaine. Une des solutions suggérées par les études est l'utilisation de transports non-motorisés. Ainsi, le vélo est devenu le grand pari pour un transport plus durable. Au Brésil, le vélo est largement utilisé, mais n'est pas considéré comme un réel moyen de transport, qui conduit à de mauvais investissements et incitations. Par conséquent, des mesures sont nécessaires pour encourager le transport à vélo pour se obtenir, avec d'autres mesures, un transport plus durable. Enfin, l'étude de cas dans deux villes, Guaratinguetá et Lorena, montre l'influence de l'automobile dans la formation de ces deux villes, qui a fini par nuire les autres modes de transport qui auraient pu être mieux utilisés

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This paper aims at discussing the characteristics of computer mediated language within a foreign language teaching and learning environment enabled by the use of synchronic writing resources – chat. The present research is based on (i) theoretical principles about the use of technologies and the teaching-learning of foreign languages in the scope of the Teletandem Brazil Project: Foreign languages for all – Projeto Teletandem Brasil: línguas estrangeiras para todos (TELLES, 2005); (ii) studies on the characteristics of the language within chat interactions; (iii) different theoretical perspectives on the relationship between spoken and written language, emphasizing the constitutive heterogeneity of writing perspective (CORRÊA, 1997, 1998, 2001); and (iv) some relevant concepts related to Prosodic Phonology field (NESPOR; VOGEL, 1986). Is being taken as research data, the written production of a Brazilian student (finishing a Licentiate in Literature) interacting with an American student (in Religious Studies) through Windows Live Messenger. The data were collected during a five-month period, during which the participants interacted through chat, totalizing 12 interactions in English and in Portuguese. During the analysis, a particular attention was given to the messages’ fragmentation, the use (or not) of punctuation signs and abbreviations within the Brazilian participant’s production, in order to discuss the representations she built of her writing, her interlocutor, herself and on the teaching-learning process of a foreign language.