Bonnita

Bonnita es una empresa que nace en el año 2015 en el mes de marzo, su actividad económica se clasifica bajo el código CIIU 4751, comercio al por menor de productos textiles en establecimientos especializados, actualmente cuenta con un establecimiento de comercio ubicado en el barrio Kennedy de la ciudad de Bogotá, la inversión realizada para esta empresa se realizo en su totalidad con recursos propios, los resultados obtenidos hasta el momento han llenado la expectativas de los inversionistas y en el mes de agosto del presente año se abrirá una nueva tienda que mejorara las utilidades de la empresa. Las tiendas Bonnita enfocan todo su modelo de negocio a crear una experiencia de compra para su segmento objetivo que son las mujeres entre los 18 y 40 años de edad, de estrato 2 – 3 medio - bajo, por medio de estrategias de merchandising propias, que generan una actitud diferente y mas impulsiva dentro de la tienda, utilizando elementos sensoriales y psicológicos que el consumidor no percibe pero influye en su decisión y manera de comprar, haciendo de esta más rentable para las tiendas Bonnita. El segmento objetivo es grande en la ciudad de Bogotá, los competidores más representativos del mercado emplean modelos de negocio diferentes y no existe un líder en este segmento ya que muchas de estas empresas diversifican con respecto al género al que enfocan sus esfuerzos, Bonnita se dirige únicamente a la mujer, la rotación de sus productos es rápida debido al manejo de inventarios justo a tiempo, lo que permite ser competitivos frente al precio y innovación en los productos.

Interpretación de la construcción de un racismo de Estado : política inmigratoria de Angela Merkel en Alemania (2005-2014)

El objetivo de esta monografía es interpretar, desde la biopolítica, la construcción de un racismo de Estado en Alemania a través de la política inmigratoria bajo el mandato de Angela Merkel (2005-2014). Por medio de tres apartados se presenta de manera organizada la teoría de la biopolítica desarrollada por Michel Foucault, con sus postulados y conceptos principales, resaltando el concepto de racismo de Estado. También se enuncia de manera breve la historia de la inmigración en Alemania, su ley de inmigración actual y la ley de nacionalidad. De esta forma, se puede analizar que en Alemania se ha construido un racismo de Estado, desde la visión teórica de la biopolítica de Foucault, a través de la consolidación de la política inmigratoria vigente en dicho Estado (2005-2014), que reúne el tema de la migración internacional regular.

Accidentes de trabajo e índice de masa corporal en vigilantes atendidos en una I.P.S. de salud ocupacional, Bogotá - Colombia, 2015

INTRODUCCIÓN: Todos los individuos dentro de una sociedad tienen derecho a disfrutar de una integridad física, mental y de sus bienes materiales, que en principio debe ser garantizada por el Estado, sin embargo, debido a la ineficacia y falta de alcance en la disponibilidad de hombres y mujeres para cuidar a cada persona y empresa, la Seguridad Privada ha surgido como actividad económica para garantizar éste servicio de manera individualizada. No obstante a ello, poco se sabe acerca de las características de las personas que desempeñan ésta labor, así como las demandas inherentes a ésta actividad económica; sin embargo, en poblaciones económicamente similares, se documenta a través de la literatura la aparente relación entre la condición física del individuo y la presentación de accidentes de trabajo. OBJETIVO: Establecer la relación entre los accidentes de trabajo y el índice de masa corporal (IMC) en vigilantes atendidos en una I.P.S. de Salud Ocupacional en la ciudad de Bogotá-Colombia, durante el año 2015. MATERIALES Y MÉTODOS: Se llevó a cabo un estudio de corte transversal, con datos secundarios de una base de datos de 76 registros, procedentes de las historias clínicas médico ocupacionales realizadas a una población de trabajadores del sector de la Vigilancia o Seguridad Privada, durante su atención en una Institución Prestadora de Salud (I.P.S.) de Salud Ocupacional. Se incluyeron variables sociodemográficas, ocupacionales, las relacionadas con los accidentes de trabajo y el índice de masa corporal. Se obtuvieron las frecuencias univariadas y para las variables de tipo cuantitativo, medidas de tendencia central y dispersión, además de buscar potenciales asociaciones estadísticas, para conocer las variables que se relacionan con el evento estudiado. RESULTADOS: En éste proyecto se destaca que de los trabajadores que desempeñan la actividad económica de Vigilancia y Seguridad Privada, se encuentran en el grupo de 20 a 39 años (56.5%) y pertenecen al género masculino (84.2%); dichos factores contribuyen a la ocurrencia de los accidentes de trabajo (OR de 1.7 y 2.0 respectivamente). Además el I.M.C. de sobrepeso (OR 1.8), la obesidad (OR 1.4); y en sí el cargo de Vigilante concurren a la accidentalidad laboral (OR de 1.1) y con ello al incremento de incapacidad laboral en un 85.5% de 0 a 60 días. CONCLUSIONES: Se deben establecer medidas encaminadas al emprendimiento de sistemas de vigilancia epidemiológica que mitiguen y minimicen el riesgo, con ello la presencia de eventos no deseados en el ámbito laboral para ésta población y la disminución del ausentismo laboral.

Urban-rural connections and development perspectives in Portugal

Portugal is characterized by a significant asymmetry in the population distribution/density and economic activity as well as in social and cultural dynamics. This means very diverse landscapes, differences in regional development, sustainability and quality of life, mainly between urban and rural areas. A consequence coherent with the contemporary dynamics: urbanization of many rural areas that loose their productive-agricultural identity and, simultaneously, the reintegration in urban areas of spaces and activities with more rural characteristics. In this process of increasing complexity of organization of the landscape is essential to restore the continuum naturale (between urban and rural areas) allowing closer links to both ways of life. A strategy supported in the landscape, which plays important functions for public interest, in the cultural, social, ecological and environmental fields. At the same time, constitutes an important resource for economic activity, as underlined in the European Landscape Convention. Based on this assumption, and using a multi-method approach, the study aims to analyse a) the links between urban and rural areas in Portugal and b) the reasons why these territories are chosen by individuals as places of work and mobility, residence or evasion, culture and leisure, tranquillity or excitement – meaning overall well-being. Primary information was obtained by a questionnaire survey applied to a convenience sample of the Portuguese population. Secondary data and information will be collected on the official Portuguese Statistics (INE and PORDATA). Understanding the urban-rural links is essential to support policy measures, take advantage from the global changes and challenge many of the existing myths.

Emergy analysis of a silvo-pastoral system, a case study in southern Portugal

The Mediterranean silvo-pastoral system known as Montado, in Portugal, is a complex land use system composed of an open tree stratum in various densities and an herbaceous layer, used for livestock grazing. Livestock also profit from the acorns, and the grazing contributes to avoid shrub encroachment. In the last 20 years, subsidies from the European Union have greatly promoted cattle rearing in this system and the introduction of heavy breeds, at the expense of sheep, goats or the native cattle breeds. The balance of the traditional system is thus threatened, and a precise assessment of the balance between the different components of the system, therefore is highly needed. The goal of this study was to gain a better under- standing of a Montado farm system with cattle rearing as the major economic activity by applying the emergy evaluation method to calculate indices of yield, investment, environmental loading and sustainability. By integrating different ecosystem components, the emergy evaluation method allows a comprehensive evaluation of this complex and multifunctional system at the scale of an individual farm. This method provides a set of indices that can help us understand the system and design management strategies that maximize emergy flow in the farm. In this paper, we apply the emergy evaluation method to a Montado farm with cattle rearing, as a way to gain a better understanding of this system at the farm scale. The value for the transformity of veal (2.66E?06 sej J-1) is slightly higher, when compared to other systems producing protein. That means that the investment of nature and man in this product was higher and it requires a premium price on the market. The renewa- bility for Holm Oaks Farm (49 %), lower than for other similar systems, supports the assumption that this is a farm in which, comparing with others, the number of purchased inputs in relation to renewable inputs provided by nature, is higher. The Emergy Investment Ratio is 0.91 for cattle rearing compared to a value of 0.49 for cork and 0.43 for firewood harvesting, making it clear that cattle rearing is a more labor demanding activity comparing with extractive activities as cork and firewood harvesting.

Mealybugs (Hemiptera: Pseudococcidae) associated with persimmon Diospyros kaki L. (Ebenaceae) in Southern Brazil.

Temperate fruit production is an important economic activity in Southern Brazil. In this region, persimmon Diospyros kaki L. (Ebenaceae) is grown in small farms for domestic consumption and internal market. Mealybugs are o*en found in at least 50% of the orchards causing damages on fruits due to the honeydew secretion. However, there is a lack of informatin about species composition damaging orchards in Southern Brazil. In this work, we present a survey of mealybugs associated with persimmon trees in the Serra Gaúcha Region, Rio Grande do Sul, Brazil.

ACTITUDES HACIA LA ACUACULTURA EN ALGUNAS COMUNIDADES DEL GOLFO DE NICOYA, COSTA RICA

General attitudes toward aquaculture and specifically their interest in and the capture of mullet (Migil spp) was the determined by interviewing 154 artisanal fishermen and 29 salt-evaporation pond owners along the eastern shore of the Gulf of Nicoya. The majority of the fishermen, who likely are already overexploiting the fishery resource of the gulf, knew nothing about aquaculture. Nevertheless, they indicated that agriculture (which includes aquaculture) would be an alternative economic activity in the event that they couldn’t continue fishing. Although mullet is not highly valued on the market, it is very common and utilized by this social group. During winter (rainy season) the salt-evaporation ponds are not utilized and their owners expressed interest in cultivating mullet and shrimp during that season. Aquaculture could help solve the overexploitation problems in the traditional fishery, the overproduction of salt and the underutilization of the salt=evaporation ponds during the rainy season.

Food consumption, physical activity and socio-economic status related to BMI, waist circumference and waist-to-height ratio in adolescents

Objective: To examine the association between obesity and food group intakes, physical activity and socio-economic status in adolescents. Design: A cross-sectional study was carried out in 2008. Cole’s cut-off points were used to categorize BMI. Abdominal obesity was defined by a waist circumference at or above the 90th percentile, as well as a waist-to-height ratio at or above 0?500. Diet was evaluated using an FFQ, and the food group consumption was categorized using sex-specific tertiles of each food group amount. Physical activity was assessed via a self-report questionnaire. Socio-economic status was assessed referring to parental education and employment status. Data were analysed separately for girls and boys and the associations among food consumption, physical activity, socio-economic status and BMI, waist circumference and waist-to-height ratio were evaluated using logistic regression analysis, adjusting the results for potential confounders. Setting: Public schools in the Azorean Archipelago, Portugal. Subjects: Adolescents (n 1209) aged 15–18 years. Results: After adjustment, in boys, higher intake of ready-to-eat cereals was a negative predictor while vegetables were a positive predictor of overweight/ obesity and abdominal obesity. Active boys had lower odds of abdominal obesity compared with inactive boys. Boys whose mother showed a low education level had higher odds of abdominal obesity compared with boys whose mother presented a high education level. Concerning girls, higher intake of sweets and pastries was a negative predictor of overweight/obesity and abdominal obesity. Girls in tertile 2 of milk intake had lower odds of abdominal obesity than those in tertile 1. Girls whose father had no relationship with employment displayed higher odds of abdominal obesity compared with girls whose father had high employment status. Conclusions: We have found that different measures of obesity have distinct associations with food group intakes, physical activity and socio-economic status.

Social and economic inequalities in diet and physical activity

This briefing paper describes social and economic inequalities associated with two of the key determinants of obesity - diet and physical activity. The paper also explores possible explanations for these inequalities.