832 resultados para market research methodology
Resumo:
This research deals with Applied Linguistics and its structure as a scientific field, in compliance with knowledge produced within the range of the Brazilian Congresses of Applied Linguistics (CBLA). The purpose of this research is to understand the meanings disclosed by the voices that make up the scientific discourse on this field, pointing toward its course of development, the ethical position that is peculiar to it and how this position is represented in its scientific practice. The scientific discourse typical of the production of knowledge of Applied Linguistics is now construed as leading to practices that define the production of this field of learning whose object is to study man and man s relationship to language. Theoretical groundwork is anchored on the work the Social Sciences have developed on the paradigmatic crises of science and the social changes resulting from modern and post-modern times, on Applied Linguistics researches on the identity of the field of study, its courses and ethics, and on the bakhtinian theory that supports a view of language as a social practice built under the aegis of the subject s ethics and responsibility. The corpus of this work comprises qualitative and quantitative data made into articles presented at the CBLA. The research methodology conforms to the interpretive paradigm and has the concept of social voices as its category of analysis. Results point towards the progress of Applied Linguistics that, from its role as a mediator discipline between linguistic theory and practical applications, is assuming a position in a field of study of its own, independent, with transdisciplinary characteristics, pursuing through its quests and redefinitions to get closer to the dimension of life and assuming the ethical position of taking on responsibility for its doings and sayings
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It is an investigation that seeks to reveal, record and analyze the process of appropriation and use of digital media by university students, aged between 40 and 60 years. Interested in studying how changes are perceived in the educational sphere for students Whois have gone through liberal/traditional school, ie, effected the first contact with technological devices media as adults, in the university. This investigation sought to contribute to the knowledge on the use of new learning strategies imposed by digital media by recording and analyzing the reports surveyed sample. Allowed to know the cultural universe of these women, revealing the context in which receive mediated messages and uses that maré these learning strategies within their daily academic life. Gathered in this work, reflexions guided by studies of media reception and role played by digital media as builders images and facilitators in knowledging acquisitions, it was chosen to work two main theorical notions: communication media and digital inclusion. As the research methodology, it was used the exploratory descriptive technical together with other appropriate tecniques. In ordem to approach the problem can be observed two phases: a quantitative one, which was used an investigative procedure, a survey data with closed questions; and a qualitative phase, which was used to collect data through a diary from situations encountered in the classroom. The main objective of analyzing how digital media are received, appropriated and used by university women has been fulfilled and it is remarkable that they access with dificulty and can not be considered included digitally. The results show that the problem of these agents is not the access, there are was of appropriation of digital media offered at IES, and it was possible to note that they seek to integrate to the technological world, and they even have devices that can insert them on this world. Insertion in cyberculture sets up the ability to find a favorable way to be aware of reality and production of knowledge and liberating and dignifying practices, in this case refers to an appropriation of citizenship through the field of technological devices offered as a perspective that they can interact
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The nature of this thesis is interventionist and aims to create an alternative on how to control and evaluate the public policies implementation developed at the Institute for Technical Assistance and Rural Extension of Rio Grande do Norte State. The cenarium takes place in a public institution , classified as a municipality that belongs to the Rio Grande do Norte government and adopts the design science research methodology , where it generates a set of artifacts that guide the development of a computerized information system . To ensure the decisions, the literature was reviewed aiming to bring and highlight concepts that will be used as base to build the intervention. The use of an effective methodology called Iconix systems analysis , provides a software development process in a short time . As a result of many artifacts created by the methodology there is a software computer able of running on the Internet environment with G2C behavior, it is suggested as a management tool for monitoring artifacts generated by the various methods. Moreover, it reveals barriers faced in the public companies environment such as lack of infrastructure , the strength of the workforce and the executives behavior
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Recently, we can perceive an intensification of assignments developed into Mathematical Education with the use of oral history as a research methodology. In this article, facing the living experiences during the preparation of our Phd tasks and later, when we had the role of advisors of scientific papers and of Postgraduate students in their researches also using the same methodology, we discussed the implication of ethics, mathematical education and oral history. Furthermore, we enunciated possibilities of the posture of the researcher before interviews, texts and iconography - photos and several images-provided by collaborators of our projects on Oral history and Mathematical Education.
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O propósito neste texto é divulgar um projeto de investigação que foi desenvolvido com professores do 2º ciclo, no qual se utilizou uma metodologia do tipo investigação-ação. Por intermédio deste projeto foi possível avaliar o impacto do uso de estratégias do Ensino por Pesquisa (EPP), com vista ao desenvolvimento de novas competências científico-didáticas (atitudes e saberes). Tais estratégias foram desenvolvidas com base em preceitos da Nova Didática e no âmbito de um programa de formação. Os dados levantados e analisados mostraram que esse tipo de metodologia contribui para a superação de dificuldades de aprendizagem inerentes a processos de formação profissional (inicial e continuada), como a de aprender por meio do trabalho cooperativo na Escola.
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O presente estudo objetivou identificar as representações elaboradas por agentes comunitários de saúde (ACS) acerca de suas práticas assistenciais. Utilizamos a metodologia qualitativa de pesquisa, adotando, como instrumento de coleta de dados, a entrevista semiestruturada e, para a interpretação dos dados, recorremos à Análise Temática. Foram ouvidos 12 ACS das Equipes do Programa de Agentes Comunitários de Saúde (PACS) de um município do interior paulista. O material obtido permitiu verificar como temas: o vínculo como instrumento de trabalho e a prática pautada na promoção da saúde e na prevenção das doenças. Os relatos demonstram a importância do vínculo na prática diária, enfatizam os princípios humanitários que embasam as ações de solidariedade, destacam o sentimento de gratificação quando o trabalho executado é reconhecido pelas famílias e revelam que os sujeitos ouvidos têm dificuldades para discernir o alcance de seus limites. Embora estes profissionais apresentem um bom suporte técnico para o cumprimento de suas ações, também demonstram carência na instrumentalização para o exercício profissional. Concluímos que as diretrizes e normas estabelecidas para o PACS funcionam como norteadoras do processo de assistência, mas ainda não respondem a questões mais subjetivas encontradas na assistência ao indivíduo-famíliacomunidade. Além disso, os ACS parecem estar vulneráveis às flutuações de gestão dos municípios, estados e Governo Federal, apresentam inconsistência na ideologia do desempenho do próprio papel e não conseguem inverter o modelo assistencial pautado na doença e na intervenção médica individual.
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Esta pesquisa busca trabalhar com diferentes concepções de mundo e de conhecimento, investigando a articulação entre o sentido que elas possuem para os professores de Matemática e suas concepções de ensino e de Educação. O estudo gira em torno de discussões que ocorreram em um curso de extensão para professores de Matemática. Esse curso tratou de concepções de mundo e de conhecimento, relacionando-as com diferentes regiões do saber, como Matemática, Física, Ecologia e Artes, focando a transição entre a concepção de mundo da Época Moderna para a concepção de mundo que vem se construindo na denominada Época Pós-moderna ou Contemporânea. A meta é compreender o sentido que aquelas concepções têm para os professores e destacar possíveis momentos de metacompreensão sobre a articulação entre essas concepções e sua prática docente. A metodologia utilizada é qualitativa, de uma perspectiva fenomenológica.
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O Ribeirão dos Peixes é o principal corpo de água do município de Dois Córregos (SP), e as conseqüências das atividades antrópicas no local exigem urgentes providências para a recuperação do sistema. Considerando que as bacias hidrográficas representam uma temática bastante adequada para um programa de Educação Ambiental e, ainda, as dificuldades/necessidades apresentadas, pelos professores, para o desenvolvimento de práticas que estimulem a conscientização dos alunos com respeito às questões ambientais, o presente estudo visou à formação interdisciplinar de educadores que atuavam no terceiro ano do ensino médio de uma escola estadual, no sentido de possibilitar que trabalhassem posteriormente com seus alunos a dimensão ambiental da microbacia hidrográfica do Ribeirão dos Peixes. Uma investigação inicial sobre as práticas pedagógicas dos professores em relação à abordagem do tema e à Educação Ambiental forneceu subsídios para que este trabalho fosse conduzido, por meio da Pesquisa-ação-participativa e complementada pelo Ensino por pesquisa.
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Sabe-se que as crenças do professor influenciam suas percepções, decisões e ações antes, durante ou depois da aula. Dessa forma, é importante que ele as conheça e reflita sobre as mesmas, o que pode levá-lo a possíveis alterações em suas práticas, possibilitando seu desenvolvimento profissional. Para levantar essas crenças é necessária a utilização de instrumentos e procedimentos que sejam eficientes e promovam reflexão. Neste artigo apresentaremos um trabalho cujo objetivo foi pesquisar quais tipos de crenças podemos detectar com o uso de diferentes instrumentos e procedimentos, investigando se estes afetam a maneira como os professores refletem sobre suas crenças e quais combinações entre eles são eficazes para a promoção de reflexão. O referencial teórico foi constituído de estudos sobre o pensamento do professor, crenças de professores e metodologia na investigação de crenças. Foi realizada uma pesquisa qualitativo-interpretativista de natureza etnográfica, com cinco professoras de inglês de uma escola de línguas de uma cidade do interior de SP. Para a coleta de dados foram aplicados cinco instrumentos e procedimentos de pesquisa: questionário, grupo focal, auto-relato, observação de aulas e entrevistas (com a técnica stimulated recall). Os resultados mostraram que é possível levantar crenças sobre aprendizagem e ensino com os instrumentos e procedimentos selecionados e que os mesmos interferem na maneira como os professores refletem sobre suas crenças, entretanto, a combinação deles pode ser um bom caminho para o desencadeamento do processo reflexivo.
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The main objective of this article is to analyze the policy implanted in the schools in the State of São Paulo, Brazil, with a view to the prevention and intervention in the violence that occurs in the schools. The importance of such discussion is related to the analysis of the principles that are present and of the possible effectiveness of such a program in the school violence. This research is qualitative and the research methodology used was documentary analysis. The documents analyzed were those related to the policy of preventing violence in schools in the state of São Paulo/Brazil, called Protection System School. (C) 2012 Published by Elsevier Ltd. Selection and/or peer-review under responsibility of The Association of Science, Education and Technology
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The article focuses on the presence of the technologic innovation and the surveyed current conditions of the cartographic engineer's work market. The methodology is based on forms with objective questions answered by the professionals. The current survey is the fourth one starting in 1995 and the first one with on line forms filled out by the Brazilian Association of Cartographic Engineers - São Paulo Section's web page. The sample was made up with 141 engineers and it revealed numbers that confirm the growing visibility and social recognition of the Brazilian cartographic engineer, although still far from the condition consistent with the territorial extension and the importance of Cartography for the country. The survey shows that the monthly average revenues are of approximately fifteen minimum wages; that the sample has only 13% of employers, although it is the highest percentage among all surveys; that 63 professionals cited 127 times that their organizations are related to technologic innovation at a proportion of two citations per organization; that 69% of the sample are optimists concerned to the future. Other important pieces of in formation to students and professionals will also be discussed in the article.
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Includes bibliography
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In this paper, we present GPIMEM, a group that has been developing research in Mathematics Education related to computers and other media since 1993 to understand how mathematical knowledge can be produced with these technological resources, in face-to-face as well as online distance education. Members of the group dialogue with different fields of knowledge such as philosophy, history, psychology, anthropology, sociology, arts and technology, among others, to inform their research. The research addresses various topics relevant to Mathematics Education, including methodological and epistemological aspects of teaching and learning, of mathematical modeling and teacher education, always within a qualitative research perspective. We begin with the historical presentation of the group, revealing its dynamics and organization of work, followed by reflections on qualitative research methodology and description of research conducted over the past five years. Finally, we present a synthesis of the theories developed by the group and expectations for the future.
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Includes bibliography