Portais corporativos: tecnologia da informação e do conhecimento em empresas de tecnologia da informação

Pós-graduação em Ciência da Informação - FFC

Blog corporativo como ferramenta da Intranet

This project aimed at discussing about the possibility of transforming a corporate blog into an Intranet tool. The objective is to make the internal communication more interactive by bringing the employee closer to the organization through conversing in a less formal environment. In the first series of discussions, issues such as how the organizational communication works as a whole, which communications vehicles are normally used to reach the target group and the role of public relations in the organizational communication, were conducted aiming the discussion around the internal communication and the personnel, one of the objectives of this paper. Following these discussions, the focal points was around digital communication and its possibilities in the organization, as well as talking about and discussing the blog and the Intranet. Finally a theoretical discussion was conducted concerning the possibilities of turning this corporate blog into an Intranet tool and the reasons why public relations should manage this new communications tool

La comunicación de la innovación de las agencias de medios. Big data en las webs propias

Las agencias de medios constituyen uno de los sectores publicitarios en el que la aplicación de big data proporciona soluciones innovadoras que debieran ser comunicadas a través, entre otros canales, de sus webs corporativas. Con el propósito de facilitar tal comunicación, las webs deben estar preparadas para ser consultadas por varios dispositivos. Así, este estudio pretende averiguar su uso para comunicar innovaciones relacionadas con big data, cuidando el responsive design, de las 20 primeras agencias de medios españolas, y reflexiona sobre las debilidades, amenazas, fortalezas y oportunidades de tal innovación.

Intelligence agents (knowledge management)

Reports some insights into knowledge management (KM) derived from UK one-day workshops with six businesses, three non-profits and one public sector organization. Lists the four questions posed to participants and discusses the themes which emerged, e.g. the need for a KM strategy to make raw information more useable, KM performance measurement etc. Stresses the need for commitment from a top-level champion and a wide range of employees to make this work and identifies three types of solutions for improving KM strategy: technological (e.g. databases and intranets), people (e.g. motivation, retention, training and networking) and processes (e.g. procedural instructions and balancing formal/informal knowledge sharing methods). Finds that accountants and senior managers do not generally see KM as very important but argues that management accountants are suitable knowledge champions who could develop explicit links between KM and organizational performance.

Knowledge management systems:finding a way with technology

Purpose - To consider the role of technology in knowledge management in organizations, both actual and desired. Design/methodology/approach - Facilitated, computer-supported group workshops were conducted with 78 people from ten different organizations. The objective of each workshop was to review the current state of knowledge management in that organization and develop an action plan for the future. Findings - Only three organizations had adopted a strongly technology-based "solution" to knowledge management problems, and these followed three substantially different routes. There was a clear emphasis on the use of general information technology tools to support knowledge management activities, rather than the use of tools specific to knowledge management. Research limitations/implications - Further research is needed to help organizations make best use of generally available software such as intranets and e-mail for knowledge management. Many issues, especially human, relate to the implementation of any technology. Participation was restricted to organizations that wished to produce an action plan for knowledge management. The findings may therefore represent only "average" organizations, not the very best practice. Practical implications - Each organization must resolve four tensions: Between the quantity and quality of information/knowledge, between centralized and decentralized organization, between head office and organizational knowledge, and between "push" and "pull" processes. Originality/value - Although it is the group rather than an individual that determines what counts as knowledge, hardly any previous studies of knowledge management have collected data in a group context.

Utilising Intranet technologies in construction sector SMEs:building up knowledge bases for extreme weather event risk management

Intranet technologies accessible through a web based platform are used to share and build knowledge bases in many industries. Previous research suggests that intranets are capable of providing a useful means to share, collaborate and transact information within an organization. To compete and survive successfully, business organisations are required to effectively manage various risks affecting their businesses. In the construction industry too this is increasingly becoming an important element in business planning. The ability of businesses, especially of SMEs which represent a significant portion in most economies, to manage various risks is often hindered by fragmented knowledge across a large number of businesses. As a solution, this paper argues that Intranet technologies can be used as an effective means of building and sharing knowledge and building up effective knowledge bases for risk management in SMEs, by specifically considering the risks of extreme weather events. The paper discusses and evaluates relevant literature in this regard and identifies the potential for further research to explore this concept.

The effects of semantic and syntactic instruction on user performance and satisfaction in search user interface design

The design of interfaces to facilitate user search has become critical for search engines, ecommercesites, and intranets. This study investigated the use of targeted instructional hints to improve search by measuring the quantitative effects of users' performance and satisfaction. The effects of syntactic, semantic and exemplar search hints on user behavior were evaluated in an empirical investigation using naturalistic scenarios. Combining the three search hint components, each with two levels of intensity, in a factorial design generated eight search engine interfaces. Eighty participants participated in the study and each completed six realistic search tasks. Results revealed that the inclusion of search hints improved user effectiveness, efficiency and confidence when using the search interfaces, but with complex interactions that require specific guidelines for search interface designers. These design guidelines will allow search designers to create more effective interfaces for a variety of searchapplications.

EL AULA VIRTUAL COMO COMPLEMENTO DEL AULA TRADICIONAL

El propósito de esta ponencia es analizar las potencialidades del uso de los elementos que nos proporciona una aula virtual para mejorar los distintos métodos utilizados en el desarrollo de una aula tradicional.