Towards a strategic use of computer mediated communication to support flexible learning in the workplace

A number of central precepts of flexible delivery of workplace training are challenged by research showing that vocational learners are typically non-verbal, and prefer structured and social learning environments. That research is reviewed, together with a number of strategies that will assist flexible delivery to these learners. These strategies are largely amenable to
computer-mediated communication.

Appropriate or appropriate? Strategic considerations when representing indigenous culture in communication design and branding

Appropriate, ethical, respectful depiction and referencing of Indigenous visual iconography has become an important issue around the world - especially when designers and their clients choose to visually represent national identity. This chapter for the book titled, agIdeas Research, Design for Business, highlights the need for governments, the private sector and the design community to show leadership in regard to appropriate representation and engagement with Indigenous knowledge. It is a sensitive area where guidance is needed to assist designers and their clients to engage appropriately with Indigenous culture when required.

Strategic political communication : a leader's address to the nation

Este trabajo está destinado a divulgar en la población de las carreras de inglés como lengua extranjera un enfoque al estudio del discurso que reconoce su carácter situado tanto en sentido local como histórico. Su objetivo específico es revelar las características del género ‘alocución inaugural’ y la construcción discursiva de la nación estadounidense a través del análisis de un discurso público importante desde el punto de vista histórico pronunciado por el presidente de los EE.UU. George W. Bush. El examen de los datos muestra que la concurrencia de rasgos de actuación oral y eficaces recursos retóricos en un texto cuidadosamente elaborado que convoca ciertos aspectos de la identidad nacional se orienta a complejos fines políticos y se dirige a múltiples auditorios.