454 resultados para Promotional discounts
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Several problematic aspects of women's paid employment - e.g. low pay and lack of promotional opportunities - are exacerbated by the segregation of women and men into different occupations. In this article, the potential of in-store equal opportunities policies to break down such gender segregation will be explored, through consideration of the existence and implementation of these policies in twenty-two multinational retail companies in Dublin and Paris. It will be argued that, with one notable exception, the instore equal opportunities policies are effectively neutralized, and furthermore are neutralized in nationally specific ways which can be related to differences between France and Ireland in the organization of labour-market regulation and in women's labour-force participation (LFP). The case-study findings also suggest that the 'country' variable has a stronger effect on the existence and implementation of these policies than the extent of a shop's links to an overseas headquarters. The findings of this study have implications for both the equity of women's incorporation into the paid labour force and understanding of aspects of HRM in branches of multinational companies.
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Computer simulation was used to suggest potential selection strategies for beef cattle breeders with different mixes of clients between two potential markets. The traditional market paid on the basis of carcass weight (CWT), while a new market considered marbling grade in addition to CWT as a basis for payment. Both markets instituted discounts for CWT in excess of 340 kg and light carcasses below 300 kg. Herds were simulated for each price category on the carcass weight grid for the new market. This enabled the establishment of phenotypic relationships among the traits examined [CWT, percent intramuscular fat (IMF), carcass value in the traditional market, carcass value in the new market, and the expected proportion of progeny in elite price cells in the new market pricing grid]. The appropriateness of breeding goals was assessed on the basis of client satisfaction. Satisfaction was determined by the equitable distribution of available stock between markets combined with the assessment of the utility of the animal within the market to which it was assigned. The best goal for breeders with predominantly traditional clients was a CWT in excess of 330 kg, while that for breeders with predominantly new market clients was a CWT of between 310 and 329 kg and with a marbling grade of AAA in the Ontario carcass pricing system. For breeders who wished to satisfy both new and traditional clients, the optimal CWT was 310-329 kg and the optimal marbling grade was AA-AAA. This combination resulted in satisfaction levels of greater than 75% among clients, regardless of the distribution of the clients between the traditional and new marketplaces.
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This article undertakes a text analysis of the promotional materials generated by two educational brokers, the British Council’s Education Counselling Service (ECS) and Australia’s International Development Programme (IDP-Education Australia).By focusing on the micropractices of branding, the constructions of the "international student" and "international education" are examined to uncover the relations between international education and globalisation.The conclusion reached here is that the dominant marketing messages used to brand and sell education are unevenly weighted in favour of the economic imperative.International education remains fixed in modernist spatiotemporal contexts that ignore the challenges presented by globalisation.Developing new notions of international education will require a more critical engagement with the geopolitics of knowledge and with issues of subjectivity, difference, and power.Ultimately, a more sustained and comprehensive engagement with the noneconomic dimensions of globalisation will be necessary to achieve new visions of international education.
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O Espírito Santo abriga grande diversidade de expressões populares tradicionais que se dividem em grupos, saberes e celebrações. Uma das práticas mais evidentes são as bandas de Congo que abrangem grande parte do Estado e ganham cada vez mais notoriedade. A Barra do Jucu é uma das comunidades mais antigas do Espírito Santo, uma vila de pescadores que séculos atrás compunha parte da grande fazenda Araçatiba fundada pelos Jesuítas e administrada no século XIX pelo coronel Sebastião Vieira Machado. A diversidade cultural dessa região habitada por africanos, indígenas e europeus, propiciou o surgimento de práticas populares como a Marujada, a Folia de Reis e as Bandas de Congo, que persistem até hoje nos municípios de Cariacica, Vila Velha, Guarapari e Viana, no passado, pertencentes à grande fazenda Araçatiba. A formação do Congo na Barra do Jucu é resultado de rodas informais realizadas por conguistas de comunidades ribeirinhas vizinhas, promovidas principalmente pelo senhor Ignácio Vieira Machado, descendente do coronel Sebastião e lideradas por Alcides Gomes da Silva, descendente de negros africanos e açorianos habitantes da fazenda Araçatiba. Durante muito tempo essa prática foi marginalizada, mas atualmente o Congo é considerado um ícone da cultura capixaba. Essa ressignificação está ligada a um processo de valorização e projeção midiática que se iniciou nos anos 1980 e se intensificou nas décadas seguintes. Boa parte dos movimentos e eventos que estimularam esse processo ocorreu na comunidade da Barra do Jucu. Por outro lado, políticos, empresários, indústria do entretenimento e outros setores sociais, aproveitam cada vez mais dessa ascensão do Congo utilizando os grupos tradicionais para fins lucrativos e promocionais. De prática marginal até se tornar ícone cultural, o Congo da Barra do Jucu passou por fazendas, rios, praias e planetas. E sobre essas travessias não só geográficas, mas sociais, culturais e políticas é que este trabalho pretende refletir, além das práticas tradicionais dos grupos e seus usos, buscando trazer à tona as relações entre conguistas, instituições públicas e privadas, mídia e público.
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O decretar da prisão preventiva, mal fundamentada, leva a dizermos que estamos perante uma violação constitucional dos princípios da proporcionalidade, adequação, necessidade e da intervenção mínima em Direito penal. São violados os art.s 18º e 28º da Constituição, os art.s 193º e art.s 202º e ss. do Código de Processo Penal. É violado o art. 40º do Código Penal, quanto às finalidades do próprio Direito Penal, como a ressocialização ou restauração num ordenamento jurídico como o português, onde a pena máxima é apenas de 25 anos mais os descontos do Código de Execução de Penas! § Abstract: The decree of preventive detention, ill-founded, leads to say that this is a constitutional violation of the principles of proportionality, appropriateness, necessity and minimum intervention in criminal law. The art.s 18 and 28 of the Constitution are violated, the art.s 193 and art.s 202 ff. the Criminal Procedure Code. It violated art. 40 of the Penal Code, for the purposes of own criminal law, such as rehabilitation or restoration in a legal system like the Portuguese, where the maximum penalty is only 25 years plus discounts of Implementing Sentencing Code!
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In a time of fierce competition between regions, an image serve as a basis to develop a strong sense of community, which fosters trust and cooperation that can be mobilized for regional growth. A positive image and reputation could be used in the promotional activities of the region benefiting all the stakeholders as a whole. Mega cultural events are frequently used to attract tourists and investments to a region, but also to enhance the city’s image. This study adopts a marketing/communication perspective of city’s image, and intends to explain how the image of the city is perceived by their residents. Specifically, we intend to compare the perceptions of residents that effectively participated in the Guimarães European Capital of Culture (ECOC) 2012 (engaged residents), and the residents that only assisted to the event (attendees). Several significant findings are reported and their implications for event managers and public policy administrators presented, along with the limitations of the study.
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The theoretical framework that underpins this research study is based on the Prospect Theory formulated by Kahneman and Tversky, and Thaler's Mental Accounting Theory. The research aims to evaluate the consumers' behavior when different patterns of discount are offered (in percentage and absolute value and for larger and smaller discounts). Two experiments were conducted to explore these patterns of behavior and the results that were obtained supported the view that the framing effect was a common occurrence. The patterns of choice of individuals in a sample were found to be different due to changes in the ways discounts were offered. This can be explained by the various ways of presenting discount rates that had an impact on the influence of purchase intentions, recommendations and quality perception.
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A tendência aponta para a criação de mais hipermercados e, sobretudo, supermercados de pequena dimensão, tais como, a uma escala mais reduzida, os supermercados étnicos,e em grande força, os discounts, com uma oferta suportada em critérios de maior qualidade, melhores preços e explorando uma relação de proximidade que não deverá ser apenas física.
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Dissertação apresentada ao Instituto Superior de Contabilidade e Administração do Porto para obtenção do Grau de Mestre em Empreendedorismo e Internacionalização Orientada por Prof. Doutor José Freitas Santos
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Introdução: A prevalência de problemas neuro-músculo-esqueléticos nos músicos é elevada, pois estão sujeitos a grande exigência física e psicológica. Objectivos: Analisar a prevalência de factores de risco em marimbistas e caracterizar a postura da coluna vertebral na situação de tocar. Métodos: A recolha das situações de risco foi realizada através de um questionário e a postura da coluna, numa amostra de 10 marimbistas, analisada pelo SAPO. Resultados: As posturas entre as situações sem tocar e a tocar um excerto difícil são significativamente diferentes. Conclusão: Os marimbistas têm uma grande prevalência de sintomas sendo necessários programas de educação e promoção de saúde.
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Editors of scientific journals need to be conversant with the mechanisms by which scientific misconduct is amplified by publication practices. This paper provides definitions, ways to document the extent of the problem, and examples of editorial attempts to counter fraud. Fabrication, falsification, duplication, ghost authorship, gift authorship, lack of ethics approval, non-disclosure, 'salami' publication, conflicts of interest, auto-citation, duplicate submission, duplicate publications, and plagiarism are common problems. Editorial misconduct includes failure to observe due process, undue delay in reaching decisions and communicating these to authors, inappropriate review procedures, and confounding a journal's content with its advertising or promotional potential. Editors also can be admonished by their peers for failure to investigate suspected misconduct, failure to retract when indicated, and failure to abide voluntarily by the six main sources of relevant international guidelines on research, its reporting and editorial practice. Editors are in a good position to promulgate reasonable standards of practice, and can start by using consensus guidelines on publication ethics to state explicitly how their journals function. Reviewers, editors, authors and readers all then have a better chance to understand, and abide by, the rules of publishing.
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Dissertação de Mestrado apresentada ao Instituto de Contabilidade e Administração do Porto para a obtenção do grau de Mestre em Marketing Digital, sob orientação de Mestre António da Silva Vieira.
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Mestrado (PES II), Educação Pré-Escolar e Ensino do 1º Ciclo do Ensino Básico, 26 de Junho de 2014, Universidade dos Açores.
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Dissertação de Mestrado em Psicologia da Educação, especialidade em Contextos Educativos.
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Dissertação de Mestrado em Psicologia da Educação, especialidade em Contextos Comunitários.