Relatório de estágio na agência Ogilvy. A importância dos testes de usabilidade e do Responsive Web Design no desenvolvimento de projetos digitais

O presente relatório de estágio enquadra-se no método de avaliação final do Mestrado em Novos Media e Práticas Web, da Faculdade de Ciências Sociais e Humanas da Universidade Nova de Lisboa e pretende abordar o trabalho desenvolvido por mim durante o estágio curricular realizado na agência de comunicação e publicidade Ogilvy. O estágio decorreu entre novembro de 2014 e fevereiro de 2015, durante o qual desempenhei o cargo de online producer e fui supervisionada por Sara Cabral Fonseca, diretora de projeto. Todos os trabalhos tiveram como objetivo principal o acompanhamento e conhecimento do processo ligado ao desenvolvimento de projetos digitais, desde o briefing até à programação e conteúdo. Os trabalhos compreenderam a realização de testes de usabilidade em deskop e mobile dos sites e aplicações desenvolvidos pelo departamento digital da empresa, e também o apoio na realização de tarefas ligadas à gestão de conteúdos de vários websites. Este relatório resulta de todo o trabalho concretizado e pretende efetuar uma contextualização teórica ligada à importância dos testes de usabilidade e do Responsive Web Design (RWD) na implementação de projetos digitais.

Optimisation and design of post-tensioning anchorage corner blisters in concrete box girder bidges

The design of anchorage blisters of internal continuity post-tensioning tendons of bridges built by the cantilever method, presents some peculiarities, not only because they are intermediate anchorages but also because these anchorages are located in blisters, so the prestressing force has to be transferred from the blister the bottom slab and web of the girder. The high density of steel reinforcement in anchorage blisters is the most common reason for problems with concrete cast in situ, resulting in zones with low concrete compacity, leading to concrete crushing failures under the anchor plates. A solution may involve improving the concrete compression and tensile strength. To meet these requirements a high-performance fibre reinforced self-compacting mix- ture (HPFRC) was used in anchorage corner blisters of post-tensioning tendons, reducing the concrete cross-section and decreasing the reinforcement needed. To assess the ultimate capacity and the adequate serviceability of the local anchorage zone after reducing the minimum concrete cross-section and the confining reinforcement, specified by the anchorage device supplier for the particular tendon, load transfer tests were performed. To investigate the behaviour of anchorage blisters regarding the transmission of stresses to the web and the bottom slab of the girder, and the feasibility of using high performance concrete only in the blister, two half scale models of the inferior corner of a box girder existing bridge were studied: a reference specimen of ordinary reinforced concrete and a HPFRC blister specimen. The design of the reinforcement was based in the tensile forces obtained on strut-and-tie models. An experimental program was carried out to assess the models used in design and to study the feasibility of using high performance concrete only in the blister, either with casting in situ, or with precast solutions. A non-linear finite element analysis of the tested specimens was also performed and the results compared.

QEAT: Pergunta, Responde e Interage. Projeto de Comunicação de Nutrição na Web

A nutrição e a alimentação. Dois conceitos tão pessoais quanto públicos, que geram discussão e abrem espaço a mitos e crenças. O interesse coletivo nestes assuntos é causa e consequência da grande quantidade de informação, por vezes pouco rigorosa, outras contraditória, disponível online. Impõe-se portanto não só a transmissão de informação fidedigna, que reflita o estado atual da ciência, mas também a criação de espaços de diálogo, capazes de suscitar sentido crítico, num contexto de interação e comunicação online. Contextualiza-se assim a relevância do projeto QEAT, uma plataforma de comunicação de ciência, assente numa matriz de Envolvimento Público da Ciência ou Public Engagement with Science (PES), na sua expressão em inglês. O QEAT pretende ser um espaço de referência online, que promove o diálogo ao serviço da informação sobre alimentação e nutrição. Uma plataforma onde há espaço para o esclarecimento, a discussão e a participação, reunindo especialistas e não especialistas na mesma missão de comunicar nutrição. O modelo eleito seguirá um formato de rede social de pergunta e resposta (SQ&A), aproveitando a interatividade e a transversalidade destes canais de comunicação, abrindo aos diferentes públicos a possibilidade de participar na plataforma com perguntas, ideias, conteúdos. Desta forma, as ciências da nutrição e alimentação serão o tópico dominante das conversas, abertas a todos os interessados, instigadas e moderadas pelos gestores da plataforma. O canal QEAT será alimentado por conteúdos coproduzidos por nutricionistas, cientistas e diferentes profissionais da comunicação, no âmbito do projeto, a par de conteúdos produzidos pelos utilizadores (user generated contents), sujeitos a uma votação, ou seja, um controlo de qualidade. Todos os contribuidores vão construindo a sua reputação de acordo com a validade dos conteúdos que produzem. Uma gestão de conteúdos que permite por um lado monitorizar a qualidade e o rigor da informação, mas também perceber os tópicos que interessam aos utilizadores, bem como as suas dúvidas. A implementação deste projeto procura criar um espaço de referência online capaz de funcionar como um repositório dinâmico de informação sobre nutrição; e fomentar uma relação bidirecional entre os diferentes públicos do projeto. Da persecução destes objetivos, espera-se que resultem novas ideias, conhecimentos e direções dos caminhos a tomar no sentido de uma comunicação responsável na área da nutrição.

Solution processed quantum dot photodetectors

To find sustainable solutions for the production of energy, it is necessary to create photovoltaic technologies that make every photon count. To pursue this necessity, in the present work photodetectors of zinc oxide embedded with nano-structured materials, that significantly raise the conversion of solar energy to electric energy, were developed. The novelty of this work is on the development of processing methodologies in which all steps are in solution: quantum dots synthesis, passivation of their surface and sol-gel deposition. The quantum dot solutions with different capping agents were characterized by UVvisible absorption spectroscopy, spectrofluorimetry, dynamic light scattering and transmission electron microscopy. The obtained quantum dots have dimensions between 2 and 3nm. These particles were suspended in zinc acetate solutions and used to produce doped zinc oxide films with embedded quantum dots, whose electric response was tested. The produced nano-structured zinc oxide materials have a superior performance than the bulk, in terms of the produced photo-current. This indicates that an intermediate band material should have been produced that acts as a photovoltaic medium for solar cells. The results are currently being compiled in a scientific article, that is being prepared for possible submission to Energy and Environmental Science or Nanoscale journals.

Hypertonic/hyperoncotic solution in hypovolemic patients: experience in the emergency room

Hypertonic solutions have been studied extensively in the treatment of hypovolemic shock, both in experimental and clinical models. Safety, efficacy, and long-term effects on animals and patients have been evaluated. The present article reviews indications, safety, mortality rates, and outcome in patients with hemorrhagic hypovolemic shock who were treated after admission with a hypertonic/hyperoncotic solution under strict observation in the emergency room.

Wave4IOPT - editor e visualizador web de formas de onda – aplicação a controladores digitais especificados com modelos de Redes de Petri IOPT

Este trabalho tem o objectivo de criar um Editor e Visualizador Web de Formas de Onda para controladores digitais especificados com modelos Redes de Petri Input-Output Place-Transition (IOPT). Após uma análise das ferramentas existentes e constatando-se a inexistência de uma ferramenta adequada a essa função, desenvolveu-se uma ferramenta denominada Wave4IOPT, que permite a visualização das formas de onda de sinais e eventos de entrada e de saída ao longo do tempo. A ferramenta permite também a visualização dos resultados do histórico de uma simulação de uma Rede de Petri IOPT, proveniente do Simulador das IOPT-Tools. Esta ferramenta incorpora funcionalidades de edição, modos de visualização e um módulo básico de identificação e correcção de erros dos valores das formas de onda. O Wave4IOPT está disponível a partir de um browser e prevê-se que venha a estar integrado no ambiente de ferramentas IOPT-Tools. Esta ferramenta foi construída utilizando tecnologias Web como HTML, JavaScript, CSS, SVG e JSON. Adicionalmente, o Wave4IOPT poderá também servir para a edição, visualização e análise de outros tipos de sinais digitais, desde que sejam preenchidos os requisitos da estrutura do ficheiro JSON que será lido pela ferramenta.

Bias in returns to tenure when firm wages and employment comove: A quantitative assessment and solution

It is well known that, unless worker-firm match quality is controlled for, returns to firm tenure (RTT) estimated directly via reduced form wage (Mincer) equations will be biased. In this paper we show that even if match quality is properly controlled for there is a further pervasive source of bias, namely the co-movement of firm employment and firm wages. In a simple mechanical model where human capital is absent and separation is exogenous we show that positively covarying shocks (either aggregate or firm level) to firms employment and wages cause downward bias in OLS regression estimates of RTT. We show that the long established procedures for dealing with "traditional" RTT bias do not circumvent the additional problem we have identified. We argue that if a reduced form estimation of RTT is undertaken, firm-year fixed effects must be added in order to eliminate this bias. Estimates from two large panel datasets from Portugal and Germany show that the bias is empirically important. Adding firm-year fixed effects to the regression increases estimates of RTT in the two respective countries by between 3.5% and 4.5% of wages at 20 years of tenure over 80% (50%) of the estimated RTT level itself. The results extend to tenure correlates used in macroeconomics such as the minimum unemployment rate since joining the firm. Adding firm-year fixed effects changes estimates of these effects also.

Structured business solution for infrastructure projects

Companies seeking to continue growing and developing need to consider the possibility of international expansion and what that represents to their future. To tackle this challenge it becomes necessary to establish the company’s interests and priorities as well as defining and assessing the foreign market opportunities of a specific industry. This directed research internship proposes and conducts a simulation of the preliminary foreign market assessment and selection within the Juncker Plan: country filtering and ranking having as a frame of reference the second largest construction company in Brazil, Andrade Gutierrez.

Phenanthroimidazoles as fluorimetric and colourimetric chemosensors in aqueous solution

2,4,5-Triaryl-imidazoles are versatile compounds with application in medicine, due to their biological activity, and materials sciences, for their interesting optical properties. These properties can be tuned by careful selection of substituents at positions 2, 4 and 5: replacement of the aryl group by an heterocyclic group results in larger π-conjugated systems with improved optical properties for application in nonlinear optics, OLEDs, DNA intercalators, and chemosensors. Moreover, it is expected that introducing more conjugation and rigidity into the resulting system will further improve its properties. The development of chromo/fluorescent probes that are capable of detecting ions with high sensitivity and selectivity in aqueous media is currently a topic of strong interest and the design of heteroditopic receptors that contain two or more different binding sites for the simultaneous complexation of cationic and anionic guests is a emerging field of supramolecular chemistry. In this communication, we report the synthesis of new phenanthroimidazoles substituted at position 2 with arylthienyl or arylfuryl moieties possessing substituents of different electronic character, in order to tune the chromo/fluoro response in the presence of relevant anions and metal cations. Their photophysical properties and chemosensory ability were studied in acetonitrile and mixtures of acetonitrile and water, and selective detection of cyanide was achieved in aqueous mixtures for some of the derivatives.

Promoção da autonomia dos alunos na aprendizagem de programação para a WEB

Relatório de estágio de mestrado em Ensino de Informática

From a NoSQL data source to a business intelligence solution: An experiment

We are living in the era of Big Data. A time which is characterized by the continuous creation of vast amounts of data, originated from different sources, and with different formats. First, with the rise of the social networks and, more recently, with the advent of the Internet of Things (IoT), in which everyone and (eventually) everything is linked to the Internet, data with enormous potential for organizations is being continuously generated. In order to be more competitive, organizations want to access and explore all the richness that is present in those data. Indeed, Big Data is only as valuable as the insights organizations gather from it to make better decisions, which is the main goal of Business Intelligence. In this paper we describe an experiment in which data obtained from a NoSQL data source (database technology explicitly developed to deal with the specificities of Big Data) is used to feed a Business Intelligence solution.

Step towards of a homemade business intelligence solution: A case study in textile industry

Nowadays, organizations are increasingly looking to invest in business intelligence solutions, mainly private companies in order to get advantage over its competitors, however they do not know what is necessary. Business intelligence allows an analysis of consolidated information in order to obtain more specific outlets and certain indications in order to support the decision making process. You can take the right decision based on the data collected from different information systems present in the organization and outside of them. The textile sector is a sector where concept of Business Intelligence it is not many explored yet. Actually there are few textile companies that have a BI platform. Thus, the article objective is present an architecture and show all the steps by which companies need to spend to implement a successful free homemade Business Intelligence system. As result the proposed approach it was validated using real data aiming assess the steps defined.

Comparison of different numerical methods for the solution of the time-fractional reaction-diffusion equation with variable diffusion coefficient

In this work we perform a comparison of two different numerical schemes for the solution of the time-fractional diffusion equation with variable diffusion coefficient and a nonlinear source term. The two methods are the implicit numerical scheme presented in [M.L. Morgado, M. Rebelo, Numerical approximation of distributed order reaction- diffusion equations, Journal of Computational and Applied Mathematics 275 (2015) 216-227] that is adapted to our type of equation, and a colocation method where Chebyshev polynomials are used to reduce the fractional differential equation to a system of ordinary differential equations

Reverse engineering of web applications

The MAP-i Doctoral Program of the Universities of Minho, Aveiro and Porto

Web evaluator for students: a case example

Getting the attention of students has always been a hard task for most teachers. In this context the use of new technologies can be taken into consideration for giving the teacher new means to incentive his students. The tool described in this article gives importance to the opinion of the students for their own evaluation. Thanks to it a group of students from the University of Minho was able to post questions to their colleagues and to evaluate their peer’s works on the discipline of Power Electronics Complement.