El "teenage consumer" a la Gran Bretanya de postguerra.

El final de la segona guerra mundial va marcar el principi d’un nou context internacional on els Estats Units i la URSS, cada un amb el seu sistema econòmic, es varen convertir en les dues potències mundials en lluita per l’hegemonia mundial. Al bloc occidental els Estats Units varen començar a exercir la seva influència per a estendre un model de societat basat en el consum que es convertirà en el model predominant durant tot el segle XX. Fora dels Estats Units el primer en començar a adoptar aquest mode de vida basat principalment en el consum va ser el teenage consumer britànic. Aquest tipus d’individu altament americanitzat que va sorgir al Regne Unit de postguerra es convertiria en un signe dels canvis que encara havien de venir. Aquest treball pretén definir la figura del teenage consumer, analitzar les causes del seu sorgiment, les seves característiques, els seus hàbits de consum i com va contribuir a la creació de la societat de consum.

Spanish E-Consumer Segmentation and Positioning in Virtual Supermarkets Sector

This article analyses different factors that influence the purchasing behaviour of online supermarket customers. These factors are related to both the appearance of the website as well as the processes that take place when making the purchase. Based on these analyses, the various groups of consumers with homogenous behaviour are studied and positioned according to their attitudes. The analysis also allows the quality of the service offered by this kind of establishment to be defined, as well as the main dimensions in which it develops. In the conclusions, factors which should influence the manager of an online supermarket to improve the quality of its service are given

Consumer Focus: These Chips and Good for You: New Credit and Debit Card Chips, April 2016

The Attorney General’s Consumer Protection Division receives hundreds of calls and consumer complaints every year. Follow these tips to avoid unexpected expense and disappointments. This record is about: New Credit and Debit Card Chips

Final Report: Senate File 505 Health Consumer Ombudsman Alliance December 2015

This report was prepared pursuant to Senate File 505, which tasks the Office of the State Long-Term Care Ombudsman with convening a multiagency workgroup to gather information and provide recommendations for the establishment of a Health Consumer Ombudsman Alliance.

Iowa Health Benefit Exchange Consumer Outreach & Education Report, December 2012

This report was developed by the Iowa Department of Public Health (IDPH) and it outlines consumer education and outreach research and strategies for Iowa’s Health Benefit Exchange. It reflects an initial draft plan for further discussion and amendment. Iowa’s Health Benefit Exchange will only succeed if there is stakeholder involvement in the planning process, extensive consumer education and engagement, and continued outreach.

Intra-specific variation in cell wall constituents of needle age classes of Pinus sylvestris in relation to soil fertility status in Southwest England

Abstract

Going with the consumer towards the social Web environment : a review of extant knowledge

The social Web environment cannot be explained without taking into account the use made by consumers of the web technologies in the field of e-commerce. Starting with a systematic background of the growing body of research on marketing and consumer behaviour on the Web; this article presents a critical review of the main contributions on this theme, integrating also the research field of consumer behaviour in the social Web environment. It concludes with some managerial guidelines for successful use of the social Web in the commercial activities and in the establishment of fruitful relationships between the consumers and the brand.

Análise conjunta de ensaios de cultivares de milho por classes de interação genótipo x ambiente

O objetivo deste trabalho foi avaliar a contribuição do uso de classes de cultivares com e sem interação genótipo x ambiente, na qualidade da análise conjunta de ensaios de milho, quanto à produtividade de grãos. Foram usados dados de produtividade de grãos de milho de 99 ensaios, distribuídos em 12 grupos, cada um com as mesmas cultivares, em diferentes ambientes. Em cada grupo, 9 a 40 cultivares foram avaliadas em 5 a 12 ambientes, durante três anos agrícolas. Para cada grupo, foi realizada análise de variância conjunta e cada cultivar foi testada quanto a sua contribuição para a interação, tendo-se formado duas classes de cultivares: CI, que contribuem para a interação com o ambiente; e SI, que não contribuem para a interação com o ambiente. Para cada classe, realizou-se nova análise de variância conjunta e testou-se a contribuição da cultivar para a interação. A classificação das cultivares quanto a sua contribuição para a interação genótipo x ambiente permite realizar análise conjunta para cada classe de cultivares, com melhor acurácia na comparação das médias das cultivares da classe SI e na análise da interação das cultivares da classe CI.

The effect of brand trust on satisfaction, trust, and loyalty on a consumer magazine website

Internetin käyttö on yleistynyt valtavasti viimeisen kymmenen vuoden aikana. Internetissä kuluttajalta puuttuu kasvokkainen kontakti myyjään, mikä voi vähentää kuluttajan luottamusta myyjää kohtaan. Tällaisessa tilanteessa kuluttaja voi käyttää brändejä viitteenä myyjän luotettavuudesta. Tämän tutkielman tarkoituksena on tutkia brändiluottamuksen vaikutusta kuluttajan tyytyväisyyteen, luottamukseen ja uskollisuuteen Internet-sivuja kohtaan. Tutkielman kysely (n=875) toteutettiin Vauva-lehden Internet-sivuilla. Tutkielman tulokset paljastavat, että brändiluottamuksella on merkittävä myönteinen vaikutus kuluttajan tyytyväisyyteen, luottamukseen ja uskollisuuteen Internet-sivuja kohtaan. Internet-sivujen aikaisempikäyttö sekä rekisteröityminen sivuille vaikuttavat myös luottamukseen Internet-sivuja kohtaan. Lisäksi brändiluottamuksen vaikutus brändiuskollisuuden osoittautui erittäin merkittäväksi.

Les choix résidentiels des couples : motivations, arbitrages et logiques de genre parmi les classes moyennes supérieures urbaines

Après s'être longtemps focalisée sur l'individu, la littérature consacrée à la mobilité résidentielle a mis en exergue l'importance de prendre en compte les ménages comme unité d'analyse. En s'intéressant à des couples appartenant aux classes moyennes supérieures et s'étant installés en zone urbaine centrale, cet article aborde la construction du choix résidentiel entre conjoints et leurs motivations. Différents arbitrages relatifs à la localisation sont identifiés selon qu'ils portent sur des problèmes de mobilité (réels ou anticipés), la conciliation entre carrière professionnelle et vie familiale, l'attachement territorial, l'appartenance linguistique (la ville étudiée étant bilingue) et la bi-résidentialité (ou non-cohabitation). Des logiques de genre sont identifiées. Bien que plus marquées parmi les couples âgés, elles représentent une variable importante pour expliquer l'organisation conjugale et se répercute sur le choix résidentiel de différentes manières.